Revenue and Contract Balances (Tables)

3 Months Ended

Mar. 31, 2022

Revenue from Contract with Customer [Abstract]

Schedule of Disaggregation of Revenue

The following table presents revenue by service type for the three months ended March 31:

	2022		2021
Advertising	$	11,329	$	9,411
Other services	91		64
	$	11,420	$	9,475

The following table presents revenue by geographic region for the three months ended March 31:

	2022		2021
United States	$	10,735	$	8,655
All other countries	685		820
	$	11,420	$	9,475

The following table presents revenue by timing of recognition for the three months ended March 31:

	2022		2021
Over time
Retail1	$	9,179	$	7,815
Brands2	1,417		1,086
	$	10,596	$	8,901
Point in time
Brands3	824		574
	$	11,420	$	9,475

1 Revenues from subscription services and display ads

2 Revenues from brand profile subscriptions and digital media (including display ads and audience extension)

3 Revenues from branded content and channel advertising (including direct to consumer email)

Schedule of Deferred Revenue

The following table presents the deferred revenue accounts as of March 31, 2022 and 2021, and the changes in the deferred revenue accounts during the three months ended March 31:

	2022		2021
Balance, beginning of period	$	1,975	$	1,585
Add: net increase in current period contract liabilities	2,184		1,649
Less: revenue recognized from beginning balance	(1,593)		(1,211)
Balance, end of period	$	2,566	$	2,023