Exhibit 24

                                Power of Attorney

Know all by these presents that John F. Kroeger, does hereby make, constitute
and appoint M. Kelley Maggs, as a true and lawful attorney-in-fact of the
undersigned with full powers of substitution and revocation, for and in the
name, place and stead of the undersigned (in the undersigned's individual
capacity), to execute and deliver such forms that the undersigned may be
required to file with the U.S. Securities and Exchange Commission as a result of
the undersigned's ownership of or transactions in securities of Pinnacle Foods
Inc. (i) pursuant to Section 16(a) of the Securities Exchange Act of 1934, as
amended, including without limitation, statements on Form 3, Form 4 and Form 5
(including any amendments thereto) and (ii) in connection with any applications
for EDGAR access codes, including without limitation the Form ID. The Power of
Attorney shall remain in full force and effect until the undersigned is no
longer required to file Forms 3, 4, and 5 with regard to his ownership of or
transactions in securities of Pinnacle Foods Inc., unless earlier revoked in
writing. The undersigned acknowledges M. Kelley Maggs is not assuming any of the
undersigned's responsibilities to comply with Section 16 of the Securities
Exchange Act of 1934.

                                         By:   /s/ John F. Kroeger
                                               --------------------------------
                                               John F. Kroeger

                                         Date: March 22, 2013