8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549

FORM 8-K

CURRENT REPORT PURSUANT

TO SECTION 13 OR 15(d) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported): September 7, 2006

Dillard’s, Inc.

(Exact Name of Registrant as Specified in its Charter)

Delaware

 (State or Other Jurisdiction of Incorporation)

1-6140	71-0388071
(Commission File Number)	(I.R.S. Employer Identification No.)
1600 Cantrell Road Little Rock, Arkansas	72201
(Address of Principal Executive Offices)	(Zip Code)

(501) 376-5200

(Registrant’s Telephone Number, Including Area Code)

Not Applicable

(Former Name or Former Address, if Changed Since Last Report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (see General Instruction A.2. below):

o Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

o Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

o Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

o Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4(c))

Item 7.01 Regulation FD Disclosure.

On September 7, 2006, the developer of Zona Rosa in Kansas City, Missouri announced that the registrant will open a new store at the center. A copy of their press release is furnished as Exhibit 99.

Item 9.01 Financial Statements and Exhibits

99 Press Release dated September 7, 2006

SIGNATURE

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned hereunto duly authorized.

	DILLARD’S, INC.
DATED: September 8, 2006	By:	James I. Freeman
	Name:	James I. Freeman
	Title:	Senior Vice President & Chief Financial Officer

EXHIBIT INDEX

Exhibit No. Description

99 Press Release dated September 7, 2006.

EX-99

DILLARD’S TO OPEN AT ZONA ROSA

KANSAS CITY, MO. (September 7, 2006) - Zona Rosa announced today Dillard’s will open a 200,000-square-foot store in the development’s second phase currently under construction.

The new three-level Dillard’s store will feature the company’s latest advances in store design, enabling the company to present Kansas City area shoppers with expanded selections of its upscale and contemporary fashions storewide. Highlights of the store will include updated formats in ladies shoes, cosmetics, handbags and intimate apparel. The new store is expected to open in spring 2008.

Dillard's Chief Executive Officer William Dillard, II stated, "We are pleased to announce a new Dillard's store at Zona Rosa. We have enjoyed over 40 years in the Kansas City area and will be proud to serve our loyal Kansas City customers in this beautiful new setting."

"Dillard’s will become a significant presence in the second phase of development at Zona Rosa,” said Yaromir Steiner, CEO of Steiner + Associates. “We’re pleased to have Dillard’s as a major part of this new phase and are confident it will enable us to continue to offer a superior shopping experience to our customers.”

In addition to the new Dillard's store, Zona Rosa will soon welcome an additional 200,000 square feet of new retailers that will continue to reinforce Zona Rosa as an exceptional shopping destination in the Northland.

Dillard's, Inc. is one of the nation's largest fashion apparel and home furnishing retailers. The Company's 329 stores span 29 states and operate with one name, Dillard's. Dillard's stores offer a broad selection of merchandise, including products sourced and marketed under Dillard's exclusive brand names. For more information, please visit the Company Web site at www.dillards.com.

Zona Rosa is a mixed-use urban town center located at the northwest corner of I-29 and Barry Road in Kansas City North. For more information, visit www.zonarosa.com or call (816) 587-8180.

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Media Contact:

Megan Neher

PR for Zona Rosa

913-599-5539

megan@MNPR.biz