0001420506-23-001467.txt : 20230811 0001420506-23-001467.hdr.sgml : 20230811 20230810200156 ACCESSION NUMBER: 0001420506-23-001467 CONFORMED SUBMISSION TYPE: 13F-HR PUBLIC DOCUMENT COUNT: 2 CONFORMED PERIOD OF REPORT: 20230630 FILED AS OF DATE: 20230811 DATE AS OF CHANGE: 20230810 EFFECTIVENESS DATE: 20230811 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Flaharty Asset Management, LLC CENTRAL INDEX KEY: 0001697882 IRS NUMBER: 463118454 STATE OF INCORPORATION: FL FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 13F-HR SEC ACT: 1934 Act SEC FILE NUMBER: 028-17966 FILM NUMBER: 231161212 BUSINESS ADDRESS: STREET 1: 311 PARK PLACE BLVD STREET 2: STE 150 CITY: CLEARWATER STATE: FL ZIP: 33759 BUSINESS PHONE: 7272521050 MAIL ADDRESS: STREET 1: 311 PARK PLACE BLVD STREET 2: STE 150 CITY: CLEARWATER STATE: FL ZIP: 33759 13F-HR 1 primary_doc.xml X0202 13F-HR LIVE false true false 0001697882 XXXXXXXX 06-30-2023 06-30-2023 false Flaharty Asset Management, LLC

311 PARK PLACE BLVD STE 150 CLEARWATER FL 33759

13F HOLDINGS REPORT 028-17966 N John Hunter Orr 7272521050 John Hunter Orr, CIO CLEARWATER FL 08-09-2023 0 109 583944819 false INFORMATION TABLE 2 Form13F_InfoTable.xml INFORMATION TABLE FOR FLAHARTY ASSET MANAGEMENT, LLC (6456) ALPHABET INC CAP STK CL C 02079K107 321782 2660 SH SOLE 140 0 2520 ALPHABET INC CAP STK CL A 02079K305 336237 2809 SH SOLE 0 0 2809 ALPS ETF TR ALERIAN MLP 00162Q452 1046755 26696 SH SOLE 256 0 26440 AMAZON COM INC COM 023135106 575280 4413 SH SOLE 125 0 4288 AMERICAN CENTY ETF TR DIVERSIFID CRP 025072109 23524185 515730 SH SOLE 8034 0 507695 AMERICAN CENTY ETF TR US SML CP VALU 025072877 2616766 33717 SH SOLE 898 0 32819 APPLE INC COM 037833100 3335488 17196 SH SOLE 0 0 17196 ASTRAZENECA PLC SPONSORED ADR 046353108 865925 12099 SH SOLE 0 0 12099 AT&T INC COM 00206R102 270144 16937 SH SOLE 0 0 16937 BANK AMERICA CORP COM 060505104 458181 15970 SH SOLE 347 0 15623 BERKSHIRE HATHAWAY INC DEL CL B NEW 084670702 364530 1069 SH SOLE 0 0 1069 BRISTOL-MYERS SQUIBB CO COM 110122108 247657 3873 SH SOLE 0 0 3873 CATERPILLAR INC COM 149123101 1275800 5185 SH SOLE 0 0 5185 CISCO SYS INC COM 17275R102 361259 6982 SH SOLE 0 0 6982 CURTISS WRIGHT CORP COM 231561101 320303 1744 SH SOLE 0 0 1744 DISNEY WALT CO COM 254687106 233259 2613 SH SOLE 0 0 2613 DUKE ENERGY CORP NEW COM NEW 26441C204 442599 4932 SH SOLE 0 0 4932 EATON VANCE TAX-MANAGED DIVE COM 27828N102 948830 76150 SH SOLE 0 0 76150 EXXON MOBIL CORP COM 30231G102 445089 4150 SH SOLE 0 0 4150 FIRST TR EXCHANGE TRAD FD VI FST TR GLB FD 33739H101 15647138 687182 SH SOLE 11836 0 675346 FIRST TR EXCHANGE TRADED FD CLOUD COMPUTING 33734X192 1568707 20657 SH SOLE 425 0 20232 FIRST TR EXCHANGE TRADED FD INDXX NEXTG ETF 33737K205 944262 13155 SH SOLE 346 0 12809 FIRST TR EXCHANGE-TRADED FD DJ INTERNT IDX 33733E302 2312922 14191 SH SOLE 310 0 13881 FIRST TR EXCHANGE-TRADED FD SENIOR LN FD 33738D309 34094019 752626 SH SOLE 12038 0 740589 FIRST TR EXCHANGE-TRADED FD FIRST TR TA HIYL 33738D408 284226 7172 SH SOLE 0 0 7172 FIRST TR EXCHANGE-TRADED FD MULTI ASSET DI 33738R100 21513718 1477590 SH SOLE 23975 0 1453615 FIRST TR EXCHANGE-TRADED FD NASD TECH DIV 33738R118 26340151 449031 SH SOLE 6614 0 442417 FIRST TR EXCHANGE-TRADED FD RISNG DIVD ACHIV 33738R506 1837978 39023 SH SOLE 1132 0 37891 FIRST TR EXCHANGE-TRADED FD NASDQ ARTFCIAL 33738R720 1218989 26691 SH SOLE 696 0 25995 FIRST TR EXCHANGE-TRADED FD FST LOW OPPT EFT 33739Q200 4015804 84242 SH SOLE 1582 0 82659 FLEXSHARES TR FLEXSHARES ULTRA 33939L886 302818 4040 SH SOLE 0 0 4040 GLOBAL X FDS S&P 500 COVERED 37954Y475 2661960 64847 SH SOLE 327 0 64519 GLOBAL X FDS NASDAQ 100 COVER 37954Y483 2361653 133051 SH SOLE 818 0 132232 GLOBAL X FDS US PFD ETF 37954Y657 33479544 1726639 SH SOLE 28233 0 1698406 HOME DEPOT INC COM 437076102 727405 2342 SH SOLE 0 0 2342 HUBSPOT INC COM 443573100 212836 400 SH SOLE 0 0 400 HUT 8 MNG CORP COM 44812T102 311190 94300 SH SOLE 0 0 94300 INTEL CORP COM 458140100 319451 9553 SH SOLE 0 0 9553 INVESCO EXCH TRADED FD TR II S&P MDCP 400 REV 46138G672 257955 2685 SH SOLE 0 0 2685 INVESCO EXCH TRADED FD TR II S&P 500 REVENUE 46138G698 548698 6859 SH SOLE 0 0 6859 INVESCO EXCH TRADED FD TR II SOLAR ETF 46138G706 1128314 15798 SH SOLE 358 0 15440 INVESCO EXCH TRD SLF IDX FD INVSCO BLSH 28 46138J643 212950 10785 SH SOLE 0 0 10785 INVESCO EXCH TRD SLF IDX FD BULSHS 2027 CB 46138J783 1312170 68969 SH SOLE 0 0 68969 INVESCO EXCH TRD SLF IDX FD BULSHS 2026 CB 46138J791 1286385 67901 SH SOLE 0 0 67901 INVESCO EXCH TRD SLF IDX FD BULSHS 2025 CB 46138J825 938058 46600 SH SOLE 0 0 46600 INVESCO EXCH TRD SLF IDX FD BULSHS 2024 HY 46138J833 539857 24015 SH SOLE 0 0 24015 INVESCO EXCH TRD SLF IDX FD BULSHS 2024 CB 46138J841 1506382 73232 SH SOLE 0 0 73232 INVESCO EXCH TRD SLF IDX FD BULSHS 2023 HY 46138J858 839895 35725 SH SOLE 0 0 35725 INVESCO EXCH TRD SLF IDX FD BULSHS 2023 CB 46138J866 1287517 60818 SH SOLE 0 0 60818 INVESCO EXCHANGE TRADED FD T DIVID ACHIEVEV 46137V506 27591846 721733 SH SOLE 10446 0 711287 INVESCO EXCHANGE TRADED FD T S&P500 EQL ENR 46137V365 238034 3478 SH SOLE 0 0 3478 INVESCO EXCHANGE TRADED FD T S&P500 EQL UTL 46137V274 19587657 177156 SH SOLE 2357 0 174798 INVESCO EXCHANGE TRADED FD T S&P500 EQL WGT 46137V357 541847 3621 SH SOLE 0 0 3621 INVESCO QQQ TR UNIT SER 1 46090E103 7603029 20581 SH SOLE 561 0 20020 ISHARES TR US AER DEF ETF 464288760 301943 2588 SH SOLE 0 0 2588 ISHARES TR CORE US AGGBD ET 464287226 734528 7499 SH SOLE 0 0 7499 ISHARES TR MSCI EAFE ETF 464287465 383525 5290 SH SOLE 0 0 5290 ISHARES TR NATIONAL MUN ETF 464288414 598542 5608 SH SOLE 0 0 5608 ISHARES TR RUS MID CAP ETF 464287499 228218 3125 SH SOLE 0 0 3125 ISHARES TR RUS 1000 VAL ETF 464287598 37588555 238158 SH SOLE 3203 0 234956 ISHARES TR RUS 1000 GRW ETF 464287614 43383376 157655 SH SOLE 2092 0 155563 ISHARES TR RUS 1000 ETF 464287622 870925 3573 SH SOLE 0 0 3573 ISHARES TR RUS 2000 VAL ETF 464287630 11910951 84595 SH SOLE 1179 0 83416 ISHARES TR RUS 2000 GRW ETF 464287648 14259926 58765 SH SOLE 847 0 57918 ISHARES TR RUSSELL 2000 ETF 464287655 496829 2653 SH SOLE 0 0 2653 ISHARES TR S&P MC 400VL ETF 464287705 9365912 87426 SH SOLE 1131 0 86295 ISHARES TR SELECT DIVID ETF 464287168 3517615 31047 SH SOLE 607 0 30439 ISHARES TR TIPS BD ETF 464287176 434355 4036 SH SOLE 0 0 4036 ISHARES TR U.S. MED DVC ETF 464288810 20050557 355128 SH SOLE 4900 0 350229 ISHARES U S ETF TR BLACKROCK ST MAT 46431W507 364398 7329 SH SOLE 0 0 7329 J P MORGAN EXCHANGE TRADED F ULTRA SHRT INC 46641Q837 22336751 445487 SH SOLE 6142 0 439345 JABIL INC COM 466313103 267343 2477 SH SOLE 0 0 2477 JANUS DETROIT STR TR HENDERSON MTG 47103U852 631350 13797 SH SOLE 0 0 13797 JOHNSON & JOHNSON COM 478160104 1945192 11752 SH SOLE 0 0 11752 LILLY ELI & CO COM 532457108 630465 1344 SH SOLE 55 0 1289 MARATHON DIGITAL HOLDINGS IN COM 565788106 458073 33050 SH SOLE 0 0 33050 MCDONALDS CORP COM 580135101 462237 1549 SH SOLE 0 0 1549 MICROSOFT CORP COM 594918104 3180453 9339 SH SOLE 0 0 9339 MICROSTRATEGY INC CL A NEW 594972408 268457 784 SH SOLE 0 0 784 NEXTERA ENERGY INC COM 65339F101 399102 5379 SH SOLE 0 0 5379 NVIDIA CORPORATION COM 67066G104 395688 935 SH SOLE 0 0 935 PALO ALTO NETWORKS INC COM 697435105 238391 933 SH SOLE 0 0 933 PAYCHEX INC COM 704326107 341204 3050 SH SOLE 0 0 3050 PEPSICO INC COM 713448108 228225 1232 SH SOLE 0 0 1232 PFIZER INC COM 717081103 232194 6330 SH SOLE 0 0 6330 PIMCO ETF TR ACTIVE BD ETF 72201R775 29881337 326144 SH SOLE 5198 0 320946 PIMCO ETF TR ENHAN SHRT MA AC 72201R833 33019371 330988 SH SOLE 5234 0 325754 PROCTER AND GAMBLE CO COM 742718109 483292 3185 SH SOLE 0 0 3185 PUBLIC SVC ENTERPRISE GRP IN COM 744573106 236601 3779 SH SOLE 0 0 3779 RAYTHEON TECHNOLOGIES CORP COM 75513E101 290648 2967 SH SOLE 1027 0 1940 SELECT SECTOR SPDR TR SBI CONS STPLS 81369Y308 23997632 323549 SH SOLE 4577 0 318972 SELECT SECTOR SPDR TR SBI INT-INDS 81369Y704 2613341 24351 SH SOLE 528 0 23823 SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 211066 1214 SH SOLE 0 0 1214 SOUTHERN CO COM 842587107 256414 3650 SH SOLE 0 0 3650 SPDR GOLD TR GOLD SHS 78463V107 536415 3009 SH SOLE 0 0 3009 SPDR S&P 500 ETF TR TR UNIT 78462F103 3272031 7382 SH SOLE 151 0 7230 SPDR SER TR PORTFOLIO CRPORT 78464A144 19218820 665584 SH SOLE 11258 0 654326 SPDR SER TR PORTFOLIO INTRMD 78464A375 15742236 490259 SH SOLE 7818 0 482441 SPDR SER TR S&P PHARMAC 78464A722 209459 5110 SH SOLE 0 0 5110 SPDR SER TR S&P DIVID ETF 78464A763 19371962 158035 SH SOLE 1894 0 156141 SUN LIFE FINANCIAL INC. COM 866796105 229901 4411 SH SOLE 0 0 4411 TESLA INC COM 88160R101 297894 1138 SH SOLE 60 0 1078 UNITEDHEALTH GROUP INC COM 91324P102 326836 680 SH SOLE 0 0 680 VANGUARD INDEX FDS REAL ESTATE ETF 922908553 1564694 18725 SH SOLE 185 0 18541 VANGUARD INDEX FDS TOTAL STK MKT 922908769 224906 1021 SH SOLE 0 0 1021 VERIZON COMMUNICATIONS INC COM 92343V104 287266 7724 SH SOLE 0 0 7724 VULCAN MATLS CO COM 929160109 1030776 4572 SH SOLE 0 0 4572 WALMART INC COM 931142103 232980 1482 SH SOLE 346 0 1136 WISDOMTREE TR US AI ENHANCED 97717W406 338227 3616 SH SOLE 0 0 3616