EX-99.1 2 d627367dex991.htm EX-99.1 EX-99.1

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Exhibit 99.1

Farfetch Announces Third Quarter 2018 Results

 

   

Platform GMV Growth Continued to Outpace Online Personal Luxury Goods Market with 53% Year-Over-Year Increase in Q3 2018

 

   

Generated $1.25 Billion Gross Merchandise Value over Last Twelve Months

 

   

Q3 2018 Revenue Grew 52% with Platform Services Revenue Up 61% Year-Over-Year

 

   

Active Consumers Up 42% with Number of Orders Increasing 55% Year-Over-Year in Q3 2018

 

   

Expanded Brand and Boutique Relationships – Marketplace Now Offers Luxury Products from More than 1,000 Sellers Across 48 Countries

 

   

Successfully Completed IPO – Company Well-Capitalized with $1.0 Billion Cash and Cash Equivalents at Quarter-End

LONDON, U.K. November 8, 2018 – Farfetch Limited (NYSE: FTCH), the leading global technology platform for the luxury fashion industry, today reported financial results for the third quarter ended September 30, 2018.

“I am extremely proud of the progress Farfetch continues to make across all our strategic initiatives. As the leading technology platform for the $300 billion luxury fashion industry, Farfetch delivered outsized growth with Platform Gross Merchandise Value growing at approximately twice the rate of the online luxury market in the third quarter of 2018. We also broadened our network of brands and boutiques, and now department stores, as we continued to leverage our unique positioning to be the category leader for the luxury industry,” said José Neves, Farfetch Founder, CEO and co-Chairman.

“We believe the luxury fashion industry will see online sales expand by an incremental $100 billion over the next ten years. Our mission is to be the global platform for the industry, and we are squarely focused on capturing the lion’s share of this massive opportunity.”

Elliot Jordan, CFO of Farfetch said, “I am delighted with our performance in the third quarter of 2018, and our delivery of strong Gross Merchandise Value and revenue growth during the period. This growth, coupled with attractive unit economics and improving operating efficiencies allows us to make further investments to continue to capture market share into the future.”

Consolidated Financial Summary and Key Operating Metrics (in thousands, except as otherwise noted):

 

     Three months ended
September 30,
 
     2017     2018  

Consolidated Group:

    

Gross Merchandise Value (“GMV”)

   $ 204,601     $ 309,973  

Revenue

     86,913       132,179  

Adjusted Revenue

     70,487       110,380  

Adjusted EBITDA

     (20,620     (32,311

Adjusted EBITDA Margin

     (29.3 %)      (29.3 %) 

Loss After Tax

     (28,179     (77,255

Platform:

    

Platform GMV

   $ 200,262     $ 305,884  

Platform Services Revenue

     66,148       106,290  

 

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     Three months ended
September 30,
 
     2017     2018  

Platform Gross Profit

     43,258       65,487  

Platform Order Contribution

     26,434       43,384  

Platform Order Contribution Margin

     40.0     40.8

Farfetch Marketplace:

    

Active Consumers

     854.7       1,216.8  

Number of Orders

     427.7       662.5  

Average Order Value (“AOV”) (actual)

   $ 605.2     $ 584.6  

Recent Business Highlights

 

   

The Farfetch Marketplace continued to increase its share in the online personal luxury market, and all three geographic regions – Americas, EMEA and APAC – posted their best ever Q3 in terms of GMV

 

   

Continued to add breadth and depth to the Marketplace offering:

 

   

Signed new brands, including Moschino, Victoria Beckham, and Tory Burch, and widened boutique network to now include partners in Russia and Estonia

 

   

Launched historic British luxury department store, Harvey Nichols, as the first department store partner on the Marketplace

 

   

Partnered with Dover Street Market, a boutique renowned for its fine jewelry expertise, to bring their unique collection to the Marketplace, which was showcased with specifically designed editorial content at launch

 

   

Enhanced fashion discovery for iOS mobile users with a new visual search function allowing consumers to act upon inspiration by uploading photos or images to find similar products

 

   

Farfetch Black & White Solutions launched two new brands, Roberto Cavalli and Neil Barrett, on its white label platform, providing the brands with an e-commerce solution with the same technology, features, and ongoing innovations as the Farfetch Marketplace

 

   

Agreed to acquire CuriosityChina, a digital technology company with best-in-class social CRM and digital marketing solutions to provide a plug-and-play suite of services aimed at helping brands expand in China via web, app, WeChat Stores and Mini Programs

 

   

Completed integration with JD.com to operationalize Farfetch’s third-party Shanghai warehouse, the company’s third global facility supporting Fulfillment by Farfetch, a logistics service for Marketplace sellers

 

   

Dream Assembly, Farfetch’s technology accelerator, kicked off in September 2018 and welcomed an inaugural cohort of 10 startups which are developing solutions aimed at shaping the future of e-commerce

Third Quarter 2018 Results Summary

Gross Merchandise Value and Platform GMV

Gross merchandise value (“GMV”) increased by $105.4 million from $204.6 million to $310.0 million in third quarter 2018, representing year-over-year growth of 51.5%. Platform GMV increased by $105.6 million from $200.3 million to $305.9 million, representing year-over-year growth of 52.7%.

The increases in GMV and Platform GMV were primarily driven by a 54.9% increase in Number of Orders from 427,700 to 662,500, which resulted from 42.4% growth in Active Consumers to 1.2 million, and an increase in the average number of orders per Active Consumer as we saw strong demand from consumers across our global markets. These factors were partially offset by a 3.4% decrease in AOV from $605.2 to $584.6 over the same period.

 

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Revenue

Revenue increased by $45.3 million year-over-year from $86.9 million in third quarter 2017 to $132.2 million in third quarter 2018, representing growth of 52.1%. The increase was driven by higher platform services revenue and platform fulfilment revenue. Platform services revenue increased $40.1 million or 60.7% year-over-year, primarily due to the increase in third-party Platform GMV, which was partially offset by a lower Third-Party Take Rate; as well as an increased mix of first-party Platform GMV.

Revenue by type of good or service (in thousands):

 

     Three months ended
September 30,
 
     2017      2018  

Platform services revenue

   $ 66,148      $ 106,290  

Platform fulfilment revenue

     16,426        21,799  

Browns in-store revenue

     4,339        4,090  
  

 

 

    

 

 

 

Revenue

   $ 86,913      $ 132,179  
  

 

 

    

 

 

 

Cost of Revenue and Gross Profit

Cost of revenue increased by $23.6 million, or 57.2% year-over-year from $41.2 million in third quarter 2017 to $64.8 million in third quarter 2018. The increase was primarily driven by the increases in cost of goods associated with first-party sales, as well as the delivery, packaging and transaction processing expenditures incurred as a result of an increased Number of Orders.

Our gross profit margin decreased from 52.6% in third quarter 2017 to 51.0% in third quarter 2018 primarily due to the increased mix of first-party Platform GMV, as well as lower fulfillment revenue per order, on average, as more customers took advantage of our free shipping offer in third quarter 2018 than in the prior year quarter.

 

     Three months ended
September 30,
 
     2017      2018  

Demand generation expense

   $ 16,824      $ 22,103  

Technology expense

     8,335        19,034  

Depreciation and amortization

     2,932        6,014  

Share based payments

     5,249        38,475  

General and administrative

     41,150        58,561  
  

 

 

    

 

 

 

Selling, general and administrative expense

   $ 74,490      $ 144,187  
  

 

 

    

 

 

 

Third quarter 2018 demand generation expense increased 31.4% year-over-year to $22.1 million, or 20.8% of platform services revenue, representing a year-over-year improvement of 460 bps, which primarily resulted from performance marketing efficiencies in driving Platform GMV growth. These efficiencies also contributed to the 82 bps year-over-year improvement in Platform Order Contribution Margin from 40.0% in third quarter 2017 to 40.8% in third quarter 2018.

Technology expense, which is primarily related to research and development and operations of our Marketplace features and services, increased by $10.7 million, or 128.4%, year-over-year in third quarter 2018, primarily driven by a 67.5% increase in technology staff headcount and higher software and infrastructure expenses to support the continued growth of the business. We currently operate three globally distributed data centers, which support the processing of our growing base of transactions, including one in Shanghai dedicated to serving our Chinese customers.

 

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General and administrative expense increased by $17.4 million, or 42.3%, year-over-year in third quarter 2018, primarily driven by a 65.6% increase in non-technology headcount across a number of areas to support the expansion of the business. General and administrative costs as a percentage of Adjusted Revenue decreased from 58.4% in third quarter 2017 to 53.1% in third quarter 2018, reflecting improved efficiency of our semi-variable and fixed costs.

Share based payments increased by $33.2 million, or 633.0%, year-over-year in third quarter 2018, due to the fair value re-measurement of our cash-settled share based payment awards and provision for employment related taxes on share based payment awards.

Adjusted EBITDA

Adjusted EBITDA loss increased by $11.7 million, or 56.7%, year-over-year in third quarter 2018, to $32.3 million. Adjusted EBITDA margin remained flat at (29.3%) over the same period, as we continued to invest in our customer offering, infrastructure and technology expenses to support our continued growth in GMV and Adjusted Revenue.

Outlook

The following forward-looking statement reflects Farfetch’s expectations as of November 8, 2018:

Based on the positive performance of the Marketplace through the initial fourth quarter 2018 selling season, Platform GMV for the fourth quarter of 2018 is expected to be within the range of $435 million and $445 million, which is higher than the Company’s previous estimates. The Company believes it is in the early phase of its investment cycle as it builds on its position to become the platform for the luxury fashion industry, and expects to continue to invest in the future growth of the business.

Conference Call Information

Farfetch will host a conference call today, November 8, 2018 at 5:15 p.m. Eastern Time to discuss the Company’s results as well as forward-looking information about Farfetch’s business. Listeners may access the live conference call via audio webcast at http://farfetchinvestors.com, where listeners can also access Farfetch’s earnings press release and slide presentation. Following the call, a replay of the webcast will be available at the same website for 30 days.

 

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Unaudited interim condensed consolidated statement of operations

for the three month period ended September 30

(in $ thousands, except share and per share data)

 

     2017      2018  

Revenue

     86,913        132,179  

Cost of revenue

     (41,224      (64,792
  

 

 

    

 

 

 

Gross profit

     45,689        67,387  

Selling, general and administrative expenses

     (74,490      (144,187

Share of profits/(losses) of associates

     8        (5
  

 

 

    

 

 

 

Operating loss

     (28,793      (76,805

Net finance income

     839        733  
  

 

 

    

 

 

 

Loss before tax

     (27,954      (76,072

Income tax expense

     (225      (1,183
  

 

 

    

 

 

 

Loss after tax

     (28,179      (77,255
  

 

 

    

 

 

 

Loss per share attributable to owners of the parent

     

Basic and diluted

     (0.12      (0.30

Weighted-average ordinary shares outstanding

     

Basic and diluted

     241,527,626        256,163,135  

 

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Unaudited interim condensed consolidated statement of comprehensive loss

for the three month period ended September 30

(in $ thousands, except share and per share data)

 

     2017      2018  

Loss for the period

     (28,179      (77,255

Other comprehensive income/(expense):

     

Items that may be subsequently reclassified to consolidated statement of operations (net of tax):

     

Exchange differences on translation of foreign operations

     11,720        (7,702
  

 

 

    

 

 

 

Other comprehensive income/(expense) for the period, net of tax

     11,720        (7,702
  

 

 

    

 

 

 

Total comprehensive loss for the period, net of tax

     (16,459      (84,957
  

 

 

    

 

 

 

 

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Unaudited interim condensed consolidated statement of operations

for the nine month period ended September 30

(in $ thousands, except share and per share data)

 

     2017      2018  

Revenue

     259,484        399,687  

Cost of revenue

     (119,447      (195,434
  

 

 

    

 

 

 

Gross profit

     140,037        204,253  

Selling, general and administrative expenses

     (200,250      (352,988

Share of profits of associates

     23        18  
  

 

 

    

 

 

 

Operating loss

     (60,190      (148,717

Net finance income

     2,529        4,951  
  

 

 

    

 

 

 

Loss before tax

     (57,661      (143,766

Income tax credit/(expense)

     204        (1,897
  

 

 

    

 

 

 

Loss after tax

     (57,457      (145,663
  

 

 

    

 

 

 

Loss per share attributable to owners of the parent

     

Basic and diluted

     (0.26      (0.58

Weighted-average ordinary shares outstanding

     

Basic and diluted

     217,433,134        252,572,520  

 

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Unaudited interim condensed consolidated statement of comprehensive loss

for the nine month period ended September 30

(in $ thousands)

 

     2017      2018  

Loss for the period

     (57,457      (145,663

Other comprehensive income/(expense):

     

Items that may be subsequently reclassified to consolidated statement of operations (net of tax):

     

Exchange differences on translation of foreign operations

     27,897        (16,836
  

 

 

    

 

 

 

Other comprehensive income/(expense) for the period, net of tax

     27,897        (16,836
  

 

 

    

 

 

 

Total comprehensive loss for the period, net of tax

     (29,560      (162,499
  

 

 

    

 

 

 

 

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Unaudited interim condensed consolidated statement of financial position

(in $ thousands)

 

     December 31,
2017
     September 30,
2018
 

Non-current assets

     

Trade and other receivables NC

     9,193        13,861  

Intangible assets

     74,041        91,884  

Property, plant and equipment

     26,696        37,354  

Investments

     278        334  

Investments in associates

     58        78  
  

 

 

    

 

 

 

Total non-current assets

     110,266        143,511  
  

 

 

    

 

 

 

Current assets

     

Inventories

     50,610        68,288  

Trade and other receivables

     18,180        111,745  

Cash and cash equivalents

     384,002        1,043,509  
  

 

 

    

 

 

 

Total current assets

     452,792        1,223,542  
  

 

 

    

 

 

 

Total assets

     563,058        1,367,053  
  

 

 

    

 

 

 

Equity and liabilities

     

Equity

     

Share capital

     9,298        11,980  

Share premium

     677,674        773,045  

Merger reserve

     —          783,529  

Foreign exchange reserve

     633        (16,203

Other reserves

     38,475        55,167  

Accumulated losses

     (329,177      (474,840
  

 

 

    

 

 

 

Total equity

     396,903        1,132,678  
  

 

 

    

 

 

 

Non-current liabilities

     

Provisions

     5,142        23,005  

Other liabilities

     5,123        24,317  
  

 

 

    

 

 

 

Total non-current liabilities

     10,265        47,322  
  

 

 

    

 

 

 

Current liabilities

     

Trade and other payables

     136,744        187,053  

Other liabilities

     19,146        —    
  

 

 

    

 

 

 

Total current liabilities

     155,890        187,053  
  

 

 

    

 

 

 

Total liabilities

     166,155        234,375  
  

 

 

    

 

 

 

Total equity and liabilities

     563,058        1,367,053  
  

 

 

    

 

 

 

 

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Unaudited interim condensed consolidated statement of cash flows

for the nine month periods ended September 30

(in $ thousands)

 

     2017      2018  

Cash flows from operating activities

     

Loss before tax

     (57,661      (143,766

Adjustments for:

     

Depreciation

     2,507        4,952  

Amortization

     5,444        10,581  

Non-cash employee benefits expense – equity-settled share based payments

     10,131        16,692  

Net loss on sale of non-current assets

     9        1,045  

Share of profits of associates

     (23      (18

Net finance income

     (551      (4,880

Net exchange differences

     (7,263      3,145  

Decrease in the fair value of derivatives

     —          1,889  

Changes in working capital

     

Increase in receivables

     (29,885      (93,563

Increase in inventories

     (30,000      (17,678

Increase in payables

     50,176        34,684  

Changes in other assets and liabilities

     

Increase in non-current receivables

     (2,778      (4,667

Increase in other liabilities

     6,029        21,058  

Increase in provisions

        17,889  

Interest paid

     (591      (68

Income taxes paid

     (264      (780
  

 

 

    

 

 

 

Net cash outflow from operating activities

     (54,720      (153,485
  

 

 

    

 

 

 

Cash flows from investing activities

     

Payments for property, plant and equipment

     (6,961      (18,014

Payments for intangible assets

     (14,455      (31,208

Interest received

     1,693        4,948  
  

 

 

    

 

 

 

Net cash outflow from investing activities

     (19,723      (44,274
  

 

 

    

 

 

 

Cash flows from financing activities

     

Proceeds from issue of shares, net of issue costs

     322,098        859,525  

Repayment of loan notes

     (21,955      —    
  

 

 

    

 

 

 

Net cash inflow from financing activities

     300,143        859,525  
  

 

 

    

 

 

 

Net increase in cash and cash equivalents

     225,700        661,766  

Cash and cash equivalents at the beginning of the period

     150,032        384,002  

Effects of exchange rate changes on cash and cash equivalents

     29,543        (2,259
  

 

 

    

 

 

 

Cash and cash equivalents at end of period

     405,275        1,043,509  
  

 

 

    

 

 

 

 

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Unaudited interim condensed consolidated statement of changes in equity

(in $ thousands)

 

     Share
capital
     Share
premium
    Merger
reserve
     Foreign
exchange
reserve
    Other
reserves
     Accumulated
losses
    Equity
attributable
to the
parent
    Non-
controlling
interest
    Total
equity
 

Balance at January 1, 2017

     7,844        340,988       —          (32,871     19,857        (216,901     118,917       (1     118,916  

Changes in equity

                     

Issue of share capital

     1,445        336,689       —          —         —          —         338,134       —         338,134  

Total comprehensive income/(loss)

     —          —         —          27,897       —          (57,457     (29,560     —         (29,560

Share based payment – equity settled

     —          —         —          —         10,131        —         10,131       —         10,131  

Transactions with non-controlling interests

     —          —         —          —         —          —         —         1       1  
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

   

 

 

 

Balance at September 30, 2017

     9,289        677,677       —          (4,974     29,988        (274,358     437,622       —         437,622  
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

   

 

 

 

Balance at January 1, 2018

     9,298        677,674       —          633       38,475        (329,177     396,903       —         396,903  
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

   

 

 

 

Changes in equity

                     

Capital reorganization

     652        (677,674     783,529        —         —          —         106,507       —         106,507  

Issue of share capital

     2,030        773,045       —          —         —          —         775,075       —         775,075  

Total comprehensive loss

     —          —         —          (16,836     —          (145,663     (162,499     —         (162,499

Share based payment – equity settled

     —          —         —          —         16,692        —         16,692       —         16,692  
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

   

 

 

 

Balance at September 30, 2018

     11,980        773,045       783,529        (16,203     55,167        (474,840     1,132,678       —         1,132,678  
  

 

 

    

 

 

   

 

 

    

 

 

   

 

 

    

 

 

   

 

 

   

 

 

   

 

 

 

Farfetch Limited

Supplemental Metrics

 

     2016     2017     2018  
     Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
    Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
 
     (in thousands, unless stated otherwise)  

Consolidated Group:

                

Gross Merchandise Value (“GMV”)

   $ 197,248     $ 176,701     $ 217,806     $ 204,601     $ 310,718     $ 292,692     $ 338,543     $ 309,973  

Revenue

     82,431       79,425       93,146       86,913       126,482       122,707       144,801       132,179  

Fulfilment Revenue

     17,931       16,128       17,632       16,426       23,996       22,535       28,016       21,799  

Adjusted Revenue

     64,500       63,297       75,514       70,487       102,486       100,172       116,785       110,380  

Browns In-Store Revenue

     3,265       3,715       3,616       4,339       3,764       4,021       3,170       4,090  

Demand Generation Expense

     (15,337     (12,429     (16,694     (16,824     (23,255     (19,363     (21,895     (22,103

Technology Expense

     (4,592     (5,078     (6,050     (8,335     (12,147     (13,896     (17,135     (19,034

Share Based Payments

     (5,860     (3,770     (4,752     (5,249     (7,715     (6,567     (5,956     (38,475

Depreciation and Amortisation

     (3,060     (2,313     (2,706     (2,932     (3,029     (4,875     (5,463     (6,014

General and Administrative

     (27,065     (29,537     (42,433     (41,150     (52,861     (51,571     (62,080     (58,561

Adjusted EBITDA

     (4,676     (4,190     (9,858     (20,620     (23,411     (23,657     (25,418     (32,311

Adjusted EBITDA Margin

     (7.2 %)      (6.6 %)      (13.1 %)      (29.3 %)      (22.8 %)      (23.6 %)      (21.8 %)      (29.3 %) 

Platform:

                

Platform GMV

   $ 193,983     $ 172,985     $ 214,190     $ 200,262     $ 306,954     $ 288,671     $ 335,373     $ 305,884  

Platform Services Revenue1

     61,235       59,582       71,898       66,148       98,722       96,151       113,615       106,290  

Platform Gross Profit

     38,914       40,759       49,735       43,258       62,829       59,365       74,222       65,487  

Platform Order Contribution

     23,577       28,330       33,041       26,434       39,574       40,002       52,327       43,384  

Platform Order Contribution Margin

     38.5     47.5     46.0     40.0     40.1     41.6     46.1     40.8

Farfetch Marketplace:

                

Active Consumers

     651.7       728.2       796.3       854.7       935.8       1,017.8       1,118.0       1,216.8  

Number of Orders

     407.7       385.0       468.2       427.7       600.1       578.3       727.0       662.5  

Average Order Value (actual)

   $ 614.0     $ 581.2     $ 600.4     $ 605.2     $ 670.4     $ 647.1     $ 602.4     $ 584.6  

 

1 

Platform Services Revenue was also referred to as Adjusted Platform Revenue in previous filings with the SEC

 

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Forward Looking Statements

This release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements contained in this release that do not relate to matters of historical fact should be considered forward-looking statements, including, without limitation, statements regarding our expected financial performance and operational performance for the fourth quarter of 2018, as well as statements that include the words “expect,” “intend,” “plan,” “believe,” “project,” “forecast,” “estimate,” “may,” “should,” “anticipate” and similar statements of a future or forward-looking nature. These forward-looking statements are based on management’s current expectations. These statements are neither promises nor guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause actual results, performance or achievements to be materially different from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to: purchasers of luxury products may not choose to shop online in sufficient numbers; our ability to generate sufficient revenue to be profitable or to generate positive cash flow on a sustained basis; the volatility and difficulty in predicting the luxury fashion industry; our reliance on a limited number of retailers and brands for the supply of products on our Marketplace; our reliance on retailers and brands to anticipate, identify and respond quickly to new and changing fashion trends, consumer preferences and other factors; our reliance on retailers and brands to make products available to our consumers on our Marketplace and to set their own prices for such products; our reliance on information technologies and our ability to adapt to technological developments; our ability to acquire or retain consumers and to promote and sustain the Farfetch brand; our ability or the ability of third parties to protect our sites, networks and systems against security breaches, or otherwise to protect our confidential information; our ability to successfully launch and monetize new and innovative technology; our dependence on highly skilled personnel, including our senior management, data scientists and technology professionals, and our ability to hire, retain and motivate qualified personnel; Mr. Neves has considerable influence over important corporate matters due to his ownership of us, and our dual-class voting structure will limit your ability to influence corporate matters, including a change of control; and the other important factors discussed under the caption “Risk Factors” in our final prospectus under Rule 424(b) filed with the U.S. Securities and Exchange Commission (“SEC”) on September 24, 2018 in connection with our initial public offering as such factors may be updated from time to time in our other filings with the SEC, which are accessible on the SEC’s website at www.sec.gov. In addition, we operate in a very competitive and rapidly changing environment. New risks emerge from time to time. It is not possible for our management to predict all risks, nor can we assess the impact of all factors on its business or the extent to which any factor, or combination of factors, may cause actual results to differ materially from those contained in any forward-looking statements that we may make. In light of these risks, uncertainties and assumptions, the forward-looking events and circumstances discussed in this release are inherently uncertain and may not occur, and actual results could differ materially and adversely from those anticipated or implied in the forward-looking statements. Accordingly, you should not rely upon forward-looking statements as predictions of future events. In addition, the forward-looking statements made in this release relate only to events or information as of the date on which the statements are made in this release. Except as required by law, we undertake no obligation to update or revise publicly any forward-looking statements, whether as a result of new information, future events or otherwise, after the date on which the statements are made or to reflect the occurrence of unanticipated events.

 

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Non-IFRS and Other Financial and Operating Metrics

This release includes certain financial measures and metrics not based on IFRS, including Adjusted EBITDA, Adjusted EBITDA Margin, Adjusted Revenue, Platform Services Revenue, Platform Gross Profit, Platform Order Contribution, and Platform Order Contribution Margin, as well as operating metrics, including GMV, Platform GMV, Active Consumers, Number of Orders and Average Order Value.

Management uses Adjusted EBITDA, Adjusted EBITDA Margin, Adjusted Revenue, Platform Services Revenue, Platform Gross Profit, Platform Order Contribution, and Platform Order Contribution Margin

 

   

as measurements of operating performance because they assist us in comparing our operating performance on a consistent basis, as they remove the impact of items not directly resulting from our core operations;

 

   

for planning purposes, including the preparation of our internal annual operating budget and financial projections;

 

   

to evaluate the performance and effectiveness of our strategic initiatives; and

 

   

to evaluate our capacity to fund capital expenditures and expand our business.

Items excluded from these non-IFRS measures are significant components in understanding and assessing financial performance. Adjusted EBITDA, Adjusted EBITDA Margin, Adjusted Revenue and Platform Services Revenue have limitations as analytical tools and should not be considered in isolation, or as an alternative to, or a substitute for loss after tax, revenue or other financial statement data presented in our consolidated financial statements as indicators of financial performance. Some of the limitations are:

 

   

such measures do not reflect revenue related to fulfilment, which is necessary to the operation of our business;

 

   

such measures do not reflect our expenditures, or future requirements for capital expenditures or contractual commitments;

 

   

such measures do not reflect changes in our working capital needs;

 

   

such measures do not reflect our share based payments, income tax (credit)/expense or the amounts necessary to pay our taxes;

 

   

although depreciation and amortization are eliminated in the calculation of Adjusted EBITDA, the assets being depreciated and amortized will often have to be replaced in the future and such measures do not reflect any costs for such replacements; and

 

   

other companies may calculate such measures differently than we do, limiting their usefulness as comparative measures.

Due to these limitations, Adjusted EBITDA, Adjusted EBITDA Margin, Adjusted Revenue and Platform Services Revenue should not be considered as measures of discretionary cash available to us to invest in the growth of our business and are in addition to, not a substitute for or superior to, measures of financial performance prepared in accordance with IFRS. In addition, the non-IFRS financial measures used by Farfetch may differ from the non-IFRS financial measures used by other companies, and are not intended to be considered in isolation or as a substitute for the financial information prepared and presented in accordance with IFRS.

 

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Reconciliations of these non-IFRS measures to the most directly comparable IFRS measure are included in the accompanying tables.

The following table reconciles Adjusted EBITDA to the most directly comparable IFRS financial performance measure, which is loss after tax:

 

(in $ thousands, except as otherwise noted)  
     2016     2017     2018  
     Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
    Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
 

Loss after tax

   $ (13,786   $ (9,333   $ (19,945   $ (28,179   $ (54,818   $ (50,727   $ (17,681   $ (77,255

Net finance costs/(income)

     (1,941     (1,085     (605     (839     20,171       15,101       (19,319     (733

Income tax expense/(credit)

     57       152       (581     225       374       527       187       1,183  

Depreciation and amortization

     3,060       2,313       2,706       2,932       3,029       4,875       5,463       6,014  

Share based payments(a)

     5,860       3,770       4,752       5,249       7,715       6,567       5,956       38,475  

Other items(b)

     2,078       —         3,823       —         126       —         —         —    

Share of results of associates

     (4     (7     (8     (8     (8     —         (24     5  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Adjusted EBITDA

   $ (4,676   $ (4,190   $ (9,858   $ (20,620   $ (23,411   $ (23,657   $ (25,418   $ (32,311
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

 

(a)

Represents share based payment expense.

(b)

Represents other items, which are outside the normal scope of our ordinary activities or non-cash, including fair value remeasurement of contingent consideration of $2.1 million in fourth quarter 2016 and $3.3 million in second quarter 2017 and legal fees directly related to acquisitions of $126,000 in fourth quarter 2017, all of which are included within the general and administrative component of selling, general and administrative expenses. There were no other such items in the first, second and third quarter 2018.

The following table reconciles Adjusted Revenue and Platform Services Revenue to the most directly comparable IFRS financial performance measure, which is revenue:

 

(in $ thousands, except as otherwise noted)  
     2016     2017     2018  
     Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
    Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
 

Revenue

   $ 82,431     $ 79,425     $ 93,146     $ 86,913     $ 126,482     $ 122,707     $ 144,801     $ 132,179  

Less: Platform Fulfilment Revenue

     (17,931     (16,128     (17,632     (16,426     (23,996     (22,535     (28,016     (21,799

Adjusted Revenue

     64,500       63,297       75,514       70,487       102,486       100,172       116,785       110,380  

Less: Browns In-Store Revenue

     (3,265     (3,715     (3,616     (4,339     (3,764     (4,021     (3,170     (4,090
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Platform Services Revenue1

   $ 61,235     $ 59,582     $ 71,898     $ 66,148     $ 98,722     $ 96,151     $ 113,615     $ 106,290  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

 

1 

Platform Services Revenue was also referred to as Adjusted Platform Revenue in previous filings with the SEC

Platform Gross Profit, Platform Order Contribution and Platform Order Contribution Margin are not measurements of our financial performance under IFRS and do not purport to be alternatives to gross profit or loss after tax derived in accordance with IFRS. We believe that Platform Gross Profit, Platform Order Contribution and Platform Order Contribution Margin are useful measures in evaluating our operating performance because they take into account demand generation expense and are used by management to analyze the operating performance of our platform for the periods presented. We also believe that Platform Gross Profit, Platform Order Contribution and Platform Order Contribution Margin are useful measures in evaluating our operating performance within our industry because they permit the evaluation of our platform productivity, efficiency and performance.

The following table reconciles Platform Gross Profit and Platform Order Contribution to the most directly comparable IFRS financial performance measure, which is gross profit:

 

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(in $ thousands, except as otherwise noted)  
     2016     2017     2018  
     Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
    Fourth
Quarter
    First
Quarter
    Second
Quarter
    Third
Quarter
 

Gross profit

   $ 40,241     $ 42,854     $ 51,494     $ 45,689     $ 64,729     $ 61,173     $ 75,693     $ 67,387  

Less: Browns In-Store Gross Profit(a)

     (1,327     (2,095     (1,759     (2,431     (1,900     (1,808     (1,471     (1,900

Platform Gross Profit

     38,914       40,759       49,735       43,258       62,829       59,365       74,222       65,487  

Less: Demand generation expense

     (15,337     (12,429     (16,694     (16,824     (23,255     (19,363     (21,895     (22,103
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

Platform Order Contribution

   $ 23,577     $ 28,330     $ 33,041     $ 26,434     $ 39,574     $ 40,002     $ 52,327     $ 43,384  
  

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

   

 

 

 

 

(a)

Browns In-Store Gross Profit is Browns In-Store Revenue less the direct cost of goods sold relating to Browns In-Store Revenue

“Active Consumers” means active consumers on the Farfetch Marketplace. A consumer is deemed to be active if they made a purchase on the Farfetch Marketplace within the last 12-month period, irrespective of cancelations or returns. The number of Active Consumers is an indicator of our ability to attract and retain an increasingly large consumer base to our platform and of our ability to convert platform visits into sale orders.

“Adjusted EBITDA” means loss after taxes before net finance costs/(income), income tax (credit)/expense and depreciation and amortization, further adjusted for share based compensation expense, other items and share of results of associates. Adjusted EBITDA provides a basis for comparison of our business operations between current, past and future periods by excluding items that we do not believe are indicative of our core operating performance. Adjusted EBITDA may not be comparable to other similarly titled metrics of others.

“Adjusted EBITDA Margin” means Adjusted EBITDA calculated as a percentage of Adjusted Revenue.

“Adjusted Platform Revenue” means Adjusted Revenue less Browns In-Store Revenue. Adjusted Platform Revenue is driven by our Platform GMV, including revenue from first-party sales, and commission from third-party sales The revenue realized from first-party sales is equal to the GMV of such sales because we act as principal in these transactions, and thus related sales are not commission based.

“Adjusted Revenue” means revenue less Platform Fulfilment Revenue.

“Average Order Value” (“AOV”) means the average value of all orders placed on the Farfetch Marketplace excluding value added taxes.

“Browns In-Store Revenue” means revenue generated in our Browns retail stores.

“Gross Merchandise Value” (“GMV”) means the total dollar value of orders processed. GMV is inclusive of product value, shipping and duty. It is net of returns, value added taxes and cancellations. GMV does not represent revenue earned by us, although GMV and revenue are correlated.

“Number of Orders” means the total number of consumer orders placed on the Farfetch Marketplace, gross of returns and net of cancellations, in a particular period. An order is counted on the day the consumer places the order. The Number of Orders represents an indicator of our ability to generate sales opportunities for luxury sellers through our Marketplace. Analyzed in the context of Active Consumers, the Number of Orders provides an indicator of our ability to attract recurring purchases on our platform and also, the effectiveness of our targeted advertising.

 

 

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“Platform Fulfilment Revenue” means revenue from shipping and customs clearing services that we provide to our consumers, net of consumer promotional incentives, such as free shipping and promotional codes.

“Platform GMV” is consistent with the definition for GMV given above but excludes Browns In-Store Revenue.

“Platform Gross Profit” means gross profit excluding Browns In-Store Gross Profit.

“Platform Order Contribution” means gross profit after deducting demand generation expense, which includes fees that we pay for our various marketing channels. Platform Order Contribution provides an indicator of our ability to extract consumer value from our demand generation expense, including the costs of retaining existing consumers and our ability to acquire new consumers.

“Platform Order Contribution Margin” means Platform Order Contribution calculated as a percentage of Platform Services Revenue.

“Platform Services Revenue” has the same meaning and is calculated in the same manner as Adjusted Platform Revenue. Platform Services Revenue was previously referred to as Adjusted Platform Revenue in the Company’s SEC filings and other disclosure. In this earnings release and other Company disclosures going forward, management intends to refer to Platform Services Revenue instead of Adjusted Platform Revenue.

“Third-Party Take Rate” means Adjusted Platform Revenue excluding revenue from first-party sales, as a percentage of GMV excluding GMV from first-party sales and Platform Fulfilment Revenue. Revenue from first-party sales, which is equal to GMV from first-party sales, means revenue derived from sales on our platform of inventory purchased by us.

Certain figures in the release may not recalculate exactly due to rounding. This is because percentages and/or figures contained herein are calculated based on actual numbers and not the rounded numbers presented.

Investor Relations Contact:

Alice Ryder

VP Investor Relations

IR@farfetch.com

Media Contacts:

Susannah Clark

VP Communications, Global

susannah.clark@farfetch.com

+44 7788 405224

Brunswick Group

farfetch@brunswickgroup.com

US: +1 (212) 333 3810

UK: +44 (0) 207 404 5959

 

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About Farfetch

Farfetch Limited is the leading global technology platform for the luxury fashion industry. Founded in 2007 by José Neves for the love of fashion, and launched in 2008, Farfetch began as an e-commerce marketplace for luxury boutiques around the world. Today the Farfetch.com Marketplace connects customers in 190 countries with items from more than 48 countries and over 1,000 of the world’s best boutiques and brands, delivering a truly unique shopping experience and access to the most extensive selection of luxury on a single platform. Through its business units, which also include Store of The Future, Farfetch Black & White Solutions, and Browns, Farfetch continues to invest in innovation and develop key technologies, business solutions, and services for the luxury fashion industry.

For more information, please visit www.farfetch.com.

 

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