SpringBig Holdings, Inc.

621 NW 53rd Street

Suite 260

Boca Raton, Florida 33487

August 11, 2022

VIA EDGAR

United States Securities and Exchange Commission

Division of Corporation Finance

Office of Technology

100 F Street, N.E.

Washington, D.C. 20549

Attention:		Jeff Kauten Josh Shainess Larry Spirgel
	Re:	SpringBig Holdings, Inc.
		Registration Statement on Form S-1
		File No. 333-266138

Ladies and Gentlemen:

Pursuant to Rule 461 under the Securities Act of 1933, as amended, SpringBig Holdings, Inc., a Delaware corporation (the “Registrant”), hereby requests acceleration of effectiveness of its registration statement on Form S-1 (File No. 333-266138), as amended, to 5:30 p.m. Eastern Time on August 11, 2022, or as soon as practicable thereafter.

The Registrant hereby authorizes Sarah Hesse of Benesch Friedlander Coplan & Aronoff LLP to orally modify or withdraw this request for acceleration.

Please contact Sarah Hesse of Benesch Friedlander Coplan & Aronoff LLP at (312) 212-4966 or shesse@beneschlaw.com with any questions you may have concerning this request, and please notify her when this request for acceleration has been granted.

Very truly yours,

/s/ Paul Sykes

Chief Financial Officer, SpringBig Holdings, Inc.

cc:	William Doran, Benesch Friedlander Coplan & Aronoff
	Sarah M. Hesse, Benesch Friedlander Coplan & Aronoff