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ACCOUNTS PAYABLE AND ACCRUED EXPENSES (Details) (USD $)
In Millions, unless otherwise specified
Dec. 31, 2013
Dec. 31, 2012
ACCOUNTS PAYABLE AND ACCRUED EXPENSES Disclosure [Abstract]    
Accrued marketing $ 2,407 $ 2,231
Other accrued expenses 3,515 2,711
Trade accounts payable 1,933 1,969
Accrued compensation 933 1,045
Sales, payroll and other taxes 450 389
Container deposits 339 335
Accounts payable and accrued expenses $ 9,577 $ 8,680