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Business And Geographic Segment Information Business And Geographic Segment Information (Schedule of Segment Reporting - Capital Expenditures) (Details) (USD $)
In Millions, unless otherwise specified
12 Months Ended
Jul. 29, 2012
Jul. 31, 2011
Aug. 01, 2010
Segment Reporting Information [Line Items]      
Capital Expenditures $ 323 $ 272 $ 315
U.S. Simple Meals [Member]
     
Segment Reporting Information [Line Items]      
Capital Expenditures 97 [1] 126 [1] 139 [1]
Global Baking And Snacking [Member]
     
Segment Reporting Information [Line Items]      
Capital Expenditures 126 73 81
International Simple Meals And Beverages [Member]
     
Segment Reporting Information [Line Items]      
Capital Expenditures 46 36 26
North America Foodservice [Member]
     
Segment Reporting Information [Line Items]      
Capital Expenditures 9 3 3
Corporate [Member]
     
Segment Reporting Information [Line Items]      
Capital Expenditures $ 45 [2] $ 34 [2] $ 66 [2]
[1] Capital expenditures are not maintained by segment.
[2] Represents primarily corporate offices.