EX-99.2 4 vra-20191001xex992.htm EXHIBIT 99.2 Exhibit


Exhibit 99.2

CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
BALANCE SHEETS
(Unaudited)

 
 
As of
 
 
June 30,
2019
 
December 31,
2018
ASSETS
Current Assets
 
 
 
 
Cash
 
$
1,680,756

 
$
1,277,827

Accounts receivable, net
 
4,044,172

 
1,460,089

Inventory
 
18,320,285

 
11,355,471

Other current assets
 
2,204,063

 
997,387

Total current assets
 
26,249,276

 
15,090,774

 
 
 
 
 
Property, plant, and equipment, net
 
330,808

 
67,171

Intangible assets, net
 
6,459

 
6,794

 
 
 
 
 
Total assets
 
$
26,586,543

 
$
15,164,739

 
 
 
 
 
LIABILITIES AND SHAREHOLDERS’ EQUITY
 
 
 
 
 
Current Liabilities
 
 
 
 
Accounts payable
 
$
6,145,408

 
$
4,269,372

Accrued expenses
 
9,911,392

 
4,190,495

Deferred revenue
 
1,076,840

 
937,938

Line of credit
 
2,000,000

 

Total current liabilities
 
19,133,640

 
9,397,805

Total liabilities
 
19,133,640

 
9,397,805

 
 
 
 
 
Shareholders’ Equity
 
 
 
 
Common stock, no par value, 1,000 shares authorized, 200 shares issued and outstanding
 
400

 
400

Retained earnings
 
7,452,503

 
5,766,534

Total shareholders’ equity
 
7,452,903

 
5,766,934

 
 
 
 
 
Total liabilities and shareholders’ equity
 
$
26,586,543

 
$
15,164,739


The accompanying notes are an integral part of these financial statements.



CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
STATEMENTS OF OPERATIONS
(Unaudited)

 
 
Six-month periods ended June 30,
 
 
2019
 
2018
SALES, NET
 
$
43,690,253

 
$
26,511,845

COST OF GOODS SOLD
 
12,095,614

 
7,678,438

GROSS PROFIT
 
31,594,639

 
18,833,407

 
 
 
 
 
Selling, general, and administrative expenses
 
29,761,942

 
16,647,696

Depreciation and amortization
 
28,786

 
19,660

 
 
29,790,728

 
16,667,356

 
 
 
 
 
INCOME FROM OPERATIONS
 
1,803,911

 
2,166,051

 
 
 
 
 
NET INCOME
 
$
1,803,911

 
$
2,166,051



The accompanying notes are an integral part of these financial statements.



CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
STATEMENTS OF CHANGES IN SHAREHOLDERS’ EQUITY
Six-month periods ended June 30, 2019 and 2018
(Unaudited)

 
Shares
 
Common Stock
 
Retained Earnings
 
Total
 
 
 
 
 
 
 
 
Balance at December 31, 2018
200

 
$
400

 
$
5,766,534

 
$
5,766,934

Net income

 

 
1,803,911

 
1,803,911

Distribution to Shareholders

 

 
(117,942
)
 
(117,942
)
 
 
 
 
 
 
 
 
Balance at June 30, 2019
200

 
$
400

 
$
7,452,503

 
$
7,452,903

 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
Balance at December 31, 2017
200

 
$
400

 
$
2,324,485

 
$
2,324,885

Net income

 

 
2,166,051

 
2,166,051

Contribution from Shareholders, net

 

 
136,367

 
136,367

 
 
 
 
 
 
 
 
Balance at June 30, 2018
200

 
$
400

 
$
4,626,903

 
$
4,627,303


The accompanying notes are an integral part of these financial statements.



CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
STATEMENTS OF CASH FLOWS
(Unaudited)

 
 
Six-month periods ended June 30,
 
 
2019
 
2018
CASH FLOWS OPERATING ACTIVITIES
 
 
 
 
Net income
 
$
1,803,911

 
$
2,166,051

Adjustments to reconcile net income to net cash (used in) provided by operating activities:
 
 
 
 
Depreciation and amortization
 
28,786

 
19,660

Changes in assets and liabilities:
 
 
 
 
Accounts receivables
 
(2,584,083
)
 
(1,116,546
)
Inventory
 
(6,964,814
)
 
(1,686,567
)
Other current assets
 
(1,206,676
)
 
(1,066,185
)
Accounts payable
 
1,876,037

 
508,582

Accrued expenses
 
5,720,897

 
1,572,794

Deferred revenue
 
138,902

 
347,818

Net cash (used in) provided by operating activities
 
(1,187,040
)
 
745,607

 
 
 
 
 
CASH FLOWS FROM INVESTING ACTIVITIES
 
 
 
 
Purchases of property, plant and equipment
 
(292,089
)
 
(3,963
)
Net cash used in investing activities
 
(292,089
)
 
(3,963
)
 
 
 
 
 
CASH FLOWS FROM FINANCING ACTIVITIES
 
 
 
 
Line of credit
 
2,000,000

 

Shareholder contributions (distributions)
 
(117,942
)
 
136,367

Net cash provided by financing activities
 
1,882,058

 
136,367

 
 
 
 
 
Net change in cash
 
402,929

 
878,011

 
 
 
 
 
CASH - beginning of period
 
1,277,827

 
248,258

 
 
 
 
 
CASH - end of period
 
$
1,680,756

 
$
1,126,269

 
 
 
 
 
SUPPLEMENTAL DISCLOSURE OF CASH FLOW INFORMATION
 
 
 
 
Cash paid for taxes
 
$

 
$
15,312

Cash paid for interest
 
$
36,056

 
$
















The accompanying notes are an integral part of these financial statements.



CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
NOTES TO FINANCIAL STATEMENTS
As of June 30, 2019 and December 31, 2018 and for the six-month periods ended June 30, 2019 and 2018

1.ORGANIZATION AND SIGNIFICANT ACCOUNTING POLICIES

Nature of Operations and Corporate Structure

Creative Genius, Inc. dba Pura Vida Bracelets, (the “Company”) was founded and incorporated in the state of California in 2010. The Company is a retail business that sells a variety of bracelets, apparel, jewelry and other accessories. The Company’s operations are based in California.

On July 16, 2019, a seventy-five percent (75%) ownership interest in the Company was acquired by Vera Bradley Inc (“Vera Bradley”). On July 16, 2019, the Company entered into a put/call transaction for the remaining 25% following the fifth anniversary of the closing date of the transaction until the tenth anniversary thereof. Subsequent to the July 16, 2019 transaction date, the Company began operating as a majority-owned subsidiary of Vera Bradley.

Basis of Presentation

These interim financial statements have been prepared in accordance with generally accepted accounting principles in the United States of America (“U.S. GAAP”).

Use of Estimates

The preparation of financial statements in conformity with U.S. GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.

Revenue Recognition and Deferred Revenue

Revenue from the sale of goods is recognized when an order has been received, the product has been shipped, the selling price is fixed or determinable, collection is reasonably assured and when both title and risk of loss transfer to the customer, provided that no significant obligations remain. Sales revenues do not include sales taxes collected from the customer. Sales are presented net of credits for returns, discounts, allowances and other chargebacks that result in deductions either from invoiced amounts or subsequent billings to customers. For the six-month periods ended June 30, 2019 and 2018, such credits totaled $5,913,585 and $4,575,654, respectively.

The Company maintains a monthly club membership program whereby members pay six or twelve months in advance for monthly shipment of product with advanced payments recognized as deferred revenue. Upon monthly shipment of club membership product, revenue is recognized equally over each month with a corresponding reduction in the deferred revenue balance. At June 30, 2019 and December 31, 2018, deferred revenue consisted of $1,076,840 and $937,938, respectively.

Cash and Cash Equivalents

Cash and cash equivalents include cash and investments that are readily convertible into cash and have original maturities of three months or less. As of June 30, 2019 and December 31, 2018 cash and cash equivalents were $1,680,756 and $1,277,827 respectively.

Allowance for Doubtful Accounts

The Company establishes an allowance for doubtful accounts based on historical experience and customer-specific identification and believes that collections of receivables, net of the allowance for doubtful accounts, are reasonably assured. The allowance for doubtful accounts was $33,736 and $74,216 as of June 30, 2019 and December 31, 2018, respectively.






CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
NOTES TO FINANCIAL STATEMENTS
As of June 30, 2019 and December 31, 2018 and for the six-month periods ended June 30, 2019 and 2018

Inventory

Inventory is stated at the lower of cost (first in, first out) or net realizable value.

Property, Plant and Equipment

Property and equipment are recorded at cost and depreciated using the straight-line method over the estimated useful lives of the assets, generally three to seven years. Leasehold improvements are amortized using the straight-line method over the shorter of the lease term or the estimated useful life of the asset. Costs incurred for maintenance and repairs are expensed as incurred and expenditures for major replacements and improvements are capitalized and depreciated over their estimated remaining useful lives.

Income Taxes

The Company is taxed under the provisions of subchapter S of the Internal Revenue Code. Under these provisions, the Company does not pay federal corporate income taxes on its taxable income. However, the Company is subject to California franchise tax equal to the greater of 1.5% of taxable income or $800.

Under the provisions of subchapter S, the shareholders are liable for individual federal and state income taxes on the Company's taxable income. The Company may disburse funds necessary to satisfy the shareholders’ estimated personal income tax liabilities.

The Company files income tax returns in the U.S. federal jurisdiction and California. With few exceptions, the Company is no longer subject to U.S. federal and state income tax examinations by tax authorities for years before 2013. The Company recognizes interest and/or penalties related to uncertain tax positions in income tax expense. To the extent accrued interest and penalties do not ultimately become payable, amounts accrued will be reduced and reflected as a reduction of the overall income tax provision in the period that such determination is made.

The Company’s policy is to recognize interest and penalties accrued on any unrecognized tax benefits as a component of income tax expense.

Advertising

The Company expenses advertising costs as incurred. Advertising cost for the six-month periods ended June 30, 2019 and 2018 was $11,956,627 and $6,841,731, respectively.

Shipping and Handling

Shipping and handling fees billed to customers are classified on the statement of operations within “Sales, net” and were $1,520,228 and $836,693 for the six-month periods ended June 30, 2019 and 2018, respectively. The associated shipping and handling costs of $4,474,763, and $3,333,756 for the six-month periods ended June 30, 2019 and 2018, respectively, are included in selling, general, and administrative expenses.

Litigation

From time to time, the Company may become involved in disputes, litigation and other legal actions. The Company estimates the range of liability related to pending litigation where the amount and range of loss can be estimated. The Company records its best estimate of a loss when the loss is considered probable. Where a liability is probable and there is a range of estimated loss with no best estimate in the range, the Company records a charge equal to at least the minimum estimated liability for a loss contingency when both of the following conditions are met: (i) information available prior to issuance of the financial statements indicates that it is probable that an asset had been impaired or a liability had been incurred at the date of the financial statements and (ii) the range of loss can be reasonably estimated. As of December 31, 2018, there was a litigation settlement of $145,000 related to matters for which a loss accrual was recorded and included in accrued expenses of the accompanying balance sheets.







CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
NOTES TO FINANCIAL STATEMENTS
As of June 30, 2019 and December 31, 2018 and for the six-month periods ended June 30, 2019 and 2018

New Accounting Pronouncements

In February 2016, the Financial Accounting Standards Board (“FASB”) issued Accounting Standards Update (“ASU”) No. 2016-02, Leases (Topic 842). This update requires lessees to recognize at the lease commencement date a lease liability, which is the lessee’s obligation to make lease payments arising from a lease, measured on a discounted basis, and a right-of-use assets, which is an asset that represents the lessee’s right to use, or control the use of, a specified asset for the lease term. Lessees will no longer be provided with a source of off-balance sheet financing. This update is effective for financial statements issued for annual periods beginning after December 15, 2019, and interim periods within fiscal years beginning after December 15, 2020. Early application
is permitted for all nonpublic business entities upon issuance. Management has not yet completed their analysis of the potential impact of this new guidance on the Company’s financial statements.

In May 2014, the FASB issued ASU No. 2014-09, Revenue from Contracts with Customers (Topic 606). This guidance amended the existing FASB Accounting Standards Codification, creating a new Topic 606, Revenue from Contracts with Customers. The core principle of the guidance is that an entity should recognize revenue to depict the transfer of promised goods or services to customers in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. In August 2015, the FASB issued ASU No. 2015-14, Revenue from Contracts with Customers (Topic 606): Deferral of the Effective Date, which deferred the effective date of ASU 2014-09 by one year. ASU 2014-09 is now effective for annual reporting periods beginning after December 15, 2018 and interim reporting periods within annual reporting periods beginning after December 15, 2019 for nonpublic entities. Management has not yet completed their analysis of the potential impact of this new guidance on the Company’s financial statements.
 




CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
NOTES TO FINANCIAL STATEMENTS
As of June 30, 2019 and December 31, 2018 and for the six-month periods ended June 30, 2019 and 2018

2.INVENTORY

At June 30, 2019 and December 31, 2018, inventory consisted of the following:
 
June 30, 2019
 
December 31, 2018
Raw Materials
$
2,612,099

 
$
3,113,347

Finished Goods
15,708,186

 
8,242,124

 
$
18,320,285

 
$
11,355,471


Inventory balances above include an estimate for indirect inventory costs such as packaging and freight (burden rate) based on a 3-month moving average to better reflect the inventory value. No valuation allowance for inventory was deemed necessary as of June 30, 2019 and December 31, 2018.

3.OTHER CURRENT ASSETS

At June 30, 2019 and December 31, 2018, prepaid expenses, deposits and other current assets consisted of the following:
 
June 30, 2019
 
December 31, 2018
Vendor deposits
$
2,137,502

 
$
954,064

Prepaid other
66,561

 
43,323

 
$
2,204,063

 
$
997,387


4.PROPERTY, PLANT AND EQUIPMENT, NET

At June 30, 2019 and December 31, 2018, property, plant and equipment, net consisted of the following:
 
June 30, 2019
 
December 31, 2018
Computers and software
$
129,044

 
$
117,678

Equipment
71,976

 
71,976

Furniture and fixtures
169,689

 
59,544

Auto
46,000

 
46,000

Leasehold improvements
130,813

 

 
547,522

 
295,198

Less accumulated depreciation
(216,714
)
 
(228,027
)
 
$
330,808

 
$
67,171


Depreciation expense totaled $28,452 and $19,326 for the six-month periods ended June 30, 2019 and 2018, respectively.




CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
NOTES TO FINANCIAL STATEMENTS
As of June 30, 2019 and December 31, 2018 and for the six-month periods ended June 30, 2019 and 2018

5.ACCRUED EXPENSES

At June 30, 2019 and December 31, 2018, accrued expenses consisted of the following:
 
June 30, 2019
 
December 31, 2018
Credit card liability
$
1,548,330

 
$
662,630

Payroll liabilities
3,678,351

 
233,096

Sales tax accrual
3,882,154

 
2,346,664

Other accrued liabilities
802,557

 
948,105

 
$
9,911,392

 
$
4,190,495


Sales Tax Accrual

Based on the evolving state sales tax legislation, the Company continues to assess its current and potential sales tax exposure in specific jurisdictions. Management has assessed the Company’s sales tax liability as of June 30, 2019 and December 31, 2018, and has recorded an estimated sales tax liability of $3,882,154 and $2,346,664, respectively.

6.COMMITMENTS AND CONTINGENCIES

Operating Leases

The Company leases office spaces in San Diego, California under noncancelable operating leases that expire in June 30, 2026 and January 31, 2020. The office space lease expiring January 31, 2020, includes a renewal option.

Minimum future lease payments required under operating leases that have initial or remaining non-cancelable lease terms in excess of one year are as follows:
Year ended December 31:
 
2019
$
253,481

2020
226,029

2021
273,137

2022
281,331

2023
289,771

Thereafter
764,202

 
$
2,087,951


Rent expense totaled $155,903 and $76,951 for the six-month periods ended June 30, 2019 and 2018, respectively.

Line of Credit

On November 8, 2018, the Company entered into a line of credit agreement with a bank in the amount of $2,000,000 with a maturity date of October 30, 2019. There were $2,000,000 and $0 in borrowings against the line at June 30, 2019 and December 31, 2018, respectively. The line of credit bears interest at the bank’s reference rate which was 5.5% as of June 30, 2019 and December 31, 2018.

7.UNCERTAINTIES AND CONCENTRATIONS

Credit Risk

The Company maintains cash balances at various financial institutions. The Federal Deposit Insurance Corporation currently insures accounts at these institutions up to $250,000. At times, balances may exceed federally insured limits. The Company has not experienced any losses in such accounts.




CREATIVE GENIUS, INC. dba PURA VIDA BRACELETS
NOTES TO FINANCIAL STATEMENTS
As of June 30, 2019 and December 31, 2018 and for the six-month periods ended June 30, 2019 and 2018

Customers

During the six-month periods ended June 30, 2019 and 2018, the Company did not generate sales to any party which comprised more than 10% of total net sales for the years.

Suppliers

During the six-month periods ended June 30, 2019 purchases from Carnaval S.A. de C.V, Silverline and XB Fulfillment suppliers each represented an excess of 10% of the Company’s purchases during the year. Purchases from these 3 suppliers were $8,136,606, $5,086,587 and $4,245,134 which were 27%, 17%, and 14% of total purchases, respectively. During the six-month periods ended June 30, 2018, purchases from Carnaval S.A. de C.V, Silverline and Saddle Creek Corporation suppliers each represented an excess of 10% of the Company’s purchases during the year. Purchases from these 3 suppliers were $3,344,733, $4,027,492 and $2,218,843 which were 21%, 25% and 14% of total purchases, respectively.

8.SUBSEQUENT EVENTS

The Company has evaluated subsequent events through October 1, 2019, which was the date the financial statements were available to be issued. Except as noted in footnote 1, management has determined there are no events which require adjustments to, or disclosure in, the June 30, 2019 and 2018 interim financial statements.