Revenue and segmented information |
15.
Revenue and segmented information
The
CODM uses gross profit, as reviewed at periodic business review meetings, as the key measure of the Company’s results as it reflects
the Company’s underlying performance for the period under evaluation to determine resource allocation. As of June 30, 2024, the
Company was organized into the three operating segments, which also represent its three reportable segments: Teams, Agency and Software-as-service
(SaaS) + Advertising.
Revenue,
cost of sales and gross profit for the Company’s operating and reportable segments, disaggregated into geographic locations, are
as follows:
Schedule
of Disaggregated into Geographic Regions
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
| |
Six months ended June 30, 2024 | |
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
Revenue | |
| | |
| | |
| | |
| |
Teams | |
$ | - | | |
$ | 15,841,591 | | |
$ | - | | |
$ | 15,841,591 | |
Agency | |
| 729,584 | | |
| 4,250,742 | | |
| - | | |
| 4,980,326 | |
SaaS + Advertising | |
| - | | |
| 23,912,430 | | |
| 1,580,842 | | |
| 25,493,272 | |
Total Revenue | |
| 729,584 | | |
| 44,004,763 | | |
| 1,580,842 | | |
| 46,315,189 | |
Cost of sales | |
| | | |
| | | |
| | | |
| | |
Teams | |
| - | | |
| 12,532,513 | | |
| - | | |
| 12,532,513 | |
Agency | |
| 534,098 | | |
| 3,698,755 | | |
| - | | |
| 4,232,853 | |
SaaS + Advertising | |
| - | | |
| 21,754,515 | | |
| 167,948 | | |
| 21,922,463 | |
Total Cost of sales | |
| 534,098 | | |
| 37,985,783 | | |
| 167,948 | | |
| 38,687,829 | |
Gross profit | |
| | | |
| | | |
| | | |
| | |
Teams | |
| - | | |
| 3,309,078 | | |
| - | | |
| 3,309,078 | |
Agency | |
| 195,486 | | |
| 551,987 | | |
| - | | |
| 747,473 | |
SaaS + Advertising | |
| - | | |
| 2,157,915 | | |
| 1,412,894 | | |
| 3,570,809 | |
Total Gross profit | |
$ | 195,486 | | |
$ | 6,018,980 | | |
$ | 1,412,894 | | |
$ | 7,627,360 | |
Segment | |
| |
USA | | |
Spain | | |
Total | |
| |
Six months ended June 30, 2023 | |
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
Revenue | |
| | |
| | |
| | |
| |
Agency | |
$ | 1,408,548 | | |
$ | 4,309,847 | | |
$ | - | | |
$ | 5,718,395 | |
SaaS + Advertising | |
| - | | |
| 7,771,391 | | |
| 662,179 | | |
| 8,433,570 | |
Total Revenue | |
| 1,408,548 | | |
| 12,081,238 | | |
| 662,179 | | |
| 14,151,965 | |
Cost of sales | |
| | | |
| | | |
| | | |
| | |
Agency | |
| 1,169,414 | | |
| 2,667,369 | | |
| - | | |
| 3,836,783 | |
SaaS + Advertising | |
| - | | |
| 6,177,747 | | |
| 70,472 | | |
| 6,248,219 | |
Total Cost of sales | |
| 1,169,414 | | |
| 8,845,116 | | |
| 70,472 | | |
| 10,085,002 | |
Gross profit | |
| | | |
| | | |
| | | |
| | |
Agency | |
| 239,134 | | |
| 1,642,478 | | |
| - | | |
| 1,881,612 | |
SaaS + Advertising | |
| - | | |
| 1,593,644 | | |
| 591,707 | | |
| 2,185,351 | |
Total Gross profit | |
$ | 239,134 | | |
$ | 3,236,122 | | |
$ | 591,707 | | |
$ | 4,066,963 | |
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
| |
Three months ended June 30, 2024 | |
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
Revenue | |
| | |
| | |
| | |
| |
Teams | |
$ | - | | |
$ | 13,278,638 | | |
$ | - | | |
$ | 13,278,638 | |
Agency | |
| 350,935 | | |
| 1,686,534 | | |
| - | | |
| 2,037,469 | |
SaaS + Advertising | |
| - | | |
| 12,469,920 | | |
| 800,938 | | |
| 13,270,858 | |
Total Revenue | |
| 350,935 | | |
| 27,435,092 | | |
| 800,938 | | |
| 28,586,965 | |
Cost of sales | |
| | | |
| | | |
| | | |
| | |
Teams | |
| - | | |
| 10,950,943 | | |
| - | | |
| 10,950,943 | |
Agency | |
| 283,466 | | |
| 1,538,081 | | |
| - | | |
| 1,821,547 | |
SaaS + Advertising | |
| - | | |
| 11,492,930 | | |
| 87,342 | | |
| 11,580,272 | |
Total Cost of sales | |
| 283,466 | | |
| 23,981,954 | | |
| 87,342 | | |
| 24,352,762 | |
Gross profit | |
| | | |
| | | |
| | | |
| | |
Teams | |
| - | | |
| 2,327,695 | | |
| - | | |
| 2,327,695 | |
Agency | |
| 67,469 | | |
| 148,453 | | |
| - | | |
| 215,922 | |
SaaS + Advertising | |
| - | | |
| 976,990 | | |
| 713,596 | | |
| 1,690,586 | |
Total Gross profit | |
$ | 67,469 | | |
$ | 3,453,138 | | |
$ | 713,596 | | |
$ | 4,234,203 | |
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
| |
Three months ended June 30, 2023 | |
Segment | |
United Kingdom | | |
USA | | |
Spain | | |
Total | |
Revenue | |
| | |
| | |
| | |
| |
Agency | |
$ | 774,175 | | |
$ | 2,154,159 | | |
$ | - | | |
$ | 2,928,334 | |
SaaS + Advertising | |
| - | | |
| 7,771,391 | | |
| 662,179 | | |
| 8,433,570 | |
Total Revenue | |
| 774,175 | | |
| 9,925,550 | | |
| 662,179 | | |
| 11,361,904 | |
Cost of sales | |
| | | |
| | | |
| | | |
| | |
Agency | |
| 637,568 | | |
| 1,687,998 | | |
| - | | |
| 2,325,566 | |
SaaS + Advertising | |
| - | | |
| 6,177,747 | | |
| 70,472 | | |
| 6,248,219 | |
Total Cost of sales | |
| 637,568 | | |
| 7,865,745 | | |
| 70,472 | | |
| 8,573,785 | |
Gross profit | |
| | | |
| | | |
| | | |
| | |
Agency | |
| 136,607 | | |
| 466,161 | | |
| - | | |
| 602,768 | |
SaaS + Advertising | |
| - | | |
| 1,593,644 | | |
| 591,707 | | |
| 2,185,351 | |
Total Gross profit | |
$ | 136,607 | | |
$ | 2,059,805 | | |
$ | 591,707 | | |
$ | 2,788,119 | |
Management
does not evaluate operating segments using discrete asset information. The Company’s consolidated assets are generally shared across,
and are not specifically ascribed to, operating and reportable segments.
Property
and equipment, net, by geographic region, are summarized as follows:
Schedule
of Property and Equipment net by Geographic Region
| |
June 30, 2024 | | |
December 31, 2023 | |
USA | |
$ | 610,733 | | |
$ | 2,456,563 | |
United Kingdom | |
| 1,349 | | |
| 1,814 | |
Spain | |
| 6,190 | | |
| 6,256 | |
Total | |
$ | 618,272 | | |
$ | 2,464,633 | |
|