REVENUE RECOGNITION (Tables)

12 Months Ended

Nov. 01, 2020

REVENUE RECOGNITION

Schedule of Revenue Recognition

The company’s net sales and revenues by primary geographical market, major product line, and timing of revenue recognition in millions of dollars follow:

	Agriculture and Turf		Construction and Forestry		Financial Services		Total
2020
Primary geographical markets:
United States	$	11,948	$	4,548	$	2,500	$	18,996
Canada		990		802		598		2,390
Western Europe		3,764		1,479		90		5,333
Central Europe and CIS		1,391		646		35		2,072
Latin America		2,236		553		234		3,023
Asia, Africa, Australia, New Zealand, and Middle East		2,441		1,153		132		3,726
Total	$	22,770	$	9,181	$	3,589	$	35,540
Major product lines:
Large Agriculture	$	11,387					$	11,387
Small Agriculture		8,102						8,102
Turf		2,390						2,390
Construction			$	3,521				3,521
Compact Construction				1,269				1,269
Roadbuilding				2,924				2,924
Forestry				1,100				1,100
Financial Products		106		25	$	3,589		3,720
Other		785		342				1,127
Total	$	22,770	$	9,181	$	3,589	$	35,540
Timing of revenue recognition:
Revenue recognized at a point in time	$	22,545	$	9,071	$	106	$	31,722
Revenue recognized over time		225		110		3,483		3,818
Total	$	22,770	$	9,181	$	3,589	$	35,540

	Agriculture and Turf		Construction and Forestry		Financial Services		Total
2019
Primary geographical markets:
United States	$	12,362	$	6,082	$	2,482	$	20,926
Canada		1,096		1,107		617		2,820
Western Europe		3,866		1,586		87		5,539
Central Europe and CIS		1,423		749		37		2,209
Latin America		2,894		719		272		3,885
Asia, Africa, Australia, New Zealand, and Middle East		2,488		1,265		126		3,879
Total	$	24,129	$	11,508	$	3,621	$	39,258
Major product lines:
Large Agriculture	$	11,727					$	11,727
Small Agriculture		8,696						8,696
Turf		2,650						2,650
Construction			$	5,188				5,188
Compact Construction				1,279				1,279
Roadbuilding				3,193				3,193
Forestry				1,403				1,403
Financial Products		100		30	$	3,621		3,751
Other		956		415				1,371
Total	$	24,129	$	11,508	$	3,621	$	39,258
Timing of revenue recognition:
Revenue recognized at a point in time	$	23,915	$	11,391	$	111	$	35,417
Revenue recognized over time		214		117		3,510		3,841
Total	$	24,129	$	11,508	$	3,621	$	39,258