Summary of Significant Accounting Policies - Segment Reporting (Details) - USD ($) $ in Thousands	3 Months Ended	6 Months Ended
Sep. 30, 2019	Sep. 30, 2018	Sep. 30, 2019	Sep. 30, 2018
Segment Reporting Information [Line Items]
Net sales	$ 95,974	$ 112,901	$ 153,511	$ 177,028
Craft
Segment Reporting Information [Line Items]
Net sales	35,001	42,472	70,660	77,760
Gift
Segment Reporting Information [Line Items]
Net sales	23,630	30,614	43,459	54,654
Seasonal
Segment Reporting Information [Line Items]
Net sales	$ 37,343	$ 39,815	$ 39,392	$ 44,614

Amount, excluding tax collected from customer, of revenue from satisfaction of performance obligation by transferring promised good or service to customer. Tax collected from customer is tax assessed by governmental authority that is both imposed on and concurrent with specific revenue-producing transaction, including, but not limited to, sales, use, value added and excise.

Reference 1: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 606
-SubTopic 10
-Section 50
-Paragraph 4
-Subparagraph (a)
-URI http://asc.fasb.org/extlink&oid=118956577&loc=SL49130543-203045

Reference 2: http://www.xbrl.org/2003/role/disclosureRef
-Publisher FASB
-Name Accounting Standards Codification
-Topic 606
-SubTopic 10
-Section 50
-Paragraph 5
-URI http://asc.fasb.org/extlink&oid=118956577&loc=SL49130545-203045

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Data Type:	xbrli:monetaryItemType
Balance Type:	credit
Period Type:	duration