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Segment Information
9 Months Ended
Sep. 30, 2020
Segment Reporting [Abstract]  
Segment Information Segment Information
 
We have four business segments (Asia, Europe, North America, and Latin America and Other) based primarily upon the geographic region where each segment operates, as well as the internal organization of our officers and their responsibilities. Each of the geographic segments operate under the Nature’s Sunshine Products and Synergy® WorldWide brands. The Latin America and Other segment includes our wholesale business in which we sell products to various locally-managed entities independent of the Company that we have granted distribution rights for the relevant market.

Net sales for each segment have been reduced by intercompany sales as they are not included in the measure of segment profit or loss reviewed by the chief executive officer. We evaluate performance based on contribution margin by segment before consideration of certain inter-segment transfers and expenses.
Reportable business segment information is as follows (dollar amounts in thousands):

 Three Months Ended
September 30,
Nine Months Ended
September 30,
 2020201920202019
Net sales:    
Asia$38,099 $33,717 $101,814 $102,475 
Europe18,006 14,640 54,098 45,312 
North America37,557 34,161 110,785 105,304 
Latin America and Other6,588 6,006 16,765 17,429 
Total net sales100,250 88,524 283,462 270,520 
Contribution margin (1):    
Asia17,981 16,236 48,560 48,638 
Europe5,954 4,865 17,987 14,692 
North America12,065 12,169 38,388 37,587 
Latin America and Other2,765 2,608 7,161 7,348 
Total contribution margin38,765 35,878 112,096 108,265 
Selling, general and administrative expenses (2)33,294 31,177 92,863 96,048 
Operating income5,471 4,701 19,233 12,217 
Other income (loss), net671 (1,243)(230)(985)
Income before provision for income taxes$6,142 $3,458 $19,003 $11,232 
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(1)   Contribution margin consists of net sales less cost of sales and volume incentives expense.

(2)  Service fees in China totaled $3.2 million and $8.0 million for the three and nine-month periods ended September 30, 2020, respectively, compared to $2.8 million and $7.3 million for the three and nine-month periods ended September 30, 2019. These service fees are included in selling, general and administrative expenses.

From an individual country perspective, the United States and South Korea comprise 10 percent or more of consolidated net sales for the three and nine-month periods ended September 30, 2020 and 2019, as follows (dollar amounts in thousands):
 
 Three Months Ended
September 30,
Nine Months Ended
September 30,
 2020201920202019
Net sales:    
United States$35,062 $31,579 $103,048 $97,734 
South Korea16,592 15,226 47,447 52,677 
Other48,596 41,719 132,967 120,109 
 $100,250 $88,524 $283,462 $270,520 
Net sales generated by each of our product lines is set forth below (dollar amounts in thousands):
 
 Three Months Ended
September 30,
Nine Months Ended
September 30,
 2020201920202019
Asia    
General health$10,055 $9,450 $27,364 $28,287 
Immune85 105 465 462 
Cardiovascular10,622 9,997 29,284 33,390 
Digestive9,935 6,309 24,482 18,417 
Personal care2,575 3,472 7,457 9,559 
Weight management4,827 4,384 12,762 12,360 
 38,099 33,717 101,814 102,475 
Europe    
General health$7,725 $5,232 $22,501 $16,352 
Immune1,510 1,176 5,324 3,539 
Cardiovascular2,581 2,433 7,693 8,050 
Digestive4,541 3,374 13,254 10,555 
Personal care1,023 1,905 3,492 5,065 
Weight management626 520 1,834 1,751 
 18,006 14,640 54,098 45,312 
North America    
General health$15,839 $14,823 $46,190 $45,505 
Immune5,790 3,731 18,637 11,289 
Cardiovascular4,138 4,780 11,984 14,791 
Digestive8,635 7,946 24,734 25,190 
Personal care1,963 1,617 5,867 4,563 
Weight management1,192 1,264 3,373 3,966 
 37,557 34,161 110,785 105,304 
Latin America and Other    
General health$2,038 $1,929 $5,002 $5,324 
Immune837 664 2,326 1,874 
Cardiovascular429 378 1,070 1,078 
Digestive2,682 2,499 7,008 7,680 
Personal care384 267 848 784 
Weight management218 269 511 689 
 6,588 6,006 16,765 17,429 
 $100,250 $88,524 $283,462 $270,520 

From an individual country perspective, only the United States comprised 10 percent or more of consolidated property, plant and equipment as follows (dollar amounts in thousands):
 
 September 30,
2020
December 31,
2019
Property, plant and equipment:  
United States$52,129 $54,470 
Other4,035 5,042 
Total property, plant and equipment, net$56,164 $59,512 
Total assets per segment is set forth below (dollar amounts in thousands):

September 30,
2020
December 31,
2019
Assets:  
Asia$80,613 $65,959 
Europe18,476 15,187 
North America129,573 124,337 
Latin America and Other8,758 7,585 
Total assets$237,420 $213,068