Goodwill and Intangible Assets, net

9 Months Ended

Sep. 30, 2021

Goodwill and Intangible Assets, net

Goodwill and Intangible Assets, net

8. Goodwill and Intangible Assets, net

The following table presents the goodwill activities for the periods presented (in thousands):

Balance as of December 31, 2020	$	—
HuffPost Acquisition		5,927
Balance as of September 30, 2021	$	5,927

The following table presents the detail of intangible assets for the periods presented (in thousands) and the weighted average remaining useful lives:

	Weighted-
	Average
	Remaining	September 30, 2021						December 31, 2020
	Useful	Gross						Gross
	Lives (in	Carrying		Accumulated		Net Carrying		Carrying		Accumulated		Net Carrying
	years)	Value		Amortization		Value		Value		Amortization		Value
Acquired Technology	3 years	$	5,500	$	1,146	$	4,354	$	—	$	—	$	—
Trademarks and Trade Names	15 years		14,000		583		13,417		—		—		—
Trademarks and Trade Names	Indefinite		1,368		—		1,368		1,368		—		1,368
Total		$	20,868	$	1,729	$	19,139	$	1,368	$	—	$	1,368

Amortization expense associated with intangible assets for the nine months ended September 30, 2021 and 2020 was $1.7 million and nil, respectively, included in Depreciation and amortization expense.

Estimated future amortization expense as of September 30, 2021 is as follows (in thousands):

Remainder of 2021	$	692
2022		2,767
2023		2,767
2024		1,163
2025		933
Thereafter		9,449
Total	$	17,771