10-Q 1 izea19093010-q.htm 10-Q Document

 

UNITED STATES
SECURITIES AND EXCHANGE COMMISSION
Washington D.C. 20549
 
FORM 10-Q
 
(Mark One)
x
QUARTERLY REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
For the quarterly period ended September 30, 2019
o
TRANSITION REPORT PURSUANT TO SECTION 13 OR 15(d) OF THE SECURITIES EXCHANGE ACT OF 1934
 For the transition period from _________________ to _________________
 
Commission File No.: 001-37703
 
IZEA WORLDWIDE, INC.
(Exact name of registrant as specified in its charter)
Nevada
 
37-1530765
(State or other jurisdiction of
incorporation or organization)
 
(I.R.S. Employer
Identification No.)
480 N. Orlando Avenue, Suite 200
Winter Park, FL
 
32789
(Address of principal executive offices)
 
(Zip Code)
Registrant’s telephone number, including area code:   (407) 674-6911
 Securities registered pursuant to Section 12(b) of the Act:
Title of each class
 
Trading Symbol(s)
 
Name of each exchange on which registered
Common Stock, par value $0.0001 per share
 
IZEA
 
The Nasdaq Capital Market
Indicate by check mark whether the registrant (1) has filed all reports required to be filed by Section 13 or 15(d) of the Securities Exchange Act of 1934 during the preceding 12 months (or for such shorter period that the registrant was required to file such reports), and (2) has been subject to such filing requirements for the past 90 days.   Yes  x  No  o
Indicate by check mark whether the registrant has submitted electronically every Interactive Data File required to be submitted pursuant to Rule 405 of Regulation S-T during the preceding 12 months (or for such shorter period that the registrant was required to submit and post such files).  Yes  x    No  o
Indicate by check mark whether the registrant is a large accelerated filer, an accelerated filer, a non-accelerated filer, a smaller reporting company, or an emerging growth company. See the definitions of “large accelerated filer,” “accelerated filer,” “smaller reporting company,” and “emerging growth company” in Rule 12b-2 of the Exchange Act.
Large accelerated filer  o
 
Accelerated filer  o
Non-accelerated filer  x
 
Smaller reporting company x
 
 
Emerging growth company o
If an emerging growth company, indicate by check mark if the registrant has elected not to use the extended transition period for complying with any new or revised financial accounting standards provided pursuant to Section 13(a) of the Exchange Act. o
Indicate by check mark whether the registrant is a shell company (as defined in Rule 12b-2 of the Exchange Act).  Yes  o   No  x
As of November 8, 2019, there were 34,553,143 shares of our common stock outstanding. 





Quarterly Report on Form 10-Q for the period ended September 30, 2019

Table of Contents
 
 
Page
PART I. FINANCIAL INFORMATION
 
 
 
PART II. OTHER INFORMATION
 
 
 




i


PART I - FINANCIAL INFORMATION

ITEM 1 - FINANCIAL STATEMENTS

IZEA Worldwide, Inc.
Unaudited Consolidated Balance Sheets

 
September 30, 2019
 
December 31, 2018
Assets
 
 
 
Current assets:
 
 
 
Cash and cash equivalents
$
6,808,553

 
$
1,968,403

Accounts receivable, net
4,497,659

 
7,071,815

Prepaid expenses
622,956

 
527,968

Other current assets
56,191

 
39,203

Total current assets
11,985,359

 
9,607,389

 
 
 
 
Property and equipment, net
232,432

 
272,239

Right-of-use asset
192,967

 

Goodwill
8,316,722

 
8,316,722

Intangible assets, net
2,206,506

 
3,149,949

Software development costs, net
1,653,801

 
1,428,604

Security deposits
142,335

 
143,174

Total assets
$
24,730,122

 
$
22,918,077

 
 
 
 
Liabilities and Stockholders’ Equity
 
 
 
Current liabilities:
 
 
 
Accounts payable
$
1,691,475

 
$
2,618,103

Accrued expenses
1,438,834

 
1,968,589

Contract liabilities
5,440,367

 
4,957,869

Line of credit

 
1,526,288

Right-of-use liability
166,819

 

Deferred rent

 
17,420

Acquisition costs payable
45,000

 
4,611,493

Total current liabilities
8,782,495

 
15,699,762

 
 
 
 
Commitments and Contingencies (Note 6)

 

 
 
 
 
Stockholders’ equity:
 

 
 

Preferred stock; $.0001 par value; 10,000,000 shares authorized; no shares issued and outstanding

 

Common stock; $.0001 par value; 200,000,000 shares authorized; 34,506,600 and 12,075,708, respectively, issued and outstanding
3,451

 
1,208

Additional paid-in capital
74,034,826

 
60,311,756

Accumulated deficit
(58,090,650
)
 
(53,094,649
)
Total stockholders’ equity
15,947,627

 
7,218,315

Total liabilities and stockholders’ equity
$
24,730,122

 
$
22,918,077


See accompanying notes to the unaudited consolidated financial statements.

1


IZEA Worldwide, Inc.
Unaudited Consolidated Statements of Operations
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2019
 
2018
 
2019
 
2018
Revenue
$
4,411,086

 
$
5,780,941

 
$
13,128,706

 
$
13,798,342

 
 
 
 
 
 
 
 
Costs and expenses:
 
 
 
 
 

 
 

Cost of revenue (exclusive of amortization)
1,904,287

 
2,397,466

 
5,821,237

 
6,490,906

Sales and marketing
1,518,165

 
1,574,335

 
4,238,074

 
5,065,457

General and administrative
1,752,126

 
2,699,978

 
6,596,485

 
6,285,810

Depreciation and amortization
433,094

 
370,674

 
1,317,423

 
846,820

Total costs and expenses
5,607,672

 
7,042,453

 
17,973,219

 
18,688,993

 
 
 
 
 
 
 
 
Loss from operations
(1,196,586
)
 
(1,261,512
)
 
(4,844,513
)
 
(4,890,651
)
 
 
 
 
 
 
 
 
Other income (expense):
 
 
 
 
 

 
 

Interest expense
(27,734
)
 
(90,452
)
 
(242,935
)
 
(147,166
)
Change in fair value of derivatives, net

 

 

 
(11,794
)
Other income, net
51,285

 
19,135

 
91,447

 
23,907

Total other income (expense), net
23,551

 
(71,317
)
 
(151,488
)
 
(135,053
)
 
 
 
 
 
 
 
 
Net loss
$
(1,173,035
)
 
$
(1,332,829
)
 
$
(4,996,001
)
 
$
(5,025,704
)
 
 
 
 
 
 
 
 
Weighted average common shares outstanding – basic and diluted
32,421,043

 
10,365,750

 
22,506,929

 
7,351,827

Basic and diluted loss per common share
$
(0.04
)
 
$
(0.13
)
 
$
(0.22
)
 
$
(0.68
)
 
See accompanying notes to the unaudited consolidated financial statements.

2


IZEA Worldwide, Inc.
Unaudited Consolidated Statements of Stockholders’ Equity

 
 
Common Stock
 
Additional Paid-In Capital
 
Accumulated Deficit
 
Total Stockholders’ Equity
 
 
Shares
 
Amount
 
 
 
Balance at June 30, 2019
 
27,088,213

 
$
2,709

 
$
70,848,486

 
$
(56,917,615
)
 
$
13,933,580

Stock issued for payment of acquisition liability
 
7,355,740

 
736

 
2,927,640

 

 
2,928,376

Stock issued for payment of services, net
 
22,191

 
2

 
37,506

 

 
37,508

Stock issuance costs
 

 

 
1,704

 

 
1,704

Stock-based compensation, net
 
40,456

 
4

 
219,490

 

 
219,494

Net loss
 

 

 

 
(1,173,035
)
 
(1,173,035
)
Balance at September 30, 2019
 
34,506,600

 
$
3,451

 
$
74,034,826

 
$
(58,090,650
)
 
$
15,947,627

 
 
Common Stock
 
Additional Paid-In Capital
 
Accumulated Deficit
 
Total Stockholders’ Equity
 
 
Shares
 
Amount
 
 
 
Balance at June 30, 2018
 
5,860,933

 
$
586

 
$
53,335,845

 
$
(51,069,117
)
 
$
2,267,314

Sale of securities
 
4,963,333

 
496

 
5,666,504

 

 
5,667,000

Stock issued for payment of acquisition liability
 
1,248,765

 
125

 
1,896,658

 

 
1,896,783

Stock issuance costs
 

 

 
(708,934
)
 

 
(708,934
)
Stock-based compensation, net
 

 

 
80,282

 

 
80,282

Net loss
 

 

 

 
(1,332,829
)
 
(1,332,829
)
Balance at September 30, 2018
 
12,073,031

 
$
1,207

 
$
60,270,355

 
$
(52,401,946
)
 
$
7,869,616

 
 
Common Stock
 
Additional Paid-In Capital
 
Accumulated Deficit
 
Total Stockholders’ Equity
 
 
Shares
 
Amount
 
 
 
Balance at December 31, 2018
 
12,075,708

 
$
1,208

 
$
60,311,756

 
$
(53,094,649
)
 
$
7,218,315

Stock issued for payment of acquisition liability
 
8,015,876

 
801

 
4,003,596

 

 
4,004,397

Stock purchase plan issuances
 
7,099

 
1

 
3,095

 

 
3,096

Stock issued for payment of services, net
 
66,570

 
7

 
112,497

 

 
112,504

Stock issuance costs
 

 

 
(4,943
)
 

 
(4,943
)
Stock-based compensation, net
 
55,633

 
5

 
378,164

 

 
378,169

Secondary offering, net
 
14,285,714

 
1,429

 
9,230,661

 

 
9,232,090

Net loss
 

 

 

 
(4,996,001
)
 
(4,996,001
)
Balance at September 30, 2019
 
34,506,600

 
$
3,451

 
$
74,034,826

 
$
(58,090,650
)
 
$
15,947,627


3


 
 
Common Stock
 
Additional Paid-In Capital
 
Accumulated Deficit
 
Total Stockholders’ Equity
 
 
Shares
 
Amount
 
 
 
Balance at December 31, 2017
 
5,733,981

 
$
573

 
$
52,570,432

 
$
(47,277,420
)
 
$
5,293,585

Cumulative effect of change in accounting policy to ASC 606
 

 

 

 
(98,822
)
 
(98,822
)
Sale of securities
 
4,963,333

 
496

 
5,666,504

 

 
5,667,000

Stock issued for payment of acquisition liability
 
1,248,765

 
125

 
1,896,658

 

 
1,896,783

Stock purchase plan issuances
 
11,189

 
1

 
9,034

 

 
9,035

Stock issued for payment of services, net
 
30,265

 
3

 
124,997

 

 
125,000

Stock issuance costs
 

 

 
(709,634
)
 

 
(709,634
)
Stock-based compensation, net
 
85,498

 
9

 
712,364

 

 
712,373

Net loss
 

 

 

 
(5,025,704
)
 
(5,025,704
)
Balance at September 30, 2018
 
12,073,031

 
$
1,207

 
$
60,270,355

 
$
(52,401,946
)
 
$
7,869,616


4


IZEA Worldwide, Inc.
Unaudited Consolidated Statements of Cash Flows
 
Nine Months Ended September 30,
 
2019
 
2018
Cash flows from operating activities:
 
 
 
Net loss
$
(4,996,001
)
 
$
(5,025,704
)
Adjustments to reconcile net loss to net cash used for operating activities:
 

 
 

Depreciation and amortization
99,814

 
167,900

Amortization of software development costs and other intangible assets
1,217,609

 
678,920

Loss on disposal of equipment
23,903

 
5,242

Provision for losses on accounts receivable
(29,940
)
 

Stock-based compensation, net
498,071

 
468,042

Fair value of stock issued for payment of services
112,504

 
93,734

Decrease in fair value of contingent acquisition costs payable

 
(485,747
)
Gain on settlement of acquisition costs payable
(602,411
)
 
(84,938
)
Change in fair value of derivatives, net

 
11,794

Changes in operating assets and liabilities, net of effects of business acquired:
 

 
 

Accounts receivable
2,604,095

 
73,744

Prepaid expenses and other current assets
(231,878
)
 
32,007

Accounts payable
(926,628
)
 
924,039

Accrued expenses
(489,440
)
 
(1,638,319
)
Contract liabilities
482,498

 
654,859

Right-of-use asset
(26,148
)
 

Deferred rent
(17,419
)
 
(33,359
)
Net cash used for operating activities
$
(2,281,371
)
 
$
(4,157,786
)
 
 
 
 
Cash flows from investing activities:
 
 
 
Purchase of equipment
(83,910
)
 
(157,384
)
Software development costs
(499,363
)
 
(486,927
)
Purchase of intangible assets

 
11,266

Security deposits
839

 
(5,610
)
Net cash used for investing activities
$
(582,434
)
 
$
(638,655
)
 
 
 
 
Cash flows from financing activities:
 

 
 

Payments on acquisition liabilities

 
(120,930
)
Line of credit, net of repayments
(1,526,288
)
 
(91,151
)
Proceeds from secondary offering, net
9,232,090

 
5,667,000

Proceeds from stock purchase plan issuances
3,096

 
9,035

Stock issuance costs
(4,943
)
 
(709,634
)
Net cash provided by financing activities
$
7,703,955

 
$
4,754,320

 
 
 
 
Net increase (decrease) in cash and cash equivalents
4,840,150

 
(42,121
)
Cash and cash equivalents, beginning of year
1,968,403

 
3,906,797

Cash and cash equivalents, end of period
$
6,808,553

 
$
3,864,676

 
 
 
 
Supplemental cash flow information:
 

 
 

Cash paid for interest
$
204,187

 
$
104,028

 
 
 
 
Non-cash financing and investing activities:
 

 
 

Common stock issued for payment of acquisition liability
$
4,004,397

 
$
1,896,783

Fair value of common stock issued for future services, net
37,500

 
317,134


See accompanying notes to the unaudited consolidated financial statements.

5

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements



NOTE 1.    COMPANY AND SUMMARY OF SIGNIFICANT ACCOUNTING POLICIES
 
Nature of Business
IZEA Worldwide, Inc. (together with its wholly-owned subsidiaries, “we,” “us,” “our,” “IZEA” or the “Company”) is a public company incorporated in the state of Nevada. In January 2015, IZEA purchased all of the outstanding shares of capital stock of Ebyline, Inc. (“Ebyline”). In July 2016, IZEA purchased all the outstanding shares of capital stock of ZenContent, Inc. (“ZenContent”). The legal entity of ZenContent was dissolved in December 2017 after all assets and transactions were transferred to IZEA. In March 2016, the Company formed IZEA Canada, Inc., a wholly-owned subsidiary, incorporated in Ontario, Canada, to operate as a sales and support office for IZEA’s Canadian customers. On July 26, 2018, the Company merged with TapInfluence, Inc. (“TapInfluence”) pursuant to the terms of an Agreement and Plan of Merger dated as of July 11, 2018, and amended July 20, 2018.
The Company creates and operates online marketplaces that connect marketers with content creators. The creators are compensated for producing and distributing unique content such as long and short form text, videos, photos, status updates, and illustrations for marketers or distributing such content on behalf of marketers through their personal websites, blogs, and social media channels. Marketers receive influential consumer content and engaging, shareable stories that drive awareness.
The Company’s primary technology platform, The IZEA Exchange (“IZEAx”), enables transactions to be completed at scale through the management of custom content workflow, creator search and targeting, bidding, analytics, and payment processing. IZEAx is designed to provide a unified ecosystem that enables the creation and publication of multiple types of custom content through a creator’s personal websites, blogs, or social media channels including Twitter, Facebook, Instagram, and YouTube among others. In addition to IZEAx, the Company operates the Ebyline and TapInfluence technology platforms. The Ebyline platform was originally designed as a self-service content marketplace to replace editorial newsrooms in the news agencies with a “virtual newsroom” to handle their content workflow. The TapInfluence platform performs in a similar manner to IZEAx and is being utilized by the majority of its customers as a self-service platform via a licensing arrangement, allowing access to the platform and its creators for self-managed marketing campaigns.

Change from Prior Periods

Subsequent to the July 2018 acquisition of TapInfluence, the Company maintained two operating segments based on its major revenue streams (Managed Services and SaaS Services), which was the result of TapInfluence having a significant amount of SaaS revenue, through June 30, 2019. In the year following the TapInfluence acquisition, the Company has been integrating TapInfluence to the IZEAx platform, and merged personnel and resources between the entities. Accordingly, the individual results of Managed Services and SaaS Services are not being reviewed for profitability on an individual basis. Due to these factors the Company determined that only one reportable operating segment exists.
At the reporting unit level, the Company identified a triggering event due to the reduction of the Company’s market capitalization below the Company’s carrying value. The Company recognized a change in reporting units as a result of significant changes in personnel, reporting and operating structure which occurred throughout 2019. The Company completed an assessment of any potential impairment for all reporting units immediately prior to and after the reporting unit change and determined that no impairment existed. As such, no impairment charges were recognized for the nine months ended September 30, 2019.
Unaudited Interim Financial Information
The accompanying consolidated balance sheet as of September 30, 2019, the consolidated statements of operations for the three and nine months ended September 30, 2019 and 2018, the consolidated statements of stockholders’ equity for the three and nine months ended September 30, 2019 and 2018 and the consolidated statements of cash flows for the nine months ended September 30, 2019 and 2018 are unaudited but include all adjustments that are, in the opinion of management, necessary for a fair presentation of its financial position at such dates and its results of operations and cash flows for the periods then ended in conformity with generally accepted accounting principles in the United States (“GAAP”). The consolidated balance sheet as of December 31, 2018 has been derived from the audited consolidated financial statements at that date but, in accordance with the rules and regulations of the Securities and Exchange Commission (“SEC”), does not include all of the information and notes required by GAAP for complete financial statements. Operating results for the three and nine months ended September 30, 2019 are not necessarily indicative of results that may be expected for the entire fiscal year. These unaudited consolidated financial statements should be read in conjunction with the consolidated financial statements and notes thereto for the fiscal year ended December 31, 2018 included in the Company’s Annual Report on Form 10-K filed with the SEC on March 28, 2019.


6

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


Principles of Consolidation
The consolidated financial statements include the accounts of IZEA Worldwide, Inc. and its wholly-owned subsidiaries, subsequent to the subsidiaries’ individual acquisition, merger or formation dates, as applicable. All significant intercompany balances and transactions have been eliminated in consolidation.
The consolidated financial statements were prepared using the acquisition method of accounting with IZEA considered the accounting acquirer of Ebyline, ZenContent and TapInfluence. Under the acquisition method of accounting, the purchase price is allocated to the underlying tangible and intangible assets acquired and liabilities assumed based on their respective fair market values with any excess purchase price allocated to goodwill.

Cash and Cash Equivalents
The Company considers all highly liquid investments purchased with an original maturity of three months or less from the date of purchase to be cash equivalents.
 
Accounts Receivable and Concentration of Credit Risk
Accounts receivable are customer obligations due under normal trade terms. Management considers an account to be delinquent when the customer has not paid an amount due by its associated due date. Uncollectibility of accounts receivable is not significant since most customers are bound by contract and are required to fund the Company for all the costs of an “opportunity,” defined as an order created by a marketer for a creator to develop or share content on behalf of a marketer. If a portion of the account balance is deemed uncollectible, the Company will either write-off the amount owed or provide a reserve based on its best estimate of the uncollectible portion of the account. Management determines the collectibility of accounts by regularly evaluating individual customer receivables and considering a customer’s financial condition, credit history and current economic conditions. The Company had a reserve of $120,060 and $278,190, for doubtful accounts as of September 30, 2019 and December 31, 2018, respectively. Management believes that this estimate is reasonable, but there can be no assurance that the estimate will not change as a result of a change in economic conditions or business conditions within the industry, the individual customers or the Company. Any adjustments to this account are reflected in the consolidated statements of operations as a general and administrative expense. Bad debt expense was less than 1% of revenue for both the three and nine months ended September 30, 2019 and 2018.
Concentrations of credit risk with respect to accounts receivable were typically limited because a large number of geographically diverse customers make up the Company’s customer base, thus spreading the trade credit risk. However, with the Company’s acquisition of TapInfluence, it has increased credit exposure on certain customers who carry significant credit balances related to their marketplace spend. The Company controls credit risk through credit approvals, credit limits and monitoring procedures. The Company performs credit evaluations of its customers, but generally does not require collateral to support accounts receivable.
The Company had four customers that accounted for 32% of total gross accounts receivable at September 30, 2019 and two customers that accounted for 36% of total gross accounts receivable at December 31, 2018.
The Company had no customer that accounted for more than 10% of its revenue during the three months ended September 30, 2019 and 2018. The Company had no customer that accounted for more than 10% of its revenue during the nine months ended September 30, 2019 and 2018.

Property and Equipment
Property and equipment are recorded at cost, or if acquired in a business combination, at the acquisition date fair value. Depreciation and amortization is computed using the straight-line method over the estimated useful lives of the assets as follows:
Computer Equipment
3 years
Office Equipment
3 - 10 years
Furniture and Fixtures
5 - 10 years
Leasehold improvements are amortized over the shorter of the term of the lease or the estimated useful lives of the improvements. Expenditures for repairs and maintenance are charged to expense as incurred. Expenditures for betterments and major improvements are capitalized and depreciated over the remaining useful lives of the assets. The carrying amounts of assets sold or retired and the related accumulated depreciation are eliminated in the year of disposal, with resulting gains or losses included in general and administrative expense in the consolidated statements of operations. There were no material

7

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


impairment charges associated with the Company’s long-lived tangible assets during the three and nine months ended September 30, 2019 and 2018.

Goodwill and Business Combinations
Goodwill represents the excess of the purchase consideration of an acquired business over the fair value of the underlying net tangible and intangible assets. The Company has goodwill in connection with its acquisitions of Ebyline, ZenContent and TapInfluence. Goodwill is not amortized but instead it is tested for impairment at least annually. In the event that management determines that the value of goodwill has become impaired, the Company will record a charge for the amount of impairment during the fiscal quarter in which the determination is made.
The Company performs its annual impairment tests of goodwill as of October 1 of each year, or more frequently, if certain indicators are present. Goodwill is required to be tested for impairment at the reporting unit level. A reporting unit is an operating segment or one level below the operating segment level, which is referred to as a component. Management identifies its reporting units by assessing whether components (i) have discrete financial information available; (ii) engage in business activities; and (iii) whether a segment manager regularly reviews the component’s operating results. Net assets and goodwill of acquired businesses are allocated to the reporting unit associated with the acquired business based on the anticipated organizational structure of the combined entities. If two or more components are deemed economically similar, those components are aggregated into one reporting unit when performing the annual goodwill impairment review. The Company has determined that it has one reporting unit as of September 30, 2019.

In January 2017, the FASB issued ASU No. 2017-04, Intangibles—Goodwill and Other (Topic 350): Simplifying the Test for Goodwill Impairment (“ASU 2017-04”). To address concerns over the cost and complexity of the two-step goodwill impairment test, the new standard removes the requirement for the second step of the goodwill impairment test for certain entities. An entity may apply a one-step quantitative test and record the amount of goodwill impairment as the excess of a reporting unit's carrying amount over its fair value, not to exceed the total amount of goodwill allocated to the reporting unit. The Company adopted this method in the third quarter of 2019 and there were no changes to its financial statements as a result of the adoption. For the three and nine months ended September 30, 2019 and 2018, there were no impairment charges related to goodwill.

Intangible Assets
The Company acquired the majority of its intangible assets through its acquisitions of Ebyline, ZenContent and TapInfluence. The Company is amortizing the identifiable intangible assets over periods of 12 to 60 months. See Note 4. Intangible Assets for further details.
Management reviews long-lived assets, including property and equipment, software development costs and other finite-lived intangible assets, for impairment whenever events or changes in circumstances indicate that their carrying amounts may not be recoverable. If an evaluation is required, the estimated future undiscounted cash flows associated with the asset are compared with the asset’s carrying amount to determine if there has been an impairment, which is calculated as the difference between the fair value of an asset and its carrying value. Estimates of future undiscounted cash flows are based on expected growth rates for the business, anticipated future economic conditions and estimates of residual values. Fair values take into consideration management estimates of risk-adjusted discount rates, which are believed to be consistent with assumptions that marketplace participants would use in their estimates of fair value. For the three and nine months ended September 30, 2019 and 2018, there were no impairment charges associated with the Company’s long-lived intangible assets.

Software Development Costs
In accordance with Accounting Standards Codification (“ASC”) 350-40, Internal Use Software, the Company capitalizes certain internal use software development costs associated with creating and enhancing internally developed software related to its platforms. Software development activities generally consist of three stages (i) the research and planning stage, (ii) the application and development stage, and (iii) the post-implementation stage. Costs incurred in the research and planning stage and in the post-implementation stage of software development, or other maintenance and development expenses that do not meet the qualification for capitalization, are expensed as incurred. Costs incurred in the application and infrastructure development stage, including significant enhancements and upgrades, are capitalized. These costs include personnel and related employee benefits expenses for employees or consultants who are directly associated with and who devote time to software projects, and external direct costs of materials obtained in developing the software. These software development and acquired technology costs are amortized on a straight-line basis over the estimated useful life of five years upon initial release of the software or additional features. See Note 5. Software Development Costs for further details.


8

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


Leases
Effective January 1, 2019, the Company adopted Accounting Standards Update (“ASU”) No. 2016-02, Leases (Topic 842). As permitted under the standard, the Company elected the package of practical expedients which permit the Company to carryforward its prior conclusions about lease identification, lease classification and initial direct costs. Additionally, the Company adopted the practical expedient that allows comparative periods to be reported under the lease accounting guidance in effect at the time prior period financial statements were previously issued. Effectively, the Company elected to apply the guidance as of the adoption date whereas financial information for prior periods has not been updated, and the disclosures required under the new standard herein have not been provided for dates and periods before January 1, 2019.
This ASU establishes a right-of-use model that requires a lessee to record a right-of-use asset and a right-of-use liability on the balance sheet for all leases with terms longer than 12 months. Leases will be classified as either finance or operating, with classification affecting the pattern of expense recognition in the income statement. The Company has not recorded leases on the balance sheet that at the commencement date have a lease term of 12 months or less.
As of its January 1, 2019 adoption of this standard, the Company had one material lease greater than 12 months in duration which is associated with its Corporate headquarters in Winter Park, Florida. The adoption of this standard resulted in the Company recording a right-of-use asset of $412,442 and an associated right-of-use liability of $400,977. The right-of-use asset is being amortized to rent expense over the remaining term of the lease. The right-of-use liability was determined by discounting the Company’s remaining obligations under the lease using its average incremental borrowing rate and will be increased through the recording of interest expense and reduced by payments made under the lease.

Revenue Recognition
The Company generates revenue from five primary sources: (1) revenue from its managed services when a marketer (typically a brand, agency or partner) pays the Company to provide custom content, influencer marketing, amplification or other consulting services (“Managed Services”); (2) revenue from fees charged to self-service customers on their marketplace spend within the Company’s IZEAx and TapInfluence platforms (“Marketplace Spend Fees”); (3) revenue from fees charged to access the IZEAx, Ebyline, and TapInfluence platforms (“License Fees”); (4) revenue from transactions generated by the self-service use of the Company’s Ebyline platform for professional custom content workflow (“Legacy Workflow Fees”); and (5) revenue derived from other fees such as inactivity fees, early cash-out fees, and plan fees charged to users of the Company’s platforms (“Other”).
The Company recognizes revenue in accordance with Accounting Standards Codification Topic 606, Revenue from Contracts with Customers (“ASC 606”). Under ASC 606, revenue is recognized based on a five-step model which are as follows: (i) identify the contract with the customer; (ii) identify the performance obligations in the contract; (iii) determine the transaction price; (iv) allocate the transaction price to the performance obligations in the contract; and (v) recognize revenue when (or as) performance obligations are satisfied. The core principle of ASC 606 is that revenue is recognized when the transfer of promised goods or services to customers is made in an amount that reflects the consideration to which the entity expects to be entitled in exchange for those goods or services. The Company applies the five-step model to contracts when it is probable that it will collect the consideration it is entitled to in exchange for the goods or services it transfers to the customer. At contract inception, once the contract is determined to be within the scope of ASC 606, the Company assesses the goods or services promised within each contract and determines those that are distinct performance obligations. The Company also determines whether it acts as an agent or a principal for each identified performance obligation. The determination of whether the Company acts as the principal or the agent is highly subjective and requires the Company to evaluate a number of indicators individually and as a whole in order to make its determination. For transactions in which the Company acts as a principal, revenue is reported on a gross basis as the amount paid by the marketer for the purchase of content or sponsorship, promotion and other related services and the Company records the amounts it pays to third-party creators as cost of revenue. For transactions in which the Company acts as an agent, revenue is reported on a net basis as the amount the Company charged to the self-service marketer using the Company’s platforms, less the amounts paid to the third-party creators providing the service.
The Company maintains separate arrangements with each marketer and content creator either in the form of a master agreement or terms of service, which specify the terms of the relationship and access to its platforms, or by statement of work, which specifies the price and the services to be performed, along with other terms. The transaction price is determined based on the fixed fee stated in the statement of work and does not contain variable consideration. Marketers who contract with the Company to manage their advertising campaigns or custom content requests may prepay for services or request credit terms. Payment terms are typically 30 days from the invoice date. The agreement typically provides for either a non-refundable deposit, or a cancellation fee if the agreement is canceled by the customer prior to completion of services. Billings in advance of completed services are recorded as a contract liability until earned. The Company assesses collectibility based on a number of factors, including the creditworthiness of the customer and payment and transaction history. The allocation of the transaction price to the performance obligations in the contract is based on a cost-plus methodology.

9

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


Managed Services Revenue
For Managed Services Revenue, the Company enters into an agreement to provide services that may include multiple distinct performance obligations in the form of: (i) an integrated marketing campaign to provide influencer marketing services, which may include the provision of blogs, tweets, photos or videos shared through social network offerings and content promotion, such as click-through advertisements appearing in websites and social media channels; and (ii) custom content items, such as a research or news article, informational material or videos. Marketers typically purchase influencer marketing services for the purpose of providing public awareness or advertising buzz regarding the marketer’s brand and they purchase custom content for internal and external use. The Company may provide one type or a combination of all types of these performance obligations on a statement of work for a lump sum fee. The Company allocates revenue to each performance obligation in the contract at inception based on its relative standalone selling price. These performance obligations are to be provided over a stated period that generally ranges from one day to one year. Revenue is accounted for when the performance obligation has been satisfied depending on the type of service provided. The Company views its obligation to deliver influencer marketing services, including management services, as a single performance obligation that is satisfied over time as the customer receives the benefits from the services. Revenue is recognized using an input method of costs incurred compared to total expected costs to measure the progress towards satisfying the overall performance obligation of the marketing campaign. The delivery of custom content represents a distinct performance obligation that is satisfied over time as the Company has no alternative for the custom content and the Company has an enforceable right to payment for performance completed to date under the contracts. The Company considers custom content to be a series of distinct services that are substantially the same and that have the same pattern of transfer to the customer, and revenue is recognized over time using an output method based on when each individual piece of content is delivered to the customer. Based on the Company’s evaluations, revenue from Managed Services is reported on a gross basis because the Company has the primary obligation to fulfill the performance obligations and it creates, reviews and controls the services. The Company takes on the risk of payment to any third-party creators and it establishes the contract price directly with its customers based on the services requested in the statement of work.
Marketplace Spend Fees and Legacy Workflow Fees Revenue
For Marketplace Spend Fees and Legacy Workflow Fees Revenue, the self-service customer instructs creators found through the Company’s platforms to provide and/or distribute custom content for an agreed upon transaction price. The Company’s platforms control the contracting, description of services, acceptance of and payment for the requested content. This service is used primarily by news agencies or marketers to control the outsourcing of their content and advertising needs. The Company charges the self-service customer the transaction price plus a fee based on the contract. Revenue is recognized when the transaction is completed by the creator and accepted by the marketer or verified as posted by the system. Based on the Company’s evaluations, this revenue is reported on a net basis since the Company is acting as an agent solely arranging for the third-party creator or influencer to provide the services directly to the self-service customer through the platform or by posting the requested content.
License Fees Revenue
License Fees Revenue is generated through the granting of limited, non-exclusive, non-transferable licenses to customers for the use of the IZEAx and TapInfluence technology platforms for an agreed-upon subscription period. Customers license the platforms to manage their own influencer marketing campaigns. Fees for subscription or licensing services are recognized straight-line over the term of the service.
Other Revenue
Other Revenue is generated when fees are charged to customers primarily related to monthly plan fees, inactivity fees, and early cash-out fees. Plan fees are recognized within the month they relate to, inactivity fees are recognized at a point in time when the account is deemed inactive, and early cash-out fees are recognized when a cash-out either below certain minimum thresholds or with accelerated timing is requested.
The Company does not typically engage in contracts that are longer than one year. Therefore, the Company does not capitalize costs to obtain its customer contracts as these amounts generally would be recognized over a period of less than one year and are not material.

Advertising Costs
Advertising costs are charged to expense as they are incurred, including payments to content creators to promote the Company. Advertising costs charged to operations for the three months ended September 30, 2019 and 2018 were $232,188 and $93,245, respectively. For the nine months ended September 30, 2019 and 2018, advertising costs were $459,543 and $411,575,

10

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


respectively. Advertising costs are included in sales and marketing expense in the accompanying consolidated statements of operations.

Income Taxes
The Company has not recorded federal income tax expense due to the generation of net operating losses. Deferred income taxes are accounted for using the balance sheet approach, which requires recognition of deferred tax assets and liabilities for the expected future consequences of temporary differences between the financial reporting basis and the tax basis of assets and liabilities. A valuation allowance is provided when it is more likely than not that a deferred tax asset will not be realized. The Company incurs minimal state franchise tax in three states, which is included in general and administrative expense in the consolidated statements of operations.
The Company identifies and evaluates uncertain tax positions, if any, and recognizes the impact of uncertain tax positions for which there is a less than more-likely-than-not probability of the position being upheld when reviewed by the relevant taxing authority. Such positions are deemed to be unrecognized tax benefits and a corresponding liability is established on the balance sheet. The Company has not recognized a liability for uncertain tax positions. If there were an unrecognized tax benefit, the Company would recognize interest accrued related to unrecognized tax benefits in interest expense and penalties in operating expenses. The Company’s tax years subject to examination by the Internal Revenue Service are 2016, 2017 and 2018.

Fair Value of Financial Instruments
The Company’s financial instruments are recorded at fair value. Fair value is defined as the exchange price that would be received for an asset or paid to transfer a liability (an exit price) in the principal or most advantageous market for the asset or liability in an orderly transaction between market participants on the measurement date. The valuation techniques are based on observable and unobservable inputs. Observable inputs reflect readily obtainable data from independent sources, while unobservable inputs reflect certain market assumptions. There are three levels of inputs that may be used to measure fair value:
Level 1 Valuation based on quoted market prices in active markets for identical assets and liabilities.
Level 2 Valuation based on quoted market prices for similar assets and liabilities in active markets.
Level 3 Valuation based on unobservable inputs that are supported by little or no market activity, therefore requiring management’s best estimate of what market participants would use as fair value.
Fair value estimates discussed herein are based upon certain market assumptions and pertinent information available to management. The Company does not have any Level 1 or 2 financial assets or liabilities. The Company’s Level 3 financial liabilities measured at fair value included its acquisition cost liability (see Note 2. Business Combinations) as of September 30, 2019 and December 31, 2018 and its right-of-use liability as of September 30, 2019. The respective carrying values of certain on-balance-sheet financial instruments approximated their fair values due to the short-term nature of these instruments. These financial instruments include cash and cash equivalents, accounts receivable, accounts payable, contract liabilities, and accrued expenses.

Stock-Based Compensation
Stock-based compensation cost related to stock options granted under the 2011 Equity Incentive Plan and the 2011 B Equity Incentive Plan (together, the “2011 Equity Incentive Plans”) (see Note 7. Stockholders’ Equity) is measured at the grant date, based on the fair value of the award, and is recognized as expense over the employee’s requisite service period on a straight-line basis. The Company estimates the fair value of each stock option award on the date of grant using a Black-Scholes option-pricing model that uses the assumptions noted in the table below. The Company uses the closing stock price of its common stock on the date of the grant as the associated fair value of its common stock. The Company estimates the volatility of its common stock at the date of grant based on the volatility of comparable peer companies that are publicly traded and have had a longer trading history than itself. The Company determines the expected life based on historical experience with similar awards, giving consideration to the contractual terms, vesting schedules and post-vesting forfeitures. The Company uses the risk-free interest rate on the implied yield currently available on U.S. Treasury issues with an equivalent remaining term approximately equal to the expected life of the award. The Company has never paid any cash dividends on its common stock and does not anticipate paying any cash dividends in the foreseeable future.

11

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


The Company used the following assumptions for stock options granted under the 2011 Equity Incentive Plans during the three and nine months ended September 30, 2019 and 2018:
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,

 
2019
 
2018
 
2019
 
2018
Expected term
 
6 years
 
6 years
 
6 years
 
6 years
Weighted average volatility
 
106.80%
 
65.65%
 
85.03%
 
63.40%
Weighted average risk free interest rate
 
1.48%
 
2.82%
 
1.92%
 
2.77%
Expected dividends
 
 
 
 
Weighted-average expected forfeiture rate
 
6.29%
 
8.23%
 
6.16%
 
10.01%
The Company estimates forfeitures when recognizing compensation expense and this estimate of forfeitures is adjusted over the requisite service period based on the extent to which actual forfeitures differ, or are expected to differ, from such estimates. Changes in estimated forfeitures are recognized through a cumulative catch-up adjustment, which is recognized in the period of change, and a revised amount of unamortized compensation expense to be recognized in future periods.
The Company may issue shares of restricted stock or restricted stock units which vest over future periods. The value of shares issued to non-employees is required to be adjusted over the vesting period. See Note 7. Stockholders’ Equity for additional information related to these shares.

Non-Employee Stock-Based Payments
The Company’s accounting policy for equity instruments issued to consultants and vendors in exchange for goods and services follows the provisions of ASC 505, “Equity-Based Payments to Non-Employees.” The measurement date for the fair value of the equity instruments issued is determined at the earlier of (i) the date at which a commitment for performance by the consultant or vendor is reached or (ii) the date at which the consultant or vendor’s performance is complete. The fair value of equity instruments issued to consultants that vest immediately is expensed when issued. The fair value of equity instruments issued to consultants that have future vesting and are subject to forfeiture if performance does not occur is recognized as expense over the vesting period. Fair values for the unvested portion of issued instruments are adjusted each reporting period. The change in fair value is recorded in the accompanying consolidated statements of operations. Stock-based payments related to non-employees is accounted for based on the fair value of the related stock or the fair value of the services, whichever is more readily determinable.

Derivative Financial Instruments
Derivative financial instruments are defined as financial instruments or other contracts that contain a notional amount and one or more underlying factors (e.g., interest rate, security price or other variable), require no initial net investment and permit net settlement. Derivative financial instruments may be free-standing or embedded in other financial instruments. Further, derivative financial instruments are initially, and subsequently, measured at fair value and recorded as liabilities or assets. The Company accounts for derivative instruments in accordance with ASC 815, Derivatives and Hedging (“ASC 815”), which requires additional disclosures about the Company’s objectives and strategies for using derivative instruments, how the derivative instruments and related hedged items are accounted for, and how the derivative instruments and related hedging items affect the financial statements. The Company does not use derivative instruments to hedge exposures to cash flow, market or foreign currency risk. Terms of equity instruments are reviewed to determine whether or not they contain embedded derivative instruments that are required under ASC 815 to be accounted for separately from the host contract, and recorded on the balance sheet at fair value. The fair value of derivative liabilities, if any, is required to be revalued at each reporting date, with corresponding changes in fair value recorded in current period operating results. Pursuant to ASC 815, an evaluation of specifically identified conditions is made to determine whether the fair value of warrants issued is required to be classified as equity or as a derivative liability.

Use of Estimates
The preparation of financial statements in conformity with GAAP requires management to make estimates and assumptions that affect the reported amounts of assets and liabilities and disclosure of contingent assets and liabilities at the date of the financial statements and the reported amounts of revenues and expenses during the reporting period. Actual results could differ from those estimates.
 

12

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


Recently Issued Accounting Pronouncements

Accounting Standards Not Yet Adopted
Fair Value Measurements: In August 2018, the Financial Accounting Standards Board (“FASB”) issued ASU No. 2018-13, Fair Value Measurement (Topic 820): Disclosure Framework—Changes to the Disclosure Requirements for Fair Value Measurement (“ASU 2018-13”). The new guidance amends the disclosure requirements for recurring and nonrecurring fair value measurements by removing, modifying, and adding certain disclosures on fair value measurements in ASC 820. The amendments on changes to the range and weighted average of significant unobservable inputs used to develop Level 3 fair value measurements and the narrative description of measurement uncertainty should be applied prospectively for only the most recent interim or annual period presented in the initial fiscal year of adoption. All other amendments should be applied retrospectively to all periods presented upon their effective date. The Company currently fair values the acquisition cost liability and right-of-use liability as a Level 3. The new guidance will be effective for the Company beginning January 1, 2020, with early adoption permitted. The Company does not plan to early adopt this ASU, and it is currently evaluating the expected impact of adopting ASU 2018-13 on its financial statements and disclosures.
Collaborative Arrangements: In November 2018, the FASB issued ASU No. 2018-18, Collaborative Arrangements (Topic 808): Clarifying the interaction between Topic 808 and Topic 606 (“ASU 2018-18”). The guidance makes targeted improvements to GAAP for collaborative arrangements including: (i) clarifying that certain transactions between collaborative arrangement participants should be accounted for as revenue under ASC 606 when the collaborative arrangement participant is a customer in the context of a unit of account, (ii) adding unit-of-account guidance in ASC 808 to align with the guidance in ASC 606 (that is, a distinct good or service) when an entity is assessing whether the collaborative arrangement or a part of the arrangement is within the scope of ASC 606, and (iii) requiring that in a transaction with a collaborative arrangement participant that is not directly related to sales to third parties, presenting the transaction together with revenue recognized under ASC 606 is precluded if the collaborative arrangement participant is not a customer. The amendments in this update are effective for public entities for fiscal years beginning after December 15, 2019, and interim periods within those fiscal years. Early adoption is permitted. The amendments should be applied retrospectively to the date of initial application of ASC 606. An entity may elect to apply the amendments in this ASU retrospectively either to all contracts or only to contracts that are not completed at the date of initial application of ASC 606. An entity should disclose its election. An entity may elect to apply the practical expedient for contract modifications that is permitted for entities using the modified retrospective transition method in ASC 606. The Company does not expect the adoption of ASU 2018-18 to have a material impact on its financial statements and disclosures.
Credit Losses: In June 2016, the FASB issued ASU No. 2016-13, Financial Instruments - Credit Losses (Topic 326): Measurement of Credit Losses on Financial Instruments ("ASU 2016-13"). ASU 2016-13 replaced the incurred loss impairment methodology under current GAAP with a methodology that reflects expected credit losses and requires a consideration of a broader range of reasonable and supportable information to inform credit loss estimates. ASU 2016-13 requires use of a forward-looking expected credit loss model for accounts receivables, loans, and other financial instruments. In May 2019, the FASB issued ASU 2019-05, which provides transition relief for entities adopting ASU 2016-13. For entities that have adopted ASU 2016-13, the amendments in ASU 2019-05 are effective for fiscal years beginning after December 15, 2019, including interim periods therein. An entity may early adopt the ASU in any interim period after its issuance if the entity has adopted ASU 2016-13. For all other entities, the effective date will be the same as the effective date of ASU 2016-13. ASU 2016-13 is effective for fiscal years beginning after December 15, 2019, including interim periods within those fiscal years. The Company is currently evaluating the expected impact of adopting ASU 2016-13 on its financial statements and disclosures.

NOTE 2.     BUSINESS COMBINATIONS

TAPINFLUENCE, INC.
On July 26, 2018, IZEA completed its merger with TapInfluence, Inc., pursuant to the terms of the Agreement and Plan of Merger, dated as of July 11, 2018, by and among IZEA, IZEA Merger Sub, Inc., TapInfluence, certain stockholders of TapInfluence and the stockholders’ representative, as amended by Amendment No. 1 thereto, dated as of July 20, 2018 (the “Merger Agreement”). The merger was consummated, in part, to further consolidate the influencer marketing industry for IZEA, and for IZEA to obtain benefits from the acquisition of the TapInfluence technology platform and existing customer base, particularly from TapInfluence’s self-service customers.


13

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


The following table summarizes the purchase price and acquisition costs payable associated with this acquisition:
 
Estimated Gross Purchase Consideration
 
Estimated Initial Present and Fair Value
 
Estimated Present
and Fair Value of
Acquisition Costs
Payable
 
Estimated Remaining
Fair Value of
Acquisition Costs
Payable
 
July 26, 2018
 
July 26, 2018
 
December 31, 2018
 
September 30, 2019
Cash paid at closing (a)
$
1,500,000

 
$
1,500,000

 
$

 
$

Stock paid at closing (a)
1,759,500

 
1,759,500

 

 

Purchase price adjustment (b)
(439,610
)
 
(555,026
)
 
(115,416
)
 

First deferred purchase price installment (c)
1,000,000

 
970,576

 
995,097

 

Second deferred purchase price installment (c)
3,500,000

 
3,271,028

 
3,366,433

 

Total
$
7,319,890

 
$
6,946,078

 
$
4,246,114

 
$

(a)  
The aggregate consideration paid at closing for the acquisition of TapInfluence consisted of a cash payment of $1,500,000 and the issuance of 1,150,000 shares of IZEA common stock valued at $1,759,500, or $1.53 per share.
(b)  
Per the terms of the Merger Agreement, the initial cash payment due at closing of $1,500,000 was to be adjusted as follows: reduced for seller transaction expenses and closing date indebtedness, increased by closing date cash and cash equivalents of TapInfluence, and reduced or increased by an estimated working capital amount. These adjustments resulted in a net reduction in the purchase price of $439,610, which included a negative estimated working capital adjustment of $181,633.
(c)  
Aggregate post-acquisition date consideration consists of additional payments totaling $4,500,000, less any remaining adjustment related to the final working capital adjustment calculation. The payments will be made in the form of cash, common stock or a combination thereof, at IZEA’s option. The first of these installments was paid in January 2019, and the second of the two installments was paid in July 2019. Following the closing, IZEA calculated the final working capital as of the closing date as a negative $297,049, which was $115,416 lower than the original estimate of negative $181,633. Therefore, the purchase price was reduced by an additional $115,416, which was deducted from the six-month installment payment paid in January 2019. On January 26, 2019, the Company issued 660,136 shares of its common stock valued at $884,583, or $1.34 per share, using a thirty (30) trading day volume-weighted average closing price (the “30-day VWAP”) as reported by the Nasdaq Capital Market prior to the issuance date. The Company recorded a $191,439 loss on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $1.63 on the settlement date and the 30-day average price of the common stock of $1.34 required by the Merger Agreement.
On July 26, 2019, pursuant to the terms of the Merger Agreement, the Company issued to the former shareholders of TapInfluence 6,908,251 shares of its common stock valued at $3,500,000, or $0.50664 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. The Company recognized a gain of $752,591 on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $0.3977 on the settlement date and the 30-day VWAP.
The Company’s consolidated revenue associated with TapInfluence operations for the three and nine months ended September 30, 2018, was $797,244. The Company’s consolidated revenue associated with TapInfluence operations for the three and nine months ended September 30, 2019, was $438,246 and $1,778,643, respectively. The Company is unable to determine net loss specifically related to TapInfluence operations as the majority of operational resources are shared with IZEA, and we continue to migrate certain former TapInfluence customers to the IZEAx platform.
The following unaudited pro forma summary presents consolidated information of the Company as if the business combination with TapInfluence had occurred on January 1, 2018:

14

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


 
 
Pro Forma
 
 
Three Months Ended September 30, 2018
 
Nine Months Ended September 30, 2018
Pro forma revenue
 
$
8,326,602

 
$
16,344,003

Pro forma cost of revenue
 
(2,773,608
)
 
(6,867,048
)
Pro forma gross profit
 
$
5,552,994

 
$
9,476,955

 
 
 
 
 
Pro forma net loss prior to adjustments
 
$
(2,684,646
)
 
$
(6,377,521
)
Pro forma adjustment to net loss:
 
 
 

Difference in amortization of acquired identifiable intangible assets
 
(77,506
)
 
(569,055
)
Acquisition-related expenses
 
114,833

 
114,833

Pro forma net loss combined
 
$
(2,647,319
)
 
$
(6,831,743
)
The business combination was accounted for under the acquisition method of accounting in accordance with ASC Topic 805, Business Combinations.

ZENCONTENT, INC.
On July 31, 2016, the Company purchased all of the outstanding shares of capital stock of ZenContent pursuant to the terms of a Stock Purchase Agreement, by and among IZEA, ZenContent and the stockholders of ZenContent (the “ZenContent Stock Purchase Agreement”) for a maximum purchase price to be paid over three years of $4,500,000. Upon closing, the Company paid a cash payment of $400,000 and issued 86,207 shares of the Company’s common stock valued at $600,000. The ZenContent Stock Purchase Agreement also requires (i) three equal annual installment payments totaling $1,000,000, subject to a working capital adjustment, commencing 12 months following the closing and (ii) contingent performance payments of up to an aggregate of $2,500,000 over the three consecutive 12-month periods following the closing, based upon ZenContent achieving certain minimum revenue thresholds. Of these payments, 33% of each such annual installment or contingent performance payment will be in the form of cash and the remainder of such payment will be in the form of either cash or additional shares of the Company’s common stock (determined at the Company’s option). In July 2018, pursuant to an amendment to the ZenContent Stock Purchase Agreement, the parties agreed to fix the amount payable for any further contingent performance payments at $90,000, of which $45,000 was paid in cash on November 1, 2018, and $45,000 was paid in cash on November 1, 2019.


15

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


The following table summarizes the purchase price and acquisition costs payable associated with this acquisition:

 
Estimated Gross Purchase Consideration
 
Estimated Initial Present and Fair Value
 
Estimated Present
and Fair Value of
Acquisition Costs
Payable
 
Estimated Remaining
Fair Value of
Acquisition Costs
Payable
 
July 31, 2016
 
July 31, 2016
 
December 31, 2018
 
September 30, 2019
Cash paid at closing (a)
$
400,000

 
$
400,000

 
$

 
$

Stock paid at closing (a)
600,000

 
600,000

 

 

Guaranteed purchase price (b)
933,565

 
566,547

 
321,740

 

Contingent performance payments (c)
2,500,000

 
230,000

 
43,639

 
44,805

Total
$
4,433,565

 
$
1,796,547

 
$
365,379

 
$
44,805

(a)  
The aggregate consideration paid at closing for the acquisition of ZenContent consisted of a cash payment of $400,000 and the issuance of 86,207 shares of IZEA common stock valued at $600,000.
(b)  
Aggregate post-acquisition date consideration consists of (i) three equal annual installment payments totaling $1,000,000, commencing 12 months following the closing, less a reduction of $66,435 due to a customary closing date working capital adjustment (“guaranteed purchase price”), and (ii) contingent performance payments up to an aggregate of $2,500,000 over the three consecutive 12-month periods following the closing. These payments are also subject to a downward adjustment up to 30% if ZenContent’s co-founder was terminated by IZEA for cause or if she terminated her employment without good reason. As a result, the Company initially reduced its acquisition cost liability by $300,000 to be accrued as compensation expense over the three-year term rather than allocated to the initial purchase price in accordance with ASC 805-10-55-25. The initial guaranteed purchase price consideration was discounted to present value using the Company’s borrowing rate of prime plus 2% (5.5% on July 31, 2016). On July 31, 2017, the Company paid $266,898 in cash for the first annual installment of $333,333 less $66,435 in working capital adjustments. On July 31, 2018, the Company paid the second annual installment, comprised of $111,112 in cash and $222,221 in stock using 98,765 shares of its common stock valued at $2.25 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. On July 31, 2019, the Company made the third and final annual installment payment under the ZenContent Stock Purchase Agreement, of 447,489 shares of our common stock valued at $222,223 or $0.4966 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. The Company recognized a gain of $41,259 on the settlement of this acquisition cost payable as a result of the difference between the actual closing price of the common stock of $0.4044 on the settlement date and the 30-day VWAP.
(c) 
The contingent performance payments were subject to ZenContent achieving certain minimum revenue thresholds over 36 months. On July 31, 2016, the Company initially determined the fair value of the $2,500,000 contingent payments to be $230,000. The fair value of the contingent performance payments was required to be revalued each quarter and was calculated using a Monte-Carlo simulation to simulate revenue over the future periods. Since the contingent consideration has an option like structure, a risk-neutral framework was considered appropriate for the valuation. The Company started with a risk-adjusted measure of forecasted revenue (using a risk-adjusted discount rate of 17%) and assumed it would follow geometric Brownian motion to simulate the revenue at future dates. Once the initial revenue was estimated based off of projections, payout was calculated for each year and present valued to incorporate the credit risk associated with these payments. The Company’s fair value conclusion was based on the average payment from 250,000 simulation trials. The volatility used for the simulation was 45%. The interest rate used for the simulation was the Company’s current borrowing rate of prime plus 2% at the time of valuation. The Company revised its estimate of the contingent performance payments based on the fixed payments agreed upon in the July 2018 amendment to the ZenContent Stock Purchase Agreement.


16


NOTE 3.     PROPERTY AND EQUIPMENT

Property and equipment consists of the following:
 
September 30, 2019
 
December 31, 2018
Furniture and fixtures
$
298,804

 
$
293,777

Office equipment
86,884

 
77,194

Computer equipment
464,903

 
561,812

Leasehold improvements
338,018

 
338,018

Total
1,188,609

 
1,270,801

Less accumulated depreciation and amortization
(956,177
)
 
(998,562
)
Property and equipment, net
$
232,432

 
$
272,239

Depreciation and amortization expense on property and equipment recorded in Depreciation and amortization expense in the consolidated statements of operations was $25,391 and $55,034 for the three months ended September 30, 2019 and 2018, respectively. For the nine months ended September 30, 2019 and 2018, depreciation and amortization expense on property and equipment recorded in Depreciation and amortization expense in the consolidated statements of operations was $99,814 and $167,900, respectively.

NOTE 4.     INTANGIBLE ASSETS

The identifiable intangible assets, other than Goodwill, consists of the following assets:    
 
September 30, 2019
 
December 31, 2018
 
Useful Life (in years)
 
Balance
 
Accumulated Amortization
 
Balance
 
Accumulated Amortization
 
Content provider networks
$
160,000

 
$
160,000

 
$
160,000

 
$
160,000

 
2
Trade names
87,000

 
87,000

 
87,000

 
66,583

 
1
Developed technology
1,130,000

 
565,667

 
1,130,000

 
396,167

 
5
Self-service content customers
2,810,000

 
1,221,111

 
2,810,000

 
571,111

 
3
Managed content customers
2,140,000

 
2,140,000

 
2,140,000

 
2,071,945

 
3
Domains
166,469

 
124,852

 
166,469

 
99,881

 
5
Embedded non-compete provision
28,000

 
16,333

 
28,000

 
5,833

 
2
Total
$
6,521,469

 
$
4,314,963

 
$
6,521,469

 
$
3,371,520

 
 
Total identifiable intangible assets, other than Goodwill, from the Company’s acquisitions and other acquired assets net of accumulated amortization thereon consists of the following:
 
September 30, 2019
 
December 31, 2018
Ebyline Intangible Assets
$
2,370,000

 
$
2,370,000

ZenContent Intangible Assets
722,000

 
722,000

Domains
166,469

 
166,469

TapInfluence Intangible Assets
3,263,000

 
3,263,000

Total
$
6,521,469

 
$
6,521,469

Less accumulated amortization
(4,314,963
)
 
(3,371,520
)
Intangible assets, net
$
2,206,506

 
$
3,149,949

The Company is amortizing the identifiable intangible assets over a weighted-average period of three years. Amortization expense recorded in depreciation and amortization in the accompanying consolidated statements of operations was $297,629 and $242,018 for the three months ended September 30, 2019 and 2018, respectively. For the nine months ended September 30, 2019 and 2018, amortization expense recorded in depreciation and amortization was $943,443 and $458,054, respectively.
The portion of this amortization expense specifically related to the costs of acquired technology for its platforms that is presented separately from cost of revenue was $26,500 for each of the three months ended September 30, 2019 and 2018 and $79,500 for each of the nine months ended September 30, 2019 and 2018.
As of September 30, 2019, future estimated amortization expense related to identifiable intangible assets is set forth in the following schedule:
 
 
Amortization Expense
Remainder of 2019
 
$
284,990

2020
 
1,079,127

2021
 
652,389

2022
 
120,000

2023
 
70,000

Total
 
$
2,206,506

The Company’s goodwill balance changed as follows:
 
 
Amount
Balance on December 31, 2018
 
$
8,316,722

Acquisitions, divestitures or other changes during 2019
 

Balance on September 30, 2019
 
$
8,316,722


NOTE 5.     SOFTWARE DEVELOPMENT COSTS

Software development costs consists of the following:
 
September 30, 2019
 
December 31, 2018
Software development costs
$
2,815,878

 
$
2,316,515

Less accumulated amortization
(1,162,077
)
 
(887,911
)
Software development costs, net
$
1,653,801

 
$
1,428,604

The Company developed its web-based advertising and content exchange platform, IZEAx, to enable native advertising campaigns on a greater scale. The Company continues to add new features and additional functionality to IZEAx to facilitate the contracting, workflow, and delivery of direct content as well as provide for invoicing, collaborating, and direct payments for the Company’s self-service customers. The Company capitalized software development costs of $47,744 and $229,273 during the three months ended September 30, 2019 and 2018, respectively. The Company capitalized software development costs of $499,363 and $486,927 during the nine months ended September 30, 2019 and 2018, respectively. As a result, the Company has capitalized a total of $2,815,878 in direct materials, consulting, payroll and benefit costs to its internal use software development costs in the consolidated balance sheet as of September 30, 2019. The Company amortizes its software development costs, commencing upon initial release of the software or additional features, on a straight-line basis over the estimated the useful life of five years, which is consistent with the amount of time its legacy platforms were in service.
Amortization expense on software development costs that is presented separately from cost of revenue and recorded in Depreciation and amortization expense in the accompanying consolidated statements of operations was $110,073 and $73,622 for the three months ended September 30, 2019 and 2018, respectively and $274,166 and $220,866 for the nine months ended September 30, 2019 and 2018, respectively.

17

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


As of September 30, 2019, future estimated amortization expense related to software development costs is set forth in the following schedule:
 
Software Development Amortization Expense
Remainder of 2019
$
112,350

2020
444,517

2021
403,121

2022
333,796

2023
268,689

Thereafter
91,328

Total
$
1,653,801



NOTE 6.    COMMITMENTS AND CONTINGENCIES

Secured Credit Facility
The Company has a secured credit facility agreement (also referred to herein as “line of credit”) with Western Alliance Bank, the parent company of Bridge Bank, N.A. of San Jose, California, which it obtained on March 1, 2013 and expanded on April 13, 2015. Effective August 30, 2018, as a result of IZEA’s merger with TapInfluence, the Company entered into a Business Financing Modification Agreement and Consent (“Modification Agreement”) with Western Alliance Bank to add TapInfluence as an additional borrower on the secured credit facility. In connection with the August 30, 2018 amendment, the Company incurred approximately $8,400 of costs which have been capitalized and are being amortized through interest expense over 12 months. Pursuant to the secured credit facility agreement, as amended, the Company may submit requests for funding up to 80% of its eligible accounts receivable up to a maximum credit limit of $5 million. This agreement is secured by the Company’s accounts receivable and substantially all of the Company’s other assets. The Modification Agreement automatically renews in April of each year and requires the Company to pay an annual facility fee of $20,000 (0.4% of the credit limit) and an annual due diligence fee of $1,000. Interest accrued on the advances at the rate of prime plus 2% per annum through August 29, 2018, at which time the rate was amended to prime plus 1.5% per annum in conjunction with the August 30, 2018 Modification Agreement. The default rate of interest is prime plus 7%.
The Company had $0 and $1,526,288 outstanding under this secured credit facility of September 30, 2019 and December 31, 2018. These balances outstanding were secured by gross accounts receivable balances of $0 and $1,907,860 as of September 30, 2019 and December 31, 2018, respectively. As of September 30, 2019, the Company had a net accounts receivable balance of $4,497,659. Assuming that all of the Company’s accounts receivable balance was eligible for funding, the Company had $3,598,127 in remaining available credit under the agreement as of September 30, 2019.
The annual fees are capitalized in the Company’s consolidated balance sheet within other current assets and are amortized to interest expense over one year. The Company amortized $5,250 and $5,250 of the secured credit facility costs through interest expense during the three months ended September 30, 2019 and 2018, respectively. During the nine months ended September 30, 2019 and 2018, the Company amortized $19,964 and $15,750, respectively of the secured credit facility costs through interest expense. The remaining value of the capitalized loan costs related to the secured credit facility as of September 30, 2019 is $12,250; this amount will be amortized to interest expense over the next seven months.

Lease Commitments
The Company has no obligations under finance leases as of September 30, 2019.

18

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


Leases
The corporate headquarters are located at 480 N. Orlando Avenue, Suite 200 in Winter Park, Florida. The Company occupies this office pursuant to a sublease agreement that originally expired in April 2019. In January 2019, the Company exercised its option to extend this lease for one additional year until April 30, 2020. This lease covers approximately 15,500 square feet based on an annually increasing rate of $17.50 to $22.50 per square foot over the initial lease term. The Company also occupies flexible office space under monthly, quarterly or semi-annual membership contracts in Los Angeles, San Francisco, Denver, Chicago, New York City and Toronto.
In connection with the adoption of the new lease standard, the Company recorded a right-of-use liability of $400,977 as of January 1, 2019. During the three and nine months ended September 30, 2019, the Company recorded $5,230 and $21,252, respectively, of interest accretion on this right-of-use liability.
Our lease obligation associated with our Winter Park, Florida office space has a remaining lease term of 7 months. The present value of this lease obligation was determined using a discount rate of 9.5%, consistent with our effective borrowing rate.
A summary of future minimum lease payments as of September 30, 2019 related to our leased Winter Park, Florida office space, is as follows:
Remainder of 2019
$
85,137

2020
85,785

Total minimum lease payments
$
170,922

Total rent expense recorded in general and administrative expense in the accompanying consolidated statements of operations was $155,165 and $459,944 for the three and nine months ended September 30, 2019.

Retirement Plans
The Company offers a 401(k) plan to all of its eligible employees. The Company matches participant contributions in an amount equal to 50% of each participant’s contribution up to 8% of the participant’s salary. The participants become vested in 20% annual increments after two years of service. During the three months ended September 30, 2019 and 2018, the Company incurred $29,273 and $42,745, respectively, in expense for matching employer contributions. During the nine months ended September 30, 2019 and 2018, the Company incurred $131,493 and $167,659, respectively, in expense for matching employer contributions.

Litigation
A securities class action lawsuit, Julian Perez, individually, and on behalf of all others similarly situated v. IZEA, Inc., et al., case number 2:18-cv-02784-SVW-GJS was instituted April 4, 2018 in the U.S. District Court for the Central District of California against the Company and certain of its executive officers on behalf of certain purchasers of its common stock. The plaintiffs seek to recover damages for investors under federal securities laws. The Company has estimated and accrued a potential loss of $500,000 representing its deductible on the associated insurance coverage.
On April 15, 2019, a stipulation of settlement was filed in the U.S. District Court for the Central District of California that contained settlement terms as agreed upon by the parties to the Perez class action lawsuit described above. The motion for preliminary approval of the settlement was granted on May 7, 2019. According to the terms of the settlement, as agreed upon by the parties, IZEA’s insurer deposited $800,000 into the settlement fund and we paid the remainder of the Company’s previously accrued insurance deductible of $400,000 into escrow to be used as settlement funds, inclusive of lead plaintiff awards and lead counsel fees. The U.S. District Court for the Central District of California issued an Order approving the settlement of the Perez class action lawsuit on September 26, 2019, which requires that the lawsuit be dismissed with prejudice.
On July 3, 2018, a shareholder derivative lawsuit, Korene Stuart v. Edward H. Murphy et al., case number A-18-777135-C was instituted in the Eighth Judicial District Court of the State of Nevada, Clark County against certain executive officers and members of the Board of Directors for IZEA. IZEA has been named as a nominal defendant. The plaintiff seeks to recover damages on behalf of the Company for purported breaches of the individual defendants’ fiduciary duties as directors and/or officers of IZEA, unjust enrichment, abuse of control, gross mismanagement, and waste of corporate assets in violation of state common law.
Additionally, on October 19, 2018, a shareholder derivative lawsuit, Dennis E. Emond v. Edward H. Murphy et al., case number 2:18-cv-9040, was instituted in the U.S. District Court for the Central District of California against certain executive officers and members of the Board of Directors for IZEA. IZEA has been named as a nominal defendant. An

19

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


amended complaint was filed on October 31, 2018. The plaintiff seeks to recover damages on behalf of the Company for purported breaches of the individual defendants’ fiduciary duties as directors and/or officers of IZEA, gross mismanagement and alleged violations of federal securities laws.
On March 6, 2019, a stipulation of settlement was filed in the United States District Court for the Central District of California that contained settlement terms as agreed upon by the parties to the Stuart and Emond shareholder derivative lawsuits described above. The settlement terms as agreed upon by the parties include that IZEA will direct its insurers to make a payment of $300,000 as a fee and service award to the plaintiffs and their counsel in the Stuart and Emond lawsuits and further that IZEA will enact certain corporate governance reforms. The settlement is subject to approval by the United States District Court for the Central District of California, and the plaintiff presented his motion for preliminary approval of the settlement on May 13, 2019. The motion is currently pending before the Court. Upon final approval by the Court, the settlement will require that both the Emond and Stuart lawsuits be dismissed with prejudice. In the event that the Court does not approve the settlement, the Company intends to vigorously defend against the claims.
On August 28, 2019, the United States District Court for the Central District of California entered an order preliminarily approving a stipulation of settlement filed on March 6, 2019 (the "Settlement") that contained settlement terms as agreed upon by parties to the Stuart and Emond shareholder derivative lawsuits described above. The terms of the Settlement include IZEA’s directing its insurers to make a payment of $300,000 as a fee and service award to the plaintiffs and their counsel in the Stuart and Emond lawsuits and IZEA’s enacting certain governance reforms. A hearing on final approval of the Settlement will be held on December 16, 2019 at 8:30 a.m., Los Angeles time. Pursuant to the terms of the Settlement, final approval of the Settlement by the United States District Court for the Central District of California will result in the dismissal with prejudice of both the Stuart and Emond lawsuits.
From time to time, the Company may become involved in various other lawsuits and legal proceedings that arise in the ordinary course of its business. Litigation is, however, subject to inherent uncertainties, and an adverse result in these or other matters may arise from time to time that may harm the Company’s business. The Company is currently not aware of any other legal proceedings or claims that it believes would or could have, individually or in the aggregate, a material adverse effect on us. Regardless of final outcomes, however, any such proceedings or claims may nonetheless impose a significant burden on management and employees and may come with costly defense costs or unfavorable preliminary interim rulings.

NOTE 7.    STOCKHOLDERS’ EQUITY

Authorized Shares
The Company has 200,000,000 authorized shares of common stock and 10,000,000 authorized shares of preferred stock, each with a par value of $0.0001 per share.
Public Offering

On May 10, 2019, the Company closed on its underwritten registered public offering of 14,285,714 shares of common stock at a public offering price of $0.70 per share, for total gross proceeds of approximately $10.0 million. The net proceeds to the Company were approximately $9.23 million. Mr. Edward Murphy, the Company’s Chief Executive Officer and a Company director, and Mr. Troy J. Vanke, the Company’s former Chief Financial Officer, participated in the public offering and purchased 21,428 and 42,857 shares of stock, respectively.

Stock Issued for Acquisitions
TapInfluence
On January 26, 2019, pursuant to its Merger Agreement with TapInfluence (see Note 2. Business Combinations), the Company issued 660,136 shares of its common stock valued at $884,583, or $1.34 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. The Company recorded a $191,439 loss on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $1.63 on the settlement date and the 30-day VWAP of $1.34 required by the Merger Agreement.
On July 26, 2019, pursuant to the terms of the Merger Agreement with TapInfluence (see Note 2. Business Combinations), the Company issued to the former shareholders of TapInfluence 6,908,251 shares of its common stock valued at $3,500,000, or $0.50664 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. The Company recognized a gain of $752,591 on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $0.3977 on the settlement date and the 30-day VWAP.
ZenContent

20

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


On July 31, 2019, the Company made the third and final annual installment payment under the ZenContent Stock Purchase Agreement, of 447,489 shares of our common stock valued at $222,223or $0.4966 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. The Company recognized a gain of $41,259 on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $0.4044 on the settlement date and the 30-day VWAP.
On November 1, 2019, subsequent to the third quarter of 2019, the Company made a final payment of $45,000 as a final installment to settle the ZenContent Stock Purchase Agreement.
    

Equity Incentive Plans
In May 2011, the Company’s Board of Directors (the “Board”) adopted the 2011 Equity Incentive Plan of IZEA Worldwide, Inc. (the “May 2011 Plan”). At the Company’s 2018 Annual Meeting of Stockholders held on December 18, 2018, the stockholders approved an amendment and restatement of the May 2011 Plan which increased the number of shares of common stock available for issuance under the May 2011 Plan. The amended and restated May 2011 Plan allows the Company to award restricted stock, restricted stock units and stock options, covering up to 2,500,000 shares of common stock as incentive compensation for its employees and consultants. As of September 30, 2019, the Company had 275,562 shares of common stock available for issuance pursuant to future grants under the May 2011 Plan.
In August 2011, the Company adopted the 2011 B Equity Incentive Plan (the “August 2011 Plan”) reserving 4,375 shares of common stock for issuance under the August 2011 Plan. As of September 30, 2019, the Company had 4,375 shares of common stock available for future grants under the August 2011 Plan.
Restricted Stock
Under both the May 2011 Plan and the August 2011 Plan (together, the “2011 Equity Incentive Plans”), the Board determines the terms and conditions of each restricted stock issuance, including any future vesting restrictions.
The Company issued 27,184 shares of restricted stock on March 28, 2019 to Mr. Edward Murphy, its Chief Executive Officer, for amounts owed on his fourth quarter 2018 performance bonus. The stock was initially valued at $36,427 and vests in equal monthly installments over 12 months from issuance. The Company issued 4,570 shares of restricted stock on March 28, 2019 to Mr. Ryan Schram, its Chief Operating Officer, for amounts owed on his fourth quarter 2018 performance bonus. The stock was initially valued at $6,124 and vests in equal monthly installments over 48 months from issuance.
During the nine months ended September 30, 2019, the Company issued its six independent directors a total of 88,758 shares of restricted common stock initially valued at $150,000 for their annual service as directors of the Company. The stock vests in equal monthly installments from January through December 2019.
The following table contains summarized information about outstanding restricted stock for the nine months ended September 30, 2019:
Restricted Stock
Common Shares
 
Weighted-Average
Grant Date
Fair Value
 
Weighted-Average
Remaining Years
to Vest
Nonvested at December 31, 2018
57,984

 
$
3.70

 
1.4
Granted
120,512

 
1.60

 
 
Vested
(108,785
)
 
2.21

 
 
Forfeited
(2,500
)
 
5.52

 
 
Nonvested at September 30, 2019
67,211

 
$
2.19

 
1.2
Although restricted stock is issued upon the grant of an award, the Company excludes restricted stock from the computations within the financial statements of total shares outstanding and earnings per share until such time as the restricted stock vests.
Expense recognized on restricted stock issued to non-employees for services during the three months ended September 30, 2019 and 2018 was $37,509 and $31,244, respectively, and during the nine months ended September 30, 2019 and 2018 was $112,504 and $93,734, respectively.
Expense recognized on restricted stock issued to employees during the three months ended September 30, 2019 and 2018 was $44,856 and $38,128, respectively, and during the nine months ended September 30, 2019 and 2018 was $128,113 and $121,994, respectively.

21

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


The fair value of the Company’s common stock on September 30, 2019 was $0.26 per share. The intrinsic value on the non-vested restricted stock as of September 30, 2019 was $17,475. Future compensation expense related to issued, but non-vested restricted stock awards as of September 30, 2019 is $147,258. This value is estimated to be recognized over the weighted-average vesting period of approximately 1.2 years.
Restricted Stock Units
The Board determines the terms and conditions of each restricted stock unit award issued under the May 2011 Plan.
The Company issued 131,235 restricted stock units on May 17, 2019 to Mr. Murphy, under the terms of his amended employment agreement. The restricted stock units were initially valued at $76,510 and vest in equal monthly installments over 36 months from issuance. The Company issued 258,312 restricted stock units on August 29, 2019 to Mr. Murphy under the terms of his amended employment agreement. The restricted stock units were initially valued at $82,789 and vest in equal monthly installments over 48 months from issuance.
    
The Company issued 890 restricted stock units on May 14, 2019 to Mr. Troy Vanke, the Company’s then Chief Financial Officer, under the terms of his employment agreement. The restricted stock units were initially valued at $578 and vest in equal monthly installments over 12 months from issuance. Upon his departure in August 2019, 667 of these shares were forfeited.
The following table contains summarized information about restricted stock units during the nine months ended September 30, 2019:
Restricted Stock Units
Common Shares
 
Weighted-Average
Grant Date
Fair Value
 
Weighted-Average
Remaining Years
to Vest
Nonvested at December 31, 2018
160,000

 
$
1.04

 
1.0
Granted
390,437

 
0.41

 
 
Vested
(104,707
)
 
0.89

 
 
Forfeited
(26,667
)
 
1.03

 
 
Nonvested at September 30, 2019
419,063

 
$
0.49

 
3.1
The Company granted 258,312 restricted stock units under the 2011 Equity Incentive Plans during the three months ended September 30, 2019. No restricted stock units under the 2011 Equity Incentive Plans were granted during the three and nine months ended September 30, 2018.
The intrinsic value on the non-vested restricted units as of September 30, 2019 was $108,956. Expense recognized on restricted stock units issued to employees during the three months ended September 30, 2019 was $37,790 and during the nine months ended September 30, 2019 was $92,738. As of September 30, 2019, future compensation related to restricted stock units expected to vest of $206,092 is estimated to be recognized over the weighted-average vesting period of approximately 3.1 years.


22

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


Stock Options
Under the 2011 Equity Incentive Plans, the Board determines the exercise price to be paid for the stock option shares, the period within which each stock option may be exercised, and the terms and conditions of each stock option. The exercise price of incentive and non-qualified stock options may not be less than 100% of the fair market value per share of the Company’s common stock on the grant date. If an individual owns stock representing more than 10% of the outstanding shares, the exercise price of each share of an incentive stock option must be equal to or exceed 110% of fair market value. Unless otherwise determined by the Board at the time of grant, the exercise price is set at the fair market value of the Company’s common stock on the grant date (or the last trading day prior to the grant date, if it is awarded on a non-trading day). Additionally, the term is set at ten years and the option typically vests on a straight-line basis over the requisite service period as follows: 25% one year from the date of grant with the remaining vesting monthly in equal increments over the following three years. The Company issues new shares for any stock awards or options exercised under its 2011 Equity Incentive Plans.
A summary of stock option activity under the 2011 Equity Incentive Plans for the nine months ended September 30, 2019 is presented below:
Stock Options Outstanding
Common Shares
 
Weighted-Average
Exercise Price
 
Weighted-Average
Remaining Life
(Years)
Outstanding at December 31, 2018
1,040,477

 
$
5.23

 
6.5
Granted
583,552

 
0.68

 
 
Expired
(140,063
)
 
7.72

 
 
Forfeited
(80,047
)
 
2.94

 
 
Outstanding at September 30, 2019
1,403,919

 
$
3.22

 
7.39
During the three and nine months ended September 30, 2019 and 2018, no stock options were exercised. The fair value of the Company’s common stock on September 30, 2019 was $0.26 per share. The intrinsic value on outstanding stock options as of September 30, 2019 was $0. The intrinsic value on exercisable stock options as of September 30, 2019 was $0.
A summary of the nonvested stock option activity under the 2011 Equity Incentive Plans for the nine months ended September 30, 2019 is presented below:
Nonvested Stock Options
Common Shares
 
Weighted Average
Grant Date
Fair Value
 
Weighted Average
Remaining Years
to Vest
Nonvested at December 31, 2018
300,510

 
$
0.80

 
2.4
Granted
583,552

 
0.44

 
 
Vested
(85,456
)
 
2.33

 
 
Forfeited or expired
(57,012
)
 
1.89

 
 
Nonvested at September 30, 2019
741,594

 
$
0.91

 
3.2
Expense recognized on stock options issued to employees during the three months ended September 30, 2019 and 2018 was approximately $97,220 and $77,483, respectively. During the nine months ended September 30, 2019 and 2018 expense recognized on stock options issued was approximately $277,220 and $319,416, respectively. Future compensation expense related to nonvested awards as of September 30, 2019 expected to vest of approximately $677,542 is estimated to be recognized over the weighted-average vesting period of approximately 3.2 years.
The following table shows the number of stock options granted under our 2011 Equity Incentive Plans and the assumptions used to determine the fair value of those options during the nine months ended September 30, 2019 and 2018:
Period Ended
 
Total Stock Options Granted
 
Weighted-Average Exercise Price
 
Weighted-Average Expected Term
 
Weighted-Average Volatility
 
Weighted-Average Risk-Free Interest Rate
 
Weighted-Average
Grant Date
Fair Value
September 30, 2019
 
583,552
 
$0.68
 
6 years
 
85.03%
 
1.92%
 
$0.44
September 30, 2018
 
98,359
 
$1.71
 
6.0 years
 
63.40%
 
2.77%
 
$0.96

23

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


There were outstanding options to purchase 1,403,919 shares with a weighted average exercise price of $3.22 per share, of which options to purchase 662,325 shares were exercisable with a weighted average exercise price of $5.49 per share as of September 30, 2019

Employee Stock Purchase Plan
At the Company’s 2018 Annual Meeting of Stockholders held on December 18, 2018, stockholders holding a majority of the Company’s outstanding shares of common stock, upon previous recommendation and approval of the Board, adopted the amended and restated IZEA Worldwide, Inc. 2014 Employee Stock Purchase Plan (the “ESPP”), which provides for the issuance of up to 500,000 shares of the Company’s common stock thereunder. Any employee regularly employed by the Company for 90 days or more on a full-time or part-time basis (20 hours or more per week on a regular schedule) is eligible to participate in the ESPP. The ESPP operates in successive six months offering periods commencing at the beginning of each fiscal year half. Each eligible employee who elects to participate may purchase up to 10% of their annual compensation in common stock not to exceed $21,250 annually or 2,000 shares per year. The purchase price will be the lower of (i) 85% of the fair market value of a share of common stock on the first day of the offering period or (ii) 85% of the fair market value of a share of common stock on the last day of the offering period. The ESPP will continue until January 1, 2024, unless otherwise terminated by the Board.
As of September 30, 2019, the Company had 430,129 remaining shares of common stock available for future grants under the ESPP. During the nine months ended September 30, 2019, employees paid $3,096 to purchase 7,099 shares of common stock and paid $9,035 to purchase 11,189 shares of common stock during the nine months ended September 30, 2018.
Stock-based compensation cost related to all awards granted to employees is measured at the grant date, based on the fair value of the award, and is recognized as an expense over the employee’s requisite service period. The Company estimates the fair value of each option award on the date of grant using a Black-Scholes option-pricing model that uses the assumptions stated in Note 1. Company and Significant Accounting Policies. Total stock-based compensation expense recognized on restricted stock, restricted stock units, stock options and employee stock purchase plan issuances during the three months ended September 30, 2019 and 2018 was $179,866 and $118,410, respectively. Total stock-based compensation expense recognized on restricted stock, restricted stock units, stock options and employee stock purchase plan issuances during the nine months ended September 30, 2019 and 2018 was $498,071 and $468,042, respectively.
Stock-based compensation expense was recorded in the Company’s consolidated statement of operations as follows:
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2019
 
2018
 
2019
 
2018
Cost of revenue
$
2,737

 
$
3,786

 
$
7,777

 
$
14,510

Sales and marketing
$
6,187

 
$
15,097

 
$
18,121

 
$
60,396

General and administrative
$
170,942

 
$
99,527

 
$
472,173

 
$
393,136

Share Repurchase Program
On July 1, 2019, the Board authorized and approved a share repurchase program under which the Company may repurchase up to $3,500,000 of its common stock from time to time through December 31, 2020, subject to market conditions. As of November 8, 2019, the Company had not repurchased any shares of common stock under the share repurchase program.

NOTE 8.    LOSS PER COMMON SHARE
 
Basic earnings (loss) per common share is computed by dividing the net income or loss by the basic weighted-average number of shares of common stock outstanding during each period presented. Although restricted stock is issued upon the grant of an award, the Company excludes restricted stock from the computations of weighted-average number of shares of common stock outstanding until such time as the stock vests. Diluted loss per share is computed by dividing the net income or loss by the sum of the total of the basic weighted-average number of shares of common stock outstanding plus the additional dilutive securities that could be exercised or converted into common shares during each period presented less the amount of shares that could be repurchased using the proceeds from the exercises.

24

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
 
2019
 
2018
 
2019
 
2018
Net loss
 
$
(1,173,035
)
 
$
(1,332,829
)
 
$
(4,996,001
)
 
$
(5,025,704
)
Weighted average common shares outstanding - basic and diluted
 
32,421,043

 
10,365,750

 
22,506,929

 
7,351,827

Basic and diluted loss per common share
 
$
(0.04
)
 
$
(0.13
)
 
$
(0.22
)
 
$
(0.68
)
The Company excluded the following weighted average items from the above computation of diluted loss per common share, as their effect would be anti-dilutive:
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
 
2019
 
2018
 
2019
 
2018
Stock options
 
1,300,905

 
1,048,135

 
1,167,205

 
1,040,940

Restricted stock units
 
360,059

 

 
231,602

 

Warrants
 
17,500

 
480,658

 
93,030

 
503,413

Total excluded shares
 
1,678,464

 
1,528,793

 
1,491,837

 
1,544,353


25

IZEA Worldwide, Inc.
Notes to the Unaudited Consolidated Financial Statements


NOTE 9.    REVENUE

The Company has consistently applied its accounting policies with respect to revenue to all periods presented in the unaudited consolidated financial statements contained herein. The following table illustrates the Company’s revenue by product service type:
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
 
2019
 
2018
 
2019
 
2018
Managed Services Revenue
 
$
3,558,109

 
$
4,859,434

 
$
10,416,912

 
$
12,660,949

 
 
 
 
 
 
 
 
 
Legacy Workflow Fees
 
44,170

 
48,409

 
135,791

 
164,994

Marketplace Spend Fees
 
266,037

 
378,768

 
955,328

 
388,492

License Fees
 
505,634

 
485,651

 
1,545,222

 
538,262

SaaS Services Revenue
 
815,841

 
912,828

 
2,636,341

 
1,091,748

 
 
 
 
 
 
 
 
 
Other Revenue
 
37,136

 
8,679

 
75,453

 
45,645

Total Revenue
 
$
4,411,086

 
$
5,780,941

 
$
13,128,706

 
$
13,798,342

The following table provides the Company’s revenues as determined by the country of domicile:
 
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
 
2019
 
2018
 
2019
 
2018
United States
 
$
4,097,443

 
$
5,031,929

 
$
11,873,948

 
$
12,283,641

Canada
 
313,643

 
749,012

 
1,254,758

 
1,514,701

Total
 
$
4,411,086

 
$
5,780,941

 
$
13,128,706

 
$
13,798,342


Contract Balances
The following table provides information about receivables, contract assets and contract liabilities from contracts with customers.
 
September 30, 2019
 
December 31, 2018
Accounts receivable, net
$
4,497,659

 
$
7,071,815

Contract liabilities (unearned revenue)
$
5,440,367

 
$
4,957,869

The Company does not typically engage in contracts that are longer than one year. Therefore, the Company did not recognize any contract assets as of September 30, 2019 or December 31, 2018. The Company does not capitalize costs to obtain its customer contracts given their general duration of less than one year and the amounts are not material.
Contract receivables are recognized when the receipt of consideration is unconditional. Contract liabilities relate to advance consideration received from customers under the terms of the Company’s contracts, which will be earned in future periods.
As a practical expedient, the Company expenses the costs of sales commissions that are paid to its sales force associated with obtaining contracts less than one year in length in the period incurred.
The Company typically enters into contracts that are one year or less in length. As such, the remaining performance obligations at September 30, 2019 and December 31, 2018 are equal to the contract liabilities disclosed above. The Company expects to recognize the full balance of the contract liabilities at September 30, 2019 within the next year.

ITEM 2 – MANAGEMENT’S DISCUSSION AND ANALYSIS OF FINANCIAL CONDITION AND RESULTS OF OPERATIONS

Cautionary Note Regarding Forward-Looking Information
This Quarterly Report on Form 10-Q (this “Quarterly Report”) contains “forward-looking statements” intended to qualify for the safe harbor from liability established by the Private Securities Litigation Reform Act of 1995. The statements, which are not historical facts contained in this report, including those contained in Management’s Discussion and Analysis of Financial Condition and Results of Operations, and the notes to our unaudited consolidated financial statements, particularly those that utilize terminology such as “may,” “will,” “would,” “could,” “should,” “expects,” “anticipates,” “estimates,” “believes,” “intends,” “likely,” “projects,” “plans,” “pursue,” “strategy” or “future,” or the negative of these words or other words or expressions of similar meaning, are forward-looking statements. Such statements are based on currently available operating, financial and competitive information, and are subject to inherent risks, uncertainties and changes in circumstances that are difficult to predict and many of which are outside of our control. Future events and our actual results and financial condition may differ materially from those reflected in these forward-looking statements. Therefore, you should not rely on any of these forward-looking statements. Important factors that could cause these differences include, but are not limited to, the following:
our ability to raise additional funding;
our ability to issue shares to settle future acquisition costs payable;
customer cancellations;
our ability to maintain and grow our business;
variability of operating results;
our ability to establish effective disclosure controls and procedures and internal control over financial reporting;
our ability to regain compliance with the minimum bid price requirements for continued listing of our common stock on the Nasdaq Capital Market;
our ability to maintain and enhance our brand;
our ability to develop and introduce new products and services;
the successful integration of acquired companies, technologies and assets into our portfolio of software and services;
marketing and other business development initiatives;
competition in the industry;
general government regulation;
economic conditions;
dependence on key personnel;
our ability to attract, hire and retain personnel who possess the technical skills and experience necessary to meet the service requirements of our customers;
our ability to protect our intellectual property;
the potential liability with respect to actions taken by our existing and past employees;
risks associated with international sales;
and the other risks and uncertainties described in the Risk Factors section of this Quarterly Report and our Annual Report on Form 10-K for the year ended December 31, 2018.
All forward-looking statements in this document are based on our current expectations, intentions and beliefs using information currently available to us as of the date of this Quarterly Report, and we assume no obligation to update any forward-looking statements, except as required by law.  Forward-looking statements involve known and unknown risks, uncertainties and other factors that may cause the actual results to differ materially from any future results, performance or achievements expressed or implied by such forward-looking statements.



26


Company Overview
IZEA creates and operates online marketplaces that connect marketers with content creators. Our technology brings the marketers and creators together, enabling their transactions to be completed at scale through the management of custom content workflow, creator search and targeting, bidding, analytics and payment processing.
We help power the creator economy, allowing everyone from college students and stay-at-home individuals to celebrities and accredited journalists the opportunity to monetize their content, creativity and influence through our marketers. These creators are compensated by IZEA for producing unique content such as long and short form text, videos, photos, status updates, and illustrations for marketers or distributing such content on behalf of marketers through their personal websites, blogs, and social media channels.
Marketers, including brands, agencies, and publishers, engage us to gain access to our industry expertise, technology, analytics, and network of creators. The majority of the marketers engage us to perform these services on their behalf, but they also have the ability to use our marketplaces on a self-service basis. Our technology is used for two primary purposes: the engagement of creators for influencer marketing campaigns, or the engagement of creators to create stand-alone custom content for the marketers’ own use and distribution. Marketers receive influential consumer content and engaging, shareable stories that drive awareness.
    Our primary technology platforms, The IZEA Exchange (“IZEAx”) and TapInfluence, enable transactions to be completed at scale through the management of custom content workflow, creator search and targeting, bidding, analytics, and payment processing. IZEAx and TapInfluence are designed to provide a unified ecosystem that enables the creation and publication of multiple types of custom content through a creator’s personal websites, blogs, or social media channels including Twitter, Facebook, Instagram, and YouTube, among others. In addition to IZEAx and TapInfluence, we operate the Ebyline technology platform, which we acquired in January 2015, and the ZenContent platform, which we acquired in July 2016. The Ebyline platform was originally designed as a self-service content marketplace to replace editorial newsrooms located in the news agencies with a “virtual newsroom” of creators to produce their content needs and to handle their content workflow. After the acquisition, we began to utilize the creators in the Ebyline platform to produce professional custom content for brands, in addition to the self-service functionality used by newspapers. The ZenContent platform is an in-house workflow tool that enables us to produce highly scalable, multi-part production of content for both e-commerce entities, as well as brand customers.
Subsequent to the July 2018 acquisition of TapInfluence, the Company maintained two operating segments based on its major revenue streams (Managed Services and SaaS Services), which was the result of TapInfluence having a significant amount of SaaS revenue, through June 30, 2019. In the year following the TapInfluence acquisition, the Company integrated TapInfluence into the Legacy sales platform, merged personnel and resources between the entities, and plans to merge all of the operations onto a single platform (next generation of IZEAx). Accordingly, the individual results of Managed Services and SaaS services are not being reviewed for profitability on an individual basis. Due to these factors the Company determined that only one reportable operating segment exists.

Key Components of Results of Operations
Overall consolidated results of operations are evaluated based on Revenue, Cost of Revenue, Sales and Marketing expenses, General and Administrative expenses, Depreciation and Amortization, and Other Income (Expense), net.

Revenue
We generate revenue from five primary sources: (1) revenue from our managed services when a marketer (typically a brand, agency or partner) pays us to provide custom content, influencer marketing, amplification or other consulting services (“Managed Services”); (2) revenue from fees charged to self-service customers on their marketplace spend within our IZEAx and TapInfluence platforms (“Marketplace Spend Fees”); (3) revenue from fees charged to access the IZEAx, Ebyline, and TapInfluence platforms (“License Fees”); (4) revenue from transactions generated by the self-service use of our Ebyline platform for professional custom content (“Legacy Workflow Fees”); and (5) revenue derived from other fees such as inactivity fees, early cash-out fees, and plan fees charged to users of our platforms (“Other”).
As discussed in more detail in “Note 1. Company and Summary of Significant Accounting Policies,” of this Quarterly Report, revenue from Marketplace Spend Fees and Legacy Workflow Fees is reported on a net basis and revenue from all other sources, including Managed Services, License Fees and Other are reported on a gross basis.



27


Cost of Revenue
    Our cost of revenue consists of direct costs paid to our third-party creators who provide the custom content, influencer marketing or amplification services for our Managed Service customers where we report revenue on a gross basis. It also includes internal costs related to our campaign fulfillment and SaaS support departments. These costs include salaries, bonuses, commissions, stock-based compensation, employee benefit costs, and miscellaneous departmental costs related to the personnel who are primarily responsible for providing support to our customers and ultimately fulfillment of our obligations under our contracts with customers. Where appropriate, we capitalize costs that were incurred with software that is developed or acquired for our revenue supporting platforms and amortize these costs over the estimated useful lives of those platforms. This amortization is separately stated in Depreciation and amortization on our consolidated statements of operations.

Sales and Marketing
Our sales and marketing expense consists primarily of salaries, bonuses, commissions, stock-based compensation, employee benefit costs, travel and miscellaneous departmental costs for our sales and sales support personnel, as well as marketing expenses such as brand marketing, public relation events, trade shows and marketing materials, and travel expenses.

General and Administrative
Our general and administrative expense consists primarily of salaries, bonuses, commissions, stock-based compensation, employee benefit costs, and miscellaneous departmental costs related to our executive, finance, legal, human resources, and other administrative personnel. It also includes travel, public company and investor relations expenses, as well as accounting and legal professional services fees, leasehold facilities­ related costs, and other corporate­ related expenses. General and administrative expense also includes our technology and development costs consisting primarily of our payroll costs for our internal engineers and contractors responsible for developing, maintaining and improving our technology, along with hosting and software subscription costs. These costs are expensed as incurred, except to the extent that they are associated with internal use software that qualifies for capitalization, which are then recorded as software development costs in the consolidated balance sheet. We also capitalize costs that are related to our acquired intangible assets. Depreciation and amortization related to these costs are separately stated under depreciation and amortization. General and administrative expense also includes current period gains and losses on costs previously accrued related to our acquisitions.

Depreciation and Amortization
Depreciation and amortization consists primarily of amortization on our internal use software and acquired intangible assets from our business acquisitions. To a lesser extent, we also have depreciation and amortization on equipment and leasehold improvements used by our personnel. Costs are amortized or depreciated over the estimated useful lives of the associated assets.

Other (Expense) Income
Interest expense is mainly related to the imputed interest on our acquisition costs payable and interest when we use our secured credit facility.
Other income consists primarily of interest income for interest earned on our cash and cash equivalent balances and foreign currency exchange gains and losses on foreign currency transactions, primarily related to the Canadian Dollar.


28


Results of Operations for the Three Months Ended September 30, 2019 and 2018

The following table sets forth a summary of our consolidated statements of operations and the change between the periods:
 
Three Months Ended September 30,
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Revenue
$
4,411,086

 
$
5,780,941

 
$
(1,369,855
)
 
(24)%
 
 
 
 
 
 
 
 
Costs and expenses:
 
 
 
 
 
 
 
Cost of revenue (exclusive of amortization)
1,904,287

 
2,397,466

 
(493,179
)
 
(21)%
Sales and marketing
1,518,165

 
1,574,335

 
(56,170
)
 
(4)%
General and administrative
1,752,126

 
2,699,978

 
(947,852
)
 
(35)%
Depreciation and amortization
433,094

 
370,674

 
62,420

 
17%
Total costs and expenses
5,607,672

 
7,042,453

 
(1,434,781
)
 
(20)%
Loss from operations
(1,196,586
)
 
(1,261,512
)
 
64,926


(5)%
Other income (expense):
 
 
 
 
 
 
 
Interest expense
(27,734
)
 
(90,452
)
 
62,718

 
(69)%
Change in fair value of derivatives, net

 

 

 
100%
Other income, net
51,285

 
19,135

 
32,150

 
168%
Total other income (expense), net
23,551

 
(71,317
)
 
94,868

 
(133)%
Net loss
$
(1,173,035
)
 
$
(1,332,829
)
 
$
159,794

 
(12)%

Revenue
The following table illustrates our revenue by type, the percentage of total revenue by type, and the change between the periods:
 
Three Months Ended September 30,
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Managed Services Revenue
$
3,558,109

 
81%
 
$
4,859,434

 
84%
 
$
(1,301,325
)
 
(27)%
 
 
 
 
 
 
 
 
 
 
 
 
Legacy Workflow Fees
44,170

 
1%
 
48,409

 
1%
 
(4,239
)
 
(9)%
Marketplace Spend Fees
266,037

 
6%
 
378,768

 
7%
 
(112,731
)
 
(30)%
License Fees
505,634

 
11%
 
485,651

 
8%
 
19,983

 
4%
SaaS Services Revenue
815,841

 
18%
 
912,828

 
16%
 
(96,987
)
 
(11)%
 
 
 
 
 
 
 
 
 
 
 
 
Other Revenue
37,136

 
1%
 
8,679

 
—%
 
28,457

 
328%
Total Revenue
$
4,411,086

 
100%
 
$
5,780,941

 
100%
 
$
(1,369,855
)
 
(24)%
Historically, we have invested the majority of our time and resources in our Managed Services business, which provides the majority of our revenue. Our acquisitions of Ebyline and ZenContent allowed us to expand our product offerings to provide custom content in addition to and in combination with our influencer marketing campaigns to expand our Managed Services. Our July 2018 merger with TapInfluence provided a springboard for SaaS Services and an immediate increase of market share in Marketplace Spend Fees and License Fees on SaaS Services.
Managed Services revenue decreased by 27% over the same period in 2018, due to fewer managed and content contracts booked for 2019 and slow fulfillment due to client delays.
SaaS Services revenue is generated by the self-service use of our technology platforms by marketers to manage their own content workflow and influencer marketing campaigns. It consists of fees earned on the marketer’s spend within the IZEAx, TapInfluence and Ebyline platforms, along with the license and support fees to access the platform services.

29


Legacy Workflow Fees revenue represents self-service transactions through the Ebyline platform for professional custom content workflow. This revenue is declining quarter over quarter due to the ongoing consolidation and cutbacks in the newspaper industry. Revenue from Legacy Workflow Fees transactions decreased to $44,170 for the three months ended September 30, 2019, compared to $48,409 for same period in 2018. With the addition of TapInfluence and its SaaS revenue model and our modifications to IZEAx, which now allows marketers to purchase custom content, in addition to sponsored posts, we have shifted our focus away from this platform and its content generated primarily for newspapers and traditional publishers, and expect Legacy Workflow Fees revenue to continue to decline going forward.
Marketplace Spend Fees revenue primarily results from marketers and partners using the IZEAx, and beginning in July 2018, the TapInfluence, platforms on a SaaS basis to distribute content for marketing and influencer marketing campaigns. Revenue from Marketplace Spend Fees decreased by $112,731 for the three months ended September 30, 2019 when compared with the same period of 2018, primarily as a result of slow adoption of TapInfluence clients migrating into IZEAx and churned clients. Revenue from Marketplace Spend Fees represents our net margins received on this business.
License Fees revenue are generated primarily through the granting of limited, non-exclusive, non-transferable licenses to customers for the use of the IZEAx and TapInfluence technology platforms for an agreed-upon subscription period. Customers license the platforms to manage their own influencer marketing campaigns. Fees for subscription or licensing services are recognized straight-line over the term of the service. License Fees revenue increased during the three months ended September 30, 2019 to $505,634, primarily as a result of the merger with TapInfluence, compared to $485,651 in the same period of the prior year.
Other revenue consists of other fees, such as inactivity fees, early cash-out fees, and plan fees charged to users of our platforms. These fees did not have a significant effect on our revenue for the three months ended September 30, 2019 or 2018.
    
Cost of Revenue
Cost of revenue for the three months ended September 30, 2019 decreased by $493,179, or approximately 21%, compared to the same period in 2018 due to lower revenue in the current period. Cost of revenue as a percentage of revenue increased from 41.5% in 2018 to 43.2% in 2019, due to an decrease of approximately $97,000 in our higher margin SaaS license revenue, which is recognized on a net basis.

Sales and Marketing
Sales and marketing expense for the three months ended September 30, 2019 decreased by $56,170, or approximately 4%, compared to the same period in 2018 due to an increase in billboard advertising efforts in cities and airports, offset by a significantly smaller sales organization which has reduced expenses to be reclassified out of general and administrative expense and into sales and marketing expense. Our average number of sales and marketing personnel, excluding support personnel, declined by 29% for the three months ended September 30, 2019 when compared with 2018.

General and Administrative
     General and administrative expense for the three months ended September 30, 2019 decreased by $947,852, or approximately 35%, compared to the same period in 2018. General and administrative expenses were impacted most notably by decreases in payroll due to lower head count of predominantly sales staff of approximately $362,000, a decrease in professional services of $500,000 due to expenses accrued in 2018 for a class action lawsuit, a decrease in non-cash operating expenses of $621,000 due to a gain on liability settlement, offset by an increase in other operating expenses of $216,000 due to lower expense capitalization in the current year.
Depreciation and Amortization
Depreciation and amortization expense for the three months ended September 30, 2019 increased by $62,420, or approximately 17%, compared to the same period in 2018.
Depreciation expense on property and equipment was $25,391 and $55,034 for the three months ended September 30, 2019 and 2018, respectively. Depreciation expense has declined primarily due to certain assets becoming fully depreciated.
Amortization expense was $407,703 and $315,639 for the three months ended September 30, 2019 and 2018, respectively. Amortization expense related to intangible assets acquired in the Ebyline, ZenContent, and TapInfluence acquisitions was $46,500 and $46,500 for the three months ended September 30, 2019 and 2018, respectively. Amortization expense related to internal use software development costs was $110,073 and $73,622 for the three months ended September 30, 2019 and 2018, respectively.


30


Other (Expense) Income
Interest expense decreased by $62,718 to $27,734 during the three months ended September 30, 2019 compared to the same period in 2018 due primarily to lower average amounts outstanding on our credit facility in 2019.
    The $32,150 increase in other income during the three months ended September 30, 2019 when compared to 2018 is primarily attributable to interest income on our invested cash balances.

Net Loss
Net loss for the three months ended September 30, 2019 was $1,173,035, a $159,794 decrease in the net loss of $1,332,829 for the same period in 2018. The decrease in net loss was impacted primarily by the factors discussed previously.

31


Results of Operations for the Nine Months Ended September 30, 2019 and 2018

The following table sets forth a summary of our consolidated statements of operations and the change between the periods:
 
 
Nine Months Ended September 30,
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Revenue
 
$
13,128,706

 
$
13,798,342

 
$
(669,636
)
 
(5)%
 
 
 
 
 
 
 
 
 
Costs and expenses:
 
 
 
 
 
 
 
 
Cost of revenue (exclusive of amortization)
 
5,821,237

 
6,490,906

 
(669,669
)
 
(10)%
Sales and marketing
 
4,238,074

 
5,065,457

 
(827,383
)
 
(16)%
General and administrative
 
6,596,485

 
6,285,810

 
310,675

 
5%
Depreciation and amortization
 
1,317,423

 
846,820

 
470,603

 
56%
Total costs and expenses
 
17,973,219

 
18,688,993

 
(715,774
)
 
(4)%
Loss from operations
 
(4,844,513
)
 
(4,890,651
)
 
46,138

 
(1)%
Other income (expense):
 
 
 
 
 
 
 
 
Interest expense
 
(242,935
)
 
(147,166
)
 
(95,769
)
 
65%
Change in fair value of derivatives, net
 

 
(11,794
)
 
11,794

 
(100)%
Other income, net
 
91,447

 
23,907

 
67,540

 
283%
Total other income (expense), net
 
(151,488
)
 
(135,053
)
 
(16,435
)
 
12%
Net loss
 
$
(4,996,001
)
 
$
(5,025,704
)
 
$
29,703

 
(1)%

Revenue
The following table illustrates our revenue by type, the percentage of total revenue by type, and the change between the periods:
 
 
Nine Months Ended September 30,
 
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Managed Services Revenue
 
$
10,416,912

 
79%
 
$
12,660,949

 
92%
 
$
(2,244,037
)
 
(18)%
 
 
 
 
 
 
 
 
 
 
 
 
 
Legacy Workflow Fees
 
135,791

 
1%
 
164,994

 
1%
 
(29,203
)
 
(18)%
Marketplace Spend Fees
 
955,328

 
7%
 
388,492

 
3%
 
566,836

 
146%
License Fees
 
1,545,222

 
12%
 
538,262

 
4%
 
1,006,960

 
187%
SaaS Services Revenue
 
2,636,341

 
20%
 
1,091,748

 
8%
 
1,544,593

 
141%
 
 
 
 
 
 
 
 
 
 
 
 
 
Other Revenue
 
75,453

 
1%
 
45,645

 
—%
 
29,808

 
65%
Total Revenue
 
$
13,128,706

 
100%
 
$
13,798,342

 
100%
 
$
(669,636
)
 
(5)%
Historically, we have invested the majority of our time and resources in our Managed Services business, which provides the majority of our revenue. Our acquisitions of Ebyline and ZenContent allowed us to expand our product offerings to provide custom content in addition to and in combination with our influencer marketing campaigns to expand our Managed Services. Our July 2018 merger with TapInfluence provided a springboard for SaaS Services and an immediate increase of market share in the Marketplace Spend Fees and License Fees on SaaS Services.    
Managed Services revenue decreased 18% from the same period in 2018, due to a significant decrease in our front-line sales personnel, however revenue increased slightly per person.
SaaS Services revenue is generated by the self-service use of our technology platforms by marketers to manage their own content workflow and influencer marketing campaigns. It consists of fees earned on the marketer’s spend within the IZEAx, TapInfluence and Ebyline platforms, along with the license and support fees to access the platform services.    
Legacy Workflow Fees revenue represents self-service transactions through the Ebyline platform for professional custom content workflow. This revenue is declining quarter over quarter due to the ongoing consolidation and cutbacks in the newspaper industry. Revenue from Legacy Workflow Fees transactions decreased to $135,791 for the nine months ended September 30, 2019, compared to $164,994 for same period in 2018. With the addition of

32


TapInfluence and its SaaS revenue model and our modifications to IZEAx which now allows marketers to purchase custom content, in addition to sponsored posts, we have shifted our focus away from this platform and its content generated primarily for newspapers and traditional publishers, and expect Legacy Workflow Fees revenue to continue to decline going forward.
Marketplace Spend Fees revenue primarily results from marketers and partners using the IZEAx, and beginning in July 2018, the TapInfluence, platforms on a SaaS basis to distribute content for marketing and influencer marketing campaigns. We increased our revenue from Marketplace Spend Fees by $566,836 for the nine months ended September 30, 2019 when compared with the same period of 2018, primarily as a result of our merger with TapInfluence as well as an increased investment in SaaS sales efforts. Revenue from Marketplace Spend Fees represents our net margins received on this business.
License Fees revenue are generated primarily through the granting of limited, non-exclusive, non-transferable licenses to customers for the use of the IZEAx and TapInfluence technology platforms for an agreed-upon subscription period. Customers license the platforms to manage their own influencer marketing campaigns. Fees for subscription or licensing services are recognized straight-line over the term of the service. License Fees revenue increased during the nine months ended September 30, 2019 to $1,545,222, primarily as a result of the merger with TapInfluence as well as an increased investment in SaaS sales efforts, compared to $538,262 in the same period of the prior year.
Other revenue consists of other fees, such as inactivity fees, early cash-out fees, and plan fees charged to users of our platforms. These fees did not have a significant effect on our revenue for the nine months ended September 30, 2019 or 2018.
    
Cost of Revenue
Cost of revenue for the nine months ended September 30, 2019 decreased by $669,669, or approximately 10%, compared to the same period in 2018. Cost of revenue as a percentage of revenue improved from 47% in 2018 to 44% in 2019, due to an increase of approximately $1,545,000 in our higher margin revenue from SaaS Services, which is recognized on a net basis.

Sales and Marketing
Sales and marketing expense for the nine months ended September 30, 2019 decreased by $827,383, or approximately 16%, compared to the same period in 2018. Our average number of sales and marketing personnel, excluding support personnel, declined by 28% for the nine months ended September 30, 2019 when compared with 2018 which, along with the decrease in variable compensation linked with sales performance, contributed to a reduction in sales and marketing payroll and personnel related expenses.

General and Administrative
     General and administrative expense for the nine months ended September 30, 2019 increased by $310,675, or approximately 5%, compared to the same period in 2018. General and administrative expense for the nine months ended September 30, 2019 included a loss on the settlement of acquisition costs payable of $602,411 associated with our January and July 2019 payment related to the acquisition of TapInfluence and our July 2019 payment related to the acquisition of ZenContent. General and administrative expense for the nine months ended September 30, 2019 was reduced by a gain of $703,450 on the adjustment of acquisition costs to fair value. Adjusting for these discrete items, general and administrative expense for the nine months ended September 30, 2019 increased by $203,412, or approximately 3% compared to the same period in 2018. General and administrative expenses were impacted most notably by increased personnel related costs for our administrative and development functions of approximately $421,000, decreased professional services spend of approximately $86,000, and an increase in software licensing and hosting fees of approximately $198,000, primarily related to TapInfluence platform hosting costs.

Depreciation and Amortization
Depreciation and amortization expense for the nine months ended September 30, 2019 increased by $470,603, or approximately 56%, compared to the same period in 2018.

Depreciation and amortization expense on property and equipment was $99,814 and $167,900 for the nine months ended September 30, 2019 and 2018, respectively. Depreciation expense has declined primarily due to certain assets becoming fully depreciated.

Amortization expense was $1,217,609 and $678,920 for the nine months ended September 30, 2019 and 2018, respectively. Amortization expense related to intangible assets acquired in the Ebyline, ZenContent, and TapInfluence

33


acquisitions was $99,500 and $99,500 for the nine months ended September 30, 2019 and 2018, respectively. Amortization expense related to internal use software development costs was $274,166 and $220,866 for the nine months ended September 30, 2019 and 2018, respectively.

Other (Expense) Income
Interest expense increased by $95,769 to $242,935 during the nine months ended September 30, 2019 compared to the same period in 2018 due primarily to higher interest rates and higher average amounts outstanding on our credit facility in 2019, and interest incurred related to our acquisition costs payable.

We recorded $11,794 resulting from the change in the fair value of restricted stock for the nine months ended September 30, 2018 with no comparable amount for the same period in 2019.

The $67,540 increase in other income during the nine months ended September 30, 2019 when compared to the same period in 2018 results from a combination of net currency exchange gains related to our Canadian transactions, and interest earned on our invested cash subsequent to our May 2019 equity offering.

Net Loss
Net loss for the nine months ended September 30, 2019 was $4,996,001, a $29,703 decrease in the net loss of $5,025,704 for the same period in 2018. The decrease in net loss was impacted primarily by the factors discussed previously.

Non-GAAP Financial Measures

Below are financial measures of our gross billings and Adjusted EBITDA. These are “non-GAAP financial measures” as defined under the rules of the Securities and Exchange Commission (the “SEC”). We use these non-GAAP financial measures to assess the progress of our business and make decisions on where to allocate our resources. As our business evolves, we may make changes in future periods to the key financial metrics that we consider to measure our business.

Gross Billings by Revenue Stream
Company management evaluates its operations and makes strategic decisions based, in part, on gross billings from its two primary types of revenue, Managed Services and SaaS Services. We define gross billings as the total dollar value of the amounts earned from our customers for the services we performed, or the amounts billed to our customers for their self-service purchase of goods and services on our platforms. Gross billings are the amounts of our reported revenue plus the cost of payments we made to third-party creators providing the content or sponsorship services, which are netted against revenue for generally accepted accounting principles in the United States (“GAAP”) reporting purposes.

Gross billings for Managed Services is the same as revenue reported in our consolidated statements of operations on a GAAP basis, as there is no requirement to net the costs of revenue against the revenue. Gross billings for Marketplace Spend Fees (which are included in SaaS Services) differ from revenue reported in our consolidated statements of operations on a GAAP basis, which is presented net of the amounts we pay to our third-party creators providing the content or sponsorship services. Gross billings for all other revenue types equals the revenue reported in our consolidated statements of operations.

We consider gross billings to be an important indicator of our potential performance as it measures the total dollar volume of transactions generated through our marketplaces. Tracking gross billings allows us to monitor the percentage of gross billings that we are able to retain after payments to our creators. Additionally, tracking gross billings is critical as it pertains to our credit risk and cash flow. We invoice our customers based on our services performed or based on their self-service transactions plus our fee. Then we remit the agreed-upon transaction price to the creators. If we do not collect the money from our customers prior to the time of payment to our creators, we could experience large swings in our cash flows. Finally, gross billings allows us to evaluate our transaction totals on an equal basis in order for us to see our contribution margins by revenue stream so that we can better understand where we should be allocating our resources.


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The following table sets forth our gross billings by revenue type, the percentage of total gross billings by type, and the change between the periods:
 
Three Months Ended September 30,
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Managed Services Revenue
$
3,558,109

 
53%
 
$
4,859,434

 
53%
 
$
(1,301,325
)
 
(27)%
 
 
 
 
 
 
 
 
 
 
 
 
Legacy Workflow Fees
609,375

 
9%
 
673,065

 
7%
 
(63,690
)
 
(9)%
Marketplace Spend Fees
1,942,995

 
29%
 
3,191,484

 
35%
 
(1,248,489
)
 
(39)%
License Fees
505,634

 
8%
 
485,651

 
5%
 
19,983

 
4%
SaaS Services Gross Billings
3,058,004

 
46%
 
4,350,200

 
47%
 
(1,292,196
)
 
(30)%
 
 
 
 
 
 
 
 
 
 
 
 
Other Revenue
37,136

 
1%
 
8,679

 
—%
 
28,457

 
328%
Total Gross Billings
$
6,653,249

 
100%
 
$
9,218,313

 
100%
 
$
(2,565,064
)
 
(28)%
 
Nine Months Ended September 30,
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Managed Services Revenue
$
10,416,912

 
49%
 
$
12,660,949

 
67%
 
$
(2,244,037
)
 
(18)%
 
 
 
 
 
 
 
 
 
 
 
 
Legacy Workflow Fees
1,871,056

 
9%
 
2,335,834

 
13%
 
(464,778
)
 
(20)%
Marketplace Spend Fees
7,199,141

 
34%
 
3,249,527

 
17%
 
3,949,614

 
122%
License Fees
1,545,222

 
7%
 
538,262

 
3%
 
1,006,960

 
187%
SaaS Services Gross Billings
10,615,419

 
50%
 
6,123,623

 
33%
 
4,491,796

 
73%
 
 
 
 
 
 
 
 
 
 
 
 
Other Revenue
75,453

 
—%
 
45,645

 
—%
 
29,808

 
65%
Total Gross Billings
$
21,107,784

 
100%
 
$
18,830,217

 
100%
 
$
2,277,567

 
12%
Gross billings for our SaaS Services revenue were $3,058,004 for the three months ended September 30, 2019, a decrease of $1,292,196 compared to the same period in 2018. For the nine months ended September 30, 2019, our gross billings for SaaS Services revenue were $10,615,419, an increase of $4,491,796 compared to the same period in 2018. The decrease in SaaS Services revenue for the three months ended September 30, 2019 is attributable to a decrease in the sales team compared to the same period in 2018. The increase in SaaS Services revenue for the nine months ended September 30, 2019 compared to the same period in 2018, was primarily due to the addition of TapInfluence in July 2018. We expect our merger with TapInfluence to have a continuing positive impact on our future gross billings with respect to our SaaS Services revenue as we build on the significant marketer base obtained from the merger, offset by the phasing out of our Legacy Workflow activity.
The following table sets forth a reconciliation from the GAAP measurement of revenue to our non-GAAP financial measure of gross billings stated above and the percentage change between the periods:
 
 
Three Months Ended September 30,
 
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Revenue
 
$
4,411,086

 
$
5,780,941

 
$
(1,369,855
)
 
(24)%
Plus payments made to third-party creators (1)
 
2,242,163

 
3,437,372

 
(1,195,209
)
 
(35)%
Gross billings
 
$
6,653,249

 
$
9,218,313

 
$
(2,565,064
)
 
(28)%
(1)
Payments made to third-party creators for the Legacy Workflow and Marketplace Spend components of our revenue reported on a net basis for GAAP.

35


 
 
Nine Months Ended September 30,
 
 
 
 
 
 
2019
 
2018
 
$ Change
 
% Change
Revenue
 
$
13,128,706

 
$
13,798,342

 
$
(669,636
)
 
(5)%
Plus payments made to third-party creators (1)
 
7,979,078

 
5,031,875

 
2,947,203

 
59%
Gross billings
 
$
21,107,784

 
$
18,830,217

 
$
2,277,567

 
12%
(1)
Payments made to third-party creators for the Legacy Workflow and Marketplace Spend components of our revenue reported on a net basis for GAAP.

Adjusted EBITDA
We define Adjusted EBITDA as earnings or loss before interest, taxes, depreciation and amortization, non-cash stock-based compensation, gain or loss on asset disposals or impairment, changes in acquisition cost estimates, and all other unusual or non-cash income and expense items such as gains or losses on settlement of liabilities and exchanges, and changes in the fair value of derivatives, if applicable.

We use Adjusted EBITDA as a measure of operating performance, for planning purposes, to allocate resources to enhance the financial performance of our business, and in communications with our Board of Directors regarding our financial performance. We believe that Adjusted EBITDA also provides useful information to investors as it excludes transactions not related to our core cash-generating operating business activities, and it provides consistency and facilitates period-to-period comparisons. We believe that excluding these transactions allows investors to meaningfully trend and analyze the performance of our core cash-generating operations.

All companies do not calculate Adjusted EBITDA in the same manner, and Adjusted EBITDA as presented by us may not be comparable to Adjusted EBITDA presented by other companies, which limits its usefulness as a comparative measure. Moreover, Adjusted EBITDA has limitations as an analytical tool, and you should not consider it in isolation or as a substitute for an analysis of our results of operations as under GAAP. These limitations are that Adjusted EBITDA:

does not include stock-based compensation expense, which is a non-cash expense, but has been, and will continue to be for the foreseeable future, a significant recurring expense for our business and an important part of our compensation strategy;
does not include stock issued for payment of services, which is a non-cash expense, but has been, and is expected to be for the foreseeable future, an important means for us to compensate our directors, vendors and other parties who provide us with services;
does not include changes in acquisition cost estimates as a result of the allocation of acquisition costs payable to compensation expense which may be a significant recurring expense for our business if we continue to make business acquisitions;
does not include gains or losses on the settlement of acquisition costs payable or liabilities when the stock value, as agreed upon in the agreement, varies from the market price of our stock on the settlement date. This is a non-cash expense, but will continue to be a recurring expense for our business on certain business contracts where the amounts can vary;
does not include unusual or expected non-recurring items such as large litigation reserves;
does not include depreciation and intangible assets amortization expense, impairment charges and gains or losses on disposal of equipment, which is not always a current period cash expense, but the assets being depreciated and amortized may have to be replaced in the future; and
does not include changes in fair value of derivatives, interest expense and other gains, losses, and expenses that we believe are not indicative of our ongoing core operating results, but these items may represent a reduction or increase in cash available to us.

Because of these limitations, Adjusted EBITDA should not be considered as a measure of discretionary cash available to us to invest in the operation and growth of our business or as a measure of cash that will be available to us to meet our obligations. You should compensate for these limitations by relying primarily on our GAAP results and using these non-GAAP financial measures as supplements. In evaluating these non-GAAP financial measures, you should be aware that in the future, we may incur expenses similar to those for which adjustments are made in calculating Adjusted EBITDA. Our presentation of these non-GAAP financial measures should also not be construed to infer that our future results will be unaffected by unusual or non-recurring items.


36


The following table sets forth a reconciliation from the GAAP measurement of net loss to our non-GAAP financial measure of Adjusted EBITDA for the three and nine months ended September 30, 2019 and 2018:
 
Three Months Ended September 30,
 
Nine Months Ended September 30,
 
2019
 
2018
 
2019
 
2018
Net loss
$
(1,173,035
)
 
$
(1,332,829
)
 
$
(4,996,001
)
 
$
(5,025,704
)
Non-cash stock-based compensation
179,866

 
118,410

 
498,071

 
468,042

Non-cash stock issued for payment of services
37,509

 
31,244

 
112,504

 
93,734

Change in fair value of derivatives

 

 

 
11,794

Gain on settlement of acquisition costs payable
(793,850
)
 
(84,938
)
 
(602,411
)
 
(84,938
)
Increase (decrease) in value of acquisition costs payable
889

 
6,084

 
6,222

 
(618,512
)
Legal expense accrual

 
500,000

 

 
500,000

Interest expense
27,734

 
90,452

 
242,935

 
147,166

Depreciation and amortization
433,094

 
370,674

 
1,317,423

 
846,820

Other non-cash items
31,998

 
6,642

 
23,903

 
5,242

Adjusted EBITDA
$
(1,255,795
)
 
$
(294,261
)
 
$
(3,397,354
)
 
$
(3,656,356
)
 
 
 
 
 
 
 
 
Revenue
$
4,411,086

 
$
5,780,941

 
$
13,128,706

 
$
13,798,342

Adjusted EBITDA as a % of Revenue
(28)%
 
(5)%
 
(26)%
 
(26)%



37


Liquidity and Capital Resources
 We had cash and cash equivalents of $6,808,553 as of September 30, 2019 as compared to $1,968,403 as of December 31, 2018, an increase of $4,840,150 primarily due to net proceeds received from our public securities offering in May 2019. We have incurred significant net losses and negative cash flow from operations for most periods since our inception, which has resulted in a total accumulated deficit of $58,090,650 as of September 30, 2019. To date, we have financed our operations through internally generated revenue from operations, the sale of our equity securities and borrowings under our secured credit facility.
 
Nine Months Ended September 30,
 
2019
 
2018
Net cash (used for)/provided by:
 
 
 
Operating activities
$
(2,281,371
)
 
$
(4,157,786
)
Investing activities
(582,434
)
 
(638,655
)
Financing activities
7,703,955

 
4,754,320

Net increase/(decrease) in cash and cash equivalents
$
4,840,150

 
$
(42,121
)
Cash used for operating activities was $2,281,371 during the nine months ended September 30, 2019 and is the net result of our net loss not being fully offset by the net conversion of working capital into cash. Net cash used for investing activities was $582,434 during the nine months ended September 30, 2019 primarily due to the payment of $499,363 related to the development of our proprietary software and purchases of $83,910 for updated computer equipment. Net cash provided by financing activities during the nine months ended September 30, 2019 was $7,703,955 which consisted primarily of net proceeds received from our public securities offering in May 2019, offset by net repayments on our secured credit facility of $1,526,288.
    
Secured Credit Facility
We have a secured credit facility agreement with Western Alliance Bank, the parent company of Bridge Bank, National Association. Pursuant to this agreement, we may submit requests for funding up to 80% of our eligible accounts receivable up to a maximum credit limit of $5 million. Effective August 30, 2018, as a result of IZEA’s merger with TapInfluence, we entered into a Business Financing Modification Agreement and Consent with Western Alliance Bank to add TapInfluence as an additional borrower on the credit facility. As of September 30, 2019,we had $0 outstanding under this agreement. Assuming that all of our accounts receivable balance was eligible for funding, we had remaining available credit of $3,598,127 under the agreement as of September 30, 2019.

Public Offering
On May 10, 2019, the Company closed on its underwritten registered public offering of 14,285,714 shares of common stock at a public offering price of $0.70 per share, for total gross proceeds of approximately $10.0 million. The net proceeds to the Company were approximately $9.23 million.
In July 2018, and September 2018, we completed two separate underwritten public offerings for the sale of 3,556,000 and 1,407,333 shares of our common stock at a public offering price of $1.00 and $1.50 per share, respectively. The net proceeds for all shares sold by us in the public offerings were approximately $4.9 million after deducting underwriting discounts and commissions and estimated offering expenses.

Acquisition Obligations
ZenContent, Inc.    
On July 31, 2016, we entered into a Stock Purchase Agreement (the “ZenContent Stock Purchase Agreement”) with ZenContent, Inc. (“ZenContent”), pursuant to which we purchased all of the outstanding shares of capital stock of ZenContent.
On July 31, 2019, we made the third and final annual installment payment under the ZenContent Stock Purchase Agreement of 447,489 shares of our common stock valued at $222,223 or $0.4966 per share, using a thirty (30) trading day volume-weighted average closing price (the “30-day VWAP”) as recorded by the Nasdaq Capital Market prior to the issuance date. We recognized a gain of $41,259 on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $0.4044 on the settlement date and the 30-day VWAP.

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In July 2018, pursuant to an amendment to the ZenContent Stock Purchase Agreement, the parties agreed to fix the amount payable for any further contingent performance payments at $90,000, of which $45,000 was paid in cash on November 1, 2018, and $45,000 was paid in cash on November 1, 2019. The payment on November 1, 2019 was paid in cash and relieved the acquisition cost payable balance of $44,805 as of September 30, 2019.
TapInfluence    
On July 26, 2018, we completed our merger with TapInfluence. Pursuant to the Agreement and Plan of Merger (the Merger Agreement”), we were required to pay the former TapInfluence stockholders an additional $4,500,000, less any final working capital adjustments, in the form of cash, common stock or a combination thereof, at our option, in two installments.
On January 26, 2019, we paid the first installment of $884,583 ($1,000,000 less the final working capital adjustment of $115,416) using 660,136 shares of our common stock valued at $1.34 per share, using the 30-day VWAP as reported by the Nasdaq Capital Market prior to the issuance date. We recorded a $191,439 loss on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $1.63 on the settlement date and the 30-day VWAP of $1.34 required by the Merger Agreement.
On July 26, 2019, we paid the second and final installment through the issuance to the former shareholders of TapInfluence of 6,908,251 shares of its common stock valued at $3,500,000, or $0.50664 per share, using the 30-day VWAP as required by the Merger Agreement. The Company recognized a gain of $752,591 on the settlement of this acquisition cost payable as a result of the difference between the actual closing market price of the common stock of $0.3977 on the settlement date and the 30-day VWAP.

Off-Balance Sheet Arrangements
 
As of September 30, 2019, we did not engage in any activities involving variable interest entities or off-balance sheet arrangements.

Critical Accounting Policies and Use of Estimates
Our consolidated financial statements are prepared in accordance with GAAP. The preparation of these consolidated financial statements requires us to make estimates and assumptions that affect the reported amounts of certain assets, liabilities, revenues, costs and expenses, and related disclosures. On an ongoing basis, we evaluate our estimates and assumptions. Our actual results may differ from these estimates under different assumptions or conditions.
During the nine months ended September 30, 2019, there were no significant changes to our critical accounting policies and estimates as described in the consolidated financial statements contained in the Annual Report on Form 10-K for the year ended December 31, 2018 filed with the Securities and Exchange Commission (“SEC”) on March 28, 2019.

Recent Accounting Pronouncements
     See Note 1. “Company and Summary of Significant Accounting Policies,” under Part 1, Item 1 of this Quarterly Report for information on recent pronouncements.

ITEM 3 – QUANTITATIVE AND QUALITATIVE DISCLOSURES ABOUT MARKET RISK
 
Not applicable to smaller reporting companies.


39


ITEM 4 – CONTROLS AND PROCEDURES
Disclosure controls and procedures are controls and other procedures that are designed to ensure that information required to be disclosed by us in the reports that we file or submit under the Securities Exchange Act of 1934, as amended (the “Exchange Act”), is recorded, processed, summarized and reported within the time periods specified in the SEC’s rules and forms.  Disclosure controls and procedures include, without limitation, controls and procedures designed to ensure that information required to be disclosed by us in the reports that we file under the Exchange Act is accumulated and communicated to our management, including our principal executive and principal financial officers, as appropriate to allow timely decisions regarding required disclosures.
In designing and evaluating the disclosure controls and procedures, our management recognizes that any controls and procedures, no matter how well designed and operated, can provide only reasonable assurance of achieving the desired control objectives, and our management necessarily was required to apply its judgment in evaluating the cost-benefit relationship of possible controls and procedures. Furthermore, controls and procedures could be circumvented by the individual acts of some persons, by collusion or two or more people or by management override of the control. Misstatements due to error or fraud may occur and not be detected on a timely basis.

Evaluation of Disclosure Controls and Procedures
In connection with the preparation of this Quarterly Report on Form 10-Q for the quarter ended September 30, 2019, an evaluation was performed under the supervision and with the participation of our management including our principal executive officer and principal financial officer to determine the effectiveness of the design and operation of our disclosure controls and procedures (as defined in Rules 13a-15(e) and 15d-15(e) under the Exchange Act) as of September 30, 2019.  Our disclosure controls and procedures are designed to ensure that information required to be disclosed in the reports we file or submit under the Exchange Act is recorded, processed, summarized, and reported within the time periods specified in the rules and forms of the SEC, and that such information is accumulated and communicated to our management, including our principal executive officer and principal financial officer, to allow timely decisions regarding required disclosures. Given that the remediation of material weakness outlined below has not been validated and tested, our principal executive and principal financial officers concluded that our disclosure controls and procedures were not effective as of September 30, 2019.
A material weakness is a deficiency, or a combination of deficiencies, in internal control over financial reporting such that there is a reasonable possibility that a material misstatement of the company’s annual or interim financial statements will not be prevented or detected on a timely basis.
In connection with the 2017 year-end financial statement close and preparation of the corresponding 2017 Annual Report during early 2018, management determined that there were errors in our financial statements issued prior to 2017 related to our presentation of revenue related to the self-service Content Workflow portion of our revenue and our classification of cost of revenue related to our Managed Services. This conclusion resulted in the restatement of certain 2015 and 2016 Consolidated Financial Statements in our 2017 Annual Report on Form 10-K. At that time, we determined that we have a material weakness in the evaluation of the application of generally accepted accounting principles for our contractual arrangements with customers, more specifically the method of revenue recognition and the identification and classification of the costs of our services.
Because the remediation plans associated with this material weakness are still in process of being verified and tested, management concluded that we did not maintain effective internal control over financial reporting as of September 30, 2019.

Remediation of Material Weakness
To remediate the material weakness described above, we have identified appropriate additional controls including the engagement of independent third-party technical accounting experts to assist management with the adoption of new accounting and reporting requirements, the review and evaluation of significant contracts, and the related financial reporting. We are continuing to evaluate our processes and controls after giving effect to the additional controls. Further processes and controls may be added. We believe that these measures will remediate the material weakness identified and strengthen our internal control over financial reporting.


40


Changes in Internal Control over Financial Reporting
During the quarter ended September 30, 2019, the Company will utilize a third-party technical experts to assist with tax-related accounting and reporting requirements on an ongoing basis where needed. In addition, the Company has continued to work with a third-party software provider to provide an automated solution for the back-office administration and accounting for the Company’s stock-based compensation programs. Management believes that both of these changes are improving the effectiveness of the Company’s internal control over financial reporting. As a smaller reporting company, our Chief Financial Officer plays a critical role in our control environment, both at the entity level and at the transactional level. During the quarter ended September 30, 2019, our former Chief Financial Officer left the Company and we hired a new Chief Financial Officer. Aside from these three items, there were no other changes in our internal control over financial reporting (as defined in Exchange Act Rules 13a-15(f) and 15d-15(f)) that occurred during the quarter ended September 30, 2019 that have materially affected, or are reasonably likely to materially affect, our internal control over financial reporting.


41


PART II – OTHER INFORMATION

ITEM 1 – LEGAL PROCEEDINGS

For a description of our material legal proceedings, please refer to Note 6. “Commitments and Contingencies” of the Notes to Consolidated Financial Statements included in Part 1, Item 1 of this Quarterly Report on Form 10-Q.

ITEM 1A – RISK FACTORS
In addition to the information set forth in this report, you should carefully consider the factors discussed under Item 1A of Part I to our Annual Report on Form 10-K for the year ended December 31, 2018 regarding the numerous and varied risks, known and unknown, that may prevent us from achieving our goals. If any of these risks actually occur, our business, financial condition or results of operation may be materially and adversely affected. In such case, the trading price of our common stock could decline, and investors could lose all or part of their investment. These risk factors may not identify all risks that we face, and our operations could also be affected by factors that are not presently known to us or that we currently consider to be immaterial to our operations.
Impairment of our intangible assets could result in significant charges that would adversely impact our future operating results.
We have significant goodwill of approximately $8.3 million. We assess the potential impairment of goodwill and our finite-lived intangible assets on an annual basis, as well as whenever events or changes in circumstances indicate that the carrying value may not be recoverable. As of September 30, 2019, we evaluated whether any triggering events for goodwill were deemed to be more likely than not and determined that as of September 30, 2019 they were not. The triggering event in question related to the reduction of the Company’s market capitalization below the Company’s carrying value. As a result, the Company performed an interim valuation and determined that the fair value of the Company exceeded the carrying value. Future adverse changes in these or other unforeseeable factors could result in an impairment charge that would impact our results of operations and financial position in the reporting period identified.
If we fail to regain compliance with the minimum closing bid requirements of the Nasdaq Capital Market or to satisfy other requirements for continued listing, our common stock may be delisted and the price of our common stock and our ability to access the capital markets could be negatively impacted.
Our common stock is listed for trading on the Nasdaq Capital Market (“Nasdaq”). To maintain this listing, we must satisfy Nasdaq’s continued listing requirements, including, among other things, a minimum closing bid price requirement of $1.00 per share.
On June 13, 2019, we received a notification letter from Nasdaq informing us that for the prior 30 consecutive business days, the bid price of our common stock had closed below $1.00 per share. This notice had no immediate effect on our Nasdaq listing and we have 180 calendar days, or until December 10, 2019, to regain compliance. The closing bid price of our common stock must be at least $1.00 per share for a minimum of ten consecutive business days to regain compliance. If by that time we have not regained compliance with the bid price requirement, a second 180-day compliance period may be available, provided (i) we meet the continued listing requirement for market value of publicly held shares and all other applicable requirements for initial listing on Nasdaq (except for the bid price requirement), and (ii) we provide written notice to Nasdaq of our intention to cure this deficiency during the second compliance period by effecting a reverse stock split, if necessary.
If we are unable to regain compliance with the minimum closing bid price requirement by December 10, 2019, or such further extended period as may be provided by Nasdaq, or if we fail to meet any of the other continued listing requirements, our common stock may be delisted from Nasdaq, which could reduce the liquidity of our common stock materially and result in a corresponding material reduction in the price of our common stock. In addition, delisting could harm our ability to raise capital through alternative financing sources on terms acceptable to us, or at all, and may result in the potential loss of confidence by investors, employees and business development opportunities. Such a delisting likely would impair your ability to sell or purchase our common stock when you wish to do so. Further, if we were to be delisted from Nasdaq, our common stock may no longer be recognized as a “covered security” and we would be subject to regulation in each state in which we offer our securities. Thus, delisting from Nasdaq could adversely affect our ability to raise additional financing through the public or private sale of equity securities, would significantly impact the ability of investors to trade our securities and would negatively impact the value and liquidity of our common stock.
We have been named as a defendant in a securities class action lawsuit and other shareholder derivative lawsuits relating to an error in the presentation of revenues and classification of expenses in certain financial statements issued in prior years. This litigation, and any other similar or related claims or investigations, could result in substantial damages and cost and may divert management’s time and attention from our business.

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A securities class action lawsuit, Julian Perez, individually, and on behalf of all others similarly situated v. IZEA, Inc., et al., case number 2:18-cv-02784-SVW-GJS was instituted April 4, 2018 in the U.S. District Court for the Central District of California against us and certain of our executive officers on behalf of certain purchasers of our common stock. The plaintiffs seek to recover damages for investors under federal securities laws. We have estimated and accrued a potential loss of $500,000 representing our deductible on associated insurance coverage.
On April 15, 2019, a stipulation of settlement was filed in the U.S. District Court for the Central District of California that contained settlement terms as agreed upon by the parties to the Perez class action lawsuit described above. The motion for preliminary approval of the settlement was granted on May 7, 2019. According to the terms of the settlement as agreed upon by the parties IZEA’s insurer deposited $800,000 into the settlement fund and we paid the remainder of our previously accrued insurance deductible of $400,000 into escrow to be used as settlement funds, inclusive of lead plaintiff awards and lead counsel fees. The settlement is subject to final approval by the U.S. District Court, and the Court has scheduled a hearing for September 23, 2019. Upon final approval by the Court, the settlement will require that the Perez lawsuit be dismissed with prejudice. In the event that the Court does not approve the settlement, we intend to vigorously defend against the claims based upon our belief that the claims are without merit.
On July 3, 2018, a shareholder derivative lawsuit, Korene Stuart v. Edward H. Murphy et al., case number A-18-777135-C was instituted in the Eighth Judicial District Court of the State of Nevada, Clark County against certain executive officers and members of the Board of Directors for IZEA. IZEA has been named as a nominal defendant. The plaintiff seeks to recover damages on behalf of us for purported breaches of the individual defendants’ fiduciary duties as directors and/or officers of IZEA, unjust enrichment, abuse of control, gross mismanagement, and waste of corporate assets in violation of state common law.
Additionally, on October 19, 2018, a shareholder derivative lawsuit, Dennis E. Emond v. Edward H. Murphy et al., case number 2:18-cv-9040, was instituted in the U.S. District Court for the Central District of California against certain executive officers and members of the Board of Directors for IZEA. IZEA has been named as a nominal defendant. An amended complaint was filed on October 31, 2018. The plaintiff seeks to recover damages on behalf of us for purported breaches of the individual defendants’ fiduciary duties as directors and/or officers of IZEA, gross mismanagement and alleged violations of federal securities laws.
On August 28, 2019, the United States District Court for the Central District of California entered an order preliminarily approving a stipulation of settlement filed on March 6, 2019 (the "Settlement") that contained settlement terms as agreed upon by parties to the Stuart and Emond shareholder derivative lawsuits described above. The terms of the Settlement include IZEA’s directing its insurers to make a payment of $300,000 as a fee and service award to the plaintiffs and their counsel in the Stuart and Emond lawsuits and IZEA’s enacting certain governance reforms. A hearing on final approval of the Settlement will be held on December 16, 2019 at 8:30 a.m., Los Angeles time. Pursuant to the terms of the Settlement, final approval of the Settlement by the United States District Court for the Central District of California will result in the dismissal with prejudice of both the Stuart and Emond lawsuits.
These lawsuits, and any other similar or related claims or investigations, could result in the diversion of management’s time and attention away from business operations, which could harm our business and also harm our relationships with existing customers, vendors and business partners. The lawsuits may also materially damage our reputation and the value of our brand. Our legal expenses incurred in defending the lawsuits, and any other similar or related matters, could be significant, and a ruling against us, or any settlement, could have a material adverse effect on us.
There can be no assurance that any litigation to which we are, or in the future may become, a party will be resolved in our favor. These lawsuits and any other lawsuits that we may become party to are subject to inherent uncertainties, and the costs to us of defending litigation matters will depend upon many unknown factors. Any claim that is successfully decided against us may require us to pay substantial damages, including punitive damages, and other related fees. We may also determine that a settlement of one or more of the actions is in the best interest of us and our shareholders.
Regardless of whether lawsuits are resolved in our favor or if we are the plaintiff or the defendant in the litigation, any lawsuits to which we are or may become a party will likely be expensive and time consuming to defend or resolve.
We are continuing to develop our IZEAx platform and are in the process of transitioning certain features and customers from our legacy Ebyline, ZenContent and TapInfluence platforms. Our updated IZEAx platform may not achieve sufficient market acceptance to be commercially viable for open marketplace or SaaS services.
We are continuing to develop our primary platform, IZEAx, and we intend to focus the majority of our engineering resources on the IZEAx platform for the foreseeable future. In April 2019, we released version 3.0 of IZEAx, which allows marketers to make offers that require a single creator to complete multiple tasks or deliverables. The new version also allows users to source multiple creators to produce a combined deliverable for the end-marketer. Throughout the remainder of 2019, we plan to continue to add additional features to support SaaS white-label partners and integrate the Ebyline, ZenContent and

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TapInfluence platform offerings for custom content services within our IZEAx platform. We are spending a significant amount of time and resources on the development of this platform, and we cannot provide any assurances of its short or long-term commercial success or growth. There is no assurance that the amount of money being allocated for the platform will be sufficient to complete it, or that such completion will result in significant revenues or profit for us.
The Ebyline platform is naturally declining as we are dedicating resources to the continuation and development of our IZEAx platform. We are working towards merging the two platforms and there is a risk that the merging of our Ebyline customers into IZEAx will result in a further decrease in revenue related to the self-service Content Workflow business if the customers do not understand the changes or do not believe that the IZEAx platform can provide them with a similar or improved service from what they received in the Ebyline platform.
Additionally, there is a risk that existing creators registered under our Ebyline, ZenContent and TapInfluence platforms will either not migrate or will not participate and accept offers after their migration into IZEAx. If our marketers and creators do not perceive this platform to be of high value and quality, we may not be able to retain them or acquire new marketers and creators. Additionally, if existing or future competitors develop or offer products or services that provide significant performance, price, creative or other advantages over this platform, demand for IZEAx may decrease and our business, prospects, results of operations and financial condition could be negatively affected.






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ITEM 2 – UNREGISTERED SALES OF EQUITY SECURITIES AND USE OF PROCEEDS

Other than as previously reported in the Company’s Current Reports on Form 8-K, the Company did not sell any unregistered securities during the period covered by this report.

ITEM 3 – DEFAULTS UPON SENIOR SECURITIES

None.

ITEM 4 – MINE SAFETY DISCLOSURES

Not applicable.

ITEM 5 – OTHER INFORMATION

Not applicable.


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ITEM 6 – EXHIBITS
 
Exhibit No.
Description
3.1
 
3.2
 
3.3
 
3.4
 
3.5
 
3.6
 
3.7
 
3.8
 
3.9
 
10.1
 
31.1
*
31.2
*
32.1
* (b)
32.2
* (b)
101
* (c)
The following materials from IZEA Worldwide, Inc.'s Quarterly Report for the quarter ended September 30, 2019 are formatted in XBRL (eXtensible Business Reporting Language): (i) the Unaudited Consolidated Balance Sheets, (ii) the Unaudited Consolidated Statements of Operations, (iii) the Unaudited Consolidated Statement of Stockholders' Equity, (iv) the Unaudited Consolidated Statements of Cash Flow, and (iv) Notes to the Unaudited Consolidated Financial Statements.
*
Filed or furnished herewith.
(a)
Denotes management contract or compensatory plan or arrangement.
(b)
In accordance with Item 601 of Regulation S-K, this Exhibit is hereby furnished to the SEC as an accompanying document and is not deemed “filed” for purposes of Section 18 of the Securities Exchange Act of 1934, as amended (the “Exchange Act”) or otherwise subject to the liabilities of that Section, nor shall it be deemed incorporated by reference into any filing under the Securities Act of 1933.
(c)
In accordance with Rule 406T of Regulation S-T, the XBRL related information in Exhibit 101 to this Quarterly Report on Form 10-Q shall not be deemed to be “filed” for purposes of Section 18 of the Exchange Act, or otherwise subject to the liability of that section, and shall not be incorporated by reference into any registration statement or other document filed under the Securities Act of 1933, as amended, or the Exchange Act, except as shall be expressly set forth by specific reference in such filing.


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SIGNATURES
 
Pursuant to the requirements of Section 13 or 15(d) of the Securities Exchange Act of 1934, the Registrant has duly caused this Quarterly Report to be signed on its behalf by the undersigned, thereunto duly authorized.
 
 
IZEA Worldwide, Inc.
a Nevada corporation
 
 
 
November 14, 2019
By: 
/s/ Edward H. Murphy 
 
 
Edward H. Murphy
Chairman, President and Chief Executive Officer
(Principal Executive Officer) 
 
 
 
November 14, 2019
By: 
/s/ Justin Andrews
 
 
Justin Andrews
Chief Financial Officer
(Principal Financial and Accounting Officer) 







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