0001671933-24-000095.txt : 20240819 0001671933-24-000095.hdr.sgml : 20240819 20240819183215 ACCESSION NUMBER: 0001671933-24-000095 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20240815 FILED AS OF DATE: 20240819 DATE AS OF CHANGE: 20240819 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Schenkein Laura CENTRAL INDEX KEY: 0001978197 ORGANIZATION NAME: FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-37879 FILM NUMBER: 241222149 MAIL ADDRESS: STREET 1: C/O THE TRADE DESK, INC. STREET 2: 42 NORTH CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Trade Desk, Inc. CENTRAL INDEX KEY: 0001671933 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] ORGANIZATION NAME: 06 Technology IRS NUMBER: 271887399 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 BUSINESS PHONE: (805) 585-3434 MAIL ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 4 1 wk-form4_1724106728.xml FORM 4 X0508 4 2024-08-15 0 0001671933 Trade Desk, Inc. TTD 0001978197 Schenkein Laura C/O THE TRADE DESK INC. 42 N. CHESTNUT STREET VENTURA CA 93001 0 1 0 0 Chief Financial Officer 1 Class A Common Stock 2024-08-15 4 F 0 122 100.50 D 702916 D Class A Common Stock 2024-08-15 4 F 0 562 100.50 D 702354 D Class A Common Stock 2024-08-15 4 F 0 631 100.50 D 701723 D Class A Common Stock 2024-08-15 4 F 0 1474 100.50 D 700249 D Class A Common Stock 2024-08-15 4 F 0 1090 100.50 D 699159 D Class A Common Stock 2024-08-15 4 F 0 2076 100.50 D 697083 D Class A Common Stock 2024-08-16 4 S 0 3130 99.33 D 693953 D The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted April 28, 2021. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted March 2, 2022. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted April 26, 2022. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Unit Award granted April 24, 2023. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Award granted June 1, 2023. The shares were withheld at the election of the Reporting Person to satisfy tax withholding obligations in connection with the partial vesting of a Restricted Stock Award granted April 23, 2024. The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 15, 2024 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $98.99 to $99.81, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote. /s/ Kelli Faerber Attorney-in-Fact for Laura Schenkein 2024-08-19