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Segment Information
9 Months Ended
Sep. 30, 2015
Segment Reporting [Abstract]  
Segment Information

Note 17.

Segment Information

Our hotel business is segregated into three separate hotel segments: (i) the Americas, (ii) Europe, Africa and the Middle East (EAME), and (iii) Asia Pacific.  The vacation ownership and residential business is a separate segment.

Our reportable segments each have a division president who is responsible for the management of the division.  Each division president reports directly to our Chief Executive Officer who is also the Chief Operating Decision Maker (CODM).  Financial information for each reportable segment is reviewed by the CODM to assess performance and make decisions regarding the allocation of resources.

Each hotel segment generates its earnings through a network of owned, leased, consolidated and unconsolidated joint venture hotels and resorts operated primarily under our proprietary brand names including St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, Aloft®, Element®, and Tribute PortfolioTM, as well as hotels and resorts which are managed or franchised under these brand names in exchange for fees.

The management of our vacation ownership and residential sales business is conducted by the vacation ownership and residential segment.  The vacation ownership and residential segment generates its earnings through the acquisition, development and operation of vacation ownership resorts, marketing and selling of VOIs and residential units, and providing financing to customers who purchase such interests.  See Note 19, Planned Reverse Morris Trust Transaction, for a discussion of our plans for a spin-off of our vacation ownership business and its subsequent merger with a wholly-owned subsidiary of Interval Leisure Group, Inc. (Interval).

The CODM primarily evaluates the operating performance of a segment based on segment earnings.  We define segment earnings as net income attributable to our common stockholders before interest expense, taxes, depreciation and amortization, as well as our share of interest, depreciation and amortization associated with our unconsolidated joint ventures, excluding certain recurring and nonrecurring items, such as restructuring and other special charges (credits), loss on early extinguishment of debt, and gains (losses) on asset dispositions and impairments.  Residential revenue generated at hotel properties is recorded in the corresponding geographic hotel segment.  General, administrative and other expenses directly related to the segments are included in the calculation of segment earnings, whereas corporate general, administrative, and other expenses are not included in the segment earnings calculation.  In addition to revenues recorded within our four segments, we also have other revenues from managed and franchised properties, which represent the reimbursement of costs incurred on behalf of managed and franchised property owners.  These revenues, together with the corresponding expenses, are not recorded within our segments.  Other corporate unallocated revenues and earnings primarily relate to other license fee income and are also reported outside of segment revenues.

The following tables present revenues and segment earnings for our reportable segments (in millions):

 

 

 

Three Months Ended

 

 

Nine Months Ended

 

 

 

September 30,

 

 

September 30,

 

 

 

2015

 

 

2014

 

 

2015

 

 

2014

 

Revenues:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Americas

 

$

345

 

 

$

372

 

 

$

1,098

 

 

$

1,159

 

EAME

 

 

135

 

 

 

162

 

 

 

366

 

 

 

453

 

Asia Pacific

 

 

71

 

 

 

92

 

 

 

203

 

 

 

257

 

Vacation ownership and residential

 

 

169

 

 

 

157

 

 

 

525

 

 

 

497

 

Total segment revenues

 

 

720

 

 

 

783

 

 

 

2,192

 

 

 

2,366

 

Other revenues from managed and franchised hotels

 

 

686

 

 

 

686

 

 

 

2,057

 

 

 

2,052

 

Other corporate revenues – unallocated

 

 

28

 

 

 

24

 

 

 

81

 

 

 

72

 

 

 

$

1,434

 

 

$

1,493

 

 

$

4,330

 

 

$

4,490

 

 

 

 

Three Months Ended

 

 

Nine Months Ended

 

 

 

September 30,

 

 

September 30,

 

 

 

2015

 

 

2014

 

 

2015

 

 

2014

 

Segment Earnings:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Americas

 

$

160

 

 

$

156

 

 

$

509

 

 

$

512

 

EAME

 

 

50

 

 

 

65

 

 

 

130

 

 

 

158

 

Asia Pacific

 

 

46

 

 

 

54

 

 

 

136

 

 

 

159

 

Vacation ownership and residential

 

 

43

 

 

 

37

 

 

 

136

 

 

 

125

 

Total segment earnings

 

 

299

 

 

 

312

 

 

 

911

 

 

 

954

 

Other corporate unallocated

 

 

29

 

 

 

25

 

 

 

84

 

 

 

73

 

Corporate selling, general, administrative and

   other – unallocated

 

 

(34

)

 

 

(40

)

 

 

(116

)

 

 

(125

)

Loss on asset dispositions and impairments, net

 

 

(46

)

 

 

(22

)

 

 

(32

)

 

 

(55

)

Restructuring and other special (charges) credits

 

 

(9

)

 

 

 

 

 

(63

)

 

 

3

 

Adjustments to equity earnings (a)

 

 

(10

)

 

 

(12

)

 

 

(22

)

 

 

(31

)

Interest expense

 

 

(30

)

 

 

(27

)

 

 

(90

)

 

 

(75

)

Loss on early extinguishment of debt, net

 

 

 

 

 

(1

)

 

 

 

 

 

(1

)

Depreciation and amortization

 

 

(69

)

 

 

(72

)

 

 

(211

)

 

 

(210

)

Discontinued operations

 

 

 

 

 

 

 

 

 

 

 

1

 

Income tax expense

 

 

(42

)

 

 

(54

)

 

 

(138

)

 

 

(135

)

Net income attributable to Starwood

 

$

88

 

 

$

109

 

 

$

323

 

 

$

399

 

 

 

(a)

Includes impairment losses, certain gains on hotel sales, interest expense, depreciation and amortization expense related to equity earnings not allocated to segment earnings.