Revenue and Deferred Revenue

3 Months Ended

Mar. 31, 2021

Revenue From Contract With Customer [Abstract]

Revenue and Deferred Revenue

3. Revenue and Deferred Revenue

Disaggregated revenue

Revenue by sales channel was as follows:

	Three Months Ended March 31,
(in thousands)	2021		2020
Self-serve revenue	$	71,112	$	63,107
Enterprise revenue		31,186		25,158
Revenue	$	102,298	$	88,265

Self-serve revenues are generated from products purchased independently through our website.

Enterprise revenues are generated from products sold to organizations through our sales team.

In addition, see Note 4 for information regarding the Company’s revenue by geographic area.

Deferred revenue

The Company recognized into revenue $74.3 million and $61.9 million during the three months ended March 31, 2021 and 2020, respectively, that was included in the deferred revenue balances at the beginning of each respective period.

Transaction price allocated to the remaining performance obligations

As of March 31, 2021, future estimated revenue related to non-cancelable performance obligations that are unsatisfied or partially unsatisfied at the end of the reporting period was $204.9 million. The substantial majority of the unsatisfied performance obligations will be satisfied over the next twelve months.