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Goodwill And Other Intangibles
9 Months Ended
Sep. 30, 2011
Goodwill And Other Intangibles [Abstract] 
Goodwill And Other Intangibles
11. Goodwill and Other Intangibles

The following table provides information related to the carrying value of all intangible assets, other than goodwill:

 

     September 30, 2011             December 31, 2010  
(In millions)    Gross
Carrying
Amount
     Accumulated
Amortization
    Net      Amortization
Period
(Years)
     Gross
Carrying
Amount
     Accumulated
Amortization
    Net  

Amortizable intangible assets:

                  

Tradenames

   $ 117.7       $ (59.5   $ 58.2         3-20       $ 117.1       $ (53.9   $ 63.2   

Customer Relationships

     253.8         (60.8     193.0         15-20         250.5         (50.5     200.0   

Patents/Formulas

     38.7         (23.9     14.8         4-20         38.5         (21.0     17.5   

Non Compete Agreement

     1.4         (1.2     0.2         5-10         1.4         (1.0     0.4   
  

 

 

    

 

 

   

 

 

       

 

 

    

 

 

   

 

 

 

Total

   $ 411.6       $ (145.4   $ 266.2          $ 407.5       $ (126.4   $ 281.1   
  

 

 

    

 

 

   

 

 

       

 

 

    

 

 

   

 

 

 

Indefinite lived intangible assets - Carrying value

 

    
     September 30,
2011
                         December 31,
2010
              

Tradenames

   $ 642.4               $ 591.4        
  

 

 

            

 

 

      

Intangible amortization expense amounted to $6.3 million and $5.8 million for the third quarter of 2011 and 2010, respectively. Intangible amortization expense amounted to $18.8 million for the first nine months of 2011 and $17.6 million for the same period of 2010. The Company estimates that intangible amortization expense will be approximately $25.0 million in 2011 and approximately $21.0 to $23.0 million in each of the next four years.

Indefinite lived tradenames and customer relationships intangible assets increased as of the period ended September 30, 2011 due to the BATISTE Acquisition. The acquired intangible assets reflect their allocable purchase price as of their purchase date.

The changes in the carrying amount of goodwill for the nine months ended September 30, 2011 are as follows:

 

(In millions)    Consumer
Domestic
     Consumer
International
     Specialty
Products
     Total  

Balance December 31, 2010

   $ 800.7       $ 36.5       $ 20.2       $ 857.4   

Additional contingent consideration

     0.3         0.0         0.0         0.3   

Batiste acquired goodwill

     0.0         10.7         0.0         10.7   
  

 

 

    

 

 

    

 

 

    

 

 

 

Balance September 30, 2011

   $ 801.0       $ 47.2       $ 20.2       $ 868.4   
  

 

 

    

 

 

    

 

 

    

 

 

 

The Company performed its annual goodwill impairment test in the beginning of the second quarter of 2011, and no adjustments were required.