0001209191-20-016127.txt : 20200304
0001209191-20-016127.hdr.sgml : 20200304
20200304163854
ACCESSION NUMBER: 0001209191-20-016127
CONFORMED SUBMISSION TYPE: 4
PUBLIC DOCUMENT COUNT: 1
CONFORMED PERIOD OF REPORT: 20200302
FILED AS OF DATE: 20200304
DATE AS OF CHANGE: 20200304
REPORTING-OWNER:
OWNER DATA:
COMPANY CONFORMED NAME: Yang Vivian
CENTRAL INDEX KEY: 0001615037
FILING VALUES:
FORM TYPE: 4
SEC ACT: 1934 Act
SEC FILE NUMBER: 001-37879
FILM NUMBER: 20687758
MAIL ADDRESS:
STREET 1: 100 NORTH CRESCENT DRIVE, SUITE 200
CITY: BEVERLY HILLS
STATE: CA
ZIP: 90210
ISSUER:
COMPANY DATA:
COMPANY CONFORMED NAME: Trade Desk, Inc.
CENTRAL INDEX KEY: 0001671933
STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370]
IRS NUMBER: 271887399
STATE OF INCORPORATION: DE
FISCAL YEAR END: 1231
BUSINESS ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
BUSINESS PHONE: (805) 585-3434
MAIL ADDRESS:
STREET 1: 42 N. CHESTNUT STREET
CITY: VENTURA
STATE: CA
ZIP: 93001
4
1
doc4.xml
FORM 4 SUBMISSION
X0306
4
2020-03-02
0
0001671933
Trade Desk, Inc.
TTD
0001615037
Yang Vivian
C/O THE TRADE DESK, INC.
42 NORTH CHESTNUT STREET
VENTURA
CA
93001
0
1
0
0
Chief Legal Officer
Class A Common Stock
2020-03-02
4
C
0
1263
0.00
A
29998
D
Class A Common Stock
2020-03-02
4
S
0
1263
295.51
D
28735
D
Class A Common Stock
2020-03-02
4
M
0
902
30.15
A
29637
D
Class A Common Stock
2020-03-02
4
S
0
902
295.51
D
28735
D
Class A Common Stock
2020-03-02
4
M
0
875
48.00
A
29610
D
Class A Common Stock
2020-03-02
4
S
0
875
295.51
D
28735
D
Class A Common Stock
2020-03-02
4
M
0
365
142.45
A
29100
D
Class A Common Stock
2020-03-02
4
S
0
365
295.51
D
28735
D
Employee Stock Option (Right to Buy)
18.03
2020-03-02
4
M
0
1263
0.00
D
2026-08-14
Class B Common Stock
1263
7610
D
Class B Common Stock
0.00
2020-03-02
4
M
0
1263
0.00
A
Class A Common Stock
1263
1263
D
Class B Common Stock
0.00
2020-03-02
4
C
0
1263
0.00
D
Class A Common Stock
1263
0
D
Employee Stock Option (Right to Buy)
30.15
2020-03-02
4
M
0
902
0.00
D
2026-12-22
Class A Common Stock
902
8122
D
Employee Stock Option (Right to Buy)
48.00
2020-03-02
4
M
0
875
0.00
D
2027-12-01
Class A Common Stock
875
18387
D
Employee Stock Option (Right to Buy)
142.45
2020-03-02
4
M
0
365
0.00
D
2028-12-01
Class A Common Stock
365
12060
D
The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended.
The option was granted on August 15, 2016, the Vesting Commencement Date ("VCD"). One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates.
Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances.
The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD , subject to continued employment with the Issuer through the applicable vesting dates.
The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates.
/s/ Ritesh Patel, Attorney-in-Fact for Vivian Yang
2020-03-04