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Revenue Recognition
 9 Months Ended
Sep. 29, 2024
Revenue from Contract with Customer [Abstract]  
Revenue Recognition Revenue Recognition
Disaggregation of Revenues
Revenues are disaggregated as follows:
Quarter Ended
Three Quarters Ended
September 29, 2024October 1, 2023September 29, 2024October 1, 2023
Company Shops, DFD and Branded Sweet Treats$358,110 $385,810 $1,192,071 $1,166,052 
Mix and equipment revenue from franchisees12,552 12,935 41,514 43,715 
Franchise royalties and other9,205 8,622 27,789 25,432 
Total net revenues$379,867 $407,367 $1,261,374 $1,235,199 
Other revenues include advertising fund contributions from franchisees, rental income, development and franchise fees, and licensing royalties from customers for use of the Krispy Kreme brand, such as Keurig coffee cups.
Contract Balances
Deferred revenue and related receivables are as follows:
 September 29, 2024December 31, 2023
Balance Sheet Location
Trade receivables, net of allowances of $622 and $564, respectively
$55,336 $45,858 Accounts receivables, net
Deferred revenue:
Current$14,240 $22,066 Accrued liabilities
Noncurrent8,629 6,005 Other long-term obligations and deferred credits
Total deferred revenue$22,869 $28,071 
Trade receivables relate primarily to payments due for royalties, franchise fees, advertising fees, sale of products, and licensing fees. Deferred revenue primarily represents the Company’s remaining performance obligations under gift cards and franchise and development agreements for which consideration has been received or is receivable and is generally recognized on a straight-line basis over the remaining term of the related agreement. The noncurrent portion of deferred revenue primarily relates to the remaining performance obligations in the franchise and development agreements.