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Stockholders' Equity - Stock Options (Details Textual) - USD ($)
3 Months Ended 9 Months Ended 12 Months Ended
Aug. 22, 2011
Sep. 30, 2018
Sep. 30, 2017
Sep. 30, 2018
Sep. 30, 2017
Dec. 31, 2017
Dec. 31, 2016
Jun. 21, 2017
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercises in Period   0 0 0 0      
Fair value of common stock       $ 1.59        
Percentage of individual ownership of common stock (percentage) 10.00%              
Share-based compensation arrangement by share-based payment award, options, outstanding, intrinsic value   $ 31,009   $ 31,009        
Share-based compensation arrangement by share-based payment award, options, exercisable, intrinsic value   $ 466   $ 466        
Equity Incentive 2011 Plan [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Share-based Compensation Arrangement by Share-based Payment Award, Options, Exercises in Period       0   0    
Common stock, capital shares reserved for future issuance (shares)   250,214   250,214       500,000
Weighted average remaining years to vest       2 years 9 months   2 years 8 months 2 years 7 months  
Equity Incentive B 2011 Plan [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Common stock, capital shares reserved for future issuance (shares) 4,375 1,875   1,875        
May 2011 and August 2011 Equity Incentive Plans [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Fair market value of incentive stock options (percentage) 100.00%              
Stock option vesting period from grant date 10 years              
Employee Stock Option [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 118,410 $ 182,796 $ 468,042 $ 509,642      
Employee service share-based compensation, nonvested awards, compensation cost not yet recognized   461,976   461,976        
Investor Relations Services [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Common stock, capital shares reserved for future issuance (shares)               1,500,000
Individual Stock Ownership in Excess of 10 Percent [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Fair market value of incentive stock options (percentage) 110.00%              
Twelve Months After Grant Date [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Stock option vesting period from grant date 1 year              
Share-based compensation arrangement by share-based payment award, equity instruments options, percentage vested (pecentage) 25.00%              
Monthly in equal installments [Member] | Employee Stock Option [Member] | May 2011 and August 2011 Equity Incentive Plans [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Share-based compensation arrangement by share-based payment award, award vesting period (in years) 3 years              
Selling and Marketing Expense [Member] | Employee Stock Option [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   15,097 14,837 60,396 45,331      
General and Administrative Expense [Member] | Employee Stock Option [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   99,527 $ 167,959 393,136 $ 464,311      
Cost of revenue [Member] | Employee Stock Option [Member]                
Share-based Compensation Arrangement by Share-based Payment Award [Line Items]                
Adjustments to additional paid in capital, share-based compensation, requisite service period recognition (in dollars)   $ 3,786   $ 14,510