0001671933-24-000078.txt : 20240702
0001671933-24-000078.hdr.sgml : 20240702
20240702161214
ACCESSION NUMBER: 0001671933-24-000078
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20240628
FILED AS OF DATE: 20240702
DATE AS OF CHANGE: 20240702
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: GRANT JAY R
CENTRAL INDEX KEY: 0001826731
ORGANIZATION NAME:
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 001-37879
FILM NUMBER: 241095352
MAIL ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: Trade Desk, Inc.
CENTRAL INDEX KEY: 0001671933
STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370]
ORGANIZATION NAME: 06 Technology
IRS NUMBER: 271887399
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1231
BUSINESS ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
BUSINESS PHONE: (805) 585-3434
MAIL ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
4
1
wk-form4_1719951126.xml
FORM 4
X0508
4
2024-06-28
0
0001671933
Trade Desk, Inc.
TTD
0001826731
GRANT JAY R
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET
VENTURA
CA
93001
0
1
0
0
Chief Legal Officer
1
Class A Common Stock
2024-06-28
4
M
0
23565
57.391
A
217348
D
Class A Common Stock
2024-06-28
4
S
0
23565
96.40
D
193783
D
Class A Common Stock
2024-06-28
4
M
0
48580
74.637
A
242363
D
Class A Common Stock
2024-06-28
4
S
0
48580
97.22
D
193783
D
Class A Common Stock
2024-06-28
4
M
0
27506
59.57
A
221289
D
Class A Common Stock
2024-06-28
4
S
0
27506
97.66
D
193783
D
Class A Common Stock
2024-06-28
4
M
0
36236
61.46
A
230019
D
Class A Common Stock
2024-06-28
4
S
0
36236
98.17
D
193783
D
Class A Common Stock
2024-06-28
4
S
0
1539
96.59
D
192244
D
Class A Common Stock
2024-06-28
4
S
0
3498
97.63
D
188746
D
Class A Common Stock
2024-06-28
4
S
0
510
98.36
D
188236
D
Employee Stock Option (Right to Buy)
57.391
2024-06-28
4
M
0
23565
0
D
2030-10-05
Class A Common Stock
23565
4110
D
Employee Stock Option (Right to Buy)
74.637
2024-06-28
4
M
0
48580
0
D
2031-04-28
Class A Common Stock
48580
12790
D
Employee Stock Option (Right to Buy)
59.57
2024-06-28
4
M
0
27506
0
D
2032-04-26
Class A Common Stock
27506
37817
D
Employee Stock Option (Right to Buy)
61.46
2024-06-28
4
M
0
36236
0
D
2033-04-24
Class A Common Stock
36236
88004
D
The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person on March 8, 2024 in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $96.11 to $96.83, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $96.83 to $97.47, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $97.47 to $97.85, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $97.85 to $98.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $96.13 to $97.00, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $97.22 to $98.19, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $98.25 to $98.48, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The option was granted on October 5, 2020, the Vesting Commencement Date ("VCD"). One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.
The option was granted on April 28,2021, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
This option was previously reported as covering 6,137 shares at an exercise price of $746.37 per share but was adjusted to reflect a 10-for-1 stock split effective June 16, 2021.
The option was granted on April 26,2022, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
The option was granted on April 24, 2023, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
/s/ Kelli Faerber, Attorney-in-Fact for Jay R. Grant
2024-07-02