-----BEGIN PRIVACY-ENHANCED MESSAGE-----
Proc-Type: 2001,MIC-CLEAR
Originator-Name: webmaster@www.sec.gov
Originator-Key-Asymmetric:
 MFgwCgYEVQgBAQICAf8DSgAwRwJAW2sNKK9AVtBzYZmr6aGjlWyK3XmZv3dTINen
 TWSM7vrzLADbmYQaionwg5sDW3P6oaM5D3tdezXMm7z1T+B+twIDAQAB
MIC-Info: RSA-MD5,RSA,
 FOQu1lHIrEpWf23IRUTMfKxlk7Lm/XM1rrcsQLbuKHYYTWCMPlT0GcB9vukiI9fi
 /LbGVla8J/NeJuqpNeD6xQ==

<SEC-DOCUMENT>0000029924-04-000015.txt : 20040123
<SEC-HEADER>0000029924-04-000015.hdr.sgml : 20040123
<ACCEPTANCE-DATETIME>20040123160039
ACCESSION NUMBER:		0000029924-04-000015
CONFORMED SUBMISSION TYPE:	4
PUBLIC DOCUMENT COUNT:		1
CONFORMED PERIOD OF REPORT:	20040121
FILED AS OF DATE:		20040123

REPORTING-OWNER:	

	OWNER DATA:	
		COMPANY CONFORMED NAME:			HOLTZBRINCK DIETER VON
		CENTRAL INDEX KEY:			0001189774

	FILING VALUES:
		FORM TYPE:		4
		SEC ACT:		1934 Act
		SEC FILE NUMBER:	001-07564
		FILM NUMBER:		04540786

	BUSINESS ADDRESS:	
		STREET 1:		C/O DOW JONES & CO
		STREET 2:		200 LIBERTY ST.
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10281

ISSUER:		

	COMPANY DATA:	
		COMPANY CONFORMED NAME:			DOW JONES & CO INC
		CENTRAL INDEX KEY:			0000029924
		STANDARD INDUSTRIAL CLASSIFICATION:	NEWSPAPERS:  PUBLISHING OR PUBLISHING & PRINTING [2711]
		IRS NUMBER:				135034940
		STATE OF INCORPORATION:			DE
		FISCAL YEAR END:			1231

	BUSINESS ADDRESS:	
		STREET 1:		200 LIBERTY ST
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10281
		BUSINESS PHONE:		2124162000

	MAIL ADDRESS:	
		STREET 1:		200 LIBERTY ST
		CITY:			NEW YORK
		STATE:			NY
		ZIP:			10281
</SEC-HEADER>
<DOCUMENT>
<TYPE>4
<SEQUENCE>1
<FILENAME>edgar.xml
<DESCRIPTION>PRIMARY DOCUMENT
<TEXT>
<XML>
<?xml version="1.0"?>
<ownershipDocument>
    <schemaVersion>X0201</schemaVersion>

    <documentType>4</documentType><periodOfReport>2004-01-21</periodOfReport>
    <issuer>
        <issuerCik>0000029924</issuerCik>
        <issuerName>DOW JONES &amp; CO INC</issuerName>
        <issuerTradingSymbol>DJ</issuerTradingSymbol></issuer><reportingOwner>
        <reportingOwnerId>
            <rptOwnerCik>0001189774</rptOwnerCik>
            <rptOwnerName>HOLTZBRINCK DIETER VON</rptOwnerName>
        </reportingOwnerId>
        <reportingOwnerAddress>
            <rptOwnerStreet1>200 LIBERTY STREET</rptOwnerStreet1>
            <rptOwnerStreet2></rptOwnerStreet2>
            <rptOwnerCity>NEW YORK</rptOwnerCity>
            <rptOwnerState>NY</rptOwnerState>
            <rptOwnerZipCode>10281</rptOwnerZipCode>
            <rptOwnerStateDescription></rptOwnerStateDescription>
        </reportingOwnerAddress>
            <reportingOwnerRelationship>
<isDirector>1</isDirector><isOfficer>0</isOfficer><isTenPercentOwner>0</isTenPercentOwner><isOther>0</isOther></reportingOwnerRelationship></reportingOwner><derivativeTable><derivativeTransaction><securityTitle><value>Stock Option (Right to Buy)</value></securityTitle><conversionOrExercisePrice><value>52.65</value></conversionOrExercisePrice><transactionDate><value>2004-01-14</value></transactionDate><transactionCoding><transactionFormType>4</transactionFormType><transactionCode>A</transactionCode><equitySwapInvolved>0</equitySwapInvolved><footnoteId id="F1"/></transactionCoding><transactionAmounts><transactionShares><value>1250</value></transactionShares><transactionPricePerShare><value>0</value></transactionPricePerShare><transactionAcquiredDisposedCode><value>A</value></transactionAcquiredDisposedCode></transactionAmounts><exerciseDate><value>2005-01-21</value></exerciseDate><expirationDate><value>2014-01-21</value></expirationDate><underlyingSecurity><underlyingSecurityTitle><value>Common Stock</value></
underlyingSecurityTitle><underlyingSecurityShares><value>1250</value></underlyingSecurityShares></underlyingSecurity><postTransactionAmounts><sharesOwnedFollowingTransaction><value>1250</value></sharesOwnedFollowingTransaction></postTransactionAmounts><ownershipNature><directOrIndirectOwnership><value>D</value></directOrIndirectOwnership><natureOfOwnership><value/></natureOfOwnership></ownershipNature></derivativeTransaction></derivativeTable><footnotes><footnote id="F1">This stock option was granted under the Dow Jones 2001 Long-Term Incentive Plan.</footnote></footnotes><remarks/><ownerSignature><signatureName>Mia Israeli**Attorney in Fact</signatureName><signatureDate>2004-01-23</signatureDate></ownerSignature></ownershipDocument>

</XML>
</TEXT>
</DOCUMENT>
</SEC-DOCUMENT>
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