REVENUE RECOGNITION

3 Months Ended

Feb. 02, 2020

REVENUE RECOGNITION

REVENUE RECOGNITION

(4)  Revenue Recognition

The Company’s revenue by primary geographical market, major product line, and timing of revenue recognition in millions of dollars follow:

	Three Months Ended February 2, 2020
	Agriculture and Turf		Construction and Forestry		Financial Services		Total
Primary geographical markets:
United States	$	2,500	$	1,020	$	643	$	4,163
Canada		138		172		156		466
Western Europe		778		339		22		1,139
Central Europe and CIS		220		159		10		389
Latin America		455		159		66		680
Asia, Africa, Australia, New Zealand, and Middle East		504		256		34		794
Total	$	4,595	$	2,105	$	931	$	7,631
Major product lines:
Large Agriculture	$	2,139					$	2,139
Small Agriculture		1,765						1,765
Turf		468						468
Construction			$	841				841
Compact Construction				288				288
Roadbuilding				605				605
Forestry				274				274
Financial Products		27		7	$	931		965
Other		196		90				286
Total	$	4,595	$	2,105	$	931	$	7,631
Timing of revenue recognition:
Revenue recognized at a point in time	$	4,540	$	2,079	$	26	$	6,645
Revenue recognized over time		55		26		905		986
Total	$	4,595	$	2,105	$	931	$	7,631

	Three Months Ended January 27, 2019
	Agriculture and Turf		Construction and Forestry		Financial Services		Total
Primary geographical markets:
United States	$	2,628	$	1,163	$	575	$	4,366
Canada		172		248		157		577
Western Europe		848		337		20		1,205
Central Europe and CIS		148		171		9		328
Latin America		548		150		64		762
Asia, Africa, Australia, New Zealand, and Middle East		453		263		30		746
Total	$	4,797	$	2,332	$	855	$	7,984
Major product lines:
Large Agriculture	$	2,167					$	2,167
Small Agriculture		1,808						1,808
Turf		506						506
Construction			$	1,009				1,009
Compact Construction				265				265
Roadbuilding				598				598
Forestry				352				352
Financial Products		20		6	$	855		881
Other		296		102				398
Total	$	4,797	$	2,332	$	855	$	7,984
Timing of revenue recognition:
Revenue recognized at a point in time	$	4,755	$	2,313			$	7,068
Revenue recognized over time		42		19	$	855		916
Total	$	4,797	$	2,332	$	855	$	7,984

Following is a description of the Company’s major product lines:

Large Agriculture – Includes net sales of tractors with more than approximately 200 horsepower and associated attachments, combines, cotton pickers, cotton strippers, self-propelled forage harvesters and related attachments, and sugarcane harvesters, harvesting front-end equipment, sugarcane loaders and pull behind scrapers, tillage, seeding, and application equipment, including sprayers, nutrient management and soil preparation machinery, and related attachments and service parts.

Small Agriculture – Includes net sales of medium and utility tractors with less than approximately 200 horsepower, hay and forage equipment, balers, mowers, and related attachments and service parts.

Turf – Includes net sales of turf and utility equipment, including riding lawn equipment and walk-behind mowers, golf course equipment, utility vehicles, and commercial mowing equipment, along with a broad line of associated implements, other outdoor power products, and related attachments and service parts.

Construction – Includes net sales of a broad range of machines used in construction, earthmoving, and material handling, including backhoe loaders, crawler dozers and loaders, four-wheel-drive loaders, excavators, motor graders, articulated dump trucks, and related attachments and service parts.

Compact Construction – Includes net sales of smaller construction equipment, including compact excavators, compact track loaders, compact wheel loaders, skid steers, landscape loaders, and related attachments and service parts.

Roadbuilding – Includes net sales of equipment used in roadbuilding and renovation, including milling machines, recyclers, slipform pavers, surface miners, asphalt pavers, compactors, tandem and static rollers, mobile crushers and screens, mobile and stationary asphalt plants, and related attachments and service parts.

Forestry – Includes net sales of equipment used in timber harvesting, including log skidders, feller bunchers, log loaders, log forwarders, log harvesters, and related attachments and service parts.

Financial Products – Includes finance and interest income primarily from retail notes related to sales of John Deere equipment to end customers, wholesale financing to dealers of John Deere equipment, and revolving charge accounts; lease income from retail leases of John Deere equipment; and revenue from extended warranties.

Other – Includes sales of certain components to other equipment manufacturers, revenue earned over time from precision guidance, telematics, and other information enabled solutions, revenue from service performed at company owned dealerships and service centers, gains on disposition of property and businesses, trademark licensing revenue, and other miscellaneous revenue items.

The Company invoices in advance of recognizing the sale of certain products and the revenue for certain services. These items are primarily for premiums for extended warranties, advance payments for future equipment sales, and subscription and service revenue related to precision guidance and telematic services. These advanced customer payments are presented as deferred revenue, a contract liability, in “Accounts payable and accrued expenses” in the consolidated balance sheet. The deferred revenue received, but not recognized in revenue, including extended warranty premiums also shown in Note 16, was $1,070 million, $1,010 million, and $956 million at February 2, 2020, November 3, 2019, and January 27, 2019, respectively. The contract liability is reduced as the revenue is recognized. During the three months ended February 2, 2020 and January 27, 2019, $181 million and $156 million, respectively, of revenue was recognized from deferred revenue that was recorded as a contract liability at the beginning of the respective fiscal year.

The Company entered into contracts with customers to deliver equipment and services that have not been recognized at February 2, 2020 because the equipment or services have not been provided. These contracts primarily relate to extended warranty and certain precision guidance and telematic services. The amount of unsatisfied performance obligations for contracts with an original duration greater than one year is $887 million at February 2, 2020. The estimated revenue to be recognized by fiscal year follows in millions of dollars: remainder of 2020 - $275, 2021 - $274, 2022 - $182, 2023 - $101, 2024 - $42, and later years - $13. The Company discloses unsatisfied performance obligations with an original contract duration greater than one year. The contracts with an expected duration of one year or less are generally for sales to dealers and end customers for equipment, service parts, repair services, and certain telematics services.