0001671933-24-000079.txt : 20240711 0001671933-24-000079.hdr.sgml : 20240711 20240711164532 ACCESSION NUMBER: 0001671933-24-000079 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20240709 FILED AS OF DATE: 20240711 DATE AS OF CHANGE: 20240711 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Schenkein Laura CENTRAL INDEX KEY: 0001978197 ORGANIZATION NAME: FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-37879 FILM NUMBER: 241112488 MAIL ADDRESS: STREET 1: C/O THE TRADE DESK, INC. STREET 2: 42 NORTH CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Trade Desk, Inc. CENTRAL INDEX KEY: 0001671933 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] ORGANIZATION NAME: 06 Technology IRS NUMBER: 271887399 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 BUSINESS PHONE: (805) 585-3434 MAIL ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 4 1 wk-form4_1720730725.xml FORM 4 X0508 4 2024-07-09 0 0001671933 Trade Desk, Inc. TTD 0001978197 Schenkein Laura C/O THE TRADE DESK INC. 42 N. CHESTNUT STREET VENTURA CA 93001 0 1 0 0 Chief Financial Officer 1 Class A Common Stock 2024-07-09 4 M 0 25000 5.413 A 728038 D Class A Common Stock 2024-07-09 4 S 0 25000 100.43 D 703038 D Employee Stock Option (Right to Buy) 5.413 2024-07-09 4 M 0 25000 0 D 2028-04-20 Class A Common Stock 25000 97687 D The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 15, 2024 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. The option was granted on April 20, 2018, the Vesting Commencement Date ("VCD"). One forty-eighth of the shares subject to the original grant vested on each monthly anniversary thereafter subject to continued employment with the Issuer through the applicable vesting dates. /s/ Kelli Faerber Attorney-in-Fact for Laura Schenkein 2024-07-11