SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES AND USE OF ESTIMATES - Disaggregation of Revenue (Details) - USD ($) $ in Thousands	12 Months Ended
	Dec. 31, 2023	Dec. 31, 2022
Disaggregation of Revenue [Line Items]
Total	$ 63,155	$ 74,139
Direct-to-consumer
Disaggregation of Revenue [Line Items]
Total	42,625	50,700
Business-to-business
Disaggregation of Revenue [Line Items]
Total	$ 20,530	$ 23,439