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Revenue (Notes)
6 Months Ended
Oct. 28, 2023
Revenue from Contract with Customer [Abstract]  
Revenue from Contract with Customer [Text Block]
Note 3. Revenue
Revenue from sales of our products and services is recognized either at the point in time when control of the products is transferred to our customers or over time as services are provided in an amount that reflects the consideration we expect to be entitled to in exchange for the products or services. See Note 2. Summary of Significant Accounting Policies for additional information related to our revenue recognition policies and Note 4. Segment Reporting for a description of each segment's product and service offerings.
Disaggregation of Revenue
The following table disaggregates the revenue associated with our major product and service offerings:
13 weeks ended26 weeks ended
October 28, 2023October 29, 2022October 28, 2023October 29, 2022
Retail
Course Materials Product Sales $435,370 $416,410 $573,906 $547,262 
General Merchandise Product Sales (a)
105,022 122,648 193,702 211,472 
Service and Other Revenue (b)
18,263 18,218 24,996 24,137 
Retail Product and Other Sales sub-total558,655 557,276 792,604 782,871 
Course Materials Rental Income40,681 41,334 52,192 52,246 
Retail Total Sales$599,336 $598,610 $844,796 $835,117 
Wholesale Sales$20,973 $21,120 $59,764 $58,203 
Eliminations (c)
$(9,930)$(11,097)$(30,020)$(30,013)
Total Sales$610,379 $608,633 $874,540 $863,307 
(a)Logo general merchandise sales for the Retail Segment are recognized on a net basis as commission revenue in the condensed consolidated financial statements.
(b)Service and other revenue primarily relates to brand partnership marketing and other service revenues.
(c)The sales eliminations represent the elimination of Wholesale sales and fulfillment service fees to Retail and the elimination of Retail commissions earned from Wholesale.
Contract Liabilities
Contract liabilities represent an obligation to transfer goods or services to a customer for which we have received consideration and consists of our deferred revenue liability (deferred revenue). Deferred revenue consists of the following:
advanced payments from customers related to textbook rental performance obligations, which are recognized ratably over the terms of the related rental period;
unsatisfied performance obligations associated with brand partnership marketing services, which are recognized when the contracted services are provided to our brand partnership marketing customers; and
unsatisfied performance obligations associated with the premium paid for the sale of treasury shares, which are expected to be recognized over the term of the e-commerce and merchandising contracts for Fanatics and Lids, respectively.
The following table presents changes in deferred revenue associated with our contract liabilities:
26 weeks ended
October 28, 2023October 29, 2022
Deferred revenue at the beginning of period$15,356 $16,475 
Additions to deferred revenue during the period97,773 96,121 
Reductions to deferred revenue for revenue recognized during the period(71,164)(68,676)
Deferred revenue balance at the end of period:$41,965 $43,920 
Balance Sheet classification:
Accrued liabilities$38,105 $39,504 
Other long-term liabilities3,860 4,416 
Deferred revenue balance at the end of period:$41,965 $43,920 
As of October 28, 2023, we expect to recognize $38,105 of the deferred revenue balance within the next 12 months.