Accrued Liabilities - Schedule of Accrued Liabilities (Details) - USD ($) $ in Thousands	Dec. 31, 2023	Dec. 31, 2022
Accrued Liabilities.
Marketing Funds	$ 28,753	$ 47,670
Accrued payroll and related employee costs	14,231	14,419
Accrued taxes	2,567	2,025
Accrued professional fees	937	1,331
Settlement payable	55,700
Other	5,246	5,306
Accrued liabilities	$ 107,434	$ 70,751