Concentration Of Risk

9 Months Ended

Sep. 30, 2012

Risks and Uncertainties [Abstract]

Concentration Of Risk

Concentration of Risk

Financial Instruments

Financial instruments that potentially subject the Company to a concentration of credit risk consist primarily of cash and cash equivalents and trade accounts receivable. Cash is invested in money market funds and bank time deposits. The Company monitors the financial institutions and money market funds where it invests its cash and cash equivalents with diversification among counterparties to mitigate exposure to any single financial institution. The Company’s emphasis is primarily on safety of principal and liquidity and secondarily on maximizing the yield on its investments.

Customers

Two customers accounted for the following percentages of the Company’s revenues, net:

	Nine Months Ended September 30,
	2012		2011
Customer 1	*		11	%
Customer 2	12	%	13	%

 * Less than 10%

Failure to renew affiliation agreements with the Company’s largest customers, or renewal on less favorable terms, or the termination of those agreements could have a material adverse effect on the Company’s business. A reduced distribution of the Company’s programming networks would adversely affect the Company’s affiliation fee revenue, and impact the Company’s ability to sell advertising or the rates the Company charges for such advertising.

At September 30, 2012, Customer 2 represented 10% of the Company’s net trade receivable balances.