Presentation

“The Strength of Working Together”

Strategic Plan to Associates

Presented by Jeffrey T. Bowman

Tuesday, March 11, 2008

Exhibit 99.1

The Strength of Working Together

“Crawford & Company will be known as a target driven corporation that

meets its promises to clients and shareholders.”

Jeffrey T. Bowman

President & CEO

March 11, 2008

Forward-Looking Statements

Disclaimer

This presentation is effective as of March 11, 2008.

Some of the matters discussed in this presentation include forward-looking

statements that involve risks and uncertainties. The Company’s actual results

achieved in future quarters may differ materially from results that might be

implied by such forward-looking statements. The Company undertakes no

obligation to publicly release any revisions to any forward-looking statement

made in this presentation to reflect events or circumstances occurring after the

date of this presentation, or to reflect the occurrence of unanticipated events.

For a complete discussion regarding factors which could affect the Company’s

financial performance, please refer to the Company’s Form 10K for the year

December 31, 2006 (filed with the Securities and Exchange Commission) and

for the year ended December 31, 2007 (which will be filed with the Securities

and Exchange Commission on or before March 17, 2008), particularly the

information under the headings “Business”, “Risk Factors”, “Legal Proceedings”,

and “Management’s Discussion and Analysis of Financial Condition and Results

of Operations”.

March 11, 2008

The Strength of Working Together

Overview

The Strength of Working Together

2008 Objectives

Group Strategies for Achieving 2008 Objectives

Business Unit Strategies for Achieving 2008

Objectives

Summary

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The Strength of Working Together

What It Means to Our Clients

Providing consistent quality solutions to clients on a

local, regional and global basis

Tailoring services to best fulfill clients’

needs and

requirements

Adding value to our clients financially, through greater

efficiencies, expertise, quality, and service

Building deep, lasting, mutually beneficial partnerships

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The Strength of Working Together

What It Means to Our Associates

Dedication to, and accountability for, achieving the objectives

of the organization

Striving to continually surpass the expectations of our customers

Bringing focus and passion to the business, adding value, and

achieving excellence

Leveraging best practice, expertise and resources globally and

across business units

Creating and reinforcing a team approach that facilitates

open and honest communication

Building and contributing to a performance driven workplace that

promotes productivity, rewards excellence, and offers opportunities

for

personal and professional growth

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The Strength of Working Together

What It Means to Our Investors

Delivering an attractive and sustainable return for

investors

Being a performance driven company that meets its

promises to clients and shareholders and thereby

continually earns the financial market’s respect

Executing a sound business strategy that results

in improved earnings, an increase in share price, and

restoration of our dividend

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The Strength of Working Together

What it Means

for 2008:

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The Strength of Working Together

Target

Driven

Improved

Financial

Results

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The Strength of Working Together

Improved

Financial

Results

Changes to

Achieve Group

Objectives

Sustainable

Performance

Improvement

Target

Driven

March 11, 2008

The Strength of Working Together

Improved

Financial

Results

Sustainable

Performance

Improvement

Business

Unit

Strategies

Improved Financial

Contribution Across

all Business Units

Target

Driven

Changes to

Achieve Group

Objectives

March 11, 2008

The Strength of Working Together

2008 Objectives

Going forward we are focusing on three critical

financial objectives:

Revenue

Operating Earnings

Earnings Per Share

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The Strength of Working Together

March 11, 2008

The Strength of Working Together

2008 Group Strategies

Global Executive Management Team

Experienced Team that is able to adapt quickly to the rapidly

evolving market conditions both locally and globally

Supports improved accountability through target driven

performance

New positions that provide global focus including Chief

Information Officer, Chief Strategy Officer and

Chief Administrative Officer

Facilitates knowledge sharing across enterprise

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The Strength of Working Together

Global Executive Management Team

Jeffrey T. Bowman

President

& CEO

Ian V. Muress

Property &

Casualty

EMEA & Asia

Pacific

Kevin Frawley

Property &

Casualty

Americas

David Isaac

Legal

Settlement

Administration

Dennis Replogle

Broadspire

Bruce Swain

Finance &

Treasury

Allen W. Nelson

Legal, Vendor

Management

& Shared

Services

Brian Flynn

Information &

Communication

Technology

Glenn Gibson

Strategy, Projects

& Development

Mike Reeves

Global Markets

Ken Martino

Broadspire

March 11, 2008

The Strength of Working Together

2008 Group Strategies

Expand and advance the key account management program

to further develop existing accounts while successfully

securing new accounts

Ensure that our incentive plans build a results oriented

culture

Leverage our global footprint –

mobilize a flexible and

highly qualified workforce that is able to rapidly

respond to clients’

needs and business opportunities

on a global basis

Continually innovate around distribution channels

and product delivery to enhance the customer

experience

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The Strength of Working Together

2008 Group Strategies

Continue the momentum of Broadspire by way of contribution

to results and expansion of the Broadspire brand

On a global basis, target and capitalize upon the industry

trend regarding the growth in volume contract claims services

Leverage the new national footprint, capabilities and

technologies of Legal Settlement Administration

Expand market penetration of Strategic Warranty Services

by becoming the recognized solution for all key

components of warranty service within the building

and building components industries

Drive Contractor Connection as a competitive

advantage –

2,500 contractors, largest direct

repair TPA facility, proprietary network

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The Strength of Working Together

March 11, 2008

2008 Business Unit Strategies

International Property & Casualty

Continue targeted product and market share expansion –

driving global sales and coordinating marketing initiatives to

further promote profitable growth

Continue growing claims adjusting while expanding

volume claim business

Advance our success in building a global Claims

Management Information System

Leverage our international competitive advantage in

deploying a single consolidated claims services

solution for global corporations

Capitalize on our industry reputation and Global

Technical Services in managing large claims

The Strength of Working Together

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The Strength of Working Together

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2008 Business Unit Strategies

US Property & Casualty

Implement a revitalized and highly effective target marketing

and sales management program

Enhance CMS2 to gain further efficiencies

Expand Model Office throughout operations

Calibrate business model to industry demands

Leverage improved quality performance

Continue to grow Contractor Connection and

Crawford Central

The Strength of Working Together

March 11, 2008

The Strength of Working Together

March 11, 2008

2008 Business Unit Strategies

Broadspire

Replace expected decrease in run-off with new business wins

Implementation of RiskTech

fourth quarter

Grow unbundled business

Leverage Existing Products and Services

Dedicated Sales Team

Grow Existing Accounts

Accelerate claim file closings through improved claim

inventory management

Brand globalization

The Strength of Working Together

March 11, 2008

The Strength of Working Together

March 11, 2008

2008 Business Unit Strategies

Legal Settlement Administration

Increase new client revenue and penetration of existing

clients through expanded office network and sales force

Leverage bankruptcy expertise to capitalize on an anticipated

increase in bankruptcy filings

Deliver services more efficiently and cost effectively

–

building on process improvements and enabling

technologies

Being well positioned to benefit from an expected

increase in class action suits

The Strength of Working Together

March 11, 2008

The Strength of Working Together

Strategic Tracking Program

A relentless dedication to outstanding execution

Each strategic action and intention translated into monthly,

measurable, objectives and outcomes

Systematic tracking of interim milestones better enables

leadership control and proactive decision making

Reinforces accountability, results orientation and strategic

success throughout the year

Provides an effective and more detailed map for the enterprise

and each business unit in achieving 2008 objectives

March 11, 2008

The Strength of Working Together

Summary

Crawford will be a target driven organization

Crawford will consistently deliver a quality product

Crawford will achieve significant and sustainable improvement in

financial results

Crawford will use its competitive advantage to achieve improved

earnings, increasing share price, and restoration of the dividend

Crawford will drive investments in the business and past

acquisitions to increase the bottom line

Crawford will apply its unmatched capabilities and competitive

advantage across the globe

Crawford will be the organization of choice to work for,

to do business with, and to invest in

March 11, 2008

The Strength of Working Together

Questions ?

Send to info@us.crawco.com

March 11, 2008