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REVENUE (Tables)
6 Months Ended
Jun. 30, 2024
Revenue from Contract with Customer [Abstract]  
Revenue by Sales Channel
Total revenue by sales channel was as follows for the periods indicated:


Six months ended June 30, 2024Six months ended June 30, 2023
(In thousands of U.S. dollars)
Obagi Medical
Milk
Makeup
Total
Obagi Medical
Milk
Makeup
Total
Revenue by Sales Channel
Direct sales$46,300 $60,933 $107,233 $33,766 $51,087 $84,853 
Distributors19,663 2,285 21,948 20,897 1,237 22,134 
Net product sales$65,963 $63,218 $129,181 $54,663 $52,324 $106,987 
Royalties2,401 — 2,401 2,351 — 2,351 
Net revenue$68,364 $63,218 $131,582 $57,014 $52,324 $109,338 
Revenue by Geographic Region
Total revenue by geographic region, based on the location of the end customer, was as follows for the periods indicated:

(In thousands of U.S. dollars)Six months ended June 30, 2024Six months ended June 30, 2023
Revenue by Geographic Region 
North America$95,469 $75,326 
Rest of the World33,712 31,661 
Net product sales$129,181 $106,987 
Royalties2,401 2,351 
Total$131,582 $109,338