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Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
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 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 IE/Ee+70Swe720GOfTZdRTSI4+BIS+Qi+nNcW5tn+e87N4EZkLcQ7/jgpFsx5FE4
 rx1viffxhzqrMuCZKa88Sw==

<SEC-DOCUMENT>0001209191-03-022335.txt : 20030922
<SEC-HEADER>0001209191-03-022335.hdr.sgml : 20030922
<ACCEPTANCE-DATETIME>20030922101353
ACCESSION NUMBER:		0001209191-03-022335
CONFORMED SUBMISSION TYPE:	5
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20030831
FILED AS OF DATE:		20030922

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			BULL RUN CORP
		CENTRAL INDEX KEY:			0000319697
		STANDARD INDUSTRIAL CLASSIFICATION:	SERVICES-ADVERTISING AGENCIES [7311]
		IRS NUMBER:				911117599
		STATE OF INCORPORATION:			GA
		FISCAL YEAR END:			0831

	BUSINESS ADDRESS:	
		STREET 1:		4370 PEACHTREE RD NE
		CITY:			ATLANTA
		STATE:			GA
		ZIP:			30319
		BUSINESS PHONE:		4042668333

	MAIL ADDRESS:	
		STREET 1:		4310 PEACHTREE ROAD N.E.
		CITY:			ATLANTA
		STATE:			GA
		ZIP:			30319

	FORMER COMPANY:	
		FORMER CONFORMED NAME:	BULL RUN GOLD MINES LTD
		DATE OF NAME CHANGE:	19920703

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			BUSBY JAMES W
		CENTRAL INDEX KEY:			0000936265

	FILING VALUES:
		FORM TYPE:		5
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	000-09385
		FILM NUMBER:		03903537

	BUSINESS ADDRESS:	
		STREET 1:		4216 STUART ANDREW BLVD
		CITY:			CHARLOTTE
		STATE:			NC
		ZIP:			28217
		BUSINESS PHONE:		7045238500

	MAIL ADDRESS:	
		STREET 1:		1936 LONDON LANE
		CITY:			WILMINGTON
		STATE:			NC
		ZIP:			28405
</SEC-HEADER>
<DOCUMENT>
<TYPE>5
<SEQUENCE>1
<FILENAME>doc5.xml
<DESCRIPTION>FORM 5 SUBMISSION
<TEXT>
<XML>
<?xml version="1.0"?><ownershipDocument><schemaVersion>X0201</schemaVersion>    <documentType>5</documentType><periodOfReport>2003-08-31</periodOfReport><notSubjectToSection16>0</notSubjectToSection16><form3HoldingsReported>0</form3HoldingsReported><form4TransactionsReported>0</form4TransactionsReported><issuer><issuerCik>0000319697</issuerCik><issuerName>BULL RUN CORP</issuerName>        <issuerTradingSymbol>BULL</issuerTradingSymbol></issuer><reportingOwner><reportingOwnerId><rptOwnerCik>0000936265</rptOwnerCik><rptOwnerName>BUSBY JAMES W</rptOwnerName></reportingOwnerId><reportingOwnerAddress><rptOwnerStreet1>1936 LONDON LANE</rptOwnerStreet1><rptOwnerStreet2></rptOwnerStreet2><rptOwnerCity>WILMINGTON</rptOwnerCity><rptOwnerState>NC</rptOwnerState><rptOwnerZipCode>28405</rptOwnerZipCode><rptOwnerStateDescription></rptOwnerStateDescription></reportingOwnerAddress><reportingOwnerRelationship><isDirector>1</isDirector><isOfficer>0</isOfficer><isTenPercentOwner>0</isTenPercentOwner><isOther>0</isOther></repor
tingOwnerRelationship></reportingOwner><nonDerivativeTable><nonDerivativeHolding><securityTitle><value>Common Stock, $.01 par value</value></securityTitle><transactionCoding><transactionFormType></transactionFormType></transactionCoding><postTransactionAmounts><sharesOwnedFollowingTransaction><value>206316</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></nonDerivativeHolding><nonDerivativeHolding><securityTitle><value>Common Stock, $.01 par value</value></securityTitle><transactionCoding><transactionFormType></transactionFormType></transactionCoding><postTransactionAmounts><sharesOwnedFollowingTransaction><value>3102</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>I</value></directOrIndirectOwnership><natureOfOwnership><value>By Minor Child</value></natureOfOwnership></ownershipNature></nonDerivativeHolding><nonDeriva
tiveHolding><securityTitle><value>Common Stock, $.01 par value</value></securityTitle><transactionCoding><transactionFormType></transactionFormType></transactionCoding><postTransactionAmounts><sharesOwnedFollowingTransaction><value>3102</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>I</value></directOrIndirectOwnership><natureOfOwnership><value>By Minor Child</value></natureOfOwnership></ownershipNature></nonDerivativeHolding></nonDerivativeTable><derivativeTable><derivativeHolding><securityTitle><value>Option to Purchase</value></securityTitle><conversionOrExercisePrice><value>43.75</value></conversionOrExercisePrice><transactionCoding><transactionFormType></transactionFormType></transactionCoding><exerciseDate><value>1998-05-06</value></exerciseDate><expirationDate><value>2008-05-06</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock, $.01 par</value></underlyingSecurityTitle><underlyingSecurityShares
><value>500</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>1</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></derivativeHolding><derivativeHolding><securityTitle><value>Option to Purchase</value></securityTitle><conversionOrExercisePrice><value>39.375</value></conversionOrExercisePrice><transactionCoding><transactionFormType></transactionFormType></transactionCoding><exerciseDate><value>1999-09-14</value></exerciseDate><expirationDate><value>2009-09-14</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock, $.01 par</value></underlyingSecurityTitle><underlyingSecurityShares><value>500</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>1</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNat
ure><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></derivativeHolding><derivativeHolding><securityTitle><value>Option to Purchase</value></securityTitle><conversionOrExercisePrice><value>20.625</value></conversionOrExercisePrice><transactionCoding><transactionFormType></transactionFormType></transactionCoding><exerciseDate><value>2000-11-01</value></exerciseDate><expirationDate><value>2010-11-01</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock, $.01 par</value></underlyingSecurityTitle><underlyingSecurityShares><value>500</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>1</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></derivativeHolding><derivativeHolding><securityTitle><value>Option to Purchase</value></securityTitle><conversionOrExe
rcisePrice><value>9.3</value></conversionOrExercisePrice><transactionCoding><transactionFormType></transactionFormType></transactionCoding><exerciseDate><value>2001-11-07</value></exerciseDate><expirationDate><value>2011-11-07</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock, $.01 par</value></underlyingSecurityTitle><underlyingSecurityShares><value>500</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>1</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></derivativeHolding><derivativeTransaction><securityTitle><value>Option to Purchase</value></securityTitle><conversionOrExercisePrice><value>5.7</value></conversionOrExercisePrice><transactionDate><value>2003-02-13</value></transactionDate><deemedExecutionDate></deemedExecutionDate><transactionCoding><transactionFormType>5</transact
ionFormType><transactionCode>A</transactionCode><equitySwapInvolved>0</equitySwapInvolved></transactionCoding><transactionTimeliness><value></value></transactionTimeliness><transactionAmounts><transactionShares><value>1</value></transactionShares><transactionPricePerShare><footnoteId id="F1" /></transactionPricePerShare><transactionAcquiredDisposedCode><value>A</value><footnoteId id="F1" /></transactionAcquiredDisposedCode></transactionAmounts><exerciseDate><value>2003-02-13</value></exerciseDate><expirationDate><value>2013-02-13</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock, $.01 par</value></underlyingSecurityTitle><underlyingSecurityShares><value>500</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>1</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership></ownershipNature></derivativeTransaction><
/derivativeTable><footnotes><footnote id="F1">Option grant under Non-Employee Directors Plan.</footnote></footnotes><remarks></remarks><ownerSignature><signatureName>JAMES W. BUSBY</signatureName><signatureDate>2003-09-19</signatureDate></ownerSignature></ownershipDocument>

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</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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