0001209191-20-006979.txt : 20200205 0001209191-20-006979.hdr.sgml : 20200205 20200205170538 ACCESSION NUMBER: 0001209191-20-006979 CONFORMED SUBMISSION TYPE: 4 PUBLIC DOCUMENT COUNT: 1 CONFORMED PERIOD OF REPORT: 20200203 FILED AS OF DATE: 20200205 DATE AS OF CHANGE: 20200205 REPORTING-OWNER: OWNER DATA: COMPANY CONFORMED NAME: Yang Vivian CENTRAL INDEX KEY: 0001615037 FILING VALUES: FORM TYPE: 4 SEC ACT: 1934 Act SEC FILE NUMBER: 001-37879 FILM NUMBER: 20579670 MAIL ADDRESS: STREET 1: 100 NORTH CRESCENT DRIVE, SUITE 200 CITY: BEVERLY HILLS STATE: CA ZIP: 90210 ISSUER: COMPANY DATA: COMPANY CONFORMED NAME: Trade Desk, Inc. CENTRAL INDEX KEY: 0001671933 STANDARD INDUSTRIAL CLASSIFICATION: SERVICES-COMPUTER PROGRAMMING, DATA PROCESSING, ETC. [7370] IRS NUMBER: 271887399 STATE OF INCORPORATION: DE FISCAL YEAR END: 1231 BUSINESS ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 BUSINESS PHONE: (805) 585-3434 MAIL ADDRESS: STREET 1: 42 N. CHESTNUT STREET CITY: VENTURA STATE: CA ZIP: 93001 4 1 doc4.xml FORM 4 SUBMISSION X0306 4 2020-02-03 0 0001671933 Trade Desk, Inc. TTD 0001615037 Yang Vivian C/O THE TRADE DESK, INC. 42 NORTH CHESTNUT STREET VENTURA CA 93001 0 1 0 0 Chief Legal Officer Class A Common Stock 2020-02-03 4 C 0 1263 0.00 A 29998 D Class A Common Stock 2020-02-03 4 S 0 1263 266.03 D 28735 D Class A Common Stock 2020-02-03 4 M 0 902 30.15 A 29637 D Class A Common Stock 2020-02-03 4 S 0 902 266.03 D 28735 D Class A Common Stock 2020-02-03 4 M 0 875 48.00 A 29610 D Class A Common Stock 2020-02-03 4 S 0 875 266.03 D 28735 D Class A Common Stock 2020-02-03 4 M 0 365 142.45 A 29100 D Class A Common Stock 2020-02-03 4 S 0 365 266.03 D 28735 D Employee Stock Option (Right to Buy) 18.03 2020-02-03 4 M 0 1263 0.00 D 2026-08-14 Class B Common Stock 1263 8873 D Class B Common Stock 0.00 2020-02-03 4 M 0 1263 0.00 A Class A Common Stock 1263 1263 D Class B Common Stock 0.00 2020-02-03 4 C 0 1263 0.00 D Class A Common Stock 1263 0 D Employee Stock Option (Right to Buy) 30.15 2020-02-03 4 M 0 902 0.00 D 2026-12-22 Class A Common Stock 902 9024 D Employee Stock Option (Right to Buy) 48.00 2020-02-03 4 M 0 875 0.00 D 2027-12-01 Class A Common Stock 875 19262 D Employee Stock Option (Right to Buy) 142.45 2020-02-03 4 M 0 365 0.00 D 2028-12-01 Class A Common Stock 365 12425 D The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended. The option was granted on August 15, 2016, the Vesting Commencement Date ("VCD"). One-fourth (1/4th) of the shares subject to the option vest on the first anniversary of the VCD, with one forty-eighth (1/48th) of the shares subject to the original grant vesting on each monthly anniversary thereafter, subject to continued employment with the Issuer through the applicable vesting dates. Each share of Class B Common Stock has no expiration date and is convertible for no additional consideration into one (1) share of Class A Common Stock at the option of the holder thereof at any time and upon certain other circumstances. The option was granted on December 23, 2016. The VCD is December 1, 2016. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. The option was granted on December 1, 2017, the VCD. One forty-eighth (1/48) of the shares subject to the option vest each monthly anniversary of the VCD , subject to continued employment with the Issuer through the applicable vesting dates. The option was granted on December 1, 2018, the VCD. One forty-eighth (1/48th) of the shares subject to the option vest each monthly anniversary of the VCD, subject to continued employment with the Issuer through the applicable vesting dates. /s/ Ritesh Patel, Attorney-in-Fact for Vivian Yang 2020-02-05