8-K

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

Washington, D.C. 20549

FORM 8-K

CURRENT REPORT

PURSUANT TO SECTION 13 OR 15(d) OF THE

SECURITIES EXCHANGE ACT OF 1934

Date of report (Date of earliest event reported): October 5, 2020

Esquire Financial Holdings, Inc.

(Exact name of the registrant as specified in its charter)

Maryland	001-38131	27-5107901
(State or other jurisdiction of incorporation or organization)	(Commission File Number)	(IRS Employer Identification No.)

100 Jericho Quadrangle, Suite 100
Jericho, New York	11753
(Address of principal executive offices)	(Zip Code)

(516) 535-2002

(Registrant’s telephone number)

N/A

(Former name or former address, if changed since last report)

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions (See General Instruction A.2. below):

☐	Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)
☐	Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)
☐	Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))
☐	Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4c)

Securities registered pursuant to Section 12(b) of the Act:

Title of each class	Trading Symbol(s)	Name of each exchange on which registered
Common Stock, $0.01 par value	ESQ	The Nasdaq Stock Market LLC

Indicate by check mark whether the registrant is an emerging growth company as defined in Rule 405 of the Securities Act of 1933 (17 CFR §230.405) or Rule 12b-2 of the Securities Exchange Act of 1934 (17 CFR §240.12b-2).

Emerging growth company ☒

If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. ☒

Item 8.01Other Events.

On October 5, 2020, Esquire Financial Holdings, Inc. (the “Company”), the holding company for Esquire Bank, National Association (“Esquire Bank”), issued a press release announcing the launch of a new suite of best-in-class digital technologies anchored by a newly designed website, a powerful customer service CRM platform, and a new brand image. A copy of the press release is attached as exhibit 99.1 to this Current Report on Form 8-K.

Item 9.01.Financial Statements and Exhibits.

(d) Exhibits.

Exhibit No.	Description
99.1	Press Release dated October 5, 2020.
104	Cover Page Interactive Data File (formatted as inline XBRL and contained in Exhibit 101)

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned, hereunto duly authorized.

	ESQUIRE FINANCIAL HOLDINGS, INC.
Dated:  October 5, 2020	By:/s/ Andrew C. Sagliocca
	Andrew C. Sagliocca
	President and Chief Executive Officer

EX-99.1

ESQUIRE FINANCIAL HOLDINGS, INC.ANNOUNCES

THE LAUNCH OF THE NEW ESQUIRE BRAND AND WEBSITE

Enhanced Digital Platform and New Brand Image Reinforce Industry Leadership and Digital Innovation

Jericho, NY – October 5, 2020 – Esquire Financial Holdings, Inc. (NASDAQ: ESQ) (the “Company”), the holding company for Esquire Bank, National Association (“Esquire Bank”), today announced the launch of a new suite of best-in-class digital technologies anchored by a newly designed website (www.esquirebank.com), a powerful customer service CRM platform, and a new brand image (“Esquire Brand”).

The revamped website transforms our online customer functionality and provides enhanced banking content including online account opening, full account management, and loan application capabilities.  The new website is live and is located at www.esquirebank.com. The Company also launched a new, customer centric CRM system built on the Salesforce platform. The proprietary platform will facilitate a more robust customer service experience including seamless communications and enhanced multi-media capabilities. These upgrades to our service model are also reflected in the launch of a new brand image that demonstrates Esquire’s innovation and focus on the unique markets we serve.

“Esquire’s industry leading performance metrics in 2019 once again placed us among the top performing financial services companies in the country,” stated Andrew C. Sagliocca, President and Chief Executive Officer. “We are extremely excited to announce today’s launch, modernizing our digital capabilities and enabling our website as well as our brand elements to keep pace with our industry leading achievements and our unique products and services.”

Reflecting its commitment to its clients and the markets it serves, the Company and its staff invested significant time and resources over the past year to refine the new Esquire Brand and seamlessly integrate these new platforms.

“The new Esquire Brand will be transformational for our Company, our customers and perspective customers across our target markets,” stated Martin Korn, Senior Vice President and Chief Technology Officer. “Our goal is to ensure that the markets we serve view our Company as a leading financial and technology provider in the industry, reinforcing the values that have set Esquire apart throughout our history.”

“The foundation of our success continues to be our unique culture and approach to customer service where our clients find a formidable forward-thinking ally who always makes their business and its success our top priority,” stated Kyall Mai, Senior Vice President and Chief

Innovation Officer. “Our Esquire Brand embodies these differentiators and will carry our Company and customers through the next decade and beyond.”

About Esquire Financial Holdings, Inc.

Esquire Financial Holdings, Inc. is a financial holding company headquartered in Jericho, New York, with one branch office in Jericho, New York and an administrative office in Boca Raton, Florida. It’s wholly owned subsidiary, Esquire Bank, National Association, is a full-service commercial bank dedicated to serving the financial needs of the legal industry and small businesses nationally, as well as commercial and retail customers in the New York metropolitan area. The bank offers tailored products and solutions to the legal community and their clients as well as dynamic and flexible merchant services solutions to small business owners. For more information, visit www.esquirebank.com.

Contact Information:

Eric S. Bader

Executive Vice President and Chief Operating Officer

Esquire Financial Holdings, Inc.

(516) 535-2002

eric.bader@esqbank.com

XML

Document and Entity Information	Oct. 05, 2020
Document and Entity Information [Abstract]
Document Type	8-K
Document Period End Date	Oct. 05, 2020
Entity File Number	001-38131
Entity Registrant Name	Esquire Financial Holdings, Inc.
Entity Incorporation, State or Country Code	MD
Entity Tax Identification Number	27-5107901
Entity Address, Address Line One	100 Jericho Quadrangle, Suite 100
Entity Address, City or Town	Jericho
Entity Address, State or Province	NY
Entity Address, Postal Zip Code	11753
City Area Code	516
Local Phone Number	535-2002
Written Communications	false
Soliciting Material	false
Pre-commencement Tender Offer	false
Pre-commencement Issuer Tender Offer	false
Title of 12(b) Security	Common Stock, $0.01 par value
Trading Symbol	ESQ
Security Exchange Name	NASDAQ
Entity Emerging Growth Company	true
Entity Ex Transition Period	true
Entity Central Index Key	0001531031
Amendment Flag	false