SEGMENT INFORMATION - Operating Income (loss) and Adjusted EBITDA by Segment (Details) - USD ($) $ in Thousands	3 Months Ended		6 Months Ended
	Jun. 30, 2023	Jun. 30, 2022	Jun. 30, 2023	Jun. 30, 2022
Segment Reporting Information [Line Items]
Operating Income (Loss)	$ (16,683)	$ (20,886)	$ (27,153)	$ (54,843)
Ads and Leads
Segment Reporting Information [Line Items]
Operating Income (Loss)	4,791	23,292	18,271	38,778
Adjusted EBITDA	28,155	42,164	68,006	76,489
Services
Segment Reporting Information [Line Items]
Operating Income (Loss)	(5,175)	(21,051)	(17,627)	(46,801)
Adjusted EBITDA	1,700	(13,913)	(468)	(32,480)
Roofing
Segment Reporting Information [Line Items]
Operating Income (Loss)	(1,302)	(3,789)	(891)	(9,939)
Adjusted EBITDA	(1,294)	(3,090)	(473)	(8,116)
Corporate
Segment Reporting Information [Line Items]
Operating Income (Loss)	(16,568)	(18,091)	(31,507)	(31,113)
Adjusted EBITDA	(13,109)	(15,102)	(25,463)	(25,552)
International
Segment Reporting Information [Line Items]
Operating Income (Loss)	1,571	(1,247)	4,601	(5,768)
Adjusted EBITDA	$ 2,837	$ (370)	$ 7,191	$ (3,821)