3. INTANGIBLE ASSETS (Details) (USD $)	Jun. 30, 2014	Dec. 31, 2013
Intangible assets gross	$ 679,492	$ 538,242
Less: accumulated amortization	(88,047)	(42,990)
Intangible assets, net	591,445	495,252
Patents and Trademarks
Intangible assets gross	34,771	33,465
License Agreement Terms [Member]
Intangible assets gross	25,176	0
Platform development in process
Intangible assets gross	$ 619,545	$ 504,777