CONDENSED CONSOLIDATED STATEMENT OF OPERATIONS (USD $)	3 Months Ended		6 Months Ended
	Jun. 30, 2014	Jun. 30, 2013	Jun. 30, 2014	Jun. 30, 2013
CONDENSED CONSOLIDATED STATEMENTS OF OPERATIONS [Abstract]
Product Sales	$ 226,488	$ 102,478	$ 429,318	$ 172,400
Advertising Revenue	25,305	668	35,845	1,315
Total Revenue	251,793	103,146	465,163	173,715
Cost of sales	179,916	81,942	339,776	139,460
Gross profit	71,877	21,204	125,387	34,255
Selling, general and administrative expenses	477,202	434,110	889,995	754,869
Loss from operations	(405,325)	(412,906)	(764,608)	(720,614)
Other income (expense)
Interest income	14	5	34	11
Interest expense		(4,798)		(12,093)
Total other income (expense), net	14	(4,793)	34	(12,082)
Net Loss	(405,311)	(417,699)	(764,574)	(732,696)
Preferred stock dividends
Series A & Series B preferred			10,617
Total preferred stock dividends			10,617
Net loss attributable to common shareholders	$ (405,311)	$ (417,699)	$ (775,191)	$ (732,696)
Basic and diluted net loss per share	$ (0.01)	$ (0.01)	$ (0.02)	$ (0.03)
Weighted average shares outstanding - Basic and diluted	35,033,234	29,261,000	34,668,006	28,497,900