0001209191-18-027370.txt : 20180502
0001209191-18-027370.hdr.sgml : 20180502
20180502163344
ACCESSION NUMBER: 0001209191-18-027370
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20180501
FILED AS OF DATE: 20180502
DATE AS OF CHANGE: 20180502
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: Perdue Robert David
CENTRAL INDEX KEY: 0001671410
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 001-37879
FILM NUMBER: 18800147
MAIL ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: Trade Desk, Inc.
CENTRAL INDEX KEY: 0001671933
STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370]
IRS NUMBER: 271887399
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1231
BUSINESS ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
BUSINESS PHONE: (805) 585-3434
MAIL ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
4
1
doc4.xml
FORM 4 SUBMISSION
X0306
4
2018-05-01
0
0001671933
Trade Desk, Inc.
TTD
0001671410
Perdue Robert David
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET
VENTURA
CA
93001
1
1
0
0
Chief Operating Officer
Class A Common Stock
2018-05-01
4
C
0
12500
0.00
A
240943
D
Class A Common Stock
2018-05-01
4
S
0
9862
50.823
D
231081
D
Class A Common Stock
2018-05-01
4
S
0
2638
51.21
D
228443
D
Employee Stock Option (Right to Buy)
0.819
2018-05-01
4
M
0
12500
0.819
D
2024-04-22
Class B Common Stock
12500
34166
D
Class B Common Stock
0.00
2018-05-01
4
M
0
12500
0.00
A
Class A Common Stock
12500
12500
D
Class B Common Stock
0.00
2018-05-01
4
C
0
12500
0.00
D
Class A Common Stock
12500
0
D
The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $50.20 to $51.175, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $51.20 to $51.26, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote.
The option was granted on April 23, 2014, the Vesting Commencement Date ("VCD"). The option vests in equal increments on each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.
/s/ Vivian Yang, Attorney-in-Fact for Robert D. Perdue
2018-05-02