0001654954-17-010810.txt : 20171116 0001654954-17-010810.hdr.sgml : 20171116 20171116160616 ACCESSION NUMBER: 0001654954-17-010810 CONFORMED SUBMISSION TYPE: SC 13D PUBLIC DOCUMENT COUNT: 2 FILED AS OF DATE: 20171116 DATE AS OF CHANGE: 20171116 SUBJECT COMPANY: COMPANY DATA: COMPANY CONFORMED NAME: Level Brands, Inc. CENTRAL INDEX KEY: 0001644903 STANDARD INDUSTRIAL CLASSIFICATION: PERFUMES, COSMETICS & OTHER TOILET PREPARATIONS [2844] IRS NUMBER: 473414576 STATE OF INCORPORATION: NC FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13D SEC ACT: 1934 Act SEC FILE NUMBER: 005-90179 FILM NUMBER: 171208088 BUSINESS ADDRESS: STREET 1: 4521 SHARON ROAD STREET 2: SUITE 450 CITY: CHARLOTTE STATE: NC ZIP: 28211 BUSINESS PHONE: 704-807-4032 MAIL ADDRESS: STREET 1: 4521 SHARON ROAD STREET 2: SUITE 450 CITY: CHARLOTTE STATE: NC ZIP: 28211 FORMER COMPANY: FORMER CONFORMED NAME: LEVEL BEAUTY GROUP, INC. DATE OF NAME CHANGE: 20150611 FILED BY: COMPANY DATA: COMPANY CONFORMED NAME: Sterling Winters Living Trust u/t/a dated Dec 10, 1993 CENTRAL INDEX KEY: 0001722618 IRS NUMBER: 000000000 STATE OF INCORPORATION: CA FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: SC 13D BUSINESS ADDRESS: STREET 1: PO BOX 1410 CITY: RANCHO MIRAGE STATE: CA ZIP: 92270 BUSINESS PHONE: 310-557-2700 MAIL ADDRESS: STREET 1: PO BOX 1410 CITY: RANCHO MIRAGE STATE: CA ZIP: 92270 SC 13D 1 level_sc13d.htm SC 13D Unassociated Document
 
 
 
  SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
 
SCHEDULE 13D
 
Under the Securities Exchange Act of 1934
(Amendment No. )*
 
Level Brands
(Name of Issuer)
 
 Common Stock
(Title of Class of Securities)
 
 52730Q100
(CUSIP Number)
 
Mr. Erik Sterling, Trustee
Mr. Jason Winters, Trustee
39 Princeton Drive
Rancho Mirage, CA 92270
(310) 557-2700
(Name, address and telephone number of person
authorized to receive notices and communications)
 
November 16, 2017
(Date of event which requires filing of this statement)
 
If the filing person has previously filed a statement on Schedule 13G to report the acquisition which is the subject of this Schedule 13D, and is filing this schedule because of Rule 13d-1(e), Rule 13d-1(f) or Rule 13d-1(g), check the following box .☐
 
NOTE:  Schedules filed in paper format shall include a signed original and five copies of the Schedule, including all exhibits.  See Rule 13d-7(b) for other parties to whom copies are to be sent.
 
————————————————
*The remainder of this cover page shall be filled out for a reporting person’s initial filing on this form with respect to the subject class of securities, and for any subsequent amendment containing information which would alter the disclosures provided in a prior cover page.
 
The information required on the remainder of this cover page shall not be deemed to be “filed” for purpose of Section 18 of the Securities Exchange Act of 1934 (“Act”) or otherwise subject to the liabilities of that section of the Act but shall be subject to all other provisions of the Act (however, see the Notes)
 
 
 
 
 
 
 
CUSIP No. 5270Q100
SCHEDULE 13D
Page 2 of 7 Pages
 
1
NAME OF REPORTING PERSONS
 
    Sterling Winters Living Trust u/t/d December 10, 1993
2
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
 (a) ☒
 (b) ☐
3
SEC USE ONLY
 
 
4
SOURCE OF FUNDS
 
OO
5
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e) ☐
 
 
6
CITIZENSHIP OR PLACE OF ORGANIZATION
 
United States
 
NUMBER OF
7
SOLE VOTING POWER
 
1,032,667 shares
SHARES
BENEFICIALLY
8
SHARED VOTING POWER
 
0 shares
OWNED BY
EACH
9
SOLE DISPOSITIVE POWER
 
1,032,667 shares
REPORTING
PERSON WITH
10
SHARED DISPOSITIVE POWER
 
0 shares
11
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
 
1,032,667 shares
12
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES  ☐
 
 
13
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
 
13.3%
14
TYPE OF REPORTING PERSON
 
OO
 
 
 
 
CUSIP No. 5270Q100
SCHEDULE 13D
Page 3 of 7 Pages
 
1
NAME OF REPORTING PERSONS
 
    Erik Sterling, Trustee
2
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
 (a) ☒
 (b) ☐
3
SEC USE ONLY
 
 
4
SOURCE OF FUNDS
 
OO
5
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e) ☐
 
 
6
CITIZENSHIP OR PLACE OF ORGANIZATION
 
United States
 
NUMBER OF
7
SOLE VOTING POWER
 
0 shares
SHARES
BENEFICIALLY
8
SHARED VOTING POWER
 
1,032,667 shares
OWNED BY
EACH
9
SOLE DISPOSITIVE POWER
 
0 shares
REPORTING
PERSON WITH
10
SHARED DISPOSITIVE POWER
 
1,032,667 shares
11
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
 
1,032,667 shares
12
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES  ☒
 
 
13
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
 
13.3%
14
TYPE OF REPORTING PERSON
 
IN
   
 
 
 
CUSIP No. 5270Q100
SCHEDULE 13D
Page 4 of 7 Pages
 
1
NAME OF REPORTING PERSONS
 
    Jason Winters, Trustee
2
CHECK THE APPROPRIATE BOX IF A MEMBER OF A GROUP
 (a) ☒
 (b) ☐
3
SEC USE ONLY
 
 
4
SOURCE OF FUNDS
 
OO 
5
CHECK BOX IF DISCLOSURE OF LEGAL PROCEEDINGS IS REQUIRED PURSUANT TO ITEM 2(d) or 2(e) ☐
 
 
6
CITIZENSHIP OR PLACE OF ORGANIZATION
 
United States
 
NUMBER OF
7
SOLE VOTING POWER
 
0 shares 
SHARES
BENEFICIALLY
8
SHARED VOTING POWER
 
1,032,667 shares 
OWNED BY
EACH
9
SOLE DISPOSITIVE POWER
 
0 shares 
REPORTING
PERSON WITH
10
SHARED DISPOSITIVE POWER
 
1,032,667 shares 
11
AGGREGATE AMOUNT BENEFICIALLY OWNED BY EACH REPORTING PERSON
 
1,032,667 shares 
12
CHECK BOX IF THE AGGREGATE AMOUNT IN ROW (11) EXCLUDES CERTAIN SHARES  ☒
 
 
13
PERCENT OF CLASS REPRESENTED BY AMOUNT IN ROW (11)
 
13.3%
14
TYPE OF REPORTING PERSON
 
IN
 
 
 
 
 
CUSIP No. 5270Q100
SCHEDULE 13D
Page 5 of 7 Pages
 
Item 1. Security and Issuer.
 
This Schedule 13D relates to the Common Stock, par value $0.001 per share, of Level Brands, Inc., a North Carolina corporation (the “Issuer”). The Issuer's principal executive offices are located at 4521 Sharon Road, Suite 407, Charlotte, NC 28211.
 
Item 2. Identity and Background.
 
The reporting persons ("Reporting Persons") are the Sterling Winters Living Trust u/t/d/ December 10, 1993 (the "Trust"), Erik Sterling, Trustee ("Sterling") and Jason Winters, Trustee ("Winters"). Sterling and Winters are the trustees of the Trust. The business address for the Reporting Persons is 39 Princeton Drive, Rancho Mirage, CA 92270. Mr. Sterling is the founder of Sterling/Winters Company, a brand building, marketing and management firm established 1978 and now a wholly-owned subsidiary of kathy ireland® Worldwide. Mr. Sterling also serves as Vice Chairman and Chief Financial Officer of kathy ireland® Worldwide and is a member of the Board of Directors of the Issuer. Mr. Winters is Vision Strategist of kathy ireland® Worldwide. Both Mr. Sterling and Mr. Winters are U.S. citizens . Mr. Sterling, in his position as a member of the Issuer's Board of Directors, has also filed a Form 3 with the SEC on November 16, 2017 disclosing the beneifical ownership of the securities covered by this Schedule 13D.
 
During the past five years no Reporting Person has been convicted in a criminal proceeding (excluding traffic violations or similar misdemeanors) nor was any Reporting Person a party to a civil proceeding or a judicial or administrative body of competent jurisdiction and as a result of such proceeding was or is subject to a judgment, decree or final order enjoying future violations of, or prohibiting or mandating activities subject to, federal or state securities laws or finding any violation with respect to such laws.
 
Item 3. Source and Amount of Funds or Other Consideration.
 
The Trust received 166,667 shares of the Issuer's common stock in March 2016 by exercising warrants sold to kathy ireland® Worldwide by the Issuer in April 2015, a portion of which was subsequently transferred to the Trust by kathy ireland® Worldwide.
 
The Trust is the manager and a member of each of IM1 Holdings, LLC, a California limited liability company ("IM1 Holdings"), and EE1 Holdings, LLC, a California limited liability company ("EE1 Holdings"). In January 2017 the Issuer acquired all of the Class A (voting) membership interests of I | M 1, LLC, a California limited liability company ("I'M1") from IM1 Holdings in exchange for 583,000 shares of the Issuer's Common Stock valued at $495,550. IM1 Holdings continues to hold all of the Class B (non-voting) membership interests of I'M1. In January 2017 the Issuer also acquired all of the Class A (voting) membership interests of Encore Endeavor 1 LLC, a California limited liability company ("EE1") from EE1 Holdings in exchange for 283,000 shares of the Issuer's Common Stock valued at $240,550. EE1 Holdings continues to hold all of the Class B (non-voting) membership interests of EE1.
 
Item 4. Purpose of Transaction.
 
All of the Issuer’s securities owned by each of the Trust, IM1 Holdings and EE1 Holdings were acquired for investment purposes only and are being held as a long-term investments.
 
The Reporting Persons do not have any current plans or proposals which relate to or would result in any matters set forth in Items 4(a) through 4(j) of Schedule 13D.
 
 
 
 
CUSIP No. 5270Q100
SCHEDULE 13D
Page 6 of 7 Pages
 
 
Item 5. Interest in Securities of the Issuer.
 
The number of shares of the Issuer's Common Stock beneficially owned by the Reporting Person includes:
 
(i)      
166,667 shares of Common Stock held of record by the Trust;
 
(ii)       
583,000 shares of Common Stock held of record by IM1 Holdings; and
 
(iii)      
283,000 shares of Common Stock held of record by EE1 Holdings.
 
The Trust, in its position as manager of each of IM1 Holdings and EE1 Holdings, has the right to direct the vote and disposition of securities owned by each of those entities. Each of Sterling and Winters, as Trustees of the Trust, have the shared right to direct the vote and disposition of securities owned by each of the Trust, IM1 Holdings and EE1 Holdings. Each of the Reporting Persons disclaims beneifical ownership of the securities held by the Trust, IM1 Holdings and EE1 Holdings except to the extent of its or his pecuniary interest therein.
 
The number of shares of common stock beneficially owned by the Reporting Person excludes 40,000 shares of common stock underlying a restricted stock grant which vests on January 1, 2018 made by the Issuer to Sterling as partial compensation for his services as a director of the Issuer.
 
Item 6. Contracts, Arrangements, Understandings or Relationships With Respect to Securities of the Issuer.
 
None.
 
Item 7. Material to be Filed as Exhibits.
 
Exhibit 24      
Power of attorney
 
 
 
 
 
 
CUSIP No. 5270Q100
SCHEDULE 13D
Page 7 of 7 Pages
 
 
SIGNATURES
 
After reasonable inquiry and to the best of my knowledge and belief, I certify that the information set forth in this statement is true, complete, and correct.
 
 
 
Sterling Winters Living Trust u/t/d December 10, 1993
 
 
 
 
 
Dated: November 16, 2017
By:  
/s/ Mark S. Elliott
 
 
 
Mark S. Elliott 
 
 
 
Mark S. Elliott, Attorney-in-Fact
 
 
 
 
 
 
 
 
 
By:  
/s/ Mark S. Elliott
 
 
 
Erik Sterling, Trustee 
 
 
 
by Mark S. Elliott, Attorney-in-Fact
 
 
 
 
 
 
 
 
 
 
By:  
/s/ Mark S. Elliott
 
 
 
Jason Winters, Trustee
 
 
 
by Mark S. Elliott, Attorney-in-Fact
 
 
 
 
 
 
EX-24 2 exhibit24.htm POWER OF ATTORNEY Blueprint
 
EXHIBIT 24
 
LIMITED POWER OF ATTORNEY FOR SECTION 16 REPORTING OBLIGATIONS
 
Know all by these presents, that the undersigned hereby constitutes and appoints Mark S. Elliott acting singly and with full power of substitution, the undersigned’s true and lawful attorney-in-fact to:
 
1.
execute for and on behalf of the undersigned, in the undersigned’s capacity as an officer or director or both of Level Brands, Inc. (the “Company ”), Forms 3, 4 and 5 and Schedule 13D and 13G (and any amendments thereto) in accordance with Section 16(a) of the Securities Exchange Act of 1934, as amended (the “Exchange Act”), and the rules thereunder;
 
2.
do and perform any and all acts for and on behalf of the undersigned which may be necessary or desirable to complete and execute any such Form 3, 4 or 5 and Schedule 13D and Schedule 13G, complete and execute any amendments thereto, and timely file such form with the U.S. Securities and Exchange Commission (the “SEC ”) and any securities exchange or similar authority, including without limitation the filing of a Form ID or any other documents necessary or appropriate to enable the undersigned to file the Forms 3, 4 and 5 electronically with the SEC; and
 
3.
take any other action in connection with the foregoing which, in the opinion of such attorney-in-fact, may be of benefit to, in the best interest of, or legally required by or for, the undersigned, it being understood that the documents executed by such attorney-in-fact on behalf of the undersigned pursuant to this Limited Power of Attorney shall be in such form and shall contain such information and disclosure as such attorney-in-fact may approve in such attorney-in-fact’s discretion.
 
The undersigned hereby grants to such attorney-in-fact full power and authority to do and perform any and every act and thing whatsoever required, necessary or proper to be done in the exercise of any of the rights and powers herein granted, as fully to all intents and purposes as the undersigned might or could do if personally present, with full power of substitution or revocation, hereby ratifying and confirming all that such attorney-in-fact, or such attorney-in-fact’s substitute or substitutes, shall lawfully do or cause to be done by virtue of this Limited Power of Attorney and the rights and powers herein granted.
 
The undersigned acknowledges that the foregoing attorney-in-fact, in serving in such capacity at the request and on the behalf of the undersigned, is not assuming, nor is the Company assuming, any of the undersigned’s responsibilities to comply with, or any liability for the failure to comply with, any provision of Section 16 of the Exchange Act.
 
This Limited Power of Attorney shall remain in full force and effect until the undersigned is no longer required to file Forms 3, 4 or 5 and/or and Schedule 13D and Schedule 13G with respect to the undersigned’s holdings of and transactions in securities issued by the Company, unless earlier revoked by the undersigned in a signed writing delivered to each of the foregoing attorneys-in-fact.
 
IN WITNESS WHEREOF, the undersigned has caused this Power of Attorney to be executed as of this 9th day of November, 2017.
 
 
 
Sterling Winters Living Trust u/t/d December 10, 1993
 
 
 
 
 
 
By:  
/s/ Erik Sterling
 
 
 
Erik Sterling, Trustee 
 
 
 
 
 
 
By:  
/s/ Jason Winters
 
 
 
Jason Winters, Trustee
 
 
 
By:  
/s/ Erik Sterling
 
 
 
Erik Sterling, Trustee 
 
 
 
 
 
 
By:  
/s/ Jason Winters
 
 
 
Jason Winters, Trustee