Deferred Revenue and Revenue by Type - Disaggregation of Revenue (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2023	Dec. 31, 2022
Disaggregation of Revenue [Line Items]
Revenue	$ 42,252	$ 47,363
Retail
Disaggregation of Revenue [Line Items]
Revenue	35,923	36,742
Brands
Disaggregation of Revenue [Line Items]
Revenue	6,329	10,621
Over Time
Disaggregation of Revenue [Line Items]
Revenue	40,460	43,464
Over Time | Retail
Disaggregation of Revenue [Line Items]
Revenue	35,923	36,742
Over Time | Brands
Disaggregation of Revenue [Line Items]
Revenue	4,537	6,722
Point in time
Disaggregation of Revenue [Line Items]
Revenue	42,252	47,363
Point in time | Brands
Disaggregation of Revenue [Line Items]
Revenue	1,792	3,899
United States
Disaggregation of Revenue [Line Items]
Revenue	40,509	44,424
All other countries
Disaggregation of Revenue [Line Items]
Revenue	$ 1,743	$ 2,939
Arizona | Revenue | Geographic concentration risk
Disaggregation of Revenue [Line Items]
Concentration risk percentage	20.00%	18.00%
California | Revenue | Geographic concentration risk
Disaggregation of Revenue [Line Items]
Concentration risk percentage	12.00%	12.00%
Oregon | Revenue | Geographic concentration risk
Disaggregation of Revenue [Line Items]
Concentration risk percentage	10.00%	10.00%
Advertising
Disaggregation of Revenue [Line Items]
Revenue	$ 41,764	$ 46,945
Other services
Disaggregation of Revenue [Line Items]
Revenue	$ 488	$ 418