0001501268-12-000006.txt : 20120813 0001501268-12-000006.hdr.sgml : 20120813 20120813154634 ACCESSION NUMBER: 0001501268-12-000006 CONFORMED SUBMISSION TYPE: 10-Q PUBLIC DOCUMENT COUNT: 10 CONFORMED PERIOD OF REPORT: 20120630 FILED AS OF DATE: 20120813 DATE AS OF CHANGE: 20120813 FILER: COMPANY DATA: COMPANY CONFORMED NAME: Horizontal Marketing Corp. CENTRAL INDEX KEY: 0001501268 STANDARD INDUSTRIAL CLASSIFICATION: BOOKS: PUBLISHING OR PUBLISHING AND PRINTING [2731] IRS NUMBER: 300523156 STATE OF INCORPORATION: NV FISCAL YEAR END: 1231 FILING VALUES: FORM TYPE: 10-Q SEC ACT: 1934 Act SEC FILE NUMBER: 333-178000 FILM NUMBER: 121027559 BUSINESS ADDRESS: STREET 1: 857 EAST SOUTHFORK DRIVE CITY: DRAPER STATE: UT ZIP: 84040 BUSINESS PHONE: (801) 562-3200 MAIL ADDRESS: STREET 1: 857 EAST SOUTHFORK DRIVE CITY: DRAPER STATE: UT ZIP: 84040 10-Q 1 f063012_form10q.htm Converted by EDGARwiz

 

UNITED STATES

SECURITIES AND EXCHANGE COMMISSION

WASHINGTON, D.C. 20549


FORM 10-Q

 

QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934


For the quarterly period ended:  June 30, 2012


Commission File Number     333-178000


HORIZONTAL MARKETING CORP.

 (Exact name of Registrant as specified in its charter)


Nevada

 

30-0523156

(State or other jurisdiction of incorporation or organization)

 

(I.R.S. Employer Identification No.)

 

857 E. Southfork Drive, Draper, Utah 84040


 (Address of principal executive offices, Zip Code)


(801) 562-3200

 (Registrant’s telephone number, including area code)


Indicate by check mark whether the Registrant (1) filed all reports required to be filed by Section 13 or 15(d) of the Exchange Act during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.  Yes [X]  No [  ]


Indicate by check mark whether the Registrant has submitted electronically and posted on its corporate web site, if any, every Interactive Data File required to be submitted and posted pursuant to Rule 405 of Regulation S-T (§ 232.405 of this chapter) during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).   Yes [X]   No [  ]


Indicate by check mark whether the Registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, or a smaller reporting company.  See definitions of “large accelerated filer,”  “accelerated filer” and “smaller reporting company” in Rule 12b-2 of the Exchange Act.

 

Large accelerated filer

[  ]

Accelerated filer

[  ]

Non-accelerated filer

[  ]

Smaller reporting company

[X]


Indicate by check mark whether the Registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act). Yes [X] No [  ]


As of August 6, 2012, the Registrant had 8,800,000 shares of its $0.001 par value Common Stock outstanding.









TABLE OF CONTENTS

 

  

  

Page

  

PART I - FINANCIAL INFORMATION

  

 

  

  

  

Item 1.       Financial Statements

  

 

  


Condensed consolidated Balance Sheets as of June 30, 2012 and December 31, 2011

 

1

 


Condensed consolidated Statements of Operations for the three months ended June 30, 2012 and June 30, 2011, six months ended June 30, 2012 and June 30, 2011and from inception on December 29, 2008 through June 30, 2012

 

2

 


Condensed consolidated Statements of Cash Flows for the six months ended June 30, 2012 and June 30, 2011, and from inception on December 29, 2008 through June 30, 2012

 

3

 


Notes to the Condensed Consolidated Financial Statements

 

4

 

Item 2.      


Management’s Discussion and Analysis of the Financial Condition and Results of Operations

 

6

 

Item 3.       Quantitative and Qualitative Disclosures About Market Risk

  

7

  

Item 4        Controls and Procedures

  

7

  

 

PART II - OTHER INFORMATION

  

  

  

Item 1.       Legal Proceedings

  

8

  

Item 1A.    Risk Factors

  


8

  

Item 2.       Unregistered Sales of Equity Securities and Use of Proceeds

  


8

  

Item 3.       Defaults Upon Senior Securities

  


8

  

Item 4.       [Removed and Reserved]

  


8

  

Item 5.       Other Information

  


8

  

Item 6.       Exhibits

  

8

  

 

  

 

  




ii





PART I

FINANCIAL INFORMATION


ITEM 1.    

FINANCIAL STATEMENTS









HORIZONTAL MARKETING CORP.

(A Development Stage Company)

Condensed Consolidated Balance Sheets

 

 

 

 

 

 

 

 

 

ASSETS

 

 

 

 

 

 

 

 

 

 

 

 

 

June 30,

 

December 31,

 

 

 

 

2012

 

2011

 

 

 

 

(Unaudited)

 

 

 

CURRENT ASSETS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Cash

$

        12,477

 

$

18,673

 

 

 

 

 

 

 

 

 

 

 

Total Current Assets

 

        12,477

 

 

18,673

 

 

 

 

 

 

 

 

 

 

 

TOTAL ASSETS

$

        12,477

 

$

18,673

 

 

 

 

 

 

 

 

 

LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT)

 

 

 

 

 

 

 

 

 

CURRENT LIABILITIES

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Accounts Payable    

$

                 -

 

 

55

 

Accounts payable  - related parties

 

        15,761

 

$

2,194

 

 

 

 

 

 

 

 

 

 

 

Total Current Liabilities

 

        15,761

 

 

2,249

 

 

 

 

 

 

 

 

 

STOCKHOLDERS' EQUITY (DEFICIT)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Preferred stock: $0.001 par value, 25,000,000 shares

 

 

 

 

 

 

   authorized, no shares issued and outstanding

 

                 -

 

 

-

 

Common stock: $0.001 par value, 100,000,000 shares

 

 

 

 

 

 

   authorized, 8,800,000 and 8,800,000 shares

 

 

 

 

 

 

   issued and outstanding, respectively

 

8,800

 

 

8,800

 

Additional paid-in capital

 

      115,200

 

 

115,200

 

Deficit accumulated during the development stage

 

 (127,284)

 

 

 (107,576)

 

   

 

 

 

 

 

 

 

 

Total Stockholders' Equity (Deficit)

 

 (3,284)

 

 

16,424

 

 

 

 

 

 

 

 

 

 

 

TOTAL LIABILITIES AND STOCKHOLDERS'

 

 

 

 

 

 

 

  EQUITY (DEFICIT)

$

        12,477

 

$

18,673



The accompanying notes are an integral part of these condensed consolidated financial statements.


Page 1







HORIZONTAL MARKETING CORP

(A Development Stage Company)

Condensed Consolidated Statements of Operations

(Unaudited)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

From Inception of

 

 

 

 

 

 

 

 

 

 

 

 

 

the Development

 

 

 

 

 

 

 

 

 

 

 

 

 

Stage on December

 

 

 

For the Three Months Ended

 

For the Six Months Ended

 

29, 2008 Through

 

 

 

June 30,

 

June 30,

 

June 30,

 

 

 

2012

 

2011

 

2012

 

2011

 

2012

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

REVENUES

$

 

 

$

 

 

$

-

 

$

-

 

$

                       -

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

OPERATING EXPENSES

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Impairment of intangible assets

 

-

 

 

-

 

 

-

 

 

-

 

 

25,000

 

Professional fees

 

8,051

 

 

4,125

 

 

17,067

 

 

8,175

 

 

87,324

 

General and administrative

 

790

 

 

629

 

 

2,641

 

 

1,716

 

 

               14,960

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Total Operating Expenses

 

8,841

 

 

4,754

 

 

19,708

 

 

9,891

 

 

             127,284

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

LOSS FROM OPERATIONS

 

 (8,841)

 

 

 (4,754)

 

 

 (19,708)

 

 

 (9,891)

 

 

 (127,284)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

INCOME TAX EXPENSE

 

-

 

 

-

 

 

-

 

 

-

 

 

                       -

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NET LOSS

$

 (8,841)

 

$

 (4,754)

 

$

 (19,708)

 

$

 (9,891)

 

$

 (127,284)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

BASIC AND DILUTED LOSS

 

 

 

 

 

 

 

 

 

 

 

 

 

 

  PER COMMON SHARE

$

 (0)

 

$

 (0)

 

$

(0.00)

 

$

(0.00)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

WEIGHTED AVERAGE NUMBER OF

 

 

 

 

 

 

 

 

 

 

 

 

 

 

   COMMON SHARES OUTSTANDING

 

8,800,000

 

 

8,800,000

 

 

8,800,000

 

 

8,363,563

 

 

 



The accompanying notes are an integral part of these condensed consolidated financial statements.


Page 2







HORIZONTAL MARKETING CORP.

(A Development Stage Company)

Condensed Consolidated Statements of Cash Flows

(Unaudited)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

From Inception

 

 

 

 

 

 

 

 

on December 29,

 

 

 

 

For the Six Months Ended

 

2008 Through

 

 

 

 

June 30,

 

June 30,

 

 

 

 

2012

 

2011

 

2012

 

 

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM OPERATING ACTIVITIES

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Net loss

$

       (19,708)

 

$

         (9,891)

 

$

 (127,284)

 

Adjustments to reconcile net loss to

 

 

 

 

 

 

 

 

 

  net cash used in operating activities:

 

 

 

 

 

 

 

 

 

 

Common stock issued for services

 

                 -

 

 

                 -

 

 

          3,000

 

 

Impairment of intangible assets

 

                 -

 

 

                 -

 

 

        25,000

 

Changes in operating assets and liabilities:

 

 

 

 

 

 

 

 

 

 

Refundable deposits

 

                 -

 

 

          4,100

 

 

                 -

 

 

Accounts payable

 

             (55)

 

 

                 -

 

 

                 -

 

 

Accounts payable - related parties

 

        13,567

 

 

             (68)

 

 

        15,761

 

 

 

Net Cash Used in Operating Activities

 

         (6,196)

 

 

         (5,859)

 

 

 (83,523)

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM INVESTING ACTIVITIES

 

                 -

 

 

                 -

 

 

                 -

 

 

 

 

 

 

 

 

 

 

 

 

CASH FLOWS FROM FINANCING ACTIVITIES

 

 

 

 

 

 

 

 

 

 

Common stock issued for cash

 

                 -

 

 

        25,000

 

 

        96,000

 

 

 

Net Cash Provided by Financing Activities

 

                 -

 

 

        25,000

 

 

        96,000

 

 

 

 

 

 

 

 

 

 

 

 

 

 

NET INCREASE (DECREASE) IN CASH

 

         (6,196)

 

 

        19,141

 

 

        12,477

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CASH AT BEGINNING OF PERIOD

 

        18,673

 

 

          2,227

 

 

                 -

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CASH AT END OF PERIOD

$

        12,477

 

$

        21,368

 

$

        12,477

 

 

 

 

 

 

 

 

 

 

 

 

SUPPLEMENTAL DISCLOSURES OF

 

 

 

 

 

 

 

 

 

CASH FLOW INFORMATION

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

CASH PAID FOR:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Interest

$

                 -

 

$

                 -

 

$

                 -

 

 

Income Taxes

$

                 -

 

$

                 -

 

$

                 -

 

 

 

 

 

 

 

 

 

 

 

 

 

NON CASH FINANCING ACTIVITIES:

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Common stock issued for subsidiary

$

                 -

 

$

                 -

 

$

        25,000



The accompanying notes are an integral part of these condensed consolidated financial statements.


Page 3



HORIZONTAL MARKETING CORP.

(A Development Stage Company)

Notes to Condensed Consolidated Financial Statements

June 30, 2012 and December 31, 2011



NOTE 1 - CONDENSED CONSOLIDATED FINANCIAL STATEMENTS


The accompanying consolidated financial statements have been prepared by the Company without audit.  In the opinion of management, all adjustments (which include only normal recurring adjustments) necessary to present fairly the financial position, results of operations, and cash flows at June 30, 2012, and for all periods presented herein, have been made.


Certain information and footnote disclosures normally included in financial statements prepared in accordance with accounting principles generally accepted in the United States of America have been condensed or omitted.  It is suggested that these condensed consolidated financial statements be read in conjunction with the consolidated financial statements and notes thereto included in the Company's June 30, 2012 audited consolidated financial statements.  The results of operations for the periods ended June 30, 2012 and 2011 are not necessarily indicative of the operating results for the full years.


NOTE 2 - GOING CONCERN


The Company's consolidated financial statements are prepared using generally accepted accounting principles in the United States of America applicable to a going concern which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has not yet established an ongoing source of revenues sufficient to cover its operating costs and allow it to continue as a going concern. The ability of the Company to continue as a going concern is dependent on the Company obtaining adequate capital to fund operating losses until it becomes profitable. If the Company is unable to obtain adequate capital, it could be forced to cease operations.


In order to continue as a going concern, the Company will need, among other things, additional capital resources. Management's plan is to obtain such resources for the Company by obtaining capital from management and significant shareholders sufficient to meet its minimal operating expenses and seeking equity and/or debt financing. However management cannot provide any assurances that the Company will be successful in accomplishing any of its plans.


The ability of the Company to continue as a going concern is dependent upon its ability to successfully accomplish the plans described in the preceding paragraph and eventually secure other sources of financing and attain profitable operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.


NOTE 3 – SIGNIFICANT ACCOUNTING POLICIES


Use of Estimates


The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates.


Recent Accounting Pronouncements


The Company has evaluated recent accounting pronouncements and their adoption has not had or is not expected to have a material impact on the Company’s financial position, or statements.




Page 4



HORIZONTAL MARKETING CORP.

(A Development Stage Company)

Notes to Condensed Consolidated Financial Statements

June 30, 2012 and December 31, 2011



NOTE 4 - COMMON STOCK


The Company has 100,000,000 common shares authorized at par value of $0.001 and 8,800,000 shares issued and outstanding as of June 30, 2012.


During the year ended December 31, 2011 the Company issued 1,000,000 shares of common stock to various investors at $0.025 per share for total cash proceeds of $25,000.  


NOTE 5 – SUBSEQUENT EVENTS


In accordance with ASC 855-10 Company management reviewed all material events through the date of this report and there are no material subsequent events to report.


Page 5






ITEM 2

MANAGEMENT'S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

 

The following discussion of our financial condition and results of operations should be read in conjunction with the financial statements and related notes to the financial statements included elsewhere in this periodic report.  Some of the statements under “Management’s Discussion and Analysis,” “Description of Business” and elsewhere herein may include forward-looking statements which reflect our current views with respect to future events and financial performance. These statements include forward-looking statements both with respect to us specifically and the alternative fuels engines industry in general. Statements which include the words “expect,” “intend,” “plan,” “believe,” “project,” “anticipate,” “will,” and similar statements of a future or forward-looking nature identify forward-looking statements for purposes of the federal securities laws or otherwise. The safe harbor provisions of the federal securities laws do not apply to any forward-looking statements contained in this registration statement.

 

All forward-looking statements address such matters that involve risks and uncertainties. Accordingly, there are or will be important factors that could cause our actual results to differ materially from those indicated in these statements. We undertake no obligation to publicly update or review any forward-looking statements, whether as a result of new information, future developments or otherwise.

 

If one or more of these or other risks or uncertainties materialize, or if our underlying assumptions prove to be incorrect, actual results may vary materially from what we projected. Any forward-looking statements you read herein reflect our current views with respect to future events and are subject to these and other risks, uncertainties and assumptions relating to our written and oral forward-looking statements attributable to us or individuals acting on our behalf and such statements are expressly qualified in their entirety by this paragraph.

 

A.

Results of Operations


For the three months ended June 30, 2012 and 2011


Revenue was $-0- in 2012 and from $-0- in 2011.  We do not expect to realize revenues until we complete our website during 2012.


Our operating expenses for 2012 were $8,841 compared to $4,754  in 2011, an increase of $4,087.  The primary component of general and administrative expenses during 2012 was professional fees of $8,051. This compares to professional fees of $4,125 during 2011.   In 2012 professional fees were higher by approximately $5,000 due to legal and accounting expenses incurred in connection with the application for trading of our shares.


Our net loss for the three months ended June 30, 2012 was $8,841, compared to a net loss of $4,754 in 2011. This translates to a loss per share of $0.00 in both periods.


For the six months ended June 30, 2012 and 2011


Revenue was $-0- in 2012 and from $-0- in 2011.  We do not expect to realize revenues until we complete our website during 2012.


Our operating expenses for 2012 were $19,708 compared to $9,891  in 2011, an increase of $9.817.  The primary component of general and administrative expenses during 2012 was professional fees of $17,067. This compares to professional fees of $8,175 during 2011.   In 2012 professional fees were higher by approximately $9,000 due to legal and accounting expenses incurred in connection with the application for trading of our shares.


Our net loss for the six months ended June 30, 2012 was $19,708, compared to a net loss of $9,891 in 2011. This translates to a loss per share of $0.00 in both periods.


B.

Management’s Discussion and Analysis of Financial Condition and Results of Operations.


Cash Requirements


We believe that we will have sufficient cash from operations to meet our operating requirements for 3 months.




Page 6






Liquidity and Capital Resources


Overview


For the six months ended June 30, 2012 and 2011


We used $6,196, of cash for operating activities during the period ended June 30, 2012 compared to $5,859 during 2011. The cash was used to pay our operating expenses.


Financing Activities


We received $25,000 of cash from the sale of common stock during the six months ended June 30, 2011 compared with $-0- of cash from the sale of common stock during the six months ended June 30, 2012. This left us with cash of $12,477, as of June 30, 2012.


We estimate that our existing capital resources are sufficient to meet our needs through September 30, 2012.  By such time we expect to be cash flowing, however if we do not meet our goals additional funding will be required to continue our operations which will require us to raise funds through the issuance of debt or equity securities.


Our independent auditors have qualified their opinion for the year ended December 31, 2011 and 2010 to indicate that substantial doubt exists regarding our ability to continue as a going concern. If we are unable to commence revenue producing activities by September 2012 we may be required to raise additional operating capital through the sale of our common stock.


ITEM 3.

QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK


We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.


ITEM 4.

CONTROLS AND PROCEDURES


Evaluation of Disclosure Controls and Procedures


We maintain disclosure controls and procedures that are designed to ensure that information required to be disclosed by us in the reports that we file or submit to the Securities and Exchange Commission under the Securities Exchange Act of 1934, as amended, is recorded, processed, summarized and reported within the time periods specified by the Securities and Exchange Commission’s rules and forms, and that information is accumulated and communicated to our management, including our principal executive and principal financial officer (whom we refer to in this periodic report as our Certifying Officer), as appropriate to allow timely decisions regarding required disclosure.


Our management evaluated, with the participation of our Certifying Officer, the effectiveness of our disclosure controls and procedures as of June 30, 2012, pursuant to Rule 13a-15(b) under the Securities Exchange Act. Based upon that evaluation, our Certifying Officer concluded that, as of June 30, 2012, our disclosure controls and procedures were effective.

 

Changes in Internal Controls

 

There have not been any changes in the Company’s internal control over financial reporting (as such term is defined in Rules 13a-15(f) and 15d-15(f) under the Exchange Act) during the quarter ended June 30, 2012 that have materially affected, or are reasonably likely to materially affect, the Company’s internal control over financial reporting.









Page 7






PART II - OTHER INFORMATION


ITEM 1.

LEGAL PROCEEDINGS


We are not a party to any pending legal proceeding.  No federal, state or local governmental agency is presently contemplating any proceeding against the Company.  No director, executive officer or affiliate of the Company or owner of record or beneficially of more than five percent of the Company's common stock is a party adverse to the Company or has a material interest adverse to the Company in any proceeding.


ITEM 1A.

RISK FACTORS


We are a smaller reporting company as defined by Rule 12b-2 of the Securities Exchange Act of 1934 and are not required to provide the information under this item.


ITEM 2.

UNREGISTERED SALE OF EQUITY SECURITIES AND USE OF PROCEEDS


None


ITEM 3.

 DEFAULTS UPON SENIOR SECURITIES


None


ITEM 4.

[REMOVED AND RESERVED]



ITEM 5.

OTHER INFORMATION

 

None.


ITEM 6.

EXHIBITS


(a)

Documents filed as part of this Report.

 

1.

Financial Statements.  The unaudited condensed consolidated Balance Sheet of Horizontal Marketing Corp. as of June 30, 2012 and the audited consolidated Balance Sheet as of December 31, 2011, the unaudited condensed consolidated Statements of Operations for the three months ended June 30, 2012 and 2011, six months ended June 30 2012 and 2011 and the period from inception on December 29, 2008 through June 30, 2012, and the unaudited condensed consolidated Statements of Cash Flows for the six-month periods ended June 30, 2012 and 2011 and from inception on December 29, 2008 through June 30, 2012, together with the notes thereto, are included in this Quarterly Report on Form 10-Q.


3.

Exhibits. The following exhibits are either filed as a part hereof or are incorporated by reference. Exhibit numbers correspond to the numbering system in Item 601 of Regulation S-K.

  

 Exhibit

 

 Number

Description of Exhibit

 31.1

CEO certification pursuant to Section 302 of  The Sarbanes – Oxley Act of 2002 (1)

 31.2

CFO certification pursuant to Section 302 of  The Sarbanes – Oxley Act of 2002 (1)

 32.1

CEO and CFO certification pursuant to 18 U.S.C. Section 1350, as adopted pursuant to Section 906 of the Sarbanes-Oxley Act of 2002 (1)

 101

The following materials from the Company's Quarterly Report on Form 10-Q for the quarter ended S, 2011 formatted in Extensible Business Reporting Language (“XBRL”): (i) the balance sheets (unaudited) ; (ii) the statements of operations (unaudited); (iii) the statements of cash flows (unaudited); and, (iv) related notes.  (2)

(1)

Filed herewith.

(2)

Pursuant to Rule 406T of Regulation S-T, the Interactive Data Files submitted under Exhibit 101 are not deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, or otherwise subject to the liability of that Section. Such exhibit shall not be deemed incorporated into any filing under the Securities Act of 1933 or the Securities Exchange Act of 1934.



Page 8






SIGNATURES


Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant caused this report to be signed on its behalf by the undersigned, thereunto duly authorized.



 

Horizontal Marketing Corp.


/s/ Bradley R. Jones



 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

 

Dated: August 13, 2012

 

 

 

 

 

By: Bradley R. Jones

 

 

 

Its: Chief Executive Officer, Chief Financial Officer and Secretary

 

 

 

 

 

 

 

 

 

 

 

 

 




Pursuant to the requirement of the Securities Exchange Act of 1934, this report has been signed below by the following persons on behalf of the Registrant and in the capacities and on the dates indicated:




/s/ Bradley R. Jones

 

 

 

 

Dated: August 13, 2012

 

 

 

 

 

By: Bradley R. Jones, Director

 

 

 

 

 

 

 

 

 


 

 

 

 

 

 

 




Page 9



EX-31 2 exhibit3101.htm Converted by EDGARwiz

Exhibit 31.01


CERTIFICATION OF PRINCIPAL EXECUTIVE OFFICER PURSUANT TO RULE 13a-14


I, Bradley R. Jones, certify that:


1. I have reviewed this quarterly report on Form 10-Q of Horizontal Marketing Corp.;


2. Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;


3. Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;


4. I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the small business issuer and have, for the small business issuer and have:


(a)

Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under my supervision, to ensure that material information relating to the small business issuer, including its consolidated subsidiary, is made known to us by others within those entities, particularly during the period in which this report is being prepared;


(b)

Designed such internal control over financial reporting, or caused such internal control over financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;


(c)

Evaluated the effectiveness of the small business issuers disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and


(d)

Disclosed in this report any change in the small business issuers internal control over financial reporting that occurred during the small business issuers most recent fiscal quarter that has materially affected, or is reasonably likely to materially affect, the small business issuers internal control over financial reporting; and

 

5. I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the small business issuers auditors and the audit committee of the small business issuers board of directors (or persons performing the equivalent functions):

 

(a)

All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the small business issuers ability to record, process, summarize and report financial information; and


(b)

Any fraud, whether or not material, that involves management or other employees who have a significant role in the small business issuers internal control over financial reporting.



Dated: August 13, 2012

/s/ Bradley R. Jones

___________________________

By: Bradley R. Jones

Its:  Chief Executive Officer

 



EX-31 3 exhibit3102.htm Converted by EDGARwiz

Exhibit 31.02

 

CERTIFICATION OF PRINCIPAL FINANCIAL OFFICER PURSUANT TO RULE 13a-14


I, Bradley R. Jones, certify that:


1.

I have reviewed this quarterly report on Form 10-Q of Horizontal Marketing Corp.;


2.

Based on my knowledge, this report does not contain any untrue statement of a material fact or omit to state a material fact necessary to make the statements made, in light of the circumstances under which such statements were made, not misleading with respect to the period covered by this report;


3.

 Based on my knowledge, the financial statements, and other financial information included in this report, fairly present in all material respects the financial condition, results of operations and cash flows of the registrant as of, and for, the periods presented in this report;


4.

I am responsible for establishing and maintaining disclosure controls and procedures (as defined in Exchange Act Rules 13a-15(e) and 15d-15(e)) and internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) for the small business issuer and have, for the small business issuer and have:


(a)

 Designed such disclosure controls and procedures, or caused such disclosure controls and procedures to be designed under my supervision, to ensure that material information relating to the small business issuer, including its consolidated subsidiary, is made known to us by others within those entities, particularly during the period in which this report is being prepared;


(b)

Designed such internal control over financial reporting, or caused such internal control over

financial reporting to be designed under our supervision, to provide reasonable assurance regarding the reliability of financial reporting and the preparation of financial statements for external purposes in accordance with generally accepted accounting principles;


(c)

 Evaluated the effectiveness of the small business issuers disclosure controls and procedures and presented in this report our conclusions about the effectiveness of the disclosure controls and procedures, as of the end of the period covered by this report based on such evaluation; and,


(d)

 Disclosed in this report any change in the small business issuers internal control over financial reporting that occurred during the small business issuers most recent fiscal quarter that has materially affected, or is reasonably likely to materially affect, the small business issuers internal control over financial reporting; and,

 

5. I have disclosed, based on my most recent evaluation of internal control over financial reporting, to the small business issuers auditors and the audit committee of the small business issuers board of directors (or persons performing the equivalent functions):


(a)

 All significant deficiencies and material weaknesses in the design or operation of internal control over financial reporting which are reasonably likely to adversely affect the small business issuers ability to record, process, summarize and report financial information; and,

 

(b)

 Any fraud, whether or not material, that involves management or other employees who have a significant role in the small business issuers internal control over financial reporting.

Date: April


Dated: August 13, 2012

/s/ Bradley R. Jones

___________________________

By: Bradley R. Jones

Its:  Chief Financial Officer  




EX-32 4 exhibit32.htm Converted by EDGARwiz

Exhibit 32.01


CERTIFICATION PURSUANT TO

18 U.S.C. SECTION 1350

AS ADOPTED PURSUANT TO

SECTION 906 OF THE SARBANES-OXLEY ACT OF 2002


In connection with the Quarterly Report of Horizontal Marketing Corp. (the Company) on Form 10-Q for the period ending June 30, 2012 as filed with the Securities and Exchange Commission on the date hereof (the Report), I, Bradley R. Jones, Chief Executive Officer and Chief Financial Officer of the Company, certify, pursuant to 18 U.S.C. § 1350, as adopted pursuant to § 906 of the Sarbanes-Oxley Act of 2002, that, to the best of my knowledge and belief:


(1)

The Report fully complies with the requirements of section 13(a) or 15(d) of the Securities Exchange Act of 1934; and


(2)

The information contained in the Report fairly presents, in all material respects, the financial condition and result of operations of the Company.


/s/ Bradley R. Jones

Dated: August 13, 2012

___________________________

By:  Bradley R. Jones

Its:  Chief Executive Officer &

        Chief Financial Officer



A signed original of this written statement required by Section 906, or other document authenticating, acknowledging, or otherwise adopting the signature that appears in typed form within the electronic version of this written statement has been provided to the Company and will be retained by the Company and furnished to the Securities and Exchange Commission or its staff upon request.



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Note 5 - Subsequent Events
3 Months Ended
Jun. 30, 2012
Note 5 - Subsequent Events:  
Note 5 - Subsequent Events

NOTE 5 – SUBSEQUENT EVENTS

 

In accordance with ASC 855-10 Company management reviewed all material events through the date of this report and there are no material subsequent events to report.

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Note 4 - Common Stock
3 Months Ended
Jun. 30, 2012
Note 4 - Common Stock:  
Note 4 - Common Stock

NOTE 4 - COMMON STOCK

 

The Company has 100,000,000 common shares authorized at par value of $0.001 and 8,800,000 shares issued and outstanding as of June 30, 2012.

 

During the year ended December 31, 2011 the Company issued 1,000,000 shares of common stock to various investors at $0.025 per share for total cash proceeds of $25,000. 

XML 15 R2.htm IDEA: XBRL DOCUMENT v2.4.0.6
Consolidated Balance Sheets (USD $)
Jun. 30, 2012
Dec. 31, 2011
Cash $ 12,477 $ 18,673
Total Current Assets 12,477 18,673
TOTAL ASSETS 12,477 18,673
Accounts Payable   55
Accounts payable - related parties 15,761 2,194
Total Current Liabilities 15,761 2,249
Common stock: $0.001 par value, 100,000,000 shares authorized, 8,800,000 and 8,800,000 shares issued and outstanding, respectively 8,800 8,800
Additional paid-in capital 115,200 115,200
Deficit accumulated during the development stage (127,284) (107,576)
Total Stockholders' Equity (Deficit) (3,284) 16,424
TOTAL LIABILITIES AND STOCKHOLDERS' EQUITY (DEFICIT) $ 12,477 $ 18,673
XML 16 R6.htm IDEA: XBRL DOCUMENT v2.4.0.6
Note 2 - Going Concern
3 Months Ended
Jun. 30, 2012
Note 2 - Going Concern:  
Note 2 - Going Concern

NOTE 2 - GOING CONCERN

 

The Company's consolidated financial statements are prepared using generally accepted accounting principles in the United States of America applicable to a going concern which contemplates the realization of assets and liquidation of liabilities in the normal course of business. The Company has not yet established an ongoing source of revenues sufficient to cover its operating costs and allow it to continue as a going concern. The ability of the Company to continue as a going concern is dependent on the Company obtaining adequate capital to fund operating losses until it becomes profitable. If the Company is unable to obtain adequate capital, it could be forced to cease operations.

 

In order to continue as a going concern, the Company will need, among other things, additional capital resources. Management's plan is to obtain such resources for the Company by obtaining capital from management and significant shareholders sufficient to meet its minimal operating expenses and seeking equity and/or debt financing. However management cannot provide any assurances that the Company will be successful in accomplishing any of its plans.

 

The ability of the Company to continue as a going concern is dependent upon its ability to successfully accomplish the plans described in the preceding paragraph and eventually secure other sources of financing and attain profitable operations. The accompanying financial statements do not include any adjustments that might be necessary if the Company is unable to continue as a going concern.

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XML 18 R7.htm IDEA: XBRL DOCUMENT v2.4.0.6
Note 3 - Significant Accounting Policies
3 Months Ended
Jun. 30, 2012
Note 3 - Significant Accounting Policies:  
Note 3 - Significant Accounting Policies

NOTE 3 – SIGNIFICANT ACCOUNTING POLICIES

 

Use of Estimates

 

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates.

 

Recent Accounting Pronouncements

 

The Company has evaluated recent accounting pronouncements and their adoption has not had or is not expected to have a material impact on the Company’s financial position, or statements.

XML 19 R3.htm IDEA: XBRL DOCUMENT v2.4.0.6
Consolidated Statements of Income (USD $)
3 Months Ended 6 Months Ended 42 Months Ended
Jun. 30, 2012
Jun. 30, 2011
Jun. 30, 2012
Jun. 30, 2011
Jun. 30, 2012
Impairment of intangible assets         $ 25,000
Professional fees 8,051 4,125 17,067 8,175 87,324
General and administrative 790 629 2,641 1,716 14,960
Total Operating Expenses 8,841 4,754 19,708 9,891 127,284
LOSS FROM OPERATIONS (8,841) (4,754) (19,708) (9,891) (127,284)
NET INCOME (LOSS) $ (8,841) $ (4,754) $ (19,708) $ (9,891) $ (127,284)
BASIC AND DILUTED LOSS PER COMMON SHARE $ 0.00 $ 0.00 $ 0.00 $ 0.00   
WEIGHTED AVERAGE NUMBER OF COMMON SHARES OUTSTANDING    8,363,563    8,363,563   
XML 20 R1.htm IDEA: XBRL DOCUMENT v2.4.0.6
Document and Entity Information (USD $)
3 Months Ended
Jun. 30, 2012
Document and Entity Information:  
Entity Registrant Name Horizontal Marketing Corp.
Document Type 10-Q
Document Period End Date Jun. 30, 2012
Amendment Flag false
Entity Central Index Key 0001501268
Current Fiscal Year End Date --12-31
Entity Common Stock, Shares Outstanding 8,800,000
Entity Public Float $ 8,800,000
Entity Filer Category Smaller Reporting Company
Entity Current Reporting Status No
Entity Voluntary Filers No
Entity Well-known Seasoned Issuer No
Document Fiscal Year Focus 2012
Document Fiscal Period Focus Q2
XML 21 R4.htm IDEA: XBRL DOCUMENT v2.4.0.6
Statements of Cash Flows (USD $)
6 Months Ended 42 Months Ended
Jun. 30, 2012
Jun. 30, 2011
Jun. 30, 2012
Net loss $ (19,708) $ (9,891) $ (127,284)
Common stock issued for services 3,000   3,000
Change in impairment of intangible assets     25,000
Refundable deposits   4,100  
Change in accounts payable (55)    
Change in accounts payable - related parties 13,567 (68) 15,761
Net Cash Used in Operating Activities (6,196) (5,859) (83,523)
Common stock issued for cash   25,000 96,000
Net Cash Provided by Financing Activities   25,000 96,000
NET INCREASE (DECREASE) IN CASH (6,196) 19,141 12,477
CASH AT BEGINNING OF PERIOD 18,673 2,227  
CASH AT END OF PERIOD 12,477 21,368 12,477
Common stock issued for subsidiary     $ 25,000
XML 22 R12.htm IDEA: XBRL DOCUMENT v2.4.0.6
Note 4 - Common Stock (Details)
Jun. 30, 2012
Dec. 31, 2011
Common Stock, Shares Authorized 100,000,000  
Common Stock, Shares, Outstanding 8,800,000  
Common stock issued for services 3,000 1,000,000
XML 23 R11.htm IDEA: XBRL DOCUMENT v2.4.0.6
Note 3 - Significant Accounting Policies: Recent Accounting Pronouncements (Policies)
3 Months Ended
Jun. 30, 2012
Recent Accounting Pronouncements:  
Recent Accounting Pronouncements

Recent Accounting Pronouncements

 

The Company has evaluated recent accounting pronouncements and their adoption has not had or is not expected to have a material impact on the Company’s financial position, or statements.

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Note 1 - Condensed Consolidated Financial Statements
3 Months Ended
Jun. 30, 2012
Note 1 - Condensed Consolidated Financial Statements:  
Note 1 - Condensed Consolidated Financial Statements

NOTE 1 - CONDENSED CONSOLIDATED FINANCIAL STATEMENTS

 

The accompanying consolidated financial statements have been prepared by the Company without audit.  In the opinion of management, all adjustments (which include only normal recurring adjustments) necessary to present fairly the financial position, results of operations, and cash flows at June 30, 2012, and for all periods presented herein, have been made.

 

Certain information and footnote disclosures normally included in financial statements prepared in accordance with accounting principles generally accepted in the United States of America have been condensed or omitted.  It is suggested that these condensed consolidated financial statements be read in conjunction with the consolidated financial statements and notes thereto included in the Company's June 30, 2012 audited consolidated financial statements.  The results of operations for the periods ended June 30, 2012 and 2011 are not necessarily indicative of the operating results for the full years.

XML 26 R10.htm IDEA: XBRL DOCUMENT v2.4.0.6
Note 3 - Significant Accounting Policies: Use of Estimates (Policies)
3 Months Ended
Jun. 30, 2012
Use of Estimates:  
Use of Estimates

Use of Estimates

 

The preparation of financial statements in conformity with generally accepted accounting principles requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period.  Actual results could differ from those estimates.

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