The Securities and Exchange Commission has not necessarily reviewed the information in this filing and has not determined if it is accurate and complete.
The reader should not assume that the information is accurate and complete.

UNITED STATES SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549
FORM 13F

FORM 13F INFORMATION TABLE
OMB APPROVAL
OMB Number: 3235-0006
Estimated average burden
hours per response: 23.8
COLUMN 1 COLUMN 2 COLUMN 3 COLUMN 4 COLUMN 5 COLUMN 6 COLUMN 7 COLUMN 8
VALUE SHRS OR SH/ PUT/ INVESTMENT OTHER VOTING AUTHORITY
NAME OF ISSUER TITLE OF CLASS CUSIP (x$1000) PRN AMT PRN CALL DISCRETION MANAGER SOLE SHARED NONE
ABBOTT LABS COM 002824100 392 8,711 SH   SOLE   0 0 8,711
ABBVIE INC COM 00287Y109 936 14,309 SH   SOLE   0 0 14,309
AEGON N V NY REGISTRY SH 007924103 227 8,900 SH   SOLE   0 0 8,900
ALLIANCEBERNSTEIN INCOME FUN COM 01881E101 152 20,361 SH   SOLE   0 0 20,361
ALLIANT ENERGY CORP COM 018802108 423 6,365 SH   SOLE   0 0 6,365
ALTRIA GROUP INC COM 02209S103 296 6,000 SH   SOLE   0 0 6,000
AMGEN INC COM 031162100 315 1,978 SH   SOLE   0 0 1,978
ANNALY CAP MGMT INC COM 035710409 140 12,988 SH   SOLE   0 0 12,988
APPLE INC COM 037833100 2,074 18,789 SH   SOLE   0 0 18,789
AT&T INC COM 00206R102 317 9,438 SH   SOLE   0 0 9,438
BAXTER INTL INC COM 071813109 381 5,195 SH   SOLE   0 0 5,195
BLACKSTONE GROUP L P COM UNIT LTD 09253U108 219 6,470 SH   SOLE   0 0 6,470
BOEING CO COM 097023105 317 2,438 SH   SOLE   0 0 2,438
CARDINAL HEALTH INC COM 14149Y108 270 3,340 SH   SOLE   0 0 3,340
CHEVRON CORP NEW COM 166764100 1,111 9,901 SH   SOLE   0 0 9,901
COMCAST CORP NEW CL A 20030N101 243 4,189 SH   SOLE   0 0 4,189
CONOCOPHILLIPS COM 20825C104 286 4,142 SH   SOLE   0 0 4,142
CORNING INC COM 219350105 214 9,345 SH   SOLE   0 0 9,345
CREDIT SUISSE ASSET MGMT INC COM 224916106 154 46,825 SH   SOLE   0 0 46,825
CREDIT SUISSE HIGH YLD BND F SH BEN INT 22544F103 64 22,921 SH   SOLE   0 0 22,921
DISNEY WALT CO COM DISNEY 254687106 202 2,143 SH   SOLE   0 0 2,143
EXXON MOBIL CORP COM 30231G102 514 5,559 SH   SOLE   0 0 5,559
FIDELITY NATL INFORMATION SV COM 31620M106 484 7,789 SH   SOLE   0 0 7,789
FISERV INC COM 337738108 486 6,841 SH   SOLE   0 0 6,841
GENERAL ELECTRIC CO COM 369604103 384 15,178 SH   SOLE   0 0 15,178
HOME DEPOT INC COM 437076102 381 3,625 SH   SOLE   0 0 3,625
HSBC HLDGS PLC ADR A 1/40PF A 404280604 242 9,400 SH   SOLE   0 0 9,400
INTERNATIONAL BUSINESS MACHS COM 459200101 433 2,696 SH   SOLE   0 0 2,696
ISHARES AGGRES ALLOC ETF 464289859 1,055 22,806 SH   SOLE   0 0 22,806
ISHARES GRWT ALLOCAT ETF 464289867 451 11,238 SH   SOLE   0 0 11,238
ISHARES MODERT ALLOC ETF 464289875 854 24,282 SH   SOLE   0 0 24,282
ISHARES TR CORE HIGH DV ETF 46429B663 1,195 15,619 SH   SOLE   0 0 15,619
ISHARES TR CORE S&P MCP ETF 464287507 6,106 42,169 SH   SOLE   0 0 42,169
ISHARES TR CORE S&P SCP ETF 464287804 15,505 135,938 SH   SOLE   0 0 135,938
ISHARES TR CORE S&P500 ETF 464287200 6,262 30,268 SH   SOLE   0 0 30,268
ISHARES TR MSCI EAFE ETF 464287465 252 4,136 SH   SOLE   0 0 4,136
ISHARES TR RUS 1000 ETF 464287622 430 3,747 SH   SOLE   0 0 3,747
ISHARES TR RUS 1000 GRW ETF 464287614 4,119 43,082 SH   SOLE   0 0 43,082
ISHARES TR RUS 1000 VAL ETF 464287598 3,144 30,115 SH   SOLE   0 0 30,115
ISHARES TR RUS 2000 GRW ETF 464287648 641 4,504 SH   SOLE   0 0 4,504
ISHARES TR RUS 2000 VAL ETF 464287630 785 7,719 SH   SOLE   0 0 7,719
ISHARES TR RUS MDCP VAL ETF 464287473 219 2,972 SH   SOLE   0 0 2,972
ISHARES TR RUSSELL 2000 ETF 464287655 394 3,294 SH   SOLE   0 0 3,294
ISHARES TR SELECT DIVID ETF 464287168 405 5,101 SH   SOLE   0 0 5,101
ISHARES TR U.S. FINLS ETF 464287788 16,588 183,907 SH   SOLE   0 0 183,907
ISHARES TR U.S. REAL ES ETF 464287739 1,253 16,301 SH   SOLE   0 0 16,301
ISHARES TR U.S. TECH ETF 464287721 245 2,346 SH   SOLE   0 0 2,346
ISHARES TR US HLTHCARE ETF 464287762 312 2,162 SH   SOLE   0 0 2,162
JOHNSON & JOHNSON COM 478160104 228 2,179 SH   SOLE   0 0 2,179
JOHNSON CTLS INC COM 478366107 721 14,920 SH   SOLE   0 0 14,920
JOURNAL COMMUNICATIONS INC CL A 481130102 972 85,029 SH   SOLE   0 0 85,029
KELSO TECHNOLOGIES INC COM NEW 48826D201 85 14,500 SH   SOLE   0 0 14,500
KIMBERLY CLARK CORP COM 494368103 222 1,918 SH   SOLE   0 0 1,918
KINDER MORGAN INC DEL COM 49456B101 282 6,660 SH   SOLE   0 0 6,660
MERCK & CO INC NEW COM 58933Y105 271 4,768 SH   SOLE   0 0 4,768
MICROSOFT CORP COM 594918104 349 7,524 SH   SOLE   0 0 7,524
NEXTERA ENERGY INC COM 65339F101 267 2,509 SH   SOLE   0 0 2,509
NUVEEN FLTNG RTE INCM OPP FD COM SHS 6706EN100 199 17,692 SH   SOLE   0 0 17,692
ORACLE CORP COM 68389X105 408 9,080 SH   SOLE   0 0 9,080
PEPSICO INC COM 713448108 465 4,912 SH   SOLE   0 0 4,912
PFIZER INC COM 717081103 397 12,756 SH   SOLE   0 0 12,756
PHILIP MORRIS INTL INC COM 718172109 333 4,086 SH   SOLE   0 0 4,086
PIMCO ETF TR ENHAN SHRT MA AC 72201R833 300 2,965 SH   SOLE   0 0 2,965
POWERSHARES ETF TR II S&P500 LOW VOL 73937B779 590 15,548 SH   SOLE   0 0 15,548
POWERSHARES QQQ TRUST UNIT SER 1 73935A104 214 2,068 SH   SOLE   0 0 2,068
RYDEX ETF TRUST GUG S&P500 EQ WT 78355W106 26,378 329,521 SH   SOLE   0 0 329,521
SCHWAB STRATEGIC TR US BRD MKT ETF 808524102 735 14,758 SH   SOLE   0 0 14,758
SCHWAB STRATEGIC TR US MID-CAP ETF 808524508 496 12,204 SH   SOLE   0 0 12,204
SEAGATE TECHNOLOGY PLC SHS G7945M107 360 5,414 SH   SOLE   0 0 5,414
SELECT SECTOR SPDR TR SBI CONS DISCR 81369Y407 381 5,277 SH   SOLE   0 0 5,277
SELECT SECTOR SPDR TR SBI HEALTHCARE 81369Y209 23,438 342,757 SH   SOLE   0 0 342,757
SELECT SECTOR SPDR TR SBI INT-FINL 81369Y605 380 15,384 SH   SOLE   0 0 15,384
SELECT SECTOR SPDR TR SBI INT-INDS 81369Y704 7,197 127,199 SH   SOLE   0 0 127,199
SELECT SECTOR SPDR TR TECHNOLOGY 81369Y803 344 8,326 SH   SOLE   0 0 8,326
SOUTHWEST AIRLS CO COM 844741108 215 5,082 SH   SOLE   0 0 5,082
SPDR DOW JONES INDL AVRG ETF UT SER 1 78467X109 513 2,881 SH   SOLE   0 0 2,881
SPDR S&P 500 ETF TR TR UNIT 78462F103 1,887 9,180 SH   SOLE   0 0 9,180
SPDR SERIES TRUST S&P DIVID ETF 78464A763 406 5,153 SH   SOLE   0 0 5,153
SPIRIT RLTY CAP INC NEW COM 84860W102 119 10,000 SH   SOLE   0 0 10,000
US BANCORP DEL COM NEW 902973304 439 9,758 SH   SOLE   0 0 9,758
VANGUARD BD INDEX FD INC TOTAL BND MRKT 921937835 322 3,904 SH   SOLE   0 0 3,904
VANGUARD CHARLOTTE FDS INTL BD IDX ETF 92203J407 37,651 708,916 SH   SOLE   0 0 708,916
VANGUARD INDEX FDS GROWTH ETF 922908736 229 2,190 SH   SOLE   0 0 2,190
VANGUARD INDEX FDS REIT ETF 922908553 28,470 351,486 SH   SOLE   0 0 351,486
VANGUARD INDEX FDS SMALL CP ETF 922908751 12,996 111,398 SH   SOLE   0 0 111,398
VANGUARD INDEX FDS TOTAL STK MKT 922908769 43,491 410,290 SH   SOLE   0 0 410,290
VANGUARD INTL EQUITY INDEX F ALLWRLD EX US 922042775 4,063 86,707 SH   SOLE   0 0 86,707
VANGUARD INTL EQUITY INDEX F FTSE EMR MKT ETF 922042858 987 24,666 SH   SOLE   0 0 24,666
VANGUARD SPECIALIZED PORTFOL DIV APP ETF 921908844 2,220 27,349 SH   SOLE   0 0 27,349
VANGUARD WHITEHALL FDS INC HIGH DIV YLD 921946406 20,884 303,774 SH   SOLE   0 0 303,774
VANGUARD WORLD FDS INF TECH ETF 92204A702 24,655 235,978 SH   SOLE   0 0 235,978
VERIZON COMMUNICATIONS INC COM 92343V104 239 5,116 SH   SOLE   0 0 5,116
VISA INC COM CL A 92826C839 350 1,335 SH   SOLE   0 0 1,335
WALGREENS BOOTS ALLIANCE INC COM 931427108 281 3,683 SH   SOLE   0 0 3,683
WELLS FARGO & CO NEW COM 949746101 316 5,766 SH   SOLE   0 0 5,766
WISCONSIN ENERGY CORP COM 976657106 1,041 19,732 SH   SOLE   0 0 19,732
WISDOMTREE TR DIV EX-FINL FD 97717W406 1,051 13,699 SH   SOLE   0 0 13,699