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Business Segment Information (Tables)
6 Months Ended
Jun. 30, 2021
Segment Reporting [Abstract]  
Schedule Of Segment Reporting
The following table outlines the net sales, cost of sales, gross profit (loss), directly attributable selling expenses and operating income (loss) for the Company’s reportable segments for the three and six months ended June 30, 2021 and 2020, and also includes a reconciliation of consolidated income (loss) from operations. Other/Non-allocable net sales and gross profit include bulk wine and grape sales, event fees and non-wine retail sales. Other/Non-allocable expenses include centralized corporate expenses not specific to an identified reporting segment.  Sales figures are net of related excise taxes.

Three Months Ended June 30,
WholesaleDirect to ConsumerOther/Non-AllocableTotal
(in thousands)20212020202120202021202020212020
Net sales$9,727 $7,638 $6,635 $5,712 $1,029 $235 $17,391 $13,585 
Cost of sales5,844 5,280 2,440 2,456 767 990 9,051 8,726 
Gross profit (loss)3,883 2,358 4,195 3,256 262 (755)8,340 4,859 
Operating expenses:
Sales and marketing1,142 1,175 1,530 1,461 1,078 826 3,750 3,462 
General and administrative— — — — 3,256 2,631 3,256 2,631 
Total operating expenses1,142 1,175 1,530 1,461 4,334 3,457 7,006 6,093 
Net loss (gain) on disposal of property and equipment— — — — (31)191 (31)191 
Restructuring costs— — — — — 803 — 803 
Income (loss) from operations$2,741 $1,183 $2,665 $1,795 $(4,041)$(5,206)$1,365 $(2,228)

Six Months Ended June 30,
WholesaleDirect to ConsumerOther/Non-AllocableTotal
(in thousands)20212020202120202021202020212020
Net sales$17,917 $15,567 $12,602 $11,274 $1,453 $1,214 $31,972 $28,055 
Cost of sales11,153 10,933 4,791 4,471 2,047 2,344 17,991 17,748 
Gross profit (loss)6,764 4,634 7,811 6,803 (594)(1,130)13,981 10,307 
Operating expenses:
Sales and marketing2,264 2,678 2,854 3,069 1,677 1,666 6,795 7,413 
General and administrative— — — — 6,714 5,713 6,714 5,713 
Total operating expenses2,264 2,678 2,854 3,069 8,391 7,379 13,509 13,126 
Net loss on disposal of property and equipment— — — — (27)177 (27)177 
Restructuring costs— — — — — 1,310 — 1,310 
Income (loss) from operations$4,500 $1,956 $4,957 $3,734 $(8,958)$(9,996)$499 $(4,306)