Chief Compliance Officer

0001580642-18-002535.txt : 20180510 0001580642-18-002535.hdr.sgml : 20180510 20180510152434 ACCESSION NUMBER: 0001580642-18-002535 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20180331 FILED AS OF DATE: 20180510 DATE AS OF CHANGE: 20180510 EFFECTIVENESS DATE: 20180510 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Lucia Wealth Services, LLC CENTRAL INDEX KEY: 0001730471 IRS NUMBER: 271742056 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-18394 FILM NUMBER: 18822107 BUSINESS ADDRESS: STREET 1: 13520 EVENING CREEK DRIVE N STREET 2: SUITE 300 CITY: SAN DIEGO STATE: CA ZIP: 92128 BUSINESS PHONE: 800-644-1150 MAIL ADDRESS: STREET 1: 13520 EVENING CREEK DRIVE N STREET 2: SUITE 300 CITY: SAN DIEGO STATE: CA ZIP: 92128 13F-HR 1 primary_doc.xml 13F-HR LIVE false false false 0001730471 XXXXXXXX 03-31-2018 03-31-2018 false Lucia Wealth Services, LLC

13520 Evening Creek Drive N Suite 300 San Diego CA 92128

13F HOLDINGS REPORT 028-18394 N Viktoria Palermo Chief Compliance Officer 800-644-1150 /s/ Viktoria Palermo San Diego CA 05-10-2018 0 193 307976 INFORMATION TABLE 2 infotable.xml SPDR S&P 500 ETF TR TR UNIT 78462F103 1074 4080 SH SOLE 0 0 4080 GENERAL ELECTRIC CO COM 369604103 59 4380 SH SOLE 0 0 4380 DISNEY WALT CO COM DISNEY 254687106 683 6802 SH SOLE 0 0 6802 PFIZER INC COM 717081103 70 1965 SH SOLE 0 0 1965 DIGITAL RLTY TR INC COM 253868103 30 287 SH SOLE 0 0 287 SPDR SERIES TRUST S&P 400 MDCP GRW 78464A821 4929 31310 SH SOLE 0 0 31310 DISCOVER FINL SVCS COM 254709108 817 11357 SH SOLE 0 0 11357 STATE STR CORP COM 857477103 777 7792 SH SOLE 0 0 7792 PEPSICO INC COM 713448108 15 136 SH SOLE 0 0 136 PULTE GROUP INC COM 745867101 2755 93428 SH SOLE 0 0 93428 SPIRIT AEROSYSTEMS HLDGS INC COM CL A 848574109 211 2520 SH SOLE 0 0 2520 ISHARES TR SELECT DIVID ETF 464287168 977 10271 SH SOLE 0 0 10271 HSBC HLDGS PLC SPON ADR NEW 404280406 14 303 SH SOLE 0 0 303 ABBOTT LABS COM 002824100 610 10172 SH SOLE 0 0 10172 ROSS STORES INC COM 778296103 112 1430 SH SOLE 0 0 1430 COSTCO WHSL CORP NEW COM 22160K105 12 65 SH SOLE 0 0 65 FLAHERTY & CRUMRINE DYN PFD SHS 33848W106 5313 219831 SH SOLE 0 0 219831 PREFERRED APT CMNTYS INC COM 74039L103 26 1800 SH SOLE 0 0 1800 SELECT SECTOR SPDR TR ENERGY 81369Y506 46 680 SH SOLE 0 0 680 TARGET CORP COM 87612E106 961 13842 SH SOLE 0 0 13842 VEREIT INC COM 92339V100 7 1075 SH SOLE 0 0 1075 LOWES COS INC COM 548661107 213 2429 SH SOLE 0 0 2429 QUALCOMM INC COM 747525103 119 2140 SH SOLE 0 0 2140 VALERO ENERGY CORP NEW COM 91913Y100 1154 12437 SH SOLE 0 0 12437 RYDEX ETF TRUST GUG S&P500 PU GR 78355W403 3845 35023 SH SOLE 0 0 35023 APPLE INC COM 037833100 10905 64994 SH SOLE 0 0 64994 SPDR SERIES TRUST WELLS FG PFD ETF 78464A292 4254 97904 SH SOLE 0 0 97904 AGEAGLE AERIAL SYS INC NEW COM 00848K101 175 40395 SH SOLE 0 0 40395 SOUTHWEST AIRLS CO COM 844741108 227 3956 SH SOLE 0 0 3956 TRAVELERS COMPANIES INC COM 89417E109 1037 7467 SH SOLE 0 0 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330 SCHLUMBERGER LTD COM 806857108 38 582 SH SOLE 0 0 582 BCE INC COM NEW 05534B760 30 686 SH SOLE 0 0 686 UNITED TECHNOLOGIES CORP COM 913017109 590 4693 SH SOLE 0 0 4693 SHERWIN WILLIAMS CO COM 824348106 744 1897 SH SOLE 0 0 1897 SPDR SERIES TRUST BLOMBRG BRC MRTG 78464A383 1877 73189 SH SOLE 0 0 73189 IQVIA HLDGS INC COM 46266C105 1850 18856 SH SOLE 0 0 18856 POWERSHARES ETF TRUST HI YLD EQ DVDN 73935X302 4462 262185 SH SOLE 0 0 262185 BROADCOM LTD SHS Y09827109 2329 9882 SH SOLE 0 0 9882 JPMORGAN CHASE & CO COM 46625H100 78 710 SH SOLE 0 0 710 ROCKWELL COLLINS INC COM 774341101 9 67 SH SOLE 0 0 67 SPDR SERIES TRUST PRTFLO S&P500 GW 78464A409 5898 175954 SH SOLE 0 0 175954 EXXON MOBIL CORP COM 30231G102 86 1153 SH SOLE 0 0 1153 F5 NETWORKS INC COM 315616102 217 1503 SH SOLE 0 0 1503 ROCKWELL AUTOMATION INC COM 773903109 6 36 SH SOLE 0 0 36 CISCO SYS INC COM 17275R102 25 588 SH SOLE 0 0 588 ISHARES TR RUS 2000 GRW ETF 464287648 52 275 SH SOLE 0 0 275 BLACKSTONE GROUP L P COM UNIT LTD 09253U108 2800 87645 SH SOLE 0 0 87645 EATON CORP PLC SHS G29183103 29 366 SH SOLE 0 0 366 CHEVRON CORP NEW COM 166764100 201 1765 SH SOLE 0 0 1765 SYSCO CORP COM 871829107 2836 47296 SH SOLE 0 0 47296 ISHARES TR AGENCY BOND ETF 464288166 3737 33353 SH SOLE 0 0 33353 HANCOCK JOHN PFD INCOME FD SH BEN INT 41013W108 4946 241497 SH SOLE 0 0 241497 HABIT RESTAURANTS INC COM CL A 40449J103 4301 488778 SH SOLE 0 0 488778 ALPS ETF TR ALERIAN MLP 00162Q866 1584 169052 SH SOLE 0 0 169052 HERSHEY CO COM 427866108 6564 66331 SH SOLE 0 0 66331 SPDR SERIES TRUST BLOOMBERG BRCLYS 78464A417 2705 75465 SH SOLE 0 0 75465 VIRTU FINL INC CL A 928254101 206 6247 SH SOLE 0 0 6247 CORNING INC COM 219350105 536 19231 SH SOLE 0 0 19231 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 423 2119 SH SOLE 0 0 2119 ALIBABA GROUP HLDG LTD SPONSORED ADS 01609W102 2955 16099 SH SOLE 0 0 16099 CHILDRENS PL INC COM 168905107 2182 16134 SH SOLE 0 0 16134 ABBVIE INC COM 00287Y109 795 8395 SH SOLE 0 0 8395 ROYAL DUTCH SHELL PLC SPON ADR B 780259107 15 236 SH SOLE 0 0 236 AERCAP HOLDINGS NV SHS N00985106 2122 41843 SH SOLE 0 0 41843 CARNIVAL CORP UNIT 99/99/9999 143658300 3005 45825 SH SOLE 0 0 45825 BROADRIDGE FINL SOLUTIONS IN COM 11133T103 9325 85016 SH SOLE 0 0 85016 GILEAD SCIENCES INC COM 375558103 860 11401 SH SOLE 0 0 11401 AMERICAN ELEC PWR INC COM 025537101 31 453 SH SOLE 0 0 453 SIMON PPTY GROUP INC NEW COM 828806109 12 79 SH SOLE 0 0 79 SPDR SERIES TRUST S&P 600 SMCP VAL 78464A300 4518 36583 SH SOLE 0 0 36583 WELLTOWER INC COM 95040Q104 18 323 SH SOLE 0 0 323 VISA INC COM CL A 92826C839 3676 30733 SH SOLE 0 0 30733 SPDR SERIES TRUST S&P 600 SMCP GRW 78464A201 4953 21298 SH SOLE 0 0 21298 MONDELEZ INTL INC CL A 609207105 4033 96644 SH SOLE 0 0 96644 WISDOMTREE TR US DIVID EX FNCL 97717W406 937 11085 SH SOLE 0 0 11085 KIMBERLY CLARK CORP COM 494368103 5935 53889 SH SOLE 0 0 53889 COLONY NORTHSTAR CR REAL EST COM CL A 19626A101 41 2146 SH SOLE 0 0 2146 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 159 2423 SH SOLE 0 0 2423 EXELON CORP COM 30161N101 3612 92602 SH SOLE 0 0 92602 FACEBOOK INC CL A 30303M102 41 259 SH SOLE 0 0 259 SELECT SECTOR SPDR TR SBI INT-FINL 81369Y605 85 3100 SH SOLE 0 0 3100 GOLDMAN SACHS BDC INC SHS 38147U107 38 2000 SH SOLE 0 0 2000 FIRST TR VALUE LINE DIVID IN SHS 33734H106 6359 212740 SH SOLE 0 0 212740 AUTOMATIC DATA PROCESSING IN COM 053015103 8621 75965 SH SOLE 0 0 75965 ELECTRONIC ARTS INC COM 285512109 1791 14776 SH SOLE 0 0 14776 ALTRIA GROUP INC COM 02209S103 80 1282 SH SOLE 0 0 1282 CITIGROUP INC COM NEW 172967424 1630 24152 SH SOLE 0 0 24152 BERKSHIRE HATHAWAY INC DEL CL A 084670108 1496 5 SH SOLE 0 0 5 GLAXOSMITHKLINE PLC SPONSORED ADR 37733W105 26 675 SH SOLE 0 0 675 VANGUARD INDEX FDS TOTAL STK MKT 922908769 1090 8029 SH SOLE 0 0 8029 HEALTHCARE TR AMER INC CL A NEW 42225P501 13 500 SH SOLE 0 0 500 SPDR SERIES TRUST S&P DIVID ETF 78464A763 973 10664 SH SOLE 0 0 10664 HOME DEPOT INC COM 437076102 101 565 SH SOLE 0 0 565 CHUBB LIMITED COM H1467J104 2101 15360 SH SOLE 0 0 15360 FORD MTR CO DEL COM PAR $0.01 345370860 73 6600 SH SOLE 0 0 6600 3M CO COM 88579Y101 223 1017 SH SOLE 0 0 1017 LOCKHEED MARTIN CORP COM 539830109 46 135 SH SOLE 0 0 135 SPDR SER TR SPDR BLOOMBERG 78468R663 2591 28300 SH SOLE 0 0 28300 TOLL BROTHERS INC COM 889478103 2646 61183 SH SOLE 0 0 61183 COCA COLA CO COM 191216100 327 7520 SH SOLE 0 0 7520 INTERNATIONAL BUSINESS MACHS COM 459200101 64 418 SH SOLE 0 0 418 VENTAS INC COM 92276F100 5 103 SH SOLE 0 0 103 UNITEDHEALTH GROUP INC COM 91324P102 49 228 SH SOLE 0 0 228 SOUTHERN CO COM 842587107 46 1025 SH SOLE 0 0 1025 VERIZON COMMUNICATIONS INC COM 92343V104 68 1416 SH SOLE 0 0 1416 CORPORATE CAP TR INC COM 219880101 169 10002 SH SOLE 0 0 10002 ISHARES TR S&P 500 GRWT ETF 464287309 16 100 SH SOLE 0 0 100 WELLS FARGO CO NEW COM 949746101 59 1132 SH SOLE 0 0 1132 DOLLAR TREE INC COM 256746108 2372 24996 SH SOLE 0 0 24996 ISHARES INC MIN VOL EMRG MKT 464286533 4828 77445 SH SOLE 0 0 77445 SELECT SECTOR SPDR TR SBI INT-UTILS 81369Y886 5 100 SH SOLE 0 0 100 NORTHROP GRUMMAN CORP COM 666807102 7 19 SH SOLE 0 0 19 BANK MONTREAL QUE COM 063671101 13 177 SH SOLE 0 0 177 ALLSTATE CORP COM 020002101 1047 11041 SH SOLE 0 0 11041 SHIRE PLC SPONSORED ADR 82481R106 2865 19176 SH SOLE 0 0 19176 VANGUARD GROUP DIV APP ETF 921908844 151 1491 SH SOLE 0 0 1491 BRISTOL MYERS SQUIBB CO COM 110122108 35 560 SH SOLE 0 0 560 ISHARES TR RUS MID CAP ETF 464287499 1833 8877 SH SOLE 0 0 8877 REALITY SHS ETF TR DIVS ETF 75605A108 2280 83468 SH SOLE 0 0 83468 MICROSOFT CORP COM 594918104 8643 94699 SH SOLE 0 0 94699 MERCK & CO INC COM 58933Y105 31 568 SH SOLE 0 0 568 ISHARES TR MSCI EMG MKT ETF 464287234 68 1400 SH SOLE 0 0 1400 ISHARES TR RUSSELL 2000 ETF 464287655 21 136 SH SOLE 0 0 136 STARBUCKS CORP COM 855244109 87 1510 SH SOLE 0 0 1510 BANK NEW YORK MELLON CORP COM 064058100 2752 53398 SH SOLE 0 0 53398 DOMINION ENERGY INC COM 25746U109 12 176 SH SOLE 0 0 176 SPDR SERIES TRUST PORTFOLIO AGRGTE 78464A649 3239 115018 SH SOLE 0 0 115018 ALEXION PHARMACEUTICALS INC COM 015351109 191 1714 SH SOLE 0 0 1714 FLAHERTY&CRMN PFD SEC INCOM COM 338478100 1387 73010 SH SOLE 0 0 73010 MCDONALDS CORP COM 580135101 56 357 SH SOLE 0 0 357 GENERAL DYNAMICS CORP COM 369550108 14 63 SH SOLE 0 0 63 SELECT SECTOR SPDR TR SBI HEALTHCARE 81369Y209 147 1808 SH SOLE 0 0 1808 ALPHABET INC CAP STK CL A 02079K305 2315 2232 SH SOLE 0 0 2232 WISDOMTREE TR EUROPE SMCP DV 97717W869 1897 27129 SH SOLE 0 0 27129 VANGUARD TAX MANAGED INTL FD FTSE DEV MKT ETF 921943858 33 750 SH SOLE 0 0 750 ALLERGAN PLC SHS G0177J108 2542 15107 SH SOLE 0 0 15107 MCCORMICK & CO INC COM NON VTG 579780206 4404 41394 SH SOLE 0 0 41394 APPLIED MATLS INC COM 038222105 4604 82796 SH SOLE 0 0 82796 FASTENAL CO COM 311900104 143 2622 SH SOLE 0 0 2622 MSCI INC COM 55354G100 2175 14551 SH SOLE 0 0 14551 GOLDMAN SACHS GROUP INC COM 38141G104 3709 14728 SH SOLE 0 0 14728 CHECK POINT SOFTWARE TECH LT ORD M22465104 3035 30555 SH SOLE 0 0 30555 PHILLIPS 66 COM 718546104 625 6511 SH SOLE 0 0 6511 ICON PLC SHS G4705A100 2425 20530 SH SOLE 0 0 20530 CLOROX CO DEL COM 189054109 4566 34299 SH SOLE 0 0 34299 POWERSHARES QQQ TRUST UNIT SER 1 73935A104 20 124 SH SOLE 0 0 124 ALPHABET INC CAP STK CL C 02079K107 72 70 SH SOLE 0 0 70 WISDOMTREE TR US MIDCAP DIVID 97717W505 188 5500 SH SOLE 0 0 5500 POWERSHARES ETF TR II PFD PORTFOLIO 73936T565 1793 122809 SH SOLE 0 0 122809 CLAYMORE EXCHANGE TRD FD TR GUGG FRNTR MKT 18383Q838 1245 76142 SH SOLE 0 0 76142 CATERPILLAR INC DEL COM 149123101 50 337 SH SOLE 0 0 337 ISHARES TR MSCI EAFE ETF 464287465 72 1036 SH SOLE 0 0 1036 VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 94 2003 SH SOLE 0 0 2003 ISHARES TR EAFE GRWTH ETF 464288885 5250 65325 SH SOLE 0 0 65325 BOOKING HLDGS INC COM 09857L108 347 167 SH SOLE 0 0 167 UNITED PARCEL SERVICE INC CL B 911312106 565 5398 SH SOLE 0 0 5398 MEDTRONIC PLC SHS G5960L103 758 9448 SH SOLE 0 0 9448 VANECK VECTORS ETF TR BDC INCOME ETF 92189F411 5549 341246 SH SOLE 0 0 341246 CONOCOPHILLIPS COM 20825C104 21 351 SH SOLE 0 0 351 PROSHARES TR INVT INT RT HG 74347B607 3327 43644 SH SOLE 0 0 43644 ISHARES TR USA QUALITY FCTR 46432F339 5695 68858 SH SOLE 0 0 68858 ISHARES TR CORE S&P500 ETF 464287200 139 525 SH SOLE 0 0 525 SEMPRA ENERGY COM 816851109 35 312 SH SOLE 0 0 312 BIOGEN INC COM 09062X103 206 751 SH SOLE 0 0 751 VANGUARD WHITEHALL FDS INC HIGH DIV YLD 921946406 22 270 SH SOLE 0 0 270 MOLSON COORS BREWING CO CL B 60871R209 8252 109543 SH SOLE 0 0 109543 S&P GLOBAL INC COM 78409V104 944 4940 SH SOLE 0 0 4940 REALOGY HLDGS CORP COM 75605Y106 2453 89934 SH SOLE 0 0 89934 NETEASE INC SPONSORED ADR 64110W102 2069 7379 SH SOLE 0 0 7379 NOBLE ENERGY INC COM 655044105 1795 59238 SH SOLE 0 0 59238 JOHNSON & JOHNSON COM 478160104 12432 97009 SH SOLE 0 0 97009 ISHARES INC INTL HIGH YIELD 464286210 990 17838 SH SOLE 0 0 17838 SPDR SERIES TRUST PORTFOLIO LN TSR 78464A664 1807 51483 SH SOLE 0 0 51483 PAYPAL HLDGS INC COM 70450Y103 381 5019 SH SOLE 0 0 5019 CROWN CASTLE INTL CORP NEW COM 22822V101 20 179 SH SOLE 0 0 179 SPDR GOLD TRUST GOLD SHS 78463V107 3 25 SH SOLE 0 0 25