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Trade Names/Trademarks and Other Intangible Assets, Net
12 Months Ended
Dec. 31, 2018
Goodwill And Intangible Assets Disclosure [Abstract]  
Trade Names/Trademarks and Other Intangible Assets, Net

10. TRADE NAMES/TRADEMARKS AND OTHER INTANGIBLE ASSETS, NET

2017 Interim Impairment TestDue to financial performance particularly late in the second quarter of 2017 at the Company’s SeaWorld San Diego and Orlando parks, the Company determined a triggering event occurred that required an interim impairment test for certain trade names/trademarks with a combined balance of $93.0 million related to the SeaWorld brand.  Based on its assessment, the Company calculated that the estimated fair value of the trade names/trademarks exceeded their carrying values.  As a result, the Company determined there was no impairment as the estimated fair values of these trade names/trademarks were in excess of their carrying values.

Annual Impairment Test – The Company conducted a qualitative assessment for its other indefinite-lived intangible assets at December 1, 2018 and concluded that it was more-likely-than-not that the trade names/trademarks were not impaired. The Company also conducted either a qualitative or a quantitative assessment for its other indefinite-lived intangible assets at December 1, 2017 and 2016, and concluded that it was more-likely-than-not that the trade names/trademarks were not impaired.

Trade names/trademarks, net, at December 31, 2018, consisted of the following:

 

 

 

Weighted

Average

Amortization

Period

 

Gross

Carrying

Amount

 

 

Accumulated

Amortization

 

 

Net Carrying

Value

 

 

 

 

 

(In thousands)

 

Trade names/trademarks - indefinite lives

 

 

 

$

157,000

 

 

$

 

 

$

157,000

 

Trade names/trademarks- finite lives

 

9.3 years

 

 

12,900

 

 

 

11,557

 

 

 

1,343

 

Total trade names/trademarks, net

 

 

 

$

169,900

 

 

$

11,557

 

 

$

158,343

 

 

Trade names/trademarks, net, at December 31, 2017, consisted of the following:

 

 

 

Weighted

Average

Amortization

Period

 

Gross

Carrying

Amount

 

 

Accumulated

Amortization

 

 

Net Carrying

Value

 

 

 

 

 

(In thousands)

 

Trade names/trademarks - indefinite lives

 

 

 

$

157,000

 

 

$

 

 

$

157,000

 

Trade names/trademarks- finite lives

 

9.3 years

 

 

12,900

 

 

 

10,098

 

 

 

2,802

 

Total trade names/trademarks, net

 

 

 

$

169,900

 

 

$

10,098

 

 

$

159,802

 

 

Other intangible assets, net, at December 31, 2018, consisted of the following:

 

 

 

Weighted

Average

Amortization

Period

 

Gross

Carrying

Amount

 

 

Accumulated

Amortization

 

 

Net Carrying

Value

 

 

 

 

 

(In thousands)

 

Favorable lease asset

 

39 years

 

$

18,200

 

 

$

4,200

 

 

$

14,000

 

Reseller agreements

 

8.1 years

 

 

22,300

 

 

 

22,300

 

 

 

 

Non-compete agreement

 

5 years

 

 

500

 

 

 

500

 

 

 

 

Other intangible assets - indefinite lives

 

 

 

 

120

 

 

 

 

 

 

120

 

Total other intangible assets, net

 

 

 

$

41,120

 

 

$

27,000

 

 

$

14,120

 

 

Other intangible assets, net, at December 31, 2017, consisted of the following:

 

 

 

Weighted

Average

Amortization

Period

 

Gross

Carrying

Amount

 

 

Accumulated

Amortization

 

 

Net Carrying

Value

 

 

 

 

 

(In thousands)

 

Favorable lease asset

 

39 years

 

$

18,200

 

 

$

3,734

 

 

$

14,466

 

Reseller agreements

 

8.1 years

 

 

22,300

 

 

 

22,032

 

 

 

268

 

Non-compete agreement

 

5 years

 

 

500

 

 

 

458

 

 

 

42

 

Other intangible assets - indefinite lives

 

 

 

 

120

 

 

 

 

 

 

120

 

Total other intangible assets, net

 

 

 

$

41,120

 

 

$

26,224

 

 

$

14,896

 

 

Total amortization expense was approximately $2.2 million, $4.6 million and $4.8 million for the years ended December 31, 2018, 2017 and 2016, respectively.  The total weighted average amortization period of all finite-lived intangibles is 18.8 years.

Total expected amortization expense of the finite-lived intangible assets for the succeeding five years and thereafter is as follows:

 

Years Ending December 31

 

(In thousands)

 

2019

 

$

1,849

 

2020

 

 

467

 

2021

 

 

467

 

2022

 

 

467

 

2023

 

 

467

 

Thereafter

 

 

11,626

 

 

 

$

15,343