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Revenue (Tables)
3 Months Ended
Jul. 31, 2021
Disaggregation of Revenue [Line Items]  
Disaggregation of Revenue [Table Text Block]
Disaggregation of Revenue
The following table disaggregates the revenue associated with our major product and service offerings:
13 weeks ended
July 31, 2021August 1, 2020
Retail
Product Sales (a)
$189,058 $141,826 
Rental Income13,024 10,804 
Service and Other Revenue (b)
8,387 6,146 
Retail Total Sales$210,469 $158,776 
Wholesale Sales$44,484 $80,294 
DSS Sales (c)
$8,303 $5,872 
Eliminations (d)
$(22,462)$(40,928)
Total Sales$240,794 $204,014 
(a)Effective April 4, 2021, as contemplated by the FLC Partnership's merchandising agreement, logo and emblematic general merchandise sales were fulfilled by FLC. During the first quarter of Fiscal 2022, as contemplated by the FLC Partnership's e-commerce agreement, we began to transition certain of our e-commerce sites to Fanatics e-commerce sites for logo and emblematic products. As the logo and emblematic general merchandise sales are fulfilled by FLC and Fanatics, we recognize commission revenue earned for these sales on a net basis in our condensed consolidated financial statements, as compared to the recognition of logo and emblematic general merchandise sales on a gross basis in the prior year.
(b)Service and other revenue primarily relates to brand partnerships and other service revenues.
(c)DSS sales primarily relate to direct-to-student subscription-based revenue.
(d)The sales eliminations represent the elimination of Wholesale sales and fulfillment service fees to Retail and the elimination of Retail commissions earned from Wholesale.
Contract with Customer, Asset and Liability [Table Text Block] The following table presents changes in contract liabilities:
13 weeks ended
July 31, 2021August 1, 2020
Deferred revenue at the beginning of period$18,139 $13,373 
Additions to deferred revenue during the period21,857 21,411 
Reductions to deferred revenue for revenue recognized during the period(19,407)(18,514)
Deferred revenue balance at the end of period$20,589 $16,270