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Revenue and Contract Balances (Tables)
6 Months Ended
Jun. 30, 2023
Revenue from Contract with Customer [Abstract]  
Schedule of Disaggregation of Revenue

The following table presents the Company's revenue by service type:

 

 

 

Three Months Ended June 30,

 

 

Six Months Ended June 30,

 

 

 

2023

 

 

2022

 

 

2023

 

 

2022

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Advertising 1

 

$

10,554

 

 

$

11,854

 

 

$

21,740

 

 

$

23,183

 

Other services 1

 

 

121

 

 

 

196

 

 

 

184

 

 

 

287

 

 

$

10,675

 

 

$

12,050

 

 

$

21,924

 

 

$

23,470

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

1.
Amounts for the prior period have been reclassified to conform to the current period presentation.

 

The following table presents the Company's revenue by geographic region:

 

 

 

Three Months Ended June 30,

 

 

Six Months Ended June 30,

 

 

 

2023

 

 

2022

 

 

2023

 

 

2022

 

 

 

 

 

 

 

 

 

 

 

 

 

 

United States 1

 

$

10,253

 

 

$

11,076

 

 

$

21,058

 

 

$

21,602

 

All other countries 1

 

 

422

 

 

 

974

 

 

 

866

 

 

 

1,868

 

 

$

10,675

 

 

$

12,050

 

 

$

21,924

 

 

$

23,470

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

1.
Amounts for the prior period have been reclassified to conform to the current period presentation.

The following table presents the Company's revenue by state:

 

 

 

Three Months Ended June 30,

 

 

Six Months Ended June 30,

 

 

 

2023

 

 

2022

 

 

2023

 

 

2022

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Arizona

 

 

20

%

 

 

20

%

 

 

20

%

 

 

19

%

California

 

 

12

%

 

 

13

%

 

 

12

%

 

 

12

%

Oregon

 

 

10

%

 

 

11

%

 

 

11

%

 

 

10

%

The following table presents the Company's revenue by timing of recognition:

 

 

 

Three Months Ended June 30,

 

 

Six Months Ended June 30,

 

 

 

2023

 

 

2022

 

 

2023

 

 

2022

 

Over Time 1

 

 

 

 

 

 

 

 

 

 

 

 

Retail 2

 

$

8,840

 

 

$

9,065

 

 

$

18,310

 

 

$

18,244

 

Brands 3

 

 

1,280

 

 

 

1,745

 

 

 

2,642

 

 

 

3,309

 

 

 

10,120

 

 

 

10,810

 

 

 

20,952

 

 

 

21,553

 

Point in time 1

 

 

 

 

 

 

 

 

 

 

 

 

Brands 4

 

 

555

 

 

 

1,240

 

 

 

972

 

 

 

1,917

 

 

$

10,675

 

 

$

12,050

 

 

$

21,924

 

 

$

23,470

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

1.
Amounts for the prior period have been reclassified to conform to the current period presentation.
2.
Revenues from subscription services and display ads.
3.
Revenues from brand profile subscriptions and digital media (including display ads and audience extension).
4.
Revenues from channel advertising (including direct to consumer email).
Schedule of Deferred Revenue

The following table presents the Company's deferred revenue balances and changes therein:

 

 

 

Three Months Ended June 30,

 

 

Six Months Ended June 30,

 

 

 

2023

 

 

2022

 

 

2023

 

 

2022

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Balance, beginning of period

 

$

2,180

 

 

$

2,566

 

 

$

1,958

 

 

$

1,975

 

Add: net increase in current period contract liabilities

 

 

1,710

 

 

 

1,591

 

 

 

1,932

 

 

 

2,239

 

Less: revenue recognized from beginning balance

 

 

(1,873

)

 

 

(1,690

)

 

 

(1,873

)

 

 

(1,747

)

Balance, end of period

 

$

2,017

 

 

$

2,467

 

 

$

2,017

 

 

$

2,467