8-K

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington, D.C. 20549

_________________________

FORM 8-K

CURRENT REPORT
Pursuant to Section 13 or 15(d) of
the Securities Exchange Act of 1934

February 14, 2013
Date of Report (date of earliest event reported)

_________________________

ASCENA RETAIL GROUP, INC.

(Exact name of Registrant as specified in its charter)

Delaware	0-11736	30-0641353
(State or other jurisdiction of	(Commission File Number)	(IRS Employer
incorporation)		Identification Number)

30 Dunnigan Drive
Suffern, New York 10901
(Address of principal executive offices, including zip code)

(845) 369-4500
(Registrant’s telephone number, including area code)

(Former name or former address, if changed since last report)
_________________________

Check the appropriate box below if the Form 8-K filing is intended to simultaneously satisfy the filing obligation of the registrant under any of the following provisions:

¨ Written communications pursuant to Rule 425 under the Securities Act (17 CFR 230.425)

¨ Soliciting material pursuant to Rule 14a-12 under the Exchange Act (17 CFR 240.14a-12)

¨ Pre-commencement communications pursuant to Rule 14d-2(b) under the Exchange Act (17 CFR 240.14d-2(b))

¨ Pre-commencement communications pursuant to Rule 13e-4(c) under the Exchange Act (17 CFR 240.13e-4c))

Item 7.01 Regulation FD Disclosure.

On February 14, 2013, Ascena Retail Group, Inc. (the “Company”) issued a press release announcing that Linda Heasley has accepted the position of President and CEO of Lane Bryant effective February 18, 2013. A copy of the press release is furnished as Exhibit 99.1 which is incorporated by reference herein.

The information in Item 7.01 of this Form 8-K (including Exhibit 99.1) shall not be deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934 (the “Exchange Act”) or otherwise subject to the liabilities of that section, nor shall it be deemed incorporated by reference in any filing under the Securities Act of 1933 or the Exchange Act, except as expressly set forth by specific reference in such filing.

Item 9.01 Financial Statements and Exhibits.

(d) Exhibits.

Exhibit Number	Description
99.1	Press Release dated February 14, 2013.

SIGNATURES

Pursuant to the requirements of the Securities Exchange Act of 1934, the registrant has duly caused this report to be signed on its behalf by the undersigned thereunto duly authorized.

ASCENA RETAIL GROUP, INC.

(Registrant)

Date: February 14, 2013

By: /s/ Jay Levine                                                 

Jay Levine

Senior Vice President, Chief Accounting Officer

and Corporate Controller

(Principal Accounting Officer)

EX-99.1

Exhibit 99.1

News Release  

ASCENA RETAIL GROUP, INC. ANNOUNCES NEW LANE BRYANT PRESIDENT

SUFFERN, NY - February 14, 2013 - Ascena Retail Group, Inc. (NASDAQ: ASNA) today announced that Linda Heasley has accepted the position of President and CEO of Lane Bryant effective February 18, 2013.

Ms. Heasley joins ascena’s Lane Bryant division after six years as President and CEO of The Limited. During her time with The Limited, Ms. Heasley has revamped store product lines; introduced new brand positioning; launched e-commerce; commissioned a new store design; introduced a new plus-size brand, inaugurated a new national advertising campaign and returned The Limited to sustained profitability for the first time in 17 years.

In addition to her experience at The Limited, Ms. Heasley has held numerous senior leadership roles at Timberland, Limited Brands, Inc. and CVS. She holds an AB degree from Harvard Radcliffe College and earned her MBA at the John Anderson School of Management, UCLA.

David Jaffe, President and CEO of the Ascena Retail Group, commented, “A very focused search process was conducted and the organization was able to attract a number of highly qualified candidates. Linda is the ideal person to lead Lane Bryant. She has a track record of impressive business results, an engaging and collaborative style, and a passion for the customer.” Ms. Heasley added, “I’m extremely excited about this opportunity. Lane Bryant is an iconic brand and I’m looking forward to being part of its revitalization.”

About Ascena Retail Group, Inc.

Ascena Retail Group, Inc. (NASDAQ: ASNA) is a leading specialty retailer offering clothing, shoes, and accessories for missy and plus-size women and tween girls, under the Justice, Lane Bryant, maurices, dressbarn and Catherines brands. Ascena Retail Group, Inc. operates through its subsidiaries approximately 3,800 stores throughout the United States, Puerto Rico and Canada.

For more information about Ascena Retail Group, Inc. and its brands, visit www.ascenaretail.com, www.charmingshoppes.com, www.shopjustice.com, www.lanebryant.com, www.maurices.com, www.dressbarn.com, www.catherines.com, www.cacique.com.

Source: Ascena Retail Group, Inc.

Ascena Retail Group, Inc.

Investor Relations

845-369-4600

or

ICR, Inc.

Alecia Pulman, 203-682-8224 (alecia.pulman@icrinc.com)