0001420506-24-000832.txt : 20240514 0001420506-24-000832.hdr.sgml : 20240514 20240514123151 ACCESSION NUMBER: 0001420506-24-000832 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20240331 FILED AS OF DATE: 20240514 DATE AS OF CHANGE: 20240514 EFFECTIVENESS DATE: 20240514 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Flaharty Asset Management, LLC CENTRAL INDEX KEY: 0001697882 ORGANIZATION NAME: IRS NUMBER: 463118454 STATE OF INCORPORATION: FL FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-17966 FILM NUMBER: 24942516 BUSINESS ADDRESS: STREET 1: 311 PARK PLACE BLVD STREET 2: STE 150 CITY: CLEARWATER STATE: FL ZIP: 33759 BUSINESS PHONE: 7272521050 MAIL ADDRESS: STREET 1: 311 PARK PLACE BLVD STREET 2: STE 150 CITY: CLEARWATER STATE: FL ZIP: 33759 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false true false 0001697882 XXXXXXXX 03-31-2024 03-31-2024 false Flaharty Asset Management, LLC
311 PARK PLACE BLVD STE 150 CLEARWATER FL 33759
13F HOLDINGS REPORT 028-17966 N
John Hunter Orr CIO 7272521050 John Hunter Orr, CIO CLEARWATER FL 05-13-2024 0 118 673775607 false
INFORMATION TABLE 2 Form13F_InfoTable.xml INFORMATION TABLE FOR FLAHARTY ASSET MANAGEMENT, LLC (7442) ADVANCED MICRO DEVICES INC COM 007903107 207744 1151 SH SOLE 0 0 1151 ALPHABET INC CAP STK CL C 02079K107 446882 2935 SH SOLE 140 0 2795 ALPHABET INC CAP STK CL A 02079K305 412945 2736 SH SOLE 0 0 2736 ALPS ETF TR ALERIAN MLP 00162Q452 1742200 36709 SH SOLE 275 0 36433 AMAZON COM INC COM 023135106 711960 3947 SH SOLE 125 0 3822 AMERICAN CENTY ETF TR DIVERSIFID CRP 025072109 18194247 393134 SH SOLE 3195 0 389939 AMERICAN CENTY ETF TR US SML CP VALU 025072877 2532137 27021 SH SOLE 626 0 26395 APPLE INC COM 037833100 2789666 16268 SH SOLE 0 0 16268 APPLIED MATLS INC COM 038222105 226234 1097 SH SOLE 0 0 1097 ASTRAZENECA PLC SPONSORED ADR 046353108 819707 12099 SH SOLE 0 0 12099 AT&T INC COM 00206R102 200421 11388 SH SOLE 0 0 11388 BANK AMERICA CORP COM 060505104 363013 9573 SH SOLE 347 0 9226 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 435660 1036 SH SOLE 0 0 1036 CATERPILLAR INC COM 149123101 1699185 4637 SH SOLE 0 0 4637 CBIZ INC COM 124805102 274122 3492 SH SOLE 0 0 3492 CISCO SYS INC COM 17275R102 348478 6982 SH SOLE 0 0 6982 COLUMBIA ETF TR II EM CORE EX ETF 19762B202 15350662 493589 SH SOLE 5415 0 488174 COMPASS INC CL A 20464U100 54000 15000 SH SOLE 0 0 15000 COSTCO WHSL CORP NEW COM 22160K105 245616 335 SH SOLE 0 0 335 CURTISS WRIGHT CORP COM 231561101 444312 1736 SH SOLE 0 0 1736 DISNEY WALT CO COM 254687106 264211 2159 SH SOLE 0 0 2159 DUKE ENERGY CORP NEW COM NEW 26441C204 492545 5093 SH SOLE 394 0 4699 EATON VANCE TAX-MANAGED DIVE COM 27828N102 881051 65947 SH SOLE 0 0 65947 ELI LILLY & CO COM 532457108 857958 1103 SH SOLE 55 0 1047 EXXON MOBIL CORP COM 30231G102 462066 3975 SH SOLE 0 0 3975 FIRST TR EXCHANGE TRAD FD VI FST TR GLB FD 33739H101 22707363 957309 SH SOLE 9348 0 947961 FIRST TR EXCHANGE TRADED FD NASDQ CLN EDGE 33737A108 1589586 13870 SH SOLE 104 0 13765 FIRST TR EXCHANGE TRADED FD INDXX NEXTG ETF 33737K205 1160179 14638 SH SOLE 126 0 14511 FIRST TR EXCHANGE-TRADED FD DJ INTERNT IDX 33733E302 2609149 12722 SH SOLE 86 0 12636 FIRST TR EXCHANGE-TRADED FD SENIOR LN FD 33738D309 33665423 728531 SH SOLE 10672 0 717859 FIRST TR EXCHANGE-TRADED FD FIRST TR TA HIYL 33738D408 295702 7172 SH SOLE 0 0 7172 FIRST TR EXCHANGE-TRADED FD MULTI ASSET DI 33738R100 21008033 1330464 SH SOLE 10650 0 1319814 FIRST TR EXCHANGE-TRADED FD NASD TECH DIV 33738R118 21612376 310211 SH SOLE 3021 0 307189 FIRST TR EXCHANGE-TRADED FD RISNG DIVD ACHIV 33738R506 1718820 30600 SH SOLE 971 0 29629 FIRST TR EXCHANGE-TRADED FD NASDQ ARTFCIAL 33738R720 1438769 31803 SH SOLE 266 0 31537 FIRST TR EXCHANGE-TRADED FD FST LOW OPPT EFT 33739Q200 2607399 54039 SH SOLE 2834 0 51205 FIRST TR EXCHANGE-TRADED FD FIRST TR ENH NEW 33739Q408 266799 4475 SH SOLE 2010 0 2465 FIRST TR EXCHANGE-TRADED FD FT VEST S&P 500 33739Q705 14293252 266119 SH SOLE 2835 0 263284 FLEXSHARES TR FLEXSHARES ULTRA 33939L886 304798 4040 SH SOLE 0 0 4040 GLOBAL X FDS S&P 500 COVERED 37954Y475 3273991 80265 SH SOLE 394 0 79871 GLOBAL X FDS NASDAQ 100 COVER 37954Y483 2750906 153596 SH SOLE 901 0 152695 GLOBAL X FDS US PFD ETF 37954Y657 19115870 948207 SH SOLE 15230 0 932977 HOME DEPOT INC COM 437076102 929502 2423 SH SOLE 104 0 2319 HUBSPOT INC COM 443573100 250624 400 SH SOLE 0 0 400 INTEL CORP COM 458140100 392050 8876 SH SOLE 0 0 8876 INVESCO EXCH TRADED FD TR II S&P500 LOW VOL 46138E354 389950 5920 SH SOLE 0 0 5920 INVESCO EXCH TRADED FD TR II S&P MDCP 400 REV 46138G672 276975 2406 SH SOLE 0 0 2406 INVESCO EXCH TRADED FD TR II S&P 500 REVENUE 46138G698 619833 6613 SH SOLE 0 0 6613 INVESCO EXCH TRADED FD TR II SOLAR ETF 46138G706 1160040 25568 SH SOLE 178 0 25390 INVESCO EXCH TRD SLF IDX FD BULETSHS 2029 46138J577 248880 13600 SH SOLE 0 0 13600 INVESCO EXCH TRD SLF IDX FD INVSCO BLSH 28 46138J643 1041934 51915 SH SOLE 6130 0 45785 INVESCO EXCH TRD SLF IDX FD BULSHS 2027 CB 46138J783 1483575 76909 SH SOLE 7940 0 68969 INVESCO EXCH TRD SLF IDX FD BULSHS 2026 CB 46138J791 1457098 75851 SH SOLE 7950 0 67901 INVESCO EXCH TRD SLF IDX FD BULSHS 2025 HY 46138J817 800955 34900 SH SOLE 0 0 34900 INVESCO EXCH TRD SLF IDX FD BULSHS 2025 CB 46138J825 941068 46063 SH SOLE 7450 0 38613 INVESCO EXCH TRD SLF IDX FD BULSHS 2024 HY 46138J833 545861 24015 SH SOLE 0 0 24015 INVESCO EXCH TRD SLF IDX FD BULSHS 2024 CB 46138J841 1476813 70425 SH SOLE 7250 0 63175 INVESCO EXCHANGE TRADED FD T DIVID ACHIEVEV 46137V506 35051260 823379 SH SOLE 8287 0 815092 INVESCO EXCHANGE TRADED FD T S&P500 EQL ENR 46137V365 28677666 345181 SH SOLE 3297 0 341885 INVESCO EXCHANGE TRADED FD T S&P500 EQL UTL 46137V274 1628045 28769 SH SOLE 221 0 28548 INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 687134 4057 SH SOLE 0 0 4057 INVESCO QQQ TR UNIT SER 1 46090E103 6976590 15713 SH SOLE 306 0 15406 ISHARES TR US AER DEF ETF 464288760 377320 2860 SH SOLE 0 0 2860 ISHARES TR CORE US AGGBD ET 464287226 787438 8040 SH SOLE 0 0 8040 ISHARES TR NATIONAL MUN ETF 464288414 614719 5713 SH SOLE 0 0 5713 ISHARES TR RUS MID CAP ETF 464287499 250168 2975 SH SOLE 0 0 2975 ISHARES TR RUS 1000 VAL ETF 464287598 41305943 230618 SH SOLE 2072 0 228545 ISHARES TR RUS 1000 GRW ETF 464287614 44645182 132459 SH SOLE 1088 0 131371 ISHARES TR RUS 1000 ETF 464287622 1023419 3553 SH SOLE 0 0 3553 ISHARES TR RUS 2000 VAL ETF 464287630 13491142 84952 SH SOLE 1198 0 83753 ISHARES TR RUS 2000 GRW ETF 464287648 13984923 51643 SH SOLE 564 0 51079 ISHARES TR RUSSELL 2000 ETF 464287655 704835 3352 SH SOLE 0 0 3352 ISHARES TR S&P MC 400VL ETF 464287705 12224469 103343 SH SOLE 1346 0 101998 ISHARES TR SELECT DIVID ETF 464287168 3510494 28499 SH SOLE 597 0 27902 ISHARES TR TIPS BD ETF 464287176 606974 5651 SH SOLE 1655 0 3996 ISHARES TR U.S. MED DVC ETF 464288810 24815302 423542 SH SOLE 4643 0 418899 ISHARES U S ETF TR BLACKROCK SH DUR 46431W507 490925 9729 SH SOLE 2400 0 7329 J P MORGAN EXCHANGE TRADED F ULTRA SHRT INC 46641Q837 27268209 540499 SH SOLE 7934 0 532565 JABIL INC COM 466313103 348270 2600 SH SOLE 0 0 2600 JANUS DETROIT STR TR HENDRSON AAA CL 47103U845 31305240 616973 SH SOLE 8478 0 608495 JANUS DETROIT STR TR HENDERSON MTG 47103U852 769632 17065 SH SOLE 3375 0 13690 JOBY AVIATION INC COMMON STOCK G65163100 64320 12000 SH SOLE 0 0 12000 JOHNSON & JOHNSON COM 478160104 1824406 11533 SH SOLE 0 0 11533 JPMORGAN CHASE & CO COM 46625H100 246771 1232 SH SOLE 0 0 1232 KLA CORP COM NEW 482480100 247554 354 SH SOLE 0 0 354 MCDONALDS CORP COM 580135101 436741 1549 SH SOLE 0 0 1549 MERCK & CO INC COM 58933Y105 214629 1627 SH SOLE 0 0 1627 MICROSOFT CORP COM 594918104 3962204 9418 SH SOLE 0 0 9418 NETAPP INC COM 64110D104 205636 1959 SH SOLE 0 0 1959 NEXTERA ENERGY INC COM 65339F101 346189 5417 SH SOLE 0 0 5417 NVIDIA CORPORATION COM 67066G104 925627 1024 SH SOLE 0 0 1024 OCCIDENTAL PETE CORP COM 674599105 346722 5335 SH SOLE 1107 0 4228 OPORTUN FINL CORP COM 68376D104 48600 20000 SH SOLE 0 0 20000 ORACLE CORP COM 68389X105 260286 2072 SH SOLE 0 0 2072 PALO ALTO NETWORKS INC COM 697435105 234407 825 SH SOLE 0 0 825 PAYCHEX INC COM 704326107 374540 3050 SH SOLE 0 0 3050 PIMCO ETF TR ACTIVE BD ETF 72201R775 19331970 210450 SH SOLE 3111 0 207339 PIMCO ETF TR ENHAN SHRT MA AC 72201R833 38081953 378774 SH SOLE 4474 0 374300 PROCTER AND GAMBLE CO COM 742718109 516768 3185 SH SOLE 0 0 3185 PUBLIC SVC ENTERPRISE GRP IN COM 744573106 253656 3798 SH SOLE 0 0 3798 REVANCE THERAPEUTICS INC COM 761330109 157440 32000 SH SOLE 0 0 32000 RTX CORPORATION COM 75513E101 258357 2649 SH SOLE 1027 0 1622 SELECT SECTOR SPDR TR INDL 81369Y704 2571069 20412 SH SOLE 165 0 20247 SELECT SECTOR SPDR TR SBI CONS STPLS 81369Y308 29977161 392577 SH SOLE 4393 0 388184 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 258464 1241 SH SOLE 0 0 1241 SOUTHERN CO COM 842587107 261851 3650 SH SOLE 0 0 3650 SPDR GOLD TR GOLD SHS 78463V107 619011 3009 SH SOLE 0 0 3009 SPDR S&P 500 ETF TR TR UNIT 78462F103 3035619 5804 SH SOLE 95 0 5709 SPDR SER TR PORTFOLIO CRPORT 78464A144 18280662 627986 SH SOLE 5978 0 622008 SPDR SER TR PORTFOLIO INTRMD 78464A375 14447079 441942 SH SOLE 3498 0 438444 SPDR SER TR S&P DIVID ETF 78464A763 26381530 201018 SH SOLE 2041 0 198977 UNITEDHEALTH GROUP INC COM 91324P102 333428 674 SH SOLE 0 0 674 VANGUARD INDEX FDS REAL ESTATE ETF 922908553 2615984 30250 SH SOLE 229 0 30021 VANGUARD INDEX FDS TOTAL STK MKT 922908769 253403 975 SH SOLE 0 0 975 VERIZON COMMUNICATIONS INC COM 92343V104 216358 5156 SH SOLE 0 0 5156 VULCAN MATLS CO COM 929160109 1247868 4572 SH SOLE 0 0 4572 WALMART INC COM 931142103 216670 3601 SH SOLE 1038 0 2563 WISDOMTREE TR US AI ENHANCED 97717W406 284780 2798 SH SOLE 0 0 2798